You Searched For "dos and donts of nostalgia marketing" and got 18 results
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Why are Indian brands transporting consumers to older times with their campaigns?
As more and more brands take us down memory lane with nostalgic elements in their ads, experts tell…
I was born in 1996, but I don't feel like a millennial. I'm stuck between generations.
I don't know what dating without apps is like, but I also remember cassette players. I sometimes fe…
Courtney Bublé
Gen Z is making corded headphones cool again because they don't want to look like finance bros
Many of Gen Z's fashion choices function as rejections of the trends that came before them. Wired h…
Hillary Hoffower
Gen Z brought the '90s back because it feels impossible to grow up in today's economy
There's comfort and connection to be found in the nostalgia ruling pop culture right now. It's all …
Hillary Hoffower
Adam Sandler is Gen Z's favorite celebrity, thanks to Netflix and nostalgia
A new survey shows teens love Adam Sandler. His groundbreaking Netflix deal - which was renewed aga…
Juliana Kaplan
The Dos and Don’ts of marketing during a pandemic
CoronaVirus is rapidly accelerating long-term underlying industry trends
Bryan Cranston and Aaron Paul poured their own money into their mezcal brand. Now, it's poised to dominate the celebrity liquor market.
Former "Breaking Bad" costars Bryan Cranston and Aaron Paul spoke to Business Insider about their a…
Jason Guerrasio
Struggling sneaker brand Vans is trying to lure millennials away from Nike and other brands with nostalgia, high heat collabs, and better arch support
Vans is marketing improvements it says it made to its footwear, such as better cushioning and weath…
Danni Santana
Gen Zers are worried they're getting old and out of touch after realizing they don't understand Gen Alpha's memes
Gen Alpha seems to be starting to develop its own memes, most famously "Skibidi Toilet," which is l…
Aimee Pearcy
I started a blog and grew it into a $14 million business. Here's how I did it through affiliate marketing and social media.
Olivia Amitrano grew up with health problems that she solved with traditional medicine. Through her…
Elle Hardy
The infant mortality of startups-Why startups fail
Over US$ 125 billion private equity was invested in the Startup world in 2015. This amount does not…
'Jurassic World: Dominion' has a silly plot, but its dedication to nostalgia delivers a fun dinosaur romp that's better than the last film
"Dominion" leans heavy on nostalgia in a sequel that doesn't necessarily deliver the follow-up fans…
Kirsten Acuna
Pokémon card influencers explain how scalpers, nostalgia, and YouTube have boosted the value of the collectables to hundreds-of-thousands of dollars
Pokémon card prices are on the rise and scalpers are becoming an increasing issue. Target recently …
Steven Asarch
I went to Arizona to attend Super Bowl Week but left before the big game. Here's why I don't regret watching from home.
Football's made-for-TV quality and the commercials were some of the reasons why watching the Super …
Sarah Kwak
Here are dos and don’ts for NRIs who apply for home loans
While the guidelines to apply for NRI home loans are same as those for resident Indians, certain te…
ASCI guidelines make it mandatory for influencers to label all kinds of promotional content, whether monetary or not
ASCI issues final Guidelines for Influencer Advertising on Digital media, launches ASCI.Social plat…
'The end of an era, the death of a dream': Coca-Cola is killing cult-classic soda Tab, sending waves of shock and nostalgia across America
The news sent off a wave of shock among Tab lovers, from children of the '70s with fond memories to…
Kate Taylor
Wealthy teens are ruining thrifting for the rest of Gen Z
Thrifting is booming thanks to Gen Zers searching for sustainable, Y2K clothes. But wealthy Gen Zer…