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Best Electric Toothbrushes in India

Best electric toothbrushes in India

The rechargeable <keyword id="411999" type="General" weightage="20" keywordseo="toothbrush" source="Orion">toothbrush</keyword> offers better cleaning performance than non-electric brushes. It helps remove plaque and maintain your oral health. It features rotating bristles that first loosen the plaque to remove them effectively and give you cleaner teeth. The rechargeable toothbrush offers plenty of clean-ups on a single charge and lasts longer than manual toothbrushes. To help you buy a rechargeable toothbrush, here are the best options available on Amazon.<br /><br /><bulletContentEmbed name="B07JKXSJMX" columns="1"><bulletContentHeading name="B07JKXSJMX_head"><div type="image" title="Value for money" msid="86163046" hostid="261"></div></columnHeadThumb>B07JKXSJMX</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07JKXSJMX_body"><bulletContentRow name="B07JKXSJMX_6419576226400933"><bulletContentRowHeading><bulletContentRowHead col="1">Oral B Vitality 100 Toothbrush</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The Oral B Vitality 100 toothbrush is rechargeable and claims to offer a battery life of up to eight hours. It uses 2D cleaning technology to cleanse the teeth. It has a 2-minute timer that buzzes every 30-seconds reminding you to switch sides while brushing. It comes with a round brush head that cups teeth to remove plaque efficiently.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07JKXSJMX_1136193287607189"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The Oral B Vitality 100 is a reliable choice to improve your oral health.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><bulletContentEmbed name="B08CRVGFG8" columns="1"><bulletContentHeading name="B08CRVGFG8_head"><div type="image" title="Editor’s Choice" msid="86163054" hostid="261"></div></columnHeadThumb>B08CRVGFG8</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08CRVGFG8_body"><bulletContentRow name="B08CRVGFG8_2305499025798244"><bulletContentRowHeading><bulletContentRowHead col="1">AGARO COSMIC PLUS <keyword id="4148460" type="General" weightage="20" keywordseo="electric-toothbrush" source="Orion">Electric Toothbrush</keyword></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The Agaro Cosmic Plus toothbrush features a Sonic Vibration technology that is said to provide up to 40,000 strokes per minute. It comes with five cleaning modes, including the option to clean sensitive teeth gently. The toothbrush comes with an interdental brush head that should be able to remove plaque and food items stuck between your teeth. The 2-minute timer pauses every 30-seconds, reminding you to switch your brushing position.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B08CRVGFG8_5672755115120970"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The Agaro Cosmic Plus brush is easy to charge with a USB-charging cable and has a battery life of up to 25 hours.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><bulletContentEmbed name="B08VB58XD4" columns="1"><bulletContentHeading name="B08VB58XD4_head"><div type="image" title="Recommended" msid="86163061" hostid="261"></div></columnHeadThumb>B08VB58XD4</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08VB58XD4_body"><bulletContentRow name="B08VB58XD4_7355098792375319"><bulletContentRowHeading><bulletContentRowHead col="1">realme N1 Sonic Toothbrush</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The realme N1 toothbrush features anti-bacterial end-rounded bristles that should keep your mouth germ-free and prevent injuries. It features a high-frequency sonic motor that is said to vibrate up to 20,000 times in a minute. The brush comes with three cleaning modes that you can select as per your need. It is said to be water-resistant with IPX7 rating. You can charge the toothbrush via the type-C port and use it for up to 130 days.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B08VB58XD4_6484335642792071"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The realme N1 toothbrush claims to be made with skin-friendly material and has a food-grade brush head that makes it very hygienic and safe.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><bulletContentEmbed name="B08MWK2WKN" columns="1"><bulletContentHeading name="B08MWK2WKN_head"><div type="image" title="Pocket- Friendly" msid="86163077" hostid="261"></div></columnHeadThumb>B08MWK2WKN</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08MWK2WKN_body"><bulletContentRow name="B08MWK2WKN_0194523031725814"><bulletContentRowHeading><bulletContentRowHead col="1">Caresmith SPARK Electric Toothbrush</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The Caresmith toothbrush uses a sonic motor that is said to produce up to 30,000 vibrations per minute. It features a smart timer that pauses every 30-seconds so that you brush the brushing side and it turns off the toothbrush after two minutes. The toothbrush is equipped with tooth-waved design DuPont bristles that should clean the contours of your teeth effectively.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B08MWK2WKN_4684968155900307"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The Caresmith Spark toothbrush is said to last for up to 20 days on a single four-hour charge.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><bulletContentEmbed name="B08J7T5Y35" columns="1"><bulletContentHeading name="B08J7T5Y35_head"><div type="image" title="Alternative One" msid="86163086" hostid="261"></div></columnHeadThumb>B08J7T5Y35</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08J7T5Y35_body"><bulletContentRow name="B08J7T5Y35_0737910142898225"><bulletContentRowHeading><bulletContentRowHead col="1">HealthSense Clean-Care ET 720 Electric Toothbrush</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The HealthSense toothbrush features a high speed vibrating brush head. It offers five dynamic cleaning modes and has DuPont nylon bristles that should cleanse your teeth effectively. The sleek toothbrush claims to have a waterproof head and comes with a dust cover to give you hygienic and safe cleaning. It features a 2-minute brushing timer and comes with two brush heads.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B08J7T5Y35_5995602481681539"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The HealthSense Clean-Care toothbrush offers up to 100 hours of cleaning with a single charge lasting 10-12 hours.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><bulletContentEmbed name="B07KTJZMRV" columns="1"><bulletContentHeading name="B07KTJZMRV_head"><div type="image" title="Alternative Two" msid="86163105" hostid="261"></div></columnHeadThumb>B07KTJZMRV</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07KTJZMRV_body"><bulletContentRow name="B07KTJZMRV_6869113330402996"><bulletContentRowHeading><bulletContentRowHead col="1">Oral B PRO 2 2000</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The Oral B Pro 2 2000 toothbrush is said to offer better cleaning with 3D action as it oscillates, rotates and pulsates to break up and remove plaque. It features a two-minute timer for optimum cleaning and buzzes every 30-seconds while you brush, reminding you to switch brushing sides. The battery is said to last for two weeks with a single charge.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07KTJZMRV_8219712085669449"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The Oral B Pro toothbrush comes with two modes for cleaning that can be selected as per your requirement.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br />

Best rechargeable toothbrushes in India

<br /> <keyword id="1689583" type="COMPANY" weightage="100" keywordseo="Oral-B">Oral-B</keyword>, just launched its electric rechargeable toothbrush range in India in order to revolutionize the way people brush their teeth. The electric toothbrush sets a new benchmark in oral healthcare with features for up to 100% more plaque removal as compared to regular manual brushes.<br />
<br /> Equipped with proprietary oscillating, rotating and pulsating technology, Oral-B <keyword id="4155748" type="UNKNOWN" weightage="100" keywordseo="electric-toothbrushes">electric toothbrushes</keyword> are more effective in removing plaque which gives you a revolutionary level of clean.<br />
<br /> Oral-B research showed that up to 80% of people spent insufficient time <keyword id="417381" type="UNKNOWN" weightage="100" keywordseo="brushing">brushing</keyword> in at least one zone in their mouth and 60% of people either didn’t brush at all or spent insufficient time brushing their molars. Independent scientific research suggests that it is more important to brush all zones in the mouth evenly, rather than brushing longer time.<br />
<br /> Brushing incorrectly can result in oral health issues such as tooth decay and even early tooth loss. The aim of the Oral-B electric <keyword id="4736638" type="UNKNOWN" weightage="100" keywordseo="toothbrushes">toothbrushes</keyword> is to ensure that you are brushing correctly and are spending enough time brushing each quadrant of your mouth resulting in better oral health.<br />
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Priced at Rs 5800, the Orla-B electric toothbrush range can be bought online on <a href="http://www.amazon.in/gp/product/B00KBWBI3U/ref=s9_acsd_al_bw_c_x_1_w?pf_rd_m=A1VBAL9TL5WCBF&amp;pf_rd_s=merchandised-search-2&amp;pf_rd_r=1PMWNVNWVA1BE9D03MVA&amp;pf_rd_r=1PMWNVNWVA1BE9D03MVA&amp;pf_rd_t=101&amp;pf_rd_p=9ab36d12-172d-42ca-bf6e-b63a84242f2c&amp;pf_rd_p=9ab36d12-172d-42ca-bf6e-b63a84242f2c&amp;pf_rd_i=12300874031">Amazon.in</a>.<br />
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Some of the unique features of the electric toothbrush include:<br />
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<br />
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 · Criss-cross bristles at a 16 degree angle which oscillate, rotate, and pulsate to break up and remove up to 100% more plaque than a regular manual toothbrush.<br />
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· Visible Pressure Sensor – lights up to alert you when you are brushing too hard as applying too much pressure can lead to harmful over-brushing.<br />
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· On Handle Timer – buzzes every 30 seconds to let you know when it’s time to focus on brushing the next quadrant of your mouth and alerts you when you have brushed for the dentist-recommended time of 2 minutes.<br />
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· 2 modes – Daily Clean – Comprehensive everyday cleaning &amp; Gum Care – massage mode for gentle stimulation of gums.<br />
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· Round Brush head – scientifically designed to surround each tooth and reach areas that are often difficult, providing a superior clean.

Oral B launches their electric rechargeable toothbrushes in India and here's how they look

The summer in India has been brutal in the past few years. Over a billion people endured long periods of persistent power cuts and heat waves. Such episodes wreak a heavy toll on our well-being and trigger shocks for food and water security.<br /> <br />In fact, the last seven years have been amongst the <a href="https://www.businessinsider.in/science/environment/news/greenhouse-gas-sea-level-rise-and-ocean-heat-set-new-records-for-climate-change-in-2021/articleshow/91640600.cms">hottest</a> across the globe.<br /><br />  <div type="image" title="Last seven years have been amongst the hottest across the globe" msid="91970317" hostid="261" caption="&amp;lt;p&amp;gt;Last seven years have been amongst the hottest across the globe&amp;lt;/p&amp;gt;"></div><br />The long-term trend below shows that the top 700 meters of the oceans have become warmer since 1955. The total amount of heat stored by the oceans is called <strong>ocean heat content</strong>, which plays an important role in the Earth’s climate system.<br /><br />Particularly, warmer sea surface temperature provides energy for storms and thereby triggers extreme weather events.<br /><br />  <div type="image" title="Ocean heat content plays an important role in the Earth’s climate system" msid="91970348" hostid="261" caption="&amp;lt;p&amp;gt;Ocean heat content plays an important role in the Earth&amp;#8217;s climate system&amp;lt;/p&amp;gt;"></div><br /><strong>Four key climate change indicators<br /></strong><br />Greenhouse gas concentrations, rise in sea levels, ocean heat and ocean acidification — the four key climate change indicators — <a href="https://www.businessinsider.in/science/environment/news/greenhouse-gas-sea-level-rise-and-ocean-heat-set-new-records-for-climate-change-in-2021/articleshow/91640600.cms">set new records</a> in 2021 with extreme weather, according to the UN's World Meteorological Organisation (WMO) State of the Global Climate in 2021 report. It added that climate change is leading to hundreds of billions of dollars in economic losses. <br /><br />Human activities are not only warming the planet but also leading to unprecedented losses in biodiversity. The situation is bound to get worse and the  competition for resources such as land, food, and water will fuel socio-economic tensions and increasingly lead to <a href="http://www.internal-displacement.org/publications/disaster-displacement-a-global-review">mass displacement</a>.<br /><br />Rise in sea levels, forest fires, melting of glaciers, extreme weather events, ocean heat and acidification will also continue for years to come and the only way we can minimise the impact is if we start now, before it is too late.<br /><br />With World Environment Day 2022 (June 5) around the corner, we decided to get back to the basics and help you transition to living a sustainable life. You can take these baby steps to live a better, sustainable life.<br /><br /><strong>How to reduce your carbon footprint</strong><br /><br />You probably would have heard a lot about carbon footprint. Simply put, it is like leaving your actual, unerasable footprint on earth with every resource that you consume. <br /><br />When you drive your car or eat something that’s grown afar, you emit substantial amounts of carbon dioxide and other greenhouse gases into the atmosphere. From buying toothpaste to using your phone, every object reaches your doorstep after a long commute, which contributes to carbon emission.<br /><br />As modern humans, almost every activity of ours contributes to climate change in one way or the other. Being sustainable is all about limiting the resources we use and finding a way to make them last longer by causing minimal damage to the environment.<br /><br />Here are some ways in which you can reduce your carbon footprint:<br /><br /><strong>Food<br /></strong><br />While buying veggies or fruits, remember to bring reusable shopping bags and avoid plastic. <br /><br />There’s a simple thumb rule to follow. Buy what you actually need to avoid wastage. Whatever is left over, try to repurpose it into something usable.<br /><br />For example, if you have bread and butter for breakfast and you like to cut the corners of your bread, instead of throwing away those corners, you can turn them into breadcrumbs which can be used in pasta gravy or for feeding birds. Use your creative skills to turn your food waste into reusable ingredients.<br /><br />Final kitchen scraps can be converted into compost for your plants.<br /><br />  <div type="image" title="Final kitchen scraps can be converted into compost for your plants" msid="91970387" hostid="261" caption="&amp;lt;p&amp;gt;Final kitchen scraps can be converted into compost for your plants&amp;lt;/p&amp;gt;"></div><br />If you host a party, there’s always leftover food. This surplus can be shared with the underprivileged through <a href="https://www.thebetterindia.com/46855/where-to-donate-excess-food-to-after-party/#:~:text=Feeding%20India%20is%20a%20not,an%20app%20on%20Google%20Playstore.">NGOs</a> such as Feeding India, Robin Hood Army, Roti Bank, Mera Parivar or Shelter Don Bosco, among others.<br /><br />It is also important to buy your food locally. The shorter the supply chain, the easier it is on the environment before the food products finally reach your kitchen. Also, if your food reaches you from faraway places, its nutritional value decreases. Local food spends less time in transit from farm to plate. So, fruits and veggies eaten within a few days of being picked would be full of nutrients than those that are weeks old from traveling thousands of miles and being in storage.<br /><br />Look for loose, fresh fruits and vegetables to minimise packaging. <br /><br />If you are buying packaged food, you can look for products with PET packaging, which is one of the most recyclable plastics.<br /><br /><strong>Clothing</strong><br /><br />A worn-out piece of cloth you decide to throw, even as simple as a plain t-shirt, never really goes ‘away.’ – it all ends up in a landfill. According to an <a href="https://www.business-standard.com/article/news-ians/india-needs-new-delhi-size-landfills-for-waste-by-2050-report-117062500411_1.html">Assocham and PwC report</a>, landfills are brimming with so much urban waste that by 2050, India is reportedly going to need a landfill that's the size of its capital, New Delhi.<br /><br />Buy responsibly-made clothes which are made from recycled material or with an ‘eco’ label. To support sustainable businesses, you can look for stores which include options like handloom and handcrafted, organic, natural-dyed, recyclable and eco-friendly, vegan, and cruelty-free. It’s not necessary to have all of these options available all the time, but every bit helps.<br /><br />Recycle and reuse your clothes to prolong its life. You can also sell and buy your clothes from thrift stores.<br /><br /><strong>Personal care<br /></strong><br />Commonly available sanitary napkins constitute 90% plastic and India generates <a href="https://www.cseindia.org/plastic-waste-is-india-s-and-the-world-s-most-formidable-environmental-challenge-10375">3.3 million tonnes of plastic waste</a> every year, according to a Central Pollution Control Board report.<br /><br />So, for people who menstruate, there is a world of waste-free sanitary protection to explore. You can switch to menstrual cups or invest in a reusable tampon applicator. <br />  <div type="image" title="Switch to menstrual cups or invest in a reusable tampon applicator" msid="91970408" hostid="261" caption="&amp;lt;p&amp;gt;Switch to menstrual cups or invest in a reusable tampon applicator&amp;lt;/p&amp;gt;"></div><br />In the bathroom, you can ditch your plastic razor and opt for fully metal alternatives. You can also purchase sustainable toothbrushes made out of neem or bamboo. Today, even toothpaste comes in a jar, or you can switch to toothpaste tubes which are recyclable. <br /><br /><strong>Create cleaner air at home<br /></strong><br />You can never have enough plants in your home. Buy plants that give <a href="https://www.floweraura.com/blog/plants-that-give-oxygen-at-night">oxygen at night</a> such as snake plant, Areca palm plant, Aloe Vera plant, Tulsi, Money plant, Gerbera plant, Christmas Cactus, Neem plant, etc. <a href="https://www.theguardian.com/environment/2020/feb/29/50-ways-to-green-up-your-life-save-the-planet">Weeping figs</a> are known to be good for living areas because they remove formaldehyde released from carpets and furniture.<br /><br />  <div type="image" title="Invest in plants that give oxygen at night" msid="91970439" hostid="261" caption="&amp;lt;p&amp;gt;Invest in plants that give oxygen at night&amp;lt;/p&amp;gt;"></div><br /><strong>Transport</strong><br /><br />If you cannot use public transport, regular vehicle maintenance of private vehicles is a must since it <a href="https://www.theguardian.com/environment/2020/feb/29/50-ways-to-green-up-your-life-save-the-planet">improves</a> fuel efficiency by as much as 10%. <br /><br />When driving a car, roll your windows down whenever possible because it is more efficient than using an air conditioner.<br /><br />Choose sustainable travel alternatives like electric or hybrid vehicles, avoiding air travel, and opt for vehicle sharing or pooling wherever feasible.<br /><br /><strong>Energy and waste</strong><br /><br />Go desi and use a bucket and a mug instead of taking a shower so you can limit the amount of water you use.<br /><br />Don’t store unnecessary data in the cloud, it leaves a <a href="https://www.eib.org/en/stories/digital-footprint">digital</a> footprint. The digital sector is already responsible for <a href="https://www.eib.org/en/stories/digital-footprint">3.3% of global greenhouse gas emissions</a>, more than civil aviation.<br /><br /><a href="https://www.un.org/en/un75/climate-crisis-race-we-can-win">Billions of tons</a> of CO2 is released into the atmosphere every year as a result of coal, oil, and gas production. If we don’t slow global emissions, temperatures could rise to<a href="https://www.un.org/en/un75/climate-crisis-race-we-can-win"><strong>above three degrees Celsius by 2100</strong></a>, causing further irreversible damage to our ecosystems.<br /><br />So, to make a difference before it is too late, it is important to take these baby steps towards sustainable living today.<br /><br /><strong>Here's a short video</strong><br /><br />  <div type="image" title="How to take baby steps towards living a more sustainable life" msid="91970594" hostid="261" caption="&amp;lt;p&amp;gt;How to take baby steps towards living a more sustainable life&amp;lt;/p&amp;gt;"></div><br />Business Insider India is now on Telegram too! Don't forget to subscribe to our channel and get the latest updates.<br /><br />  <div type="image" title="Subscribe to BI India&amp;#39;s Telegram channel" msid="91970624" hostid="261" caption="&amp;lt;p&amp;gt;Subscribe to BI India&amp;#39;s Telegram channel&amp;lt;/p&amp;gt;"></div><br />

SIMPLY PUT: Sustainable lifestyle changes are the need of the hour! Here’s how you can take baby steps

<p><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><p class="source"><span>REUTERS/Amit Dave</span></p><p class="caption">An Indian army soldier performs "Malkhamb" (traditional Indian gymnastics) during an awareness programme to attract youth in joining the armed forces on the eve of India's Republic Day at Gandhinagar, in the western state of Gujarat, India, January 25, 2016.</p></div><p></p></div></div>Good morning! Here's what you need to know.</p><p><strong>The US Federal Reserve decision is coming.</strong> At 7 p.m. <keyword id="6354868" type="COUNTRY" weightage="60" keywordseo="UK">UK</keyword> time (2 p.m. ET) the Board of Governors of the Federal Reserve will reveal whether or not they voted to raise interest rates in January.</p><p><strong>Chinese stocks are down again.</strong> <span>After plunging by over 6% on Tuesday, Chinese stocks remain under the pump with the benchmark Shanghai Composite<a href="http://www.businessinsider.com.au/chinese-stocks-are-falling-off-a-cliff-again-2016-1"> index currently down 3.49%.</a></span></p><p><strong>Apple posted disappointing sales figures.</strong> <span>Apple expects $50-$53 billion (£35 billion - £38 billion) in sales for the first three months of 2016, which at its midpoint will be an 11% drop compared <a href="http://www.businessinsider.com/apple-q1-earnings-2016-1">to the year before. </a></span></p><p><strong>China had a warning for George Soros.</strong> Soros has been warned not to wage "war on the renminbi." The message comes in a piece published in China's People's Daily titled <a href="http://www.businessinsider.com/china-warned-george-soros-against-war-on-the-renminbi-2016-1">"Declaring war on China's currency? Ha ha."</a></p><p><strong>An influential commentator sees oil staying cheap for a while.</strong> Dennis Gartman said that he thought crude oil wouldn't trade back above $44 "in my lifetime," though he did say oil may <a href="http://www.businessinsider.com/dennis-gartman-crude-oil-call-2016-1">have hit a short-term bottom.</a></p><p><strong>Profit at Philips is up 55%. </strong><span>Health-conscious consumers snapping up everything from electric toothbrushes to kitchen appliances drove up 2015 profits at electronics giant Philips as it seeks <a href="http://www.businessinsider.com/afp-philips-2015-profit-soars-55-on-rising-health-lifestyle-sales-2016-1">to spin off its historic lighting business.</a></span></p><p><span><strong>Proctor &amp; Gamble earnings rose 35%.</strong> <span>US consumer products giant Procter and Gamble reported a jump in second-quarter earnings Tuesday, despite a strong dollar that continued <a href="http://www.businessinsider.com/afp-procter-and-gamble-posts-35-earnings-jump-2016-1">to depress the value of foreign sales.</a></span></span></p><p><span><span><strong>AIG is being broken up.</strong> The insurance giant</span></span> said it would spin off its mortgage insurance unit and sell its broker-dealer network as part of the sweeping changes it has been promising shareholders <a href="http://www.businessinsider.com/r-aig-to-spin-off-mortgage-insurance-unit-in-sweeping-overhaul-2016-1">as it fends off activist investor Carl Icahn.</a></p><p><strong>The Czech president is in hot water.</strong> <span>Czech President Milos Zeman outraged government and opposition politicians alike by joking that only an election or Kalashnikov assault rifle could be used to get rid of Prime Minister Bohuslav Sobotka, <a href="http://www.businessinsider.com/r-election-or-kalashnikov-to-get-rid-of-prime-minister-czech-president-jokes-2016-1">his long-time political adversary.</a></span></p><p><span><strong>Russia thinks the US is after its natural resources.</strong> <span>The head of Russia's Security Council said in a newspaper interview that the United States wanted a weakened Russia so as to <a href="http://www.businessinsider.com/r-putins-top-security-adviser-says-us-is-after-russias-minerals-2016-1">gain access to its vast mineral resources.</a></span></span></p>    <div class="margin-top">        <h3>NOW WATCH: <a href="http://www.businessinsider.com/everyday-phrases-smart-people-say-incorrectly-2016-1">Everyday phrases that even smart people say incorrectly</a></h3>        <div>            <div>        <div class="ooyala-video-player" data-video-autoplay="false" data-video-id="44Z3ZoeDrznjy0zyuh6chLpAhZsFsPBY" data-player-variable="ooyalapopvideo" id="ooyalaplayer_popvideo" style="width:1280px;height:720px"></div>        </div>        </div>            </div>

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<p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div><ul><li><strong>Social media star Julius Dein has developed an online following of 20 million subscribers across four platforms in just two years.</strong></li><li><strong>Dein, a street magician and performer, said he owes his online success to his knowledge of SEO analytics and his devotion to magic tricks.</strong></li></ul><p>&#xa0;</p><p>Two years ago, Julius Dein was a college student performing magic tricks at weddings and bar mitzvahs to make some extra cash. Now, he's an internet sensation with an international online following of 20 million subscribers across four platforms, and he tells Business Insider he's making over six figures.</p><p>Julius Dein is the impresario of the eponymous Instagram, YouTube, Snapchat, and Facebook accounts, where he performs comedic pranks and magic tricks to crowds of incredulous onlookers. His meteoric rise to internet stardom is a byproduct of what he describes as his two obsessions: magic, and social media.&#xa0;</p><p>This is Dein's most popular YouTube video, which has over three million views:</p><p>And people can't seem to get enough of him:</p><p>On a recent trip to India, Dein scheduled a meetup in a public square in Mumbai. Dein said that the turnout shocked even him. Here's what happened:</p><p>While Dein's videos speak to a global audience, he said the majority of his subscribers are from the US and Mexico, and they're huge supporters of Dein's online antics.</p><p>The British 23-year-old said he was attracted to magic at a young age&#xa0;<span style="font-weight: 400;">for the amazed reactions his tricks elicited. </span></p><p><span style="font-weight: 400;">"It was like a drug," Dein told Business Insider, "To get those freak out, screaming reactions. I love pushing the boundaries of possibility."</span></p><p></p><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"></div><p></p></div></div><p>Head over to <a href="https://www.instagram.com/juliusdein/?hl=en">Dein's Instagram page</a> and you'll find a comprehensive video collection of Dein performing his mischievous brand of magic tricks.</p><p>Dein - who, with his compact stature, unruly hair, and signature glasses, looks like a cross between Elijah Wood's Frodo and Daniel Radcliffe's Harry Potter - is often captured at rowdy public events with a crowd of curious bypassers observing as he executes some sleight of hand.</p><p>Disappearing coins, bouquets procured from thin air, and levitating objects are all within Dein's repertoire, and even when a trick falls flat, he laughs it off with characteristic good humor. The reactions from Dein's audiences are largely the same:&#xa0;shrieks of horror or delight, confounded ponderings ("How did you do that, dude!?"), and cries of profanity.&#xa0;</p><p>There's a Logan Paul roguery to Dein's online presence, as well. (In<a href="https://www.youtube.com/watch?v=a1NvA6VvGMM"> one of Dein's videos</a>, he hangs out with Paul at Team 10's LA headquarters.) One YouTube clip<a href="https://www.youtube.com/watch?v=vsOvZLiImYE&amp;t=92s"> features Dein wandering around London</a> with two gay friends, hurling homophobic slurs to see how bypassers "react to homophobia." In another, <a href="https://www.youtube.com/watch?v=tMirx_bwmWk&amp;t=39s">he demos a set of electric toothbrush heads</a> in the guise of Apple earbuds to a crowd of concert-goers.</p><p>Dein's subjects are attractive, bikini-clad women reclining beachside: the modern day equivalent of the magician's stilettoed assistant. Dein has an entire series devoted to capturing a woman's attention: There's "<a href="https://www.youtube.com/watch?v=pm2kB7gnqwU&amp;t=39s">How to impress a girl with magic tricks!</a>", "<a href="https://www.youtube.com/watch?v=kHWOM2K4MLo&amp;t=46s">How to kiss a girl with a magic trick</a>,"&#xa0; and "<a href="https://www.youtube.com/watch?v=bexl238cqVU&amp;t=85s">How to blow a girl's mind with FAKE magic!</a>"</p><p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div>Making magic tricks palatable to an internet-savvy audience isn't easy, according to Dein.<p>"Magic isn't very cool," he said. "It's&#xa0;actually quite niche, and it's difficult to make it relatable. People say I'm like the new wave of magic, not like that old-school David Blaine stuff."</p><p>Dein said older magicians who aren't yet wise to social media will soon be replaced by a new order of Instagram elites. He asked me to consider the Instagram followings of some of the world's most famous magicians to that of his two million: David Blaine has 463,000, Penn and Teller have under 50,000, and even David Copperfield, <a href="https://www.forbes.com/sites/hayleycuccinello/2016/10/26/worlds-highest-paid-magicians-2016-david-copperfield-conjures-64-million-tops-list/#33113cf94150">the highest-paid magician today,</a>&#xa0;boasts a paltry online following of under 100,000. (It's a similar story on Facebook, where Dein's 13+ million followers eclipse those of the aforementioned magicians.)</p><p>Isn't this just a generational thing? I asked Dein. Established magicians might perform on live TV shows or in schmaltzy Vegas showrooms, but that doesn't mean the up-and-coming Instastars of today are going to replace them altogether.</p><p>Dein disagrees. "It's not even that Blaine is from a different generation," he said. "He was big, like, seven years ago, whereas I'm using social, which is the new big thing. Social media is how the new generation of superstars are being made."</p><p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div><p>Dein's meticulous obsession with social media shines through in our conversation. At the beginning of our phone call, he rhapsodizes about SEO analytics, social media, and content distribution with the sort of raw enthusiasm that most people typically reserve for their favorite pet.&#xa0;</p><p>More than once, he suggested a potential headline during the course of the interview. "You know what a good headline would be?" he said. "''<span style="font-weight: 400;">How this magician became the biggest magician in the world.'&#xa0;</span><span style="font-weight: 400;">Or, what about, 'How this magician became the biggest magician in the world in only two years'?"</span><span style="font-weight: 400;"></span></p><p><span style="font-weight: 400;"><div class="KonaFilter image-container display-table float_left"><div><div class="image on-image"></div><p></p></div></div></span>Like any internet star with a sizable online following, Dein spends a great deal of his time thinking about what people would or wouldn't click on.&#xa0;</p><p><span style="font-weight: 400;">"I'm utterly obsessed," he said. "It consumes my entire life. I think about it from the moment I wake up and grab my phone to the moment I go to sleep at night."</span></p><p><span style="font-weight: 400;">But even with his growing online presence and resolute devotion to social media, Dein said he's considering opting into a medium that's just a tad more old-school: television.&#xa0;</span><span style="font-weight: 400;">While he envisions social media as being his primary platform for now, Dein said that his material would do well for something like "a badass show on Netflix."</span></p><p class="tagline">Get the latest Snap stock price<a href="http://markets.businessinsider.com/stock/SNAP-Quote"> here.</a></p><div></div><div></div><div></div><div></div><div>    </div>    <div class="margin-top">        <h3>NOW WATCH: <a href="http://www.businessinsider.com/att-breakup-1982-directv-bell-system-2018-02">How AT&amp;T conquered all forms of communication after the government forced it to break up</a></h3>        <div>                    </div>    </div></hr>

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