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3 mins read

Let's call it the YouTube election

Donald Trump won the election with the help of personalities like Joe Rogan. He's a podcaster, but …

Peter Kafka   


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2 mins read

Jellysmack is laying off staff as it scales back its creator program

Jellysmack, a prominent creator-economy startup backed by SoftBank, is undergoing a reorganization …

Sydney Bradley,Amanda Perelli…   


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2 mins read

Meta leans away from augmented-reality creators as it plans to shut down its AR studio

Facebook-maker Meta is planning to shut down its augmented reality studio Spark early next year. AR…

Sydney Bradley,Dan Whateley   


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1 min read

Seeking nominations for the top VCs backing the creator economy in 2024

Business Insider is compiling its fifth annual list of the top venture capital players funding crea…

Sydney Bradley,Dan Whateley   


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13 mins read

He says AI can tell your politics and sexuality by reading your face. Is he right?

Michal Kosinski is pushing the boundaries of what artificial intelligence can do — and it terrifies…

Adam Rogers   


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2 mins read

Meta scraps celebrity AI chatbots after less than a year, despite reportedly paying top creators as much as $5 million

Meta is shifting focus to its new AI Studio, which lets users create their own AI bots.

Beatrice Nolan   


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4 mins read

TikTok's aggressive growth tactics are upsetting partners, creators, and everyday users

TikTok is puffing up its chest as it takes on politicians, business partners, and its own users. It…

Dan Whateley,Sydney Bradley   


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1 min read

Facebook is targeting young adults by making it easier for them to monetize their content and find dates

Facebook is honing in on young adults by helping them monetize content and find dates, and the comp…

Katie Balevic   


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4 mins read

On social-media, Black women's content is monetized and appropriated without paying tribute to the creators

Many Black women who are influencers have found their social-media content is appropriated and mone…

Kara Alaimo   


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2 mins read

Former Facebook engineer says coding with an AI copilot is like working with a 'demigod'

Former Facebook executive Aditya Agarwal attempted to describe the feeling of coding alongside a la…

Erin Snodgrass   


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1 min read

Mark Zuckerberg came up with the idea for the Facebook 'poke' feature while he was drunk

In a 2005 interview, Mark Zuckerberg, now Meta's CEO, said he was drunk when he came up with the "p…

Katie Notopoulos   


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1 min read

Meta will not take commission from creators on Instagram and Facebook until 2024

Meta CEO Mark Zuckerberg has said that the company will "hold off on any revenue sharing" until 202…

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8 mins read

OnlyFans creators make money selling intimacy to their subscribers. But in a lonely and hostile world, the relationships can start to feel real.

Creators said they faced stigma and isolation because of their OnlyFans work, and built relationshi…

Marta Biino   


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6 mins read

How much TikTok pays for views, according to creators

Here's how much TikTok pays for views. TikTok has paid creators through its Creativity Program, Pul…

Dan Whateley   


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2 mins read

Instagram is adding NFT support 'for creators and people' as the once-hot market appears to be on a decline

Instagram is getting NFT support starting this week, Adam Mosseri, head of the social-media site, a…

Ben Gilbert   


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3 mins read

Facebook to invest over $1 billion in giving creators new ways to earn money for their content; here's all you need to know about it

This investment will include new bonus programs that pay eligible creators for hitting certain mile…

Business Insider Latest Story Image
5 mins read

How to make money on Instagram: 5 best ways

From brand deals to getting paid by Instagram itself, influencers and creators have many ways of ea…

Sydney Bradley   


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2 mins read

TikTok thirst traps could soon be rated adults-only as the app experiments with ways to block mature content from young users' feeds

TikTok is experimenting with an internal rating system as social media companies grapple with how t…

Hannah Towey   


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1 min read

Meta to discontinue cross-app communication chats on Instagram

Meta will soon discontinue the "cross-app communication chats" feature that lets you chat with Face…

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1 min read

Threads now lets users delete accounts separately from Instagram

"We're rolling out a way for you to delete your Threads profile separately from your Instagram…