Best printers for Home

Best Mixer Grinder

Best wired Earphones

Best 43 Inch TV in India

Best Wi Fi Routers

Best Home Theatre in India

Smart Watch under 5000

Best Laptops for Education

Best Laptop for Students

With the first day of Navratri today (October 3), the festive season in India has officially begun. Each year, various platforms offer intriguing offers around this time and this year is no different. Apple also has some special offers in store for its Indian fans and has kick-started its Diwali 2024 sale today. If you have been thinking to buy the new iPhone or wish to get your hands on the latest <keyword id="19900628" type="General" weightage="20" keywordseo="macbook" source="keywords">MacBook</keyword>, now might be the time. There are a lot of options to choose from and you can enjoy savings across Apple's premium product lineup. Among the key highlights is an instant cashback of up to ₹10,000, available on a wide range of Apple products. For those with American Express, Axis Bank, or ICICI Bank cards, this cashback can be availed instantly at checkout. Furthermore, customers can spread their payments with up to 12 months of No Cost EMI, making the purchase of Apple’s high-end devices even more manageable. <h2>iPhone Deals </h2> The iPhone range is one of the sale’s main attractions. Customers opting for the iPhone 16 Pro or iPhone 16 Pro Max can enjoy an instant cashback of ₹5,000. Similarly, those choosing the iPhone 16 or the iPhone 16 Plus will benefit from the same ₹5,000 discount. For individuals looking for a slightly more affordable option, the iPhone 14 and iPhone 14 Plus come with ₹3,000 cashback, while the iPhone SE offers ₹2,000 off. <h2>MacBook and Mac Discounts </h2> Apple’s MacBook line-up also sees attractive discounts. The latest MacBook Air models, featuring the M3 chip in both 13-inch and 15-inch versions, are available with a cashback of ₹10,000. If you’re looking at the earlier MacBook Air (M2 chip), you can save ₹8,000 instantly. Larger purchases such as the MacBook Pro (14-inch and 16-inch), the Mac Studio, and the iMac 24-inch all come with an appealing ₹10,000 cashback. Meanwhile, the Mac mini is available with a ₹4,000 discount. <h2>iPad Offers </h2> For tablet users, Apple’s iPad range also includes some enticing offers. The iPad Pro, available in 11-inch and 13-inch sizes, provides a cashback of ₹6,000. The iPad Air, also available in 11-inch and 13-inch sizes, offers a ₹4,000 instant discount. Buyers of the standard iPad can benefit from ₹2,500 cashback, while the compact iPad mini is on offer with ₹3,000 cashback. <h2>AirPods Promotions </h2> Fans of Apple’s audio products are not left out, as the AirPods range sees notable discounts too. The AirPods Pro are available with ₹2,000 cashback, while the AirPods 4 offer ₹1,500 off. For those opting for the AirPods 4 with Active Noise Cancellation, there’s a ₹1,500 instant discount. Meanwhile, Apple’s premium AirPods Max headphones are being sold with a significant ₹4,000 cashback. <h2>Free Beats Solo Buds </h2> Apart from cashback, Apple is also giving away Beats Solo Buds for free. If you purchase an iPhone 15 from an Apple store, you can get your hands on the buds at no cost. However, this offer is only valid till tomorrow (October 4) so you better hurry. <h2 style="margin-bottom: 0.7em; line-height: 1.3; color: rgb(0, 0, 0); font-size: 24px; background: 0px 0px; text-rendering: optimizelegibility;">More savings with Apple's trade-in programme </h2> Adding to the appeal, Apple’s Trade-In programme allows users to exchange their old devices for a discount on their new purchases. This, coupled with the cashback, makes for a compelling offer for those planning an upgrade. Additionally, with select purchases, Apple is providing three months of Apple Music, Apple TV+, and Apple Arcade subscriptions at no extra cost. With these offers, Apple’s Diwali Sale 2024 provides an excellent chance for customers to grab their desired devices at a lower price point. Whether you're upgrading or looking for gifts, this limited-time sale brings significant value, especially with the combined benefits of cashback, EMI options, and trade-in deals. For more information, you can head to Apple’s official website.

Apple Diwali sale in India goes live: iPhones, Macbooks and Airpods get discounts

A new 5 pound coin to commemorate the life and legacy of Mahatma Gandhi was unveiled by Chancellor Rishi Sunak to mark the Hindu festival of Diwali. Available in a range of standards, including gold and silver, the special collectors' coin was designed by Heena Glover and features an image of a lotus, India's national flower, alongside one of Gandhi's most famous quotes -- "My life is my message". Building on the enduring relationship and cultural connections between the UK and India, it is the first time that Gandhi has been commemorated on an official UK coin with the final design chosen by Sunak, who is the Master of the Mint. "This coin is a fitting tribute to an influential leader who inspired millions of people around the world," he said. "As a practicing Hindu, I am proud to unveil this coin during Diwali. Mahatma Gandhi was instrumental in the movement for Indian independence and it is fantastic to have a UK coin commemorating his remarkable life for the first time." The coin, which goes on sale, is part of the Royal Mint's wider Diwali collection, which includes 1g and 5g gold bars in henna-style packaging, and the UK's first gold bar depicting Lakshmi -- the Hindu Goddess of wealth. The 20g gold Lakshmi bar was designed in partnership with the Hindu community in South Wales, where the Royal Mint is based. The Mint will join the celebrations at the Shree Swaminarayan Temple in Cardiff, where worshippers will offer prayers to goddess Lakshmi and lord Ganesha for the coming year. Chief Customer Officer for The Royal Mint, Nicola Howell, said: "As we approach Diwali celebrations, we are delighted to unveil the first official UK coin commemorating the life and legacy of Mahatma Gandhi. The beautiful design builds on the enduring relationship and cultural connections between the UK and India." The announcement comes as India is celebrating its 75th year of Independence this year. Last year, the Chancellor commissioned the new "Diversity Built Britain" 50p coin following discussion with the 'We Too Built Britain' campaign, which works for fair representation of minority communities' contributions across all walks of life. Around 10 million of the coins, which recognise and celebrate Britain's diverse history, went into circulation in October 2020. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/thelife/three-indian-teens-shortlisted-for-international-childrens-peace-prize/articleshow/87523376.cms">Three Indian teens shortlisted for International Children's Peace Prize</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/who-approves-bharat-biotechs-covaxin-for-emergency-use/articleshow/87510108.cms">WHO approves Bharat Biotech’s Covaxin for emergency use after a long wait</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/indian-government-cut-duties-on-petrol-and-diesel-and-other-bjp-states-follow-suit/articleshow/87515906.cms">Indian government cut duties on petrol and diesel and other BJP states follow suit</a>

Britain's five-pound Diwali coin has Mahatma Gandhi's quote and a lotus

Diwali is round the corner and we all look for some unique and profound messages to share with our dear ones. The proliferation of the internet has made sharing of messages extremely easy. The moment you open your inbox or social media page, you will see a long list of messages from different people and firms waiting for you. While you would like to send <keyword id="1434847" type="PERSON" weightage="20" keywordseo="Diwali-Wishes" source="Orion">Diwali wishes</keyword>, find some uniquely different ones so that your words of greetings stand out from the rest. Diwali, the festival of lights is one of the most striking features of Indian culture. Hindus, Sikhs, Jains and people of other religions celebrate Diwali in their own way. Though there are several regional variations to Diwali, the essence of this festival is the triumph of good over evil. Diwali enjoins us to pray for the prosperity, happiness and welfare of the family and business. <keyword id="59579" type="PERSON" weightage="20" keywordseo="Diwali-messages" source="Orion">Diwali messages</keyword> help us connect with our dear ones wherever they are. Sharing messages on Diwali is a great way to refresh the bonds we enjoy with our contacts. While Diwali festival will get over in a couple of days, the messages you share for this Diwali will stay permanently in their memories and keep wishing them a happy and prosperous life over the long year ahead. If you are wondering what to wish your near and dear ones for this Diwali, here are a few catchy messages to choose from. This Diwali, may you be blessed with good fortune as long as Ganeshji’s trunk, wealth and prosperity as big as his stomach, happiness as sweet as his laddoos and may your trouble be as small as his mouse. May the Goddess of wealth and the God of Knowledge bless you with their choicest blessings. May the auspicious festival of lights, beautifully illuminate every corner of your life by adding sparkling moments of Love, Happiness, Success, and Joy. May you enjoy this festival with your loved ones with high spirits. Sky full of fireworks, mouth full of sweets. House full of diyas &amp; a heart full of joy. We Wish You A Happy Diwali. May the festival of lights be the harbinger of joy and prosperity. As the holy occasion of Diwali is here and the atmosphere is filled with the spirit of mirth and love, here's hoping this festival of beauty brings your way, bright sparkles of contentment, that stay with you through the days ahead. Best wishes on Diwali. Diwali is a day to light diyas, candles, lights and reflect upon the inner light that dwells in your body. May you find that too! Happy Diwali. Deep jalao deep jalo aaj Diwali re, Khushi khushi sab hanste jao, aaj Diwali re! Happy Diwali to all! Wish you and your family a very very Happy Diwali! May the lights guide you and brightness never leave your side. Deepavali ka tyohar aapke jeewan mein laaye khushiyon ki bahaar.. Deepavali ki dher saari shubhkamnaayein! Diwali is a day to light diyas, candles, lights and reflect upon the inner light that dwells in your body. May you find that too! Happy Diwali. On Diwali, let wisdom guide us and remove the darkness in our life. Wish you a very happy Diwali! Wish you and your family a very very Happy Diwali! May the lights guide you and brightness never leave your side.

Diwali messages and wishes for you dear ones

<keyword id="188" type="General" weightage="20" keywordseo="diwali" source="Orion">Diwali</keyword>, the festival of lights is just around the corner and deciding the best gift for your loved ones may not always be easy. There are a lot of things that you can give to your friends and family. In this post, we look at some of the best tech gifts that you can give as a gift, ranging from high-end smartphones to affordable wireless headphones that will make their life easy. <cmsannotation type="cmsannotation" annotationid="Smartphones" comment="subhead" text="Smartphones">Smartphones</cmsannotation> <cmsannotation type="cmsannotation" annotationid="OnePlus 9" comment="subhead" text="OnePlus 9">OnePlus 9</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B089MT34QG" comment="amazoncard" text="B089MT34QG">B089MT34QG</cmsannotation> The OnePlus 9 is a great gift for a smartphone enthusiast. It features a 6.55-inch Full HD+ Fluid AMOLED display and is powered by the Snapdragon 888 chipset. It comes with a triple camera setup at the back and a 16MP selfie camera. The device is powered by a 4,500mAh battery and offers 65W fast charging support. <cmsannotation type="cmsannotation" annotationid="Samsung Galaxy S20 FE 5G" comment="subhead" text="Samsung Galaxy S20 FE 5G">Samsung Galaxy S20 FE 5G</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B08VB57558" comment="amazoncard" text="B08VB57558">B08VB57558</cmsannotation> The Galaxy S20 FE 5G is a great device for Samsung fans and offers a premium experience without burning a hole in your pocket. It features a 6.5-inch Full HD+ Super AMOLED display and is powered by the Snapdragon 865 chipset. It features a triple camera setup at the back and comes with a 32MP selfie camera. The device is powered by a 4,500mAh battery with 25W fast charge support. <cmsannotation type="cmsannotation" annotationid="iQOO 7 5G" comment="subhead" text="iQOO 7 5G">iQOO 7 5G</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B085J1RJV6" comment="amazoncard" text="B085J1RJV6">B085J1RJV6</cmsannotation> The iQOO 7 5G is another device worth considering if you are looking to gift a smartphone. It features a 6.62-inch Full HD+ AMOLED display and is powered by the Snapdragon 870 5G chipset. The device sports a triple camera setup at the back and comes with a 16MP selfie camera. It is powered by a 4,400mAh battery with 66W fast charge support. <cmsannotation type="cmsannotation" annotationid="Wearables" comment="subhead" text="Wearables">Wearables</cmsannotation> <cmsannotation type="cmsannotation" annotationid="Apple Watch SE" comment="subhead" text="Apple Watch SE">Apple Watch SE</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B08J6HRBLH" comment="amazoncard" text="B08J6HRBLH">B08J6HRBLH</cmsannotation> The Apple Watch SE is an excellent gift for iPhone users and comes with a host of health and smart features. It features a retina display and is powered by the S5 dual-core SiP. It offers heart rate detection, sleep tracking, activity tracking and fall detection. <cmsannotation type="cmsannotation" annotationid="Samsung Galaxy Watch 3" comment="subhead" text="Samsung Galaxy Watch 3">Samsung Galaxy Watch 3</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B08FN4Q6VZ" comment="amazoncard" text="B08FN4Q6VZ">B08FN4Q6VZ</cmsannotation> The Samsung Galaxy Watch 3 is another great smartwatch and is suitable for Android users. It comes with a circular AMOLED display, a leather strap and a rotating bezel. The watch offers heart rate tracking, sleep tracking and blood oxygen monitoring. It can also track activities such as walking, cycling and swimming among others. <cmsannotation type="cmsannotation" annotationid="Realme Smart Watch 2 Pro" comment="subhead" text="Realme Smart Watch 2 Pro">Realme Smart Watch 2 Pro</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B094Y495LQ" comment="amazoncard" text="B094Y495LQ">B094Y495LQ</cmsannotation> The Realme Smart Watch 2 Pro is a good affordable smartwatch and comes with a host of features. The device comes with a large display and silicone watch straps. It offers heart rate monitoring, blood oxygen monitoring, sleep tracking and activity tracking. <cmsannotation type="cmsannotation" annotationid="OnePlus Smart Band" comment="subhead" text="OnePlus Smart Band">OnePlus Smart Band</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B07XY9BZPM" comment="amazoncard" text="B07XY9BZPM">B07XY9BZPM</cmsannotation> The OnePlus Smart Band features a 1.1-inch AMOLED display and allows you to track your heart rate, blood oxygen saturation (SpO2), sleep and activity. It promises a battery life of up to 14 days on a single charge and comes with IP68 water and dust resistance. <cmsannotation type="cmsannotation" annotationid="Oppo Smart Band" comment="subhead" text="Oppo Smart Band">Oppo Smart Band</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B08WRZMD2D" comment="amazoncard" text="B08WRZMD2D">B08WRZMD2D</cmsannotation> The Oppo Smart Band features a 1.1-inch AMOLED display and allows you to track your heart rate sensor, blood oxygen saturation (SpO2), sleep levels and activity. It comes with an extra strap in the box and promises a battery life of up to 12 days on a single charge. <cmsannotation type="cmsannotation" annotationid="Audio devices" comment="subhead" text="Audio devices">Audio devices</cmsannotation> <cmsannotation type="cmsannotation" annotationid="Samsung Galaxy Buds Pro" comment="subhead" text="Samsung Galaxy Buds Pro">Samsung Galaxy Buds Pro</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B08SKDXKZF" comment="amazoncard" text="B08SKDXKZF">B08SKDXKZF</cmsannotation> The Samsung Galaxy Buds Pro is an excellent gift for audiophiles who wish to listen to music on the go. It comes with an 11mm woofer and 6.5mm tweeter in each earbud and offers active noise cancellation. It is IPX7 certified for water resistance, making it an excellent option for using outdoors. <cmsannotation type="cmsannotation" annotationid="Realme Buds Q2" comment="subhead" text="Realme Buds Q2">Realme Buds Q2</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B091GDFM2W" comment="amazoncard" text="B091GDFM2W">B091GDFM2W</cmsannotation> The Realme Buds Q2 is equipped with a combo of 10mm bass boost drivers and a large crystal polymer diaphragm that ensures powerful bass and clear sound. It comes with active noise cancellation and offers a battery life of up to 28 hours on a single charge. <cmsannotation type="cmsannotation" annotationid="OnePlus Bullets Wireless Z Bass Edition" comment="subhead" text="OnePlus Bullets Wireless Z Bass Edition">OnePlus Bullets Wireless Z Bass Edition</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B092ZJVB6Z" comment="amazoncard" text="B092ZJVB6Z">B092ZJVB6Z</cmsannotation> The OnePlus Bullets Wireless Z Bass Edition is a good option if you are looking for a reliable neckband. It comes with a 9.2mm driver that delivers powerful bass. It comes with a low latency mode and offers a battery life of up to 17 hours on a single charge. It offers quick pair for easy pairing and allows you to quickly switch between devices. <cmsannotation type="cmsannotation" annotationid="Realme Buds Wireless 2 Neo" comment="subhead" text="Realme Buds Wireless 2 Neo">Realme Buds Wireless 2 Neo</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B0999NNBPV" comment="amazoncard" text="B0999NNBPV">B0999NNBPV</cmsannotation> The Realme Buds Wireless 2 Neo is equipped with an 11.2mm dynamic boost bass driver and features a lightweight design. The neckband comes with a low latency mode for gaming and offers environmental noise cancellation. It supports fast charging and delivers 120 minutes of playback with 10 minutes of charging.

Best Diwali tech gifts for your loved ones

A massive Diwali-Dussehra celebration festival showcasing the best of Indian culture, heritage, and values in an unparalleled manner has attracted a record-breaking crowd of more than 10,000 persons from all walks of life and ethnicities here in <keyword id="15710" type="General" weightage="80" keywordseo="texas" source="Orion">Texas</keyword>. The 11th Grand International Diwali-Dussehra Festival, depicting the "victory of good over evil", at Constellation Field in Sugar Land, a Greater <keyword id="100821" type="General" weightage="100" keywordseo="houston" source="Orion">Houston</keyword> suburb, was attended by several dignitaries, including US congressmen, judges, mayors, and commissioners on Saturday. Organised by the Shri Sita Ram Foundation (SSRF), a non-profit organisation, the epic celebration from 2012 onwards has grown tremendously over the years and continues to attract more attendees across Texas and other states every year. The foundation finds innovative and unique ways to share Indian Vedic culture and values. Last year it initiated efforts to highlight Diwali's message of "Good Over Evil" by involving consul generals of 15 countries in the Dussehra parade. This year, Texas Governor Greg Abbott sent in a video message, with Houston Mayor <keyword id="3691420" type="General" weightage="80" keywordseo="sylvester-turner" source="Orion">Sylvester Turner</keyword> being the Grand Marshal along with consul generals of several countries joining for the Dussehra parade. The football stadium was brilliantly transformed and decorated with millions of dazzling multi-coloured lights, lit-up main entrance gates, and colourful silk-draped vendor booths. The ceilings and walls of the concourse and field were decorated with traditional banners, flags, hangings, and pictures of several deities. The vendor booths did a brisk business in selling traditional Diwali items, including Diwali diyas, jewellery, fashion clothing, and toys. A "food bazaar" served vegetarian food from every part of <keyword id="3658" type="General" weightage="80" keywordseo="india" source="Orion">India</keyword>. This festival had special attractions for children like henna booths, face painting, balloons, moonwalks, merry-go-rounds, a petting zoo, horse buggy rides, clowns, etc. Performances like folk dances, martial arts of India, and kids in costumes of the characters from the scriptures were presented on a two-tiered 60 ft. by 40 ft. stage, with professionally installed stage lights, special effects, and huge LED screens adding a wow factor for the audience. A 24-foot-tall figure of lord Hanuman and a 35-foot-tall figure of Lord Ram was installed next to the stage. A play in English depicting the life of lord Rama and his final battle to overcome evil kept the audience glued to their seats till the end, earning a standing ovation. Arun Verma, president of SSRF, said: "India is a country of festivals and Diwali being the biggest of all festivals, we try to introduce, educate, promote and showcase the rich vibrant culture and moral value to the Indian diaspora and all Americans, while celebrating the 'Victory of Good over Evil' and 'Universal Brotherhood'." "We bring the best of the best and do it on a grand scale. You name it, and we have it over here." The festival is "open to anybody" as it also includes aspects of American culture, according to Verma. "Our belief is that the entire world is one big family and we need to treat everybody like a brother and a sister. To demonstrate that, we have invited every one of them," he said. "Looking at the overwhelming response this year and the record crowd, we may have to take this festival to an even bigger location than this football field with the capacity of 10,000 spectators" as we had to stop people from entering after it crossed the maximum capacity due to city restraints, he told PTI. The Sugar Land festival, which Verma said is the biggest of its kind in Texas, combines the two Hindu holidays of Diwali and Dussehra. The festival featured a unique multi-coloured magnificent parade with 40 floats by local temples and community organisations representing scenes, stories, and characters from Indian scriptures. Mayor <keyword id="169084" type="General" weightage="80" keywordseo="turner" source="Orion">Turner</keyword>, who was the Grand Marshal, lead the parade alongside the Consul General of India in Houston, Aseem Mahajan, the Consulate General of France in Houston, Valerie Baraba, Indian American Fort Bend County Judge, K P George, as well as several representatives of the Texas Congressmen and other official dignitaries. The parade included representatives of the nearly 100 consul generals in Houston who represent several foreign countries. Valerie Baraban said in a tweet that she was "thrilled to participate in the Grand 11th International Diwali-Dussehra festival alongside Mayor Sylvester Turner, CG Mahajan, and other members of the consular corps. India is one of France's major partners in the Indo-pacific region". This year's festival also celebrated the 75th anniversary of India's independence "Amrit Mahotsav". Fifteen major freedom fighters such as Mahatma Gandhi, Pandit Jawaharlal Nehru, and Subhash Chander Bose were honoured by carrying 75 Indian flags during the parade. "The entire Houston Consular Corp. joined the celebrations in the true spirit of Vasudeva Kumtumbkam, thus treating the entire world as a big family. This was depicted in the parade by 100 volunteers carrying 100 national flags of the entire Houston Consular Corp," Verma said. As November elections are around the corner, a few political candidates like Beto O'Rourke, who is running for Texas Governor position, found the stage to greet Indian Americans. Wishing everyone Diwali, he said, adding that "we celebrate this festival of lights to push out darkness and celebrate the triumph of good over evil", with each of us having a chance to "make sure we are heard in this great democracy". The Ravan Dahan, the burning of a 25-foot-tall effigy of Ravan, Kumbhakaran, and Meghnath, was held amongst the loud sound of crackers and spectacular fireworks to celebrate the occasion of the "Victory of Good Over Evil". SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/corporates/news/pvr-reports-net-loss-of-71-23-crore-in-q2-attributes-it-to-bollywood-hollywood-flops/articleshow/94917917.cms">PVR reports net loss of ₹71.23 crore in Q2, attributes it to Bollywood, Hollywood flops</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/arunachal-pradeshs-eagle-sanctuary-has-woodpeckers-flycatchers-and-more-but-no-eagles/articleshow/94916258.cms">Arunachal Pradesh's eagle sanctuary has woodpeckers, flycatchers and more - but no eagles</a>

With veg food stalls and henna booths, Houston's Dusshera-Diwali festival attracts 10,000 people

<ul><li><keyword id="6358977" type="UNKNOWN" weightage="20" keywordseo="swiggy">Swiggy</keyword> has given a new twist to the standard format of bonus letters. </li><li>Its new emailer gives you an opportunity to grab, “Chief Executive Bonus.”</li></ul>COVID has not left our country yet. Many employees continue working doubly hard from inside their rooms, with half their salaries. With Diwali around the corner, they are also heartbroken because getting a Diwali Bonus this year seems like a pipe dream. Bengaluru-based food delivery platform Swiggy has used this opportunity in its favour as it knows what is on everyone’s mind today and how to get consumers to click on an ad. It has sent out an email with a subject line that reads, “Your Diwali Bonus for the year 2020/2021” and it had us hooked. Inside Swiggy’s emailer is a Bonus Letter that appreciates its consumers' performance throughout the year. It reads, “We are happy to announce that our numbers for the current ‘dish’cal year look very promising! Of course, this is all thanks to your outstanding performance and hard work as a foodie.” Swiggy hasn’t just given away coupon codes in its emailer. It is cleverly making its consumer scroll through the entire emailer by providing three tier-discounts on cracking three different puzzles. The first ‘Chief Executive Bonus’ puzzles the users with a food question and provides a coupon code with a discount of 70%. The Senior Executive Bonus and Junior Executive Bonus offer a 60% and 50% discount. Its closing caption reminds the consumers how much the platform cherishes their presence in their life. It reads, “Your undying dedication to good food makes us proud to have a foodie like you in our team! We wish you all the success and look forward to seeing you rise to newer heights (and try new dishes).” <div type="image" title="Swiggy - Bonus emailer" msid="79192147" hostid="261"></div> A closer look at Swiggy’s Email Marketing Swiggy’s Email campaign is predominantly built around creating a sense of curiosity among its users. Its emails are always embedded with a personalised Call to Action (CTA) button and always have a crisp subject line. This time, the action button read, “Get that bonus.” It then directs the users to its app and social media pages to engage with them further. It also provides a unique hashtag for each emailer and asks users to engage with them by sharing their small wins on social media pages, further keeping their pages buzzing and increasing their presence. While Email Marketing seems like a dying phenomenon today, Swiggy’s emailers continue to prove that when done the right way, it fetches a marketer the desired results. It is that one brand whose emails you don’t want to unsubscribe to because it humours you, talks about your favourite food and gives easy discounts. Its bold orange colour and quirky font style is a cherry on the top. <div type="image" title="Swiggy - gift emailer" msid="79192198" hostid="261"></div> Swiggy has even made a personalised food clock for Indians that gave them a crash course on how foodies tell time. <div type="image" title="Swiggy - Food clock" msid="79192168" hostid="261"></div> Another example of how Swiggy has the best clickbait subject lines, during Navratri, it sent an email titled, “CONTROVERSIAL: India has ditched pedha this Navratri.” The emailer unearthed the most-loved sweets from all corners of India and gave a list of desserts. <div type="image" title="Swiggy - mithai box" msid="79192214" hostid="261"></div> In March 2019, Swiggy set a new record in email marketing with a CTR (Click Through Rate) of 7% and Mail Open Rate of 25%, revealed Netcore. According to IANS, Swiggy has seen a 30% jump in orders for food delivery during IPL season.

Swiggy has read every consumers’ mind and sent out fun Diwali Bonus emailers to lift their spirits

<keyword id="188" type="ENTERTAINMENT" weightage="20" keywordseo="Diwali">Diwali</keyword>, the festival of lights is deeply connected with the religious and spiritual sentiments of people in India. Celebrated in a highly unique and enthusiastic way, Diwali is so dear to children and elders alike for the several charms the day holds for all. People eagerly await Diwali and wish to make the most of the day for the prosperity of the home, wealth, health and happiness. If you wish to reap the benefits of Diwali celebrations, there are few dos and don’ts prescribed by the tradition. Closely following this list can ensure you get the blessings of Goddess Lakshmi in abundance for yourself and your sweet home. <keyword id="8263972" type="UNKNOWN" weightage="20" keywordseo="dos-for-diwali-puja">Dos for Diwali Puja</keyword> During <keyword id="31818" type="PERSON" weightage="20" keywordseo="Diwali-Puja">Diwali puja</keyword>, set up the altar in the north-east direction of the home or business place. The idols placed in the puja must face the east direction. Those who perform puja must sit facing the north direction. Light the main puja lamp with ghee. The count of the lamps kept in the puja must be 11, 21 or 513. In the southeast corner of the home, place a mustard or sesame oil lamp and keep it lit throughout the Diwali festival. Keep the house and business premises neat, clean and well lit during the Diwali celebrations. Goddess Lakshmi likes clean places and blesses the homes and business sites that are maintained well. Abstain from disputes, quarrels and disagreements in the house or business during the puja. Let all the members of the family participate in the pujas. Remember, this is the best part of all your lives and it is important to suspend all your other activities during the puja focusing mainly on worshipping Goddess Lakshmi. When you involve in the puja as a family, you will see harmony, peace, hope and happiness filling the household or business place. Place valuables like gold, silver, jewels and others in the puja. This act can bring good luck. It is also auspicious to place the things, account books and other materials connected with your education or business in the puja. Don’ts for Diwali Puja Never borrow money or lend money during the Diwali celebrations. Never give things to others after sunset. Though charity is a good thing to do during Diwali festival, never give away anything during the pradosh kaal or the two hours’ time immediately following the sunset. Do not gift items like leather goods, sharp edged items, and crackers to anyone during the festival. In case it becomes a must to give any of these items, give them along with sweets. Never cook or consume non-vegetarian foods in home, abstain from taking alcohol during Diwali. Throughout the night of Diwali puja, never leave the puja place unattended so that the lamp you light burns with a continuous supply of ghee or oil. Do not clap while singing Lakshmi aarti. Never shout or sing loudly during the puja since Lakshmi abhors loud noise and will get offended with such activities. Do not sweep the puja area or the house immediately after the puja as this act can cancel the merits and benefits received from the puja.

You Searched For "diwali wishes" and got 7 results

Apple Diwali sale in India goes live: iPhones, Macbooks and Airpods get discounts

Divyanshi Sharma

Britain's five-pound Diwali coin has Mahatma Gandhi's quote and a lotus

IANS

Diwali messages and wishes for you dear ones

BI India Bureau

Best Diwali tech gifts for your loved ones

Rounak Jain

With veg food stalls and henna booths, Houston's Dusshera-Diwali festival attracts 10,000 people

PTI

Swiggy has read every consumers’ mind and sent out fun Diwali Bonus emailers to lift their spirits

Karuna Sharma

The dos and don'ts rule during diwali puja time and day

BI India Bureau

Popular Keywords

Buying Guides