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I visited Philadelphia's famous Reading Terminal Market and found shoppers finally returning - but vendors said shortages and inflation were the new headaches
The market is one of the oldest and largest in the US, and with new economic pressures, some vendor…
Aleeya Mayo
Experiential: The trends to watch out for in 2021
Experts from the experiential and live events industry tell us what 2021 will be all about
I drank the 'psychedelic water' going viral on TikTok, and I felt my anxiety melt away
Drinking a Psychedelic Water boosted my mood and eased my anxiety.Andrea Michelson
Andrea Michelson
I went to Costco for the first time. It was an overwhelming and awesome experience that still felt surprisingly safe during the pandemic.
Me outside the Costco in Cherry Hill, NJ.Anna Simpson
Annabelle Williams
33 surreal photos inside the last Burning Man before the world-famous event was canceled 2 years in a row
Burning Man typically happens every year in Nevada.Theresa Christine
Theresa Christine
After nearly a decade in traditional schools, I never thought I'd teach again — until I found a small school that focuses on experiential education and love
After being a teacher in a traditional school system for a decade, the author quit teaching. She fo…
Angela Repke
A family of 5 now calls a 42-foot sailboat home even though they've never sailed before. Take a look inside.
Samantha Kalil and her husband left Boston and downsized to live on a sailboat and explore the worl…
Billie Schwab Dunn
Experiential Marketing: Where is it headed?
The 'Experience Brands' are converting their consumers from shoppers to brand evangelists by inviti…
Hyderabad-based edtech startup Practically bags a $4 million cheque from Siana Capital
Practically, a product of 3rdFlix Visual Effects Pvt Ltd, on Tuesday announced that it has raised $…
Beyoncé's private concert at the opening of a luxury resort in Dubai leaked despite the singer banning phones and recording devices
The hour-long performance took place Saturday at the Atlantis The Royal, where fans were asked to p…
Gabi Stevenson
After celebrating Christmas in a 32-foot RV with small children, I now focus on experiential gifts and easy traditions
The author says that spending the holidays in a 32-foot RV meant presents needed to be minimal. She…
Kelly Burch
EEMA proposes re-opening of the events industry, presents a list of SOPs to the government for the safe functioning of events
EEMA has shared SOPs for respective event types such as political events, corporate events, urban a…
Once the benefits of virtual events are understood by people, we’ll see a surge in hybrid events post-Covid: Piyush Gupta, Kestone
What the future of events could look like
You can stay in an underwater hotel room with a glass wall looking into the walrus tank at a Belgian zoo
The Walrus House and Pairi Daiza Resort.Pairi Daiza Resort
Rachel Hosie
EEMA is creating a virtual marketplace to remove geographical barriers and help the industry work together: Roshan Abbas, President, EEMA
It will also organize a virtual event D-Day to help stakeholders understand how to create shared ex…
The disrupting effect of Coronavirus on the experiential marketing industry in India
The short term is certainly going to be painful and there is no magic pill, but the future isn’t al…
The 5 things you should do if you want to leave your job to travel the world, according to someone who's done it
Four years ago, my partner and I decided we wanted to see the world together. Now, we're traveling …
Zoë Hannah
Havas Group acquires experiential agency Shobiz
Havas Group announced its third acquisition in India in 2019 – Shobiz – an experiential agency.
Valentino opens its new boutique in New Delhi
Valentino announced the opening of its Valentino boutique at DLF Emporio, the luxury mall in the he…
Live Events V/S Virtual Live Experiences- Short term or long term
Sanjoy Roy, Managing Director, Teamwork Arts & President-EEMA shares how niche events will become t…