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Disney+ Hotstar on-boards 11 other key sponsors and announces its advertisers for Dream11 IPL

Disney+ Hotstar has onboarded key sponsors and the list is full of new-age brands.

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6 mins read

Disney+ Hotstar strengthens its content offering to attract new users as cricket lovers get ready for Vivo IPL 2021

Star acquired television and digital rights for Indian Premier League in 2017 for a 5 year period f…

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1 min read

With 6 sponsorships for IPL 2021, PhonePe aims to expand its user base from its current 280 million to 500 million by December 2022

PhonePe is the co-presenting sponsor of Star and Associate Sponsor of Disney+Hotstar for the Digita…

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Star Sports signs 14 sponsors for VIVO IPL 2021

Star Sports has already onboarded 14 sponsors for VIVO IPL 2021

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5 mins read

Without HBO and IPL, 15 million subscribers could flee Disney+ Hotstar in 2023

Bob Iger’s $5.5 billion cost-cutting plan could result in Disney+ Hotstar losing over a quarter of …

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3 mins read

ICC Cricket World Cup 2019 viewership so far on Hotstar is far from the IPL peak

Both the ICC Cricket World Cup and the Indian Premier League (IPL) bring in billions in ad rev…

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With IPL around the corner, Virat Kohli bags another brand in his kitty -- Great Learning

Great Learning has announced the appointment of Virat Kohli as its brand ambassador.

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Disney+ Hotstar onboards nine sponsors for the Paytm India VS England series

While Dream11 is the co-presenting sponsor, ICICI Bank and Tata Cliq are the ‘powered by sponsors’

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Disney+ Hotstar announces new subscription plans with access to all content

Disney+ Hotstar has announced it will offer a new set of subscription plans in India starting Septe…

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Hotstar wants to take the idea of Watch ‘N Play beyond IPL and sports

Uday Shankar, President The Walt Disney Company APAC and Chairman of Star and Disney India believes…

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Disney+ Hotstar VIP launches a new campaign before IPL with Ajay Devgn and Tamannaah Bhatia

When Ajay Devgn and Tamannaah Bhatia tried to convince the audience to watch their upcoming release…

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3 mins read

Disney+ Hotstar Premium set to become the second most expensive OTT subscription in India

Disney+ and Hotstar are both part of the same parent company, Walt Disney. And they are utilizin…

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3 mins read

From Succession to Harry Potter and Game of Thrones, JioCinema will be the new home of HBO in India starting May

After scooping up the digital streaming rights of the Indian Premier League (IPL), Reliance’s JioCi…

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Oppo India becomes the top advertiser during IPL season 13: Report

Oppo India was followed by Sporta Technologies and Vodafone India