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5 mins read
Without HBO and IPL, 15 million subscribers could flee Disney+ Hotstar in 2023
Bob Iger’s $5.5 billion cost-cutting plan could result in Disney+ Hotstar losing over a quarter of …
1 min read
JioCinema IPL viewership spikes 53% in 2024, amassing 2,600 crore views!
Reliance-owned OTT platform JioCinema, which has live streaming rights for Tata IPL, saw a 53 per c…
PTI
1 min read
Disney+ Hotstar onboards 10 sponsors for VIVO IPL 2021; Dream11 to be the co-presenting sponsor
Disney+ Hotstar onboards sponsors for VIVO IPL 2021
2 mins read
Mukesh Ambani’s JioCinema to take on Disney+ Hotstar, and Amazon Prime with free 4K IPL streaming
JioCinema is a streaming platform that will offer free 4K streaming of the Indian Premier League ma…
6 mins read
There’s a silver lining for Hotstar in losing IPL digital rights – here is how it can strengthen its counter-strategy
In the recently concluded Indian Premier League media auctions, Star bagged the television rights a…
2 mins read
Disney+ Hotstar on-boards 11 other key sponsors and announces its advertisers for Dream11 IPL
Disney+ Hotstar has onboarded key sponsors and the list is full of new-age brands.
6 mins read
Disney+ Hotstar strengthens its content offering to attract new users as cricket lovers get ready for Vivo IPL 2021
Star acquired television and digital rights for Indian Premier League in 2017 for a 5 year period f…
4 mins read
Jio launches new plans with free Disney+ Hotstar Mobile subscription
The new Jio Disney+ Hotstar Mobile plans offer up to 3GB per day high-speed 4G data, unlimited v…
1 min read
Star Sports has onboarded 18 sponsors and over 100 advertisers for VIVO IPL 2021
VIVO is the title sponsor this year
2 mins read
Star Sports signs 14 sponsors for VIVO IPL 2021
Star Sports has already onboarded 14 sponsors for VIVO IPL 2021
5 mins read
What does Vivo coming back as IPL's title sponsor mean for BCCI and the brand?
IPL 2020 sponsorship crossed the ₹500 crore mark last season
5 mins read
Monetising sports for sustained growth: A game every OTT platform can play
Streaming video is fast replacing traditional TV for sports content. Sports events airing at times …
3 mins read
BCCI, Vivo suspend IPL partnership for one year, may resume next year
New Delhi, Aug 6 () The BCCI on Thursday suspended the IPL title sponsorship deal with Chinese mobi…
PTI
3 mins read
Disney+ Hotstar Premium set to become the second most expensive OTT subscription in India
Disney+ and Hotstar are both part of the same parent company, Walt Disney. And they are utilizin…
2 mins read
IPL 2023 opens with drop in advertisers: 40% drop for TV, 70% for digital
Digital advertising fared worse, with a 70% drop in advertisers on Day-1. On the opening day, the n…
ANI
2 mins read
Hotstar wants to take the idea of Watch ‘N Play beyond IPL and sports
Uday Shankar, President The Walt Disney Company APAC and Chairman of Star and Disney India believes…
4 mins read
Winning IPL digital rights is helping Asia’s richest man in more than one way
Reliance Industries Limited recently paid a hefty premium to acquire the digital rights for the Ind…
4 mins read
BCCI’s money-spinner a curse for Mukesh Ambani’s Viacom18: Will IPL make profits for media winners this time?
However, IPL can be a curse of sorts for the winner as they have to foot a hefty bill for …
3 mins read
ICC Cricket World Cup 2019 viewership so far on Hotstar is far from the IPL peak
Both the ICC Cricket World Cup and the Indian Premier League (IPL) bring in billions in ad rev…
1 min read
RBI-MPC may go for 25bps policy rate hike in April: Acuite Ratings
Credit rating agency Acuite Ratings and Research said the Reserve Bank of India (RBI) will continue…