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<ul class="summary-list"><li><a target="_blank" class="" href="https://www.businessinsider.com/review-signature-burgers-mcdonalds-burger-king-wendys-2023-4">Burgers at McDonald's</a> could soon involve fewer greenhouse gas emissions thanks to a new cattle feed.</li><li>One of the restaurant's meat suppliers will use a new type of corn from seed company Syngenta.</li></ul><p>The average McDonald's customer hopefully isn't thinking about the impact that cattle burps — or worse — can have on the environment as they chow down on a Big Mac. The company, however, is.</p><p><a target="_blank" class="" href="https://www.businessinsider.com/review-mcdonalds-spicy-chicken-nuggets-2024-11">McDonald's</a> is working with seed company Syngenta and Lopez Foods, one of McDonald's meat suppliers, to feed cattle Syngenta's Enogen corn, the companies said in <a target="_blank" class="" href="https://www.businesswire.com/news/home/20241114754025/en/McDonald%E2%80%99s-USA-Syngenta-and-Lopez-Foods-Collaborate-to-Help-Produce-Beef-More-Sustainably-in-the-US">a statement</a> on Thursday.</p><p>Enogen is a feed that has been genetically modified with an enzyme "that quickly converts starch to usable sugars, delivering more available energy to cattle while being easily digestible," according to the statement.</p><p>That easy digestibility could mean fewer greenhouse gases, which contribute to global warming. As cattle and other livestock digest food, they produce methane, usually through belching or flatulence, which represents about a quarter of all the agriculture industry's greenhouse gas emissions, according to the <a target="_blank" class="" href="https://www.epa.gov/ghgemissions/sources-greenhouse-gas-emissions#agriculture">Environmental Protection Agency.</a></p><p>As well as potentially fewer bovine burps, cattle that eat Enogen corn can also reach slaughtering weight faster and with a smaller environmental footprint, according to the companies. Syngenta said that a herd of 1,000 cattle fed using Enogen could result in 196 fewer tons of carbon dioxide emitted into the atmosphere and 6 million fewer gallons of water consumed annually.</p><p>McDonald's said the feed could help it meet its climate goals. The fast-food chain is <a target="_blank" class="" href="https://corporate.mcdonalds.com/content/dam/sites/corp/nfl/pdf/McDonalds-2023-Climate-Resiliency-Summary.pdf">targeting net-zero emissions by 2050</a> and has said it will cut emissions from its company-owned restaurants and offices by about 50% by 2030, among other goals. It's a top buyer of beef in the US.</p><p>"We believe the innovative collaboration with Syngenta is an opportunity to help us make progress toward our science-based climate targets," Director of US Sustainability for McDonald's Kendra Levine said in the statement.</p><p><a target="_blank" class="" href="https://www.businessinsider.com/mcdonalds-sales-dropped-second-quarter-in-a-row-sharees-down-2024-10">McDonald's global sales</a> were down during the company's third quarter as many consumers saved money by eating at home.</p><p>The burger chain won back some customers with its temporary <a target="_blank" class="" href=" https://www.businessinsider.com/mcdonalds-promises-more-value-menu-deals-to-win-back-customers-2024-7">$5 meal deal</a> earlier this year, which excluded the two-beef-patty McDouble burger. Executives have said they're planning permanent changes to McDonald's menu to offer more affordable choices.</p>

McDonald's wants to make flatulent cows less of a problem for the environment

<keyword id="13135498" type="General" weightage="100" keywordseo="Gujarat-Titans" source="Orion">Gujarat Titans</keyword> have swiftly shed their newcomer status in the <keyword id="6354831" type="General" weightage="20" keywordseo="Indian-Premier-League" source="Orion">Indian Premier League</keyword> (<keyword id="6354312" type="General" weightage="20" keywordseo="IPL" source="Orion">IPL</keyword>) despite their relatively recent entry just two seasons ago. Their impressive debut season victory and subsequent second-place finish have firmly established their prowess on the cricket pitch. Now, they hope to emulate this excellence off the field as well, by embarking on a series of initiatives aimed at environmental sustainability and fostering a <keyword id="21195854" type="General" weightage="20" keywordseo="circular-waste-economy" source="Orion">circular waste economy</keyword>. <br /><br />Embracing the adage ‘environmental stewardship starts at home’, Gujarat Titans have forged a strategic waste management alliance with <keyword id="1517498" type="General" weightage="20" keywordseo="Nepra" source="Orion">Nepra</keyword> Resource Management Pvt. Ltd. (NEPRA) for their home games during the <keyword id="20898019" type="General" weightage="20" keywordseo="TATA-IPL-2024" source="Orion">TATA IPL 2024</keyword> season at Ahmedabad's <keyword id="10818893" type="General" weightage="20" keywordseo="Narendra-Modi-Stadium" source="Orion">Narendra Modi Stadium</keyword>. This partnership focuses on <keyword id="6408774" type="General" weightage="20" keywordseo="waste-segregation" source="Orion">waste segregation</keyword>, recycling, and educating fans about sustainable waste management and hygienic practices, paving the way for a cleaner and greener stadium environment.<br /><br />In 2011, Royal Challengers Bengaluru (RCB) paved the way for sustainability-related initiatives, by donning a green uniform and planting trees to spread awareness. Other IPL franchises from across the country are also making strides in sustainability. Recent reports reveal that Chennai Super Kings have teamed up with IIT Madras to champion sustainable initiatives, while Rajasthan Royals have renewed their partnership with Schneider Electric, aiming to cultivate a community of environmentally aware individuals.<br /><br />The collaboration of Gujarat Titans with NEPRA, aiming for a "<keyword id="21195853" type="General" weightage="20" keywordseo="zero-waste-to-landfills" source="Orion">zero waste to landfills</keyword>" objective, will centre on establishing a circular waste economy. NEPRA will take charge of the efficient collection and transportation of waste, leading initiatives to raise awareness among stadium stall operators. <br /><br />Additionally, mindful of the <keyword id="6404408" type="General" weightage="20" keywordseo="carbon-footprint" source="Orion">carbon footprint</keyword> of visiting fans, Gujarat Titans aim to minimise GHG (greenhouse gas) emissions in the Scope 3 category. They plan to achieve this through collaboration with Gujarat Metro for transportation, the adoption of electric vehicles, and the use of public buses during the team's five home matches.<br /><br />Emphasising the team’s commitment to environmental stewardship through sustainability, GT COO Colonel Arvinder Singh said: “Responsible behaviour on and off the field is an integral part of our conduct at Gujarat Titans. We are alive to the challenges that all of us face and shall strive to make a difference with our sustainable initiatives. Our partnership with NEPRA will enable us to contribute significantly to waste reduction and encourage fans to preserve the environment while enjoying the games.”<br /><br />These initiatives mark a significant advancement from the Titans' previous endeavours during IPL 2023, where they focused on minimising waste sent to landfills and promoting plastic reuse through partnerships with organisations like Bisleri. The recycling of plastic into benches for schools exemplifies their dedication to community engagement and environmental conservation.<br /><br />Such concerted efforts of IPL franchises towards environmental sustainability are poised to inspire sports franchises and fans globally, setting a commendable precedent for collective action in promoting eco-conscious practices.<br />

Batting for the environment: Gujarat Titans kickstart sustainability and circular waste economy initiatives

In a major move to enhance the <keyword id="23342045" type="General" weightage="20" keywordseo="tourism-experience" source="keywords">tourism experience</keyword> across India, the <keyword id="20246604" type="General" weightage="20" keywordseo="Ministry-of-Tourism" source="keywords" meta.keywordsubtype="org" meta.entityname="Ministry of Tourism" meta.hostid="261" meta.entityid="Ministry of Tourism">Ministry of Tourism</keyword> has launched an ambitious initiative titled '<keyword id="23342044" type="General" weightage="20" keywordseo="Paryatan-Mitra" source="keywords">Paryatan Mitra</keyword>' and 'Paryatan Didi' on the occasion of World Tourism Day. The initiative is designed to foster responsible tourism and create local ambassadors who will serve as guides and hosts, enriching the travel experience for visitors while promoting <keyword id="20467200" type="General" weightage="20" keywordseo="sustainable-tourism" source="keywords">sustainable tourism</keyword> practices.<br /><br />The program, which was launched as part of Prime Minister Narendra Modi’s broader vision of using tourism for social inclusion, employment generation, and economic progress, is aimed at empowering locals in some of India’s most visited destinations. The Ministry of Tourism is seeking to build a network of <keyword id="22391259" type="General" weightage="20" keywordseo="tourism-ambassadors" source="keywords">tourism ambassadors</keyword>, rooted within <keyword id="21350228" type="General" weightage="20" keywordseo="local-communities" source="keywords">local communities</keyword>, to act as proud custodians of their regions.<br /><br />Initially piloted in six diverse tourist hotspots — Orchha (Madhya Pradesh), Gandikota (Andhra Pradesh), Bodh Gaya (Bihar), Aizawl (Mizoram), Jodhpur (Rajasthan), and Sri Vijaya Puram (Andaman &amp; Nicobar Islands) — the program has already begun training locals in these areas. By August 15, over 3,000 individuals had undergone training, becoming official Paryatan Mitras, dedicated to offering tourists a more informed, friendly, and memorable experience.<br /><h2>Enhancing hospitality and local storytelling</h2>The key objective of this initiative is to make tourism a vehicle for local pride and storytelling. By offering specialised training to those who frequently interact with tourists — such as cab drivers, hotel staff, restaurant workers, tour guides, street vendors, and even police personnel — the Ministry hopes to elevate the tourist experience to new heights. The training program emphasises the importance of cleanliness, safety, sustainability, and top-quality hospitality, all aligned with India’s age-old philosophy of 'Athithi Devo Bhava', meaning “The guest is equivalent to God.”<br /><br />This initiative goes beyond mere hospitality training. Each participant is also educated about their destination's hidden gems, historical significance, and <keyword id="19911712" type="General" weightage="20" keywordseo="cultural-heritage" source="keywords">cultural heritage</keyword>, turning every local into a knowledgeable storyteller. This not only improves the quality of the tourist experience but also helps locals take pride in their heritage and contribute meaningfully to the country’s tourism ecosystem.<br /><h2><keyword id="20646064" type="General" weightage="20" keywordseo="empowering-women" source="keywords">Empowering women</keyword> and youth</h2>One of the most remarkable aspects of the Paryatan Mitra and Paryatan Didi programs is their focus on empowering women and young people. By training them to offer new tourism experiences such as heritage walks, food tours, craft experiences, and nature treks, the initiative opens up exciting employment opportunities. Many of these individuals are also trained to become homestay operators, tour guides, and food and culture experience providers, allowing them to monetize their skills and knowledge in tourism-driven local economies.<br /><br />In a nod to modern technology, the initiative also incorporates <keyword id="20055241" type="General" weightage="20" keywordseo="digital-literacy" source="keywords">digital literacy</keyword> training, equipping locals with the tools to make their tourism offerings more discoverable to both national and international visitors. By leveraging digital platforms, trained individuals can now market their homestays, tours, and cultural experiences online, allowing for a broader reach and better economic opportunities.<br /><br />At its core, this program reflects the Ministry of Tourism’s commitment to creating a collaborative tourism experience that benefits both visitors and locals. The initiative is not just about training individuals to work in tourism but is also about fostering a sense of community and ownership over the tourism experience, which in turn helps preserve cultural and natural heritage. As more individuals join the program, tourism in India could see a shift toward more sustainable practices, with local communities playing a crucial role in shaping how tourists experience their destinations.<br /><br />By connecting visitors to trained locals with a passion for their culture and environment, the Ministry of Tourism is taking a major step toward creating memorable, responsible, and sustainable tourism across the country.<br /><br /><em>(With inputs from ANI)</em><br />

To promote healthy tourism, new govt initiative will connect tourists to trained locals to improve their travel experience in India

<p>In front of a whiteboard from a classroom at Carnegie Mellon University, Strubell explains the Jevons effect, in which the gains from increased efficiency of a technological tool could be negated as use increases. The concept has come into focus as the conversation shifts to efficiency, AI, and the environment. Though they are a proponent for the advancement of AI, Strubell told Business Insider. "GenAI training is a nightmare for energy providers." Their work as an assistant professor at Carnegie Mellon's Language Technologies Institute asks students and researchers to examine the systems that power AI to discover more efficient and environmentally friendly raw materials that power AI.</p><p>See Business Insider's full <a target="_blank" class="" href="https://businessinsider.com/ai-power-list-2024">AI Power List</a></p>

Emma Strubell, a Carnegie Mellon University professor, is identifying more sustainable systems to power AI

A day ahead of the final Budget presentation, India released the <keyword id="20613906" type="General" weightage="100" keywordseo="economic-survey" source="keywords">Economic Survey</keyword> 2023-2024, outlining a plethora of optimistic — and some bittersweet — indicators of the health of the nation’s economy. When you consider the climate-related aspects of the report, there’s a ton of good news: we have achieved massive strides in clean power generation, while cutting out a ton of dirty emissions from our products.<br /><br />However, scroll down to the bottom of the report, and you find a scathing criticism of the “western” approach to climate change. Here's a closer look at why, and what clues do such narratives hold about India's <keyword id="22513472" type="General" weightage="20" keywordseo="environmental-strategy" source="keywords">environmental strategy</keyword> in coming years.<br /><h2>Problems with the “Western way”</h2>The major criticism, as per the survey, is that the Western approach to climate change is far too alarmist. They argue that this “one-size-fits-all” attitude often fails to account for the diverse needs of countries like India. To that end, it also points out that the Intergovernmental Panel on Climate Change (IPCC) promotes "accelerated and equitable mitigation pathways" that don't always align with the developmental priorities of <keyword id="20353838" type="General" weightage="20" keywordseo="developing-nations" source="keywords">developing nations</keyword>.<br /><br />Additionally, the report notes that Western solutions often prioritise market-based strategies to sustain high consumption levels rather than addressing the root issue of overconsumption. The survey emphasises that <keyword id="20224417" type="General" weightage="20" keywordseo="sustainable-living" source="keywords">sustainable living</keyword> is deeply ingrained in <keyword id="19983840" type="General" weightage="20" keywordseo="Indian-culture" source="keywords">Indian culture</keyword>, which contrasts sharply with the consumption-driven lifestyle prevalent in the West. This focus on high consumption misses the mark, as it doesn't consider the environmental impact of such lifestyles.<br /><br />And for the most part, this bit is true; Indian history is enriched with traditions that emphasise the conservation of nature. As <a href="https://onlinelibrary.wiley.com/doi/10.1155/2017/3828609">per estimates</a>, religious practices have preserved an estimated 1.5 lakh sacred groves across India, and natural conservation efforts can be traced back to the time of Ashoka.<br />    <div type="Article" hostid="261" msid="111925936" title="Economic Survey 2023-24: Where does India stand on the employment, and what&amp;#39;s next?" mstype="2" mssubtype="0"></div>Therefore, it may not be entirely inaccurate to say that in India, sustainability isn't a new concept; it's a way of life. Traditional Indian practices like using reusable materials, upcycling, and embracing minimalism have always promoted sustainability. The survey highlights that these practices are now threatened by Western capitalist ideals that equate consumption with progress. By returning to these roots, India can offer a model of sustainability that's both practical and culturally relevant.<br /><h2>Fixation on technical solutions</h2>The Economic Survey also critiques the Western obsession with high-tech solutions, such as solar-powered buildings and electric vehicles. These solutions require substantial financial and infrastructural resources that many developing countries simply don't have. Moreover, they often overlook the broader environmental impact and lifecycle costs associated with urban sprawl and high-density living. Instead, the survey suggests that simpler, more holistic solutions might be more effective and sustainable.<br />    <div type="Article" hostid="261" msid="111774972" title="Economic Survey shows India&amp;#39;s energy needs to grow 2.5x, healthy growth in formal employment" mstype="2" mssubtype="0"></div>However, this does not mean that India refuses to embrace greener tech. Not only has the country launched various initiatives to promote energy efficiency and reduce carbon emissions, it also aims to to generate 40% of its energy from non-fossil fuel sources by 2030. As per the report, India is the only G20 country on track to meet the 2°C warming commitment under the Paris Agreement, with significant investments in <keyword id="19895602" type="General" weightage="20" keywordseo="renewable-energy" source="keywords">renewable energy</keyword>, particularly solar power.<br /><h2><keyword id="20269618" type="General" weightage="20" keywordseo="Mission-LiFE" source="keywords" meta.keywordsubtype="org" meta.entityname="Mission LiFE" meta.hostid="261" meta.entityid="Mission LiFE">Mission LiFE</keyword>: A sustainable initiative</h2>In order to help reinforce and rejuvenate the Indian way, the survey highlights Prime Minister Modi's Lifestyle for Environment initiative, or Mission LiFE. This initiative underscores individual responsibility in combating climate change, drawing from ancient Indian philosophy that advocates for a naturally sustainable lifestyle. By focusing on small, individual actions that collectively lead to significant environmental benefits, Mission LiFE contrasts sharply with the Western top-down policy approach. This grassroots strategy could be key to achieving real, lasting change, the report asserts.<br />    <div type="Article" hostid="261" msid="111927198" title="On the right track — Economic Survey 2023-24 outlines India’s commendable climate action" mstype="2" mssubtype="0"></div>All in all, the report challenges the dominance of Western policies and offers a pathway that could be more adaptable and relevant for other developing nations facing similar challenges. With its ongoing progress towards climate goals, India is well-placed to lead by example, showcasing a sustainable and culturally attuned approach to environmental stewardship.<br />

Why did the latest Economic Survey of India heavily shun the ‘Western ways’ of climate action?

On Monday, July 22, Finance Minister <keyword id="22504403" type="General" weightage="20" keywordseo="nirmal-sitharaman" source="keywords">Nirmal Sitharaman</keyword> tabled the <keyword id="20613906" type="General" weightage="100" keywordseo="economic-survey" source="keywords">Economic Survey</keyword> 2023-24 in the parliament ahead of the much-awaited budget 2024 tomorrow. In addition to a socio-economic stock take, the comprehensive report also outlines the strides India has made on the environment and climate fronts last year.<br /><br />India is in a weird grey area when the climate blame-game is concerned. We continue to average some of the lowest per capita CO2 emissions in the world. But, being the most-populous country in the world, these small bits add up to make India the third-largest emitter of CO2 in the world, after China and the United States.<br /><div type="Article" hostid="261" msid="111923746" title="Economic Survey 2023-2024 highlights emerging job trends in AI, Cybersecurity, 3D Printing and Web Development" mstype="2" mssubtype="0"></div>However, this is not to say that the country has been sitting the green transition out either. As highlighted in the Economic Survey, India has been making notable strides in tackling climate change and promoting <keyword id="19895783" type="General" weightage="20" keywordseo="sustainability" source="keywords">sustainability</keyword> — efforts that will be crucial to protect billions in the coming years and decades. Let's take a look at these efforts and compare them with findings from other recent environmental reports to see the full picture.<br /><h2><keyword id="21818512" type="General" weightage="20" keywordseo="emission-intensity" source="keywords">Emission intensity</keyword> reduction</h2>The economic survey proudly states that India has reduced the emission intensity of its GDP by 33% from 2005 levels by 2019. This means the country is producing less greenhouse gas for every unit of economic activity.<br /><br />This is a commendable achievement because India’s original climate change target — or Nationally Determined Contribution — was set to precisely 33% reduction of emission intensity by 2030, before being revised to 45% in 2022. While the jump from 33% to 45% is still a significant one with barely half a decade to go, this progress is a clear sign that India’s climate policies are having a real impact.<br /><h2><keyword id="19895602" type="General" weightage="20" keywordseo="renewable-energy" source="keywords">Renewable energy</keyword> capacity</h2>According to the economic survey, 45.4% of India’s installed electricity generation capacity — which includes solar, wind, and hydropower — now comes from non-fossil sources, as of May 31, 2024. <br /><div type="Article" hostid="261" msid="111774972" title="Economic Survey shows India&amp;#39;s energy needs to grow 2.5x, healthy growth in formal employment" mstype="2" mssubtype="0"></div>As per reports by the Ministry of New &amp; Renewable Energy, India added a record renewable energy capacity of 18.48 GW in 2023-2024, with solar installations amounting to 12.78 GW, followed by 2.27 GW of wind energy. However, industry experts have also noted that India Inc. cannot afford to run out of steam now, and must continue to add at least 50 GW for the next six years to meet the target of 500 GW of renewables by 2030.<br /><h2>Indian energy needs</h2>India's energy needs are expected to grow 2 to 2.5 times by 2047, as per the latest economic survey. This necessitates a balanced approach to <keyword id="19951336" type="General" weightage="20" keywordseo="energy-transition" source="keywords">energy transition</keyword> that considers resource limitations and the need for resilience to climate change.<br /><br />India has suffered from an overdependence on coal and fossil fuels in the past, accounting for around 75% of total energy generation in 2021, as per the Energy Information Administration. However, this number has been quickly falling, even dropping below a historic 50% in Q1 2024.<br /><h2>Sovereign <keyword id="20177085" type="General" weightage="20" keywordseo="green-bonds" source="keywords">green bonds</keyword></h2>To fund green projects, India issued Rs 16,000 Crore in sovereign green bonds — financial instruments that support green projects at lower capital costs — in early 2023 and another Rs 20,000 Crore later in the year, the economic survey reports. As per the government, these proceeds were utilised in many eco-friendly projects, such as New and Renewable Energy, Environment, Forests and Climate Change, Housing and Urban Affairs, Railways. To widen the investor base, the <keyword id="19899810" type="General" weightage="20" keywordseo="reserve-bank-of-india" source="keywords">Reserve Bank of India</keyword> (RBI) also recently permitted eligible foreign investors to invest in such bonds.<br /><h2>Mission LiFE and Green Credit Programme</h2>The survey also talks extensively about Mission LiFE (Lifestyle for Environment), which promotes sustainable living, and the Green Credit Programme (GCP), which incentivises eco-friendly actions by offering “green credits”.<br /><br />In the past few months, Madhya Pradesh, Telangana and a few other states have reportedly approved thousands of hectares of degraded forest land for greening exercises as part of the GCP.<br /><h2>International initiatives</h2>India has spearheaded several international initiatives such as the International Solar Alliance (ISA), One World, One Sun, One Grid (OSOWOG), the Coalition for Disaster Resilient Infrastructure (CDRI), the Infrastructure for Resilient Island States’ (IRIS) and the Leadership Group for Industry Transition (LeadIT). Hundreds of nations are signed up for these climate coalitions and our participation will help reflect India's commitment to advancing global <keyword id="20000756" type="General" weightage="20" keywordseo="climate-action" source="keywords">climate action</keyword> and fostering international cooperation in sustainable development.<br /><div type="Article" hostid="261" msid="111923191" title="Economic Survey 2024 – industries grow by 9.5%, fueling economic growth to 8.2%" mstype="2" mssubtype="0"></div>The report even notes that India is currently the only G20 nation who is set not to cross the 2°C warming threshold. All in all, India’s economic survey and environmental reports together show a nation making impressive progress in combating climate change and advancing sustainability. These achievements will hopefully set a strong example for other countries to follow.<br />

On the right track — Economic Survey 2023-24 outlines India’s commendable climate action

<keyword id="19950119" type="General" weightage="20" keywordseo="Tata-Consultancy-Services" source="keywords" meta.keywordsubtype="org" meta.entityname="Tata Consultancy Services" meta.hostid="153" meta.entityid="Tata Consultancy Services">Tata Consultancy Services</keyword> (TCS), has expanded its partnership with <keyword id="20167467" type="General" weightage="20" keywordseo="Rolls-Royce" source="keywords" meta.keywordsubtype="org" meta.entityname="Rolls-Royce" meta.hostid="153" meta.entityid="Rolls-Royce">Rolls-Royce</keyword>, a British multinational specialising in civil aerospace, defence aerospace, services, and power systems, to advance sustainable aviation initiatives.<br /><br />According to a press release, the collaboration focuses on researching <keyword id="22499621" type="General" weightage="20" keywordseo="hydrogen-fuel-system-technology" source="keywords">hydrogen fuel system technology</keyword>, reinforcing the potential of hydrogen as a zero-carbon <keyword id="20178417" type="General" weightage="20" keywordseo="aviation-fuel" source="keywords">aviation fuel</keyword> of the future.<br /><br />TCS will supply engineering skills and support to Rolls-Royce to tackle three key challenges in enabling hydrogen for aviation- fuel combustion, fuel delivery, and fuel system integration with an engine. All elements must be validated for safe operation.<br /><br />This partnership highlights TCS's commitment to driving sustainable transformation across industries, aligning with its broader mission to harness technology for positive societal impact.<br /><br />The International Air Transport Association (IATA) has set targets for net zero carbon emissions by 2050.<br /><br />Alan Newby, Director, Research and Technology, Rolls-Royce, said, "We welcome TCS to our hydrogen research programme and their engineering skills will play a valuable role in addressing our technology goals. We've already made great progress and having TCS with us gives us additional capability as we move forward on our journey to enable the energy transition for the aviation sector."<br /><br />The expanded partnership was announced at the Farnborough International Airshow, where TCS also showcased its technological prowess in the aviation industry.<br /><br />This collaboration builds on a long-standing relationship between Rolls-Royce and the Tata Group, including engine development and a robust supply chain commitment.<br /><br />TCS has worked with Rolls-Royce since 2010 in areas such as design, manufacturing engineering, control systems, software, after-market services, and IT services, supporting major civil and business aviation programs and the end-to-end product development lifecycle.<br /><br />Anupam Singhal, President - Manufacturing, TCS, said, "The partnership between TCS and Rolls-Royce is an exciting one that represents a powerful alliance in the quest for <keyword id="22500175" type="General" weightage="20" keywordseo="sustainable-aviation-solutions" source="keywords">sustainable aviation solutions</keyword>. We are aligned with Rolls-Royce's ambition for a greener future. This partnership is the perfect opportunity to put our technological strengths and passion for the environment to use for advancing innovation and fostering an eco-friendlier aerospace sector."<br /><br />TCS will leverage its deep domain knowledge of the aircraft manufacturing industry to support Rolls-Royce's engineering activities such as system design, component design, supply chain support, and program management.<br /><br />These services will help Rolls-Royce research hydrogen technology to address the challenges of fuel combustion, fuel delivery, and fuel systems integration with an engine, ensuring all elements operate safely.<br /><br />Regu Ayyaswamy, Senior Vice President and Global Head- Internet of Things and Digital Engineering, TCS, said, "TCS and Rolls-Royce have been partners in advancing engineering excellence for nearly a decade. The new partnership for research into hydrogen fuel systems represents a pivotal next step at a time when the aviation industry is faced with the urgent challenge of reducing carbon emissions while maintaining performance and efficiency. It aligns well with TCS' commitment to harness technology for positive societal impact and building a greener future."<br /><br />TCS has been on a mission to harness the power of technology for positive societal impact and drive sustainable transformation across industries.<br /><br />With more than 200 sustainability offerings, TCS is helping customers around the world in their sustainability journeys. As a Tata group company, TCS is also conscious of its impact on the environment.<br /><br />In 2021, TCS set an ambitious sustainability target to reduce its absolute emissions by 70 per cent across Scope 1 and Scope 2 by 2025 from the baseline year 2016 and to achieve net zero by 2030.<br /><br />By FY24, TCS had already reduced its absolute carbon footprint across Scope 1 and Scope 2 by 80 per cent over a baseline of 2016, exceeding its target achievement by 10 per cent, one year ahead of time. (ANI)<br /><br />

TCS collaborates with Rolls-Royce for hydrogen research programme

Have you ever wondered why some bosses, despite their abusive behaviour, are revered and tolerated? Take <keyword id="19907283" type="General" weightage="20" keywordseo="steve-jobs" source="keywords">Steve Jobs</keyword>, for example. While his leadership pushed Apple to the top, there are countless examples of Jobs being a general jerk to the people around him. Many accounts note that the Apple visionary was often observed yelling and name-calling his employees when irked — behaviour certainly unworthy of any ‘Best Boss Ever!’ mugs.<br /><br />But how do employees reconcile such behaviour? What makes them willing to stay under such crass leadership? A new study has answered these questions, revealing that a leader's success can significantly influence how employees interpret their actions — including abusive behaviour in some instances.<br /><h2><keyword id="21268696" type="General" weightage="20" keywordseo="tough-love" source="keywords">Tough love</keyword>, and little else</h2>The research surveyed 576 workers from various industries across the United States, reporting on their bosses' abusive behaviours, such as ridicule and dismissive comments, and rated their overall effectiveness. The findings showed that employees who viewed their bosses as high performers were more likely to label the abuse as "tough love" rather than outright abuse. Descriptions of tough love included phrases like “stern but caring,” “insensitive but nurturing,” and “rough but well-meaning.”<br /><br />“If employees see their boss as a successful leader, that seems to be incompatible with being abusive,” explained study author Robert Lount. “So they label the abuse as something more positive, like ‘tough love”.<br />    <div type="Article" hostid="261" msid="111556067" title="Having Elon Musk as a boss is a tough gig — just ask X&amp;#39;s Linda Yaccarino" mstype="2" mssubtype="0"></div>Interestingly, the study also found that employees who were subjected to abuse by high-performing bosses endured it out of hope for better <keyword id="21068409" type="General" weightage="20" keywordseo="career-prospects" source="keywords">career prospects</keyword>. They thought enduring such treatment might lead to promotions, which made them less likely to rebel against their tormentors.<br /><br />“If the leaders have high performance, that suggests they are successful at bringing out the skills of their followers,” notes author Bennett Tepper. However, this could not be further from the truth, considering how years of research have already shown that abusive behaviour is detrimental to both employees and organisations.<br /><h2>Students think similarly</h2>These findings were further fortified in the second part of the study where 168 undergraduate students were misled into thinking they were working in teams led by MBA students. Some received abusive messages from their fictional “leaders,” while others got encouraging ones. After being told their teams either excelled or underperformed, the students evaluated their leaders. Those who received abusive messages rated their leaders as less abusive if their team performed well.<br />    <div type="Article" hostid="261" msid="111380874" title="Gen Z workers vs. millennial bosses: &amp;#39;Having high expectations and wanting work-life balance and an employer who cares isn&amp;#39;t a bad thing&amp;#39;" mstype="2" mssubtype="0"></div>“Just finding out your team did better because of your leader’s judgement really dampened the willingness to label that person as abusive — even though your leader made the exact same statements as the other leaders who were called abusive after a below-average performance,” Lount remarked.<br /><br />This might also explain how some abusive bosses manage to sustain longer careers. As per the authors, the high performers' track record may be “insulating” them from consequences because their employees refuse to view them as an abusive character.<br /><br />This study is a wake-up call for organisations to scrutinise not just what leaders achieve, but how they achieve it. No matter how impressive the results, abusive behaviour should never be excused in the name of success.<br /><br />The findings of this study have been published in <em>Organizational Behavior and Human Decision Process </em>and can be accessed <a href="https://www.sciencedirect.com/science/article/pii/S0749597824000311">here</a>.<br />

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