You Searched For "endorsing products" and got 20 results
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FTX's celebrity endorsements were a big red flag, says the family that put all its money into bitcoin
"Too many influencers were paid too much money to promote that one," the father of the family Didi …
Zahra Tayeb
The NCAA has opened the door for college athletes to be paid through endorsements, and some startups have already helped athletes land deals
Endorsement entrepreneurs, including former NFL running back Tiki Barber, have a new pool of potent…
Jackson Thompson
Global businesses unwittingly endorse use of forced labour in China, compromising global sustainability goals
But enforcement is complicated by a Chinese policy that encourages companies located elsewhere in t…
Binance drops new ad with Cristiano Ronaldo as FTX celeb endorsers like Tom Brady and Steph Curry face a lawsuit
"We believe the metaverse and blockchain are the future of the internet," said Binance Co-Founder a…
Phil Rosen
What makes Virat Kohli the most loved brand ambassador during IPL
Kohli is one of the most visible faces on television with more than 17 brands in his kitty
Supreme Court's ruling for college athletes would mean big business for endorsement startups
The Supreme Court's ruling on the Alston vs NCAA case could open up a market for startup agencies t…
Jackson Thompson
The Daily Harvest recall of its lentil and leek crumbles offers lessons for CEOs on how to plan for crises and respond when they arrive
The Daily Harvest response to its product recall offers lessons, an expert said, in how businesses …
Ebony Flake
Horlicks Protein Plus ropes in Akshay Kumar as its new brand ambassador
The brand has also launched a new TVC
The company behind Bored Ape Yacht Club NFTs is being sued for using celebrities to promote their products
The complaint alleged that "billions of dollars" were generated in sales and re-sales through manuf…
Sam Tabahriti
Syska Group onboards Rajkummar Rao as its brand ambassador
The partnership will also see Syska Group launch a new ad campaign with Rajkummar focusing on LED a…
Acer India signs Sonu Sood as brand ambassador
"Sonu Sood’s persona and his contribution to empowering people resonates with Acer India’s brand ma…
Trump-endorsed GOP Senate candidate Dr. Oz says 'we cannot move on' from the 2020 election
"We have to be serious about what happened in 2020, and we won't be able to address that until we c…
John L. Dorman
13 athletes who make more money endorsing products than playing sports
Athletes are among some of the highest paid individuals in the world. In the past few months alone …
Nasha Smith,Nasha Smith
Here’s how celebrities and influencers stand to benefit from ASCI’s Endorser Due Diligence service
ASCI’s service is an attempt towards making the overall advertising ecosystem more accountable
ASCI frames guidelines for advertising and promotion of NFT products
The Advertising Standards Council of India (ASCI) noted that several of these advertisements do not…
Justin Bieber's collaboration with Tim Hortons led to a boost in sales as celebrity endorsements continue to draw in customers
The CEO of Tim Horton's parent company praised the collaboration for garnering social media attenti…
Mary Meisenzahl
Varun Dhawan on his latest brand association with OPPO, upcoming campaign and endorsement choices
Here’s how Varun Dhawan chooses his brand deals
Jeffree Star accused some Britney Spears fans of 'bullying' her for endorsing his make-up
Jeffree Star has responded after some of Britney Spears fans urged her to delete an Instagram post …
Charlotte Colombo
G20 leaders have formally endorsed a 15 percent global corporate minimum tax
The deal would represent a major victory for President Biden and Secretary Yellen, who have champio…