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IT major <keyword id="10862" type="General" weightage="100" keywordseo="wipro" source="Orion">Wipro</keyword> stated on Wednesday that its campus in <keyword id="3764951" type="General" weightage="80" keywordseo="doddakannelli" source="Orion">Doddakannelli</keyword> locality of the city has been constructed as per the sanctioned plan. The response comes after its name figured in the list of alleged encroachers, prepared by the city civic authority, the BBMP. Several high profile developers, IT majors, and hospitals, are named as encroachers allegedly responsible for choking almost 700 storm water drains (<keyword id="265021" type="General" weightage="50" keywordseo="swd" source="Orion">SWD</keyword>), as per an internal note of the BBMP tasked with clearing up the mess. Dated August 17, the city civic authorities' note names 15 encroachments by various developers and firms like IT firms, hospitals, and educational institutions. The BBMP list includes entities like Prestige, Bagmane Tech Park, <keyword id="178491" type="General" weightage="50" keywordseo="columbia-asia-hospital" source="Orion">Columbia Asia Hospital</keyword>, Eco Space, Gopalan, Salarpuria, Wipro and <keyword id="1575" type="General" weightage="50" keywordseo="congress" source="Orion">Congress</keyword> leader <keyword id="6325738" type="General" weightage="50" keywordseo="haris-nalapad" source="Orion">Haris Nalapad</keyword>. However, Wipro has set the record straight with its statement on Wednesday. The company indicated that its campus mentioned in the BBMP list is as per sanctioned plans. "Wipro abides by the laws of every jurisdiction where it does business and adheres to the highest standards of integrity. The Wipro campus in Doddakannelli is as per sanctioned plan. We have not received any notice from BBMP." Over the past two days, civic authorities have embarked on a demolition drive of the alleged encroachments which are said to have led to blocking of storm water drains which ultimately resulted in massive flooding and water logging of several localities in the Magadevapura zone of the city. The area is hub of tech companies. SEE ALSO : <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/news/sensex-snaps-four-session-winning-streak-with-a-224-point-fall/articleshow/94200945.cms">Sensex snaps four-session winning streak with a 224 point fall</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/finance/news/housing-finance-companies-aum-to-grow-10-12-in-fy23-crisil/articleshow/94200773.cms">Housing finance companies' AUM to grow 10-12% in FY23: CRISIL</a>

Wipro clears air on Doddakannelli campus after it makes it to an encroachment list

<ul><li>Speaking in the <keyword id="6355187" type="General" weightage="50" keywordseo="lok-sabha" source="Orion">Lok Sabha</keyword> today, the Defence Minister said that Indian Army bravely stopped the Chinese People Liberation Army (PLA) PLA troops from encroaching on Indian territory, and forced them to withdraw to their posts.</li><li>The minister said that the issue had been taken up with <keyword id="1334" type="General" weightage="50" keywordseo="china" source="Orion">China</keyword> through diplomatic channels. </li><li>He further said that no Indian troops were killed or seriously injured in the incident.</li></ul>Defence Minister <keyword id="6355121" type="General" weightage="80" keywordseo="rajnath-singh" source="Orion">Rajnath Singh</keyword> on Tuesday said that timely intervention by Indian Army stopped the Chinese PLA troops from encroaching on the country's territory during the December 9 face-off at Arunachal Pradesh's <keyword id="61282" type="General" weightage="50" keywordseo="tawang" source="Orion">Tawang</keyword> sector. Speaking in the Lok Sabha today, the Defence Minister said that Indian Army bravely stopped the Chinese People Liberation Army (PLA) PLA troops from encroaching on Indian territory, and forced them to withdraw to their posts. "On December 9, 2022 in the Yangtse area of Tawang sector PLA troops encroached upon and attempted to change status quo. This attempt was tackled by our troops in a determined manner. There was fist fight in during this face-off as well. Our troops bravely stopped PLA from encroaching upon our territory and forced them to go back to their post," Defence Minister Rajnath Singh said in the Lok Sabha. The minister said that the issue had been taken up with China through diplomatic channels. "After this incident, on December 11, the local commander of the area held a flag meeting with his Chinese counterpart under the established system and discussed this incident. The Chinese side was refused all such actions and told to maintain peace at the border," Singh told the Lok Sabha. The Defence Minister said that no Indian troops were killed or seriously injured in the incident. Singh said, "In this face-off, a few soldiers on both sides suffered injuries. I'd like to tell this House that none of our soldiers died or suffered any serious injury. Due to the timely intervention of Indian military commanders, PLA soldiers have retreated to their own locations." "This matter has also been taken up with China through diplomatic channels. I want to assure the House that our forces are committed to guard our borders and ready to thwart any attempt that will be made to challenge it," Rajnath Singh said. "I am confident this House will respect the capability, valour and commitment of our armed forces, Singh said. On Monday the Indian Army in a statement said: "On December 9, PLA troops contacted the LAC in Tawang Sector which was contested by own (Indian) troops in a firm and resolute manner. This face-off led to minor injuries to a few personnel from both sides." "Both sides immediately disengaged from the area. As a follow up of the incident, own (Indian) commander in the area held a flag meeting with his counterpart to discuss the issue in accordance with structured mechanisms to restore peace and tranquillity," it said. Opposition members earlier today created a ruckus in <keyword id="6354721" type="General" weightage="100" keywordseo="parliament" source="Orion">Parliament</keyword> over the clash between troops of India and China. Soon after Rajnath Singh's statement, Opposition leaders staged a walkout from Lok Sabha. (ANI) SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/finance/news/rupee-declines-20-paise-to-82-71-against-us-dollar-in-early-trade/articleshow/96188516.cms">Rupee declines 20 paise to 82.71 against US dollar in early trade</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/indian-markets-open-higher-as-retail-inflation-eases-paytm-icici-bank-dalmia-bharat-among-stocks-to-watch-out-for/articleshow/96188313.cms">Indian markets open higher as retail inflation eases — Paytm, ICICI Bank, Dalmia Bharat among stocks to watch out for</a>

Defence Minister Rajnath Singh to make statement in Parliament on India-China troops clash in Tawang

<ul><li>“Our armed forces are always ready to stop any attempt of transgression at our borders,” <keyword id="6355121" type="General" weightage="20" keywordseo="rajnath-singh" source="Orion">Rajnath Singh</keyword> told the Lok Sabha. </li><li>Indian and <keyword id="151196" type="General" weightage="20" keywordseo="chinese-troops" source="Orion">Chinese troops</keyword> clashed along the Line of Actual Control (LAC) in <keyword id="12277618" type="General" weightage="20" keywordseo="tawang-sector" source="Orion">Tawang sector</keyword> of Arunachal Pradesh on December 9. </li><li>The face-off resulted in "minor injuries to a few personnel from both sides", the Indian Army said on Monday. </li></ul>Defence Minister Rajnath Singh on Tuesday said that timely intervention by Indian Army stopped the Chinese PLA troops from encroaching on the country's territory during the December 9 face-off at Arunachal Pradesh's Tawang sector. Speaking in the Lok Sabha today, the Defence Minister said that Indian Army bravely stopped the Chinese People Liberation Army (PLA) PLA troops from encroaching on Indian territory, and forced them to withdraw to their posts. "On December 9, 2022 in the Yangtse area of Tawang sector PLA troops encroached upon and attempted to change status quo. This attempt was tackled by our troops in a determined manner. There was fist fight in during this face-off as well. Our troops bravely stopped PLA from encroaching upon our territory and forced them to go back to their post," Defence Minister Rajnath Singh said in the Lok Sabha. The minister said that the issue had been taken up with China through diplomatic channels. "After this incident, on December 11, the local commander of the area held a flag meeting with his Chinese counterpart under the established system and discussed this incident. The Chinese side was refused all such actions and told to maintain peace at the border," Singh told the Lok Sabha. The Defence Minister said that no <keyword id="1052484" type="General" weightage="20" keywordseo="indian-troops" source="Orion">Indian troops</keyword> were killed or seriously injured in the incident. Singh said, "In this face-off, a few soldiers on both sides suffered injuries. I'd like to tell this House that none of our soldiers died or suffered any serious injury. Due to the timely intervention of Indian military commanders, PLA soldiers have retreated to their own locations." "This matter has also been taken up with China through diplomatic channels. I want to assure the House that our forces are committed to guard our borders and ready to thwart any attempt that will be made to challenge it," Rajnath Singh said. "I am confident this House will respect the capability, valour and commitment of our armed forces, Singh said. On Monday the Indian Army in a statement said: "On December 9, PLA troops contacted the LAC in Tawang Sector which was contested by own (Indian) troops in a firm and resolute manner. This face-off led to minor injuries to a few personnel from both sides." "Both sides immediately disengaged from the area. As a follow up of the incident, own (Indian) commander in the area held a flag meeting with his counterpart to discuss the issue in accordance with structured mechanisms to restore peace and tranquillity," it said. Opposition members earlier today created a ruckus in Parliament over the clash between troops of India and China. Soon after Rajnath Singh's statement, Opposition leaders staged a walkout from Lok Sabha.

No loss of life or serious injury to our soldiers: Defence Minister Rajnath Singh on Tawang clash

After India, China is now embroiled in a fresh boundary dispute with Nepal in its remote Humla district that is close to the Nepal-Tibet border. The dispute emerged after the Chinese side unilaterally constructed 11 cemented buildings in the Nepali territory and people in the Lapcha area where the buildings were constructed, brought it to the notice of the Humla administration. The area that Nepal is claiming, is remote from the district headquarters, difficult to reach, barren, unused and a treacherous one but the Chinese side can easily cross the border due to the close proximity and road access. After the Lapcha people brought the matter to the administration's notice that nine building have already been erected by the Chinese, who have also asked Nepalese to refrain from visiting across the bordering area, the Home Ministry of Nepal sent senior officials to the disputed site this week to ascertain the volume of the land encroached upon by the Chinese. Though the officials have yet to submit their report to the Home Ministry but Bishnu Bahadur Lama, Chairman of the Namkha Rural Municipality who was the first to bring the matter to the administration's notice, said that they inspected the disputed area, interacted with locals and held brief communication with Chinese security officials. "They (Chinese) told us that due to Covid pandemic, it was not possible to sit in a face to face talks urging that those 11 buildings were constructed inside Chinese territory and asked us to leave the place. Then we left. It is happening largely due to one missing pillar," Lama said. According to Lama and other Nepali officials, during the road construction in that area some eight years ago, a boundary pillar no 11 was damaged and had not been erected since. After we failed to ascertain the pillar no 11, the Chinese built the buildings whose purpose is not known, Lama said, now Chinese have barred Nepalese of that area from visiting the Lapcha area. But as per locals, that particular territory belongs to us which has been used by the Nepalese for several purposes in the past, Lama said, it was basically used for grazing by both sides. The Ministries of Home Affairs and Foreign Affairs of Nepal in Kathmandu are waiting the ground report from Humla before taking up the matter with the Chinese side. After the Nepal media started reporting about the alleged Chinese encroachment, <keyword id="9986157" type="COMPANY" weightage="20" keywordseo="the-chinese-embassy-in-kathmandu">the Chinese Embassy in Kathmandu</keyword> on Tuesday issued a statement and clarified its position. China and Nepal are friendly neighbours, the statement said, China has always respected Nepal's sovereignty and territorial integrity. "The buildings mentioned by the media have been verified to be on the Chinese side of the China-Nepal border. The Nepali side may make verification again. China and Nepal have no territorial disputes. The two sides have always maintained close communication on border affairs," the statement further reads. There are news coming from Humla that China has encroached the Nepali territory and erected some buildings, former Deputy Prime Minister and Foreign Minister Kamal Thapa said: "I request the government to release the facts and truths regarding the land encroachment. Thapa has also requested with Prime Minister K.P. Sharma Oli to send back the Chinese from the Nepali territory immediately." Nepal and China do not have major boundary dispute except for their differences over the height of Mt. Everest. Since China came up with rock height of Mt Everest as 8,844 metre in 2005 and recognised it, Nepal declined to accept it. The accepted height of Mt Everest is 8,848 metre. Both Nepal and China are separately measuring the height of Mt Everest and the findings are yet to be announced. SEE ALSO: <a href="https://www.businessinsider.in/science/space/news/school-bus-sized-asteroid-is-scheduled-to-make-its-closest-approach-to-earth-on-september-24/articleshow/78271529.cms">A school bus-sized asteroid will make its closest approach to Earth tomorrow — safely zooming past the planet</a> <a href="https://www.businessinsider.in/defense/news/china-has-hardened-its-stance-experts-decode-the-india-china-joint-statement-on-border-tensions/articleshow/78270081.cms">China has hardened its stance — experts decode the India-China joint statement on border tensions</a> <a href="https://www.businessinsider.in/tech/enterprise/news/microsoft-acquires-exclusive-license-for-elon-musks-largest-gpt-3-ai-language-model/articleshow/78269391.cms">Microsoft acquires exclusive license for Elon Musk’s largest GPT-3 AI language model</a> <a href="https://www.businessinsider.in/tech/news/facebook-india-head-goes-to-supreme-court-against-delhi-assembly-panels-summons-on-hate-speech/articleshow/78267998.cms">Facebook India Head goes to Supreme Court against Delhi Assembly Panel's summons on 'hate speech'</a>

After India, China is now breaching the borders of Nepal

<div class="KonaFilter image-container display-table"><div><div class="image on-image">Accenture InteractiveA still from Disney's Dumbo activation by Accenture Interactive</div></div></div><ul class="summary-list"><li>Accenture Interactive had a sprawling showcase at SXSW last week to highlight all the work it is doing for brands, its most splashy presence at the festival yet.</li><li>The company showed off a facial recognition-powered photo booth for Disney, an augmented reality activation for countertop maker DuPont, and other branded experiences.</li><li>This is the latest example of how data-rich consulting firms are encroaching on ad agencies by pitching themselves as more strategic and tech-savvy. </li></ul>Ad agencies often criticize consulting firms that are encroaching on their businesses by saying they don't produce any actual work for brands. Accenture Interactive clapped back at SXSW last week with a sprawling showcase spanning two floors of a downtown Austin restaurant.This year wasn't the first that the agency wing of the management consultancy giant - and the largest digital agency in the world based on revenue - had a notable presence at the festival. But it was the first time it highlighted client work on such a big scale.The company showed off a facial recognition-powered photo booth for Disney, an augmented reality activation in for countertop maker DuPont, and other experiences that used technologies such as AR, VR and, 3D product visualization."The biggest change has been that until last year, clients were still in the demo stage of extended reality," Rori Duboff, head of content innovation at Accenture Interactive, told Business Insider. "Now, they want us to try and incorporate these technologies into everything they are doing, rather than one-off experiments."<h2>Brands are embracing AR, VR and other technologies </h2>The runaway success of Pokémon Go in 2016 and the prevalence of AR on<a href="https://www.businessinsider.com/apple-stock-price-iphone-ar-tim-cook-marketers-bullish-on-augmented-reality-2017-9"> phones</a> and apps like <a href="https://www.businessinsider.com/marketers-say-that-no-one-is-better-at-google-netflix-stranger-things-facebook-augmented-reality-than-snapchat-2017-11">Snapchat</a> have made these technologies mainstream, spurring a range of brands to embrace them. Global augmented reality ad revenues are expected to surpass $2 billion by 2022, per <a href="https://www.emarketer.com/content/augmented-reality-marketing-and-advertising-2018">eMarketer.</a>Accenture Interactive is seizing the chance to show clients what is possible and how such technologies can be used to drive business outcomes. It wants to help change brands' businesses, <a href="https://www.businessinsider.com/why-you-would-never-see-the-worlds-largest-digital-ad-agency-making-ads-for-olive-garden-according-to-its-head-2018-3">as opposed to creating TV spots.</a>Read More: <a href="https://www.businessinsider.com/why-you-would-never-see-the-worlds-largest-digital-ad-agency-making-ads-for-olive-garden-according-to-its-head-2018-3">Why you will never see the world's largest digital ad agency making ads for Olive Garden </a>For DuPont Corian, Accenture Interactive is trying to reduce the friction between digital and physical shopping. Accenture Interactive is prototyping an AR experience that will let customers design their own counter tops using digital devices."Innovation and growth are paramount to our business, and this creates huge opportunities for our business to connect with customers in new and innovative ways," said Michele Rodman, global head of digital marketing at DuPont.Disney is using Accenture Interactive to reinvent the theater-going experience with a venture called Studio Lab that's changing the production, distribution and marketing of movies.Accenture Interactive created a facial recognition-powered movie poster for the premiere of Disney's "Dumbo" that changes depending on who's looking at it, based on the emotions it detects on the viewer's face."Agencies are great at coming up with creative ideas and campaigns," said Duboff. "But what we're doing at Accenture Interactive is actually coming up with meaningful use cases of technology, whether it's shopping or learning."<h2>Consulting firms are increasingly encroaching on agencies' turf</h2>Consulting firms including Deloitte, Accenture and IBM have been encroaching on the ad agency business by pitching themselves as more strategic and tech-savvy.One way they've done that is through creative and technology acquisitions. Last year, for instance, Accenture Interactive acquired Mackevision, a producer of computer-generated imagery and immersive content.They're also hiring. Over the past two years, Accenture Interactive's extended reality practice has grown to more than 300 people, according to the company, which says it will continue to make hires to support client demand.As marketers look beyond traditional <keyword id="35666" type="COMPANY" weightage="100" keywordseo="advertising">advertising</keyword>, they've started buying into the consulting firms' proposition. <a href="https://www.businessinsider.com/these-are-the-5-forces-that-are-rapidly-killing-advertising-agencies-2018-8">A Forrester survey</a> from fall 2018, for example, found that 73% of marketers are open to using consultancies for digital marketing work, including 14% who said they were "very open.""Our work with Accenture brings a new level of digital technology capabilities that enhances the work we do with other ad agencies," said DuPont's Rodman.But agencies <a href="https://www.businessinsider.com/huge-consulting-firms-are-coming-after-the-ad-agency-business-heres-how-agencies-are-fighting-back-2018-8">are fighting back by bolstering their strategic consulting</a> and data capabilities, and they're still ahead of the curve when it comes to branded creative, said Jay Pattisall, a Forrester analyst focusing on agencies. "Accenture's brand of creativity is different from that of creative agencies," he said. "Accenture tends to focus on experiences using digital technology and not necessarily brand or campaign creative while the creative that comes out of agencies tends to focus on the emotion." <div class="margin-top"> <h3>NOW WATCH: <a href="https://www.businessinsider.com/what-happens-when-you-dont-get-enough-sleep-2017-12">A sleep expert explains what happens to your body and brain if you don't get enough sleep</a></h3> <div> </div> </div>

Ad agencies say consulting firms never actually produce work for clients. Here's how Accenture Interactive proved them wrong at SXSW this year.

<div class="KonaFilter image-container display-table"><div><div class="image on-image">Phocuswright/YouTubeGlenn Fogel, CEO of Booking Holdings.</div></div></div><ul class="summary-list"><li>Booking Holdings, the parent of Booking.com, Priceline and Kayak, is shifting some of its ad spending to TV and online video ads from Google.</li><li>The change in ad strategy comes as the company's flagship brand Booking.com brought on a former Google exec as its chief marketing officer.</li><li>Booking is trying to fend off Google, which has increasingly been encroaching into online travel companies' turf.</li><li><a href="https://www.businessinsider.com/prime?module=article&amp;area=summary">Click here for more BI Prime stories</a>.</li></ul>Online travel giant Booking Holdings, <a href="https://www.cnbc.com/2018/11/05/travel-giant-booking-spent-1-billion-on-google-ads-in-the-quarter.html">which spends billions in advertising on Google</a>, is turning to TV and online video ads to diversify its spend, <a href="https://www.cnbc.com/2019/08/08/bookingcom-is-shifting-some-of-its-google-spending-to-tv-ads.html">CNBC first reported this week.</a>The parent company of online travel aggregators including Booking.com, Priceline and Kayak spent $1.19 billion on performance marketing, most of which went to Google, in the second quarter.Performance marketing, which advertisers use to measure direct results such as clicks and sales conversions, has not been yielding efficient results, so Booking is doing more brand <keyword id="35666" type="COMPANY" weightage="100" keywordseo="advertising">advertising</keyword> to drive people directly to its sites, Booking's CFO David Goulden said during the company's earnings call Wednesday."We have observed a long-term trend of decreasing performance marketing returns on investment, a trend we expect to continue," the company wrote in <a href="https://ir.bookingholdings.com/static-files/a50abbb5-f75c-407f-a6f7-fbb5b3030784">its quarterly filing.</a> "I think brand advertising is always going to be important for anybody who's in the <keyword id="6354851" type="UNKNOWN" weightage="60" keywordseo="retail">retail</keyword> business," CEO Glenn Fogel said during the company's earnings call. "I do believe that we need to continue to work on this and improve upon it. And I'm looking forward to us doing that."Fogel also criticized the performance of other platforms like Instagram, Facebook, and Snap."The ROIs are not as effective and it's not as easy to scale yet as some of our other long-term use channels like Google, for example," he said on the call.The change in advertising strategy comes as the company's flagship brand Booking.com hired Google marketing exec Arjan Dijk as its CMO, <a href="https://skift.com/2019/08/02/booking-quietly-taps-google-heavy-hitter-to-lead-marketing-in-exec-reorg/">Skift reported last week. </a><h2>Google is encroaching on online travel companies' turf</h2>Google has been encroaching on online travel companies' turf with its <a href="https://www.google.com/travel/flights?tcfs=EhoaGAoKMjAxOS0wOC0xNRIKMjAxOS0wOC0xNlIA&amp;ved=0CAkQyJABahcKEwjQhNysofbjAhUAAAAAHQAAAAAQAQ&amp;ictx=1#flt=/m/02_286..2019-08-15*./m/02_286.2019-08-16;c:USD;e:1;sd:1;t:h&amp;tcfs=EhoaGAoKMjAxOS0wOC0xNRIKMjAxOS0wOC0xNlIA">Flights</a> and <a href="https://www.google.com/travel/hotels?hrf=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-oBDAgAEggvbS8wY2N2eOoBDQgAEgkvbS8wMTh5emLqAQ0IABIJL20vMDJ6cWY26gENCAASCS9tLzAxeTkzN-oBDQgAEgkvbS8wMXc5aGfqAQ0IABIJL20vMDE1amg26gENCAASCS9tLzAxdzlsceoBDQgAEgkvbS8wNmx0M2TqAQwIABIIL20vMGc0azDqAQ0IABIJL20vMDJ0OW1f6gENCAASCS9tLzAyMzcybeoBDQgAEgkvbS8wNl83aF_qAQ0IABIJL20vMDNobDg06gENCAASCS9tLzA1cV8xbuoBDggAEgovbS8wYnkwczR66gENCAASCS9tLzAxOHl5N-oBDAgAEggvbS8wcG4xbuoBDQgAEgkvbS8wNTF4MHnqAQ0IABIJL20vMDQxNl926gENCAASCS9tLzAzaGJzdA&amp;tcfs=EhoaGAoKMjAxOS0wOC0xNRIKMjAxOS0wOC0xNlIA&amp;rp=OAFIAg">Hotels</a> services that allow users to book directly from search results.That move has made it harder for travel companies like Booking, Expedia, Trivago and even Airbnb to reap the same rewards they once did on search ads, said a media agency executive who is familiar with Google."It's not just Booking; it's happening arcoss the board as Google is making inroads in the e-commerce transactions space," the executive said. "Google's losing search share on e-commerce to Amazon, so their entire strategy is to drive more e-commerce transactions that originate on search within Google." But the executive expressed doubts that TV was the best way for a travel company like Booking to fend off Google."Social media is a better environment, where people are sharing so much more aspirational travel content," the exec said.Get the latest Google stock price<a href="http://markets.businessinsider.com/stock/GOOG-Quote"> here.</a> <div class="margin-top"> <h3>NOW WATCH: <a href="https://www.businessinsider.com/lessons-from-the-lions-cmos-reveal-best-campaigns-jealous-2019-7">The top CMOs in the world share the campaigns they wish they had thought of</a></h3> <div> </div> </div>

One of Google's biggest advertisers is pulling spending on the ad giant even as it quietly hired a Google exec to market one of its biggest brands

<ul class="summary-list"><li>Residents of Phoenix, <keyword id="94113" type="ENTERTAINMENT" weightage="60" keywordseo="Oregon">Oregon</keyword>, were ordered to evacuate on Tuesday due to an encroaching <keyword id="41285" type="COMPANY" weightage="60" keywordseo="Wildfire">wildfire</keyword>.</li><li>By Tuesday night, the wildfire had engulfed more than 1,500 acres in southern Oregon and led to the evacuation of southern Medford, a city of more than 80,000 people.</li><li>The blaze ignited Tuesday morning. It is currently 0% contained.</li></ul>A city in southern Oregon is facing imminent evacuation as wildfires aided by gusty winds threaten to consume it.On Tuesday, most of Medford, Oregon's 80,000 residents were told to be on standby for an immediate evacuation. By Tuesday night, the Medford Police Department announced an immediate evacuation order for the southwest of the city.<div type="image" title="119072108_3373504662712038_395715169409351774_o" height="1238" width="1913" msid="78010112" hostid="261"></div>Earlier, the Jackson County Sheriff's Office issued an immediate evacuation order for all businesses and residents in the are of Phoenix, Oregon, home to over 4,500 people.Matt Jordan, a reporter with local television station KOBI, said a Medford apartment building containing more than 500 units had been evacuated, posting a photo showing fires encroaching on his location.Igniting Tuesday morning, the fire — 0% contained — has already burned over 1,500 acres, <a href="https://www.kdrv.com/content/news/Ashland-under-Level-1-evacuation-notice-as-high-winds-stoke-fire-concerns-572349401.html?fbclid=IwAR26V_Rd6l8dmxf1k420RIvr8sOwHkO78APerBACZFIlGYjGmZAhZkVbevk">local television station KDRV reported</a>, citing the Oregon Department of Forestry. It also caused the closure of some 25 miles of I-5, from Phoenix to the border with California.Fires are also raging outside Eugene and across the state, forcing the evacuation of thousands of residents."We do not have context for this amount of fire on the landscape," Doug Grafe, chief of fire protection at the Oregon Department of Forestry, said Tuesday, <a href="https://www.opb.org/article/2020/09/08/evacuations-along-highway-22-as-oregon-fires-spread-quickly-monday-night/">as Oregon Public Broadcasting reported</a>.On Tuesday afternoon, Oregon Gov. Kate Brown declared an emergency. The state also evacuated nearly 1,500 inmates from three of its prisons, according to OPB.The northwest US has seen dozens of large fires over the past few days, threatening homes and lives not just in Oregon, but in California and WashingtonHave a <keyword id="6355005" type="UNKNOWN" weightage="100" keywordseo="news">news</keyword> tip? Email this reporter: <a href="mailto:cdavis@insider.com">cdavis@insider.com</a>

Residents of Medford, Oregon, ordered to evacuate as wildfire consumes parts of city

<ul class="summary-list"><li>The Supreme Court announced it won't hear a case about a state ban on conversion therapy for minors.</li><li>The decision upholds the rights of dozens of states that already passed laws against the practice.</li></ul>Conservative Supreme Court Justices Samuel Alito and Clarence Thomas both suggested that laws in dozens of states banning conversion therapy could violate the First Amendment.The Supreme Court published the two justices' opinions on Monday in connection to the high court officially denying a petition to adjudicate the Tingley v. Ferguson case regarding the state of Washington's ban on conversion therapy on minors, SB 5722.In his opinion, Thomas noted he would've agreed to hear the case as "this question has divided the Courts of Appeals and strikes at the heart of the First Amendment.""Under SB 5722, licensed counselors cannot voice anything other than the state-approved opinion on minors with gender dysphoria without facing punishment," he wrote. "The Ninth Circuit set a troubling precedent by condoning this regime."In a separately published opinion, Alito concurred with Thomas about how conversion therapy bans encroach on the First Amendment."It is beyond dispute that these laws restrict speech, and all restrictions on speech merit careful scrutiny," Alito wrote.The order also noted that Justice Brett Kavanaugh would have reviewed the case as well, but did not include a written opinion by him in support of the petition.As the minimally-required four justices did not agree to review the case, the Ninth Circuit's <a target="_blank" href="https://cdn.ca9.uscourts.gov/datastore/opinions/2022/09/06/21-35815.pdf">decision</a> from September 2022 will be upheld and Washington's ban on conversion therapy for minors will remain legal.In the Ninth Circuit's written decision in support of the law, Judge Ronald Gould dismissed arguments that the ban encroached on any constitutional amendments."Washington's licensing scheme for health care providers, which disciplines them for practicing conversion therapy on minors, does not violate the First or Fourteenth Amendments," Gould wrote. "States do not lose the power to regulate the safety of medical treatments performed under the authority of a state license merely because those treatments are implemented through speech rather than through scalpel."

Supreme Court Justices Clarence Thomas and Sam Alito suggested that laws banning conversion therapy may violate the First Amendment       

<div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"></div></div></div>Nineteen of UNESCO's Worlds Heritage Sites, protected for their outstanding natural beauty and biodiversity, are in serious danger of disappearing in the next few years. 
The International Union for the Conservation of Nature released Wednesday the <a href="http://www.worldheritageoutlook.iucn.org/latest-news/-/asset_publisher/26qHUiHcdWpZ/content/positive-outlook-for-two-thirds-of-natural-world-heritage-sites-says-iucn;jsessionid=ED2A8B8008E617A55310CDB20C54BE2E?redirect=http%3A%2F%2Fwww.worldheritageoutlook.iucn.org%2Flatest-news%3Bjsessionid%3DED2A8B8008E617A55310CDB20C54BE2E%3Fp_p_id%3D101_INSTANCE_26qHUiHcdWpZ%26p_p_lifecycle%3D0%26p_p_state%3Dnormal%26p_p_mode%3Dview%26p_p_col_id%3Dcolumn-1%26p_p_col_pos%3D1%26p_p_col_count%3D2" target="_blank">list of almost 200 of locations in the world protected for their landscape and biodiversity</a>.
It is mainly good news: more than two-thirds of these sites are safe and prospering. However, more than two dozen sites are still listed as critically endangered.
Most of these are in Africa, with five in the Democratic Republic of the Congo. They are threatened by pollution and human encroachment, such as wars and development.

19 World Heritage Sites To Visit Before They Disappear

<ul class="summary-list"><li>Venture capitalists long held the power over the people they invest in.</li><li>Influencers and celebrities are encroaching on the investment space, giving <keyword id="12011401" type="UNKNOWN" weightage="60" keywordseo="entrepreneurs" source="Orion">entrepreneurs</keyword> options.</li><li>"There's this old line that being a <keyword id="11905391" type="UNKNOWN" weightage="60" keywordseo="vc" source="Orion">VC</keyword> was 99 percent saying 'No' and 1 percent begging," an anonymous VC <a href="https://www.vice.com/en/article/5dbea8/confessions-of-a-venture-capitalist">told Vice</a>. "And now, it's more like 10 percent begging. "</li></ul>It's brutal out there for venture capitalists. "There's this old line that being a VC was 99 percent saying 'No' and 1 percent begging," an anonymous <keyword id="12011400" type="UNKNOWN" weightage="60" keywordseo="venture-capitalist" source="Orion">venture capitalist</keyword> <a href="https://www.vice.com/en/article/5dbea8/confessions-of-a-venture-capitalist">told Vice in a recent interview</a>. "And now, it's more like 10 percent begging."That's due to the ever-encroaching investment capital from celebrities and influencers, from <a href="https://www.businessinsider.com/ashton-kutcher-investing-tips-advice-silicon-valley-career">Ashton Kutcher</a> to <a href="https://markets.businessinsider.com/news/stocks/jayz-cannabis-marijuana-fund-raise-spac-minority-owned-black-businesses-2021-1">Jay Z</a> to <a href="https://www.businessinsider.com/tiktok-sway-boys-15-million-fund-to-invest-in-startups-2021-4">this group of TikTok stars</a>, they said, who offer not just an alternative form of funding but also celebrity appeal.With investment competition from outside the world of <keyword id="11897927" type="UNKNOWN" weightage="60" keywordseo="venture-capital" source="Orion">venture capital</keyword>, "You spend a lot of your time trying to convince some 23-year-old little shit that you are better than some internet celebrity who they think is going to be more effective than you are because they have more Twitter followers," they said.Read more: <a href="https://www.businessinsider.com/what-uber-ceo-dara-khosrowshahi-fixed-after-weekend-delivering-food-2021-8">Here's what Uber's CEO told his team to fix after he spent a weekend working as an Eats driver</a>Like influencers and celebrities, VCs tend to seek attention - albeit through Twitter and LinkedIn rather than Instagram and TikTok.That often manifests as so-called "humble brags," which are the passive-aggressive version of boasting. The behavior is so common among VCs that it reached the stage of parody last year with <a href="https://twitter.com/VCBrags">a popular Twitter account called "@VCBrags."</a>"One of the reasons that VCs are so annoying on Twitter," the anonymous VC said, "is because at the very earliest stages, they win by being known ... You build a brand. And so VCs are out there trying to build the brand."Got a tip? Contact Insider senior correspondent Ben Gilbert via email (<a href="mailto:bgilbert@insider.com">bgilbert@insider.com</a>), or Twitter DM (<a href="https://twitter.com/RealBenGilbert">@realbengilbert</a>). We can keep sources anonymous. Use a non-work device to reach out. PR pitches by email only, please.

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