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Gen Z is reimagining the iconic 70s brand L'eggs
L'eggs became a household name over half a century ago. Now it wants to target Gen Z, with a little…
Lauren Edmonds
Why Ralph Lauren, the all-American luxury brand, is a hit in China
As luxury brands struggle to resonate with Chinese consumers, Ralph Lauren is thriving by leaning i…
Maria Noyen
Japanese shoppers are entering their spending era. Not all luxury brands stand to benefit.
Luxury brands that align with Japanese values of quality, craftsmanship, and simplicity stand to wi…
Maria Noyen
The Orient Express is plotting a comeback as the ultra-rich ditch luxury brands for travel
La Dolce Vita sleeper trains mark the Orient Express's return, capitalizing on the growing demand f…
Maria Noyen
Budget brands are winning in China as people turn to cheap food and fashion
Companies with wallet-friendly offerings are reporting strong sales in China.
Huileng Tan
Xiaomi emerges as the world’s second-biggest smartphone brand in August
Xiaomi has emerged as the second biggest smartphone brand in the world in August 2024, after a peri…
Gwyneth Paltrow's Goop is cutting 18% of staff as it scrambles to change strategy
Gwyneth Paltrow's Goop is refocusing yet again, and laying off nearly a fifth of its staff in the p…
Madeline Berg
Victoria's Secret could be the next brand Gen Z brings back from the dead
Victoria's Secret is going old school to attract young shoppers. But the brand has its work cut out…
Amanda Krause
Japan is fast becoming the hottest market for luxury brands
LVMH is the latest luxury retailer to report strong sales growth in Japan, as Chinese consumers tra…
Alexandra Bacon
I'm a former director of admissions at Cornell. Here are my 4 tips for writing a successful application for a highly selective college.
A former admissions director at Cornell shares how to write a successful college application for st…
Ashley Couto
China became the world's factory by selling cheap goods. This strategy won't work for EVs.
The European Commission announced it will impose tariffs of up to 38.1% on Chinese EV imports from …
Huileng Tan
AliExpress taps David Beckham for a brand ambassador deal
Soccer legend David Beckham inked a deal to be a global ambassador for AliExpress just in time for …
Jordan Hart
Acer launches its consumer electronics brand Acerpure in India
While partnerships with local companies are an India-specific strategy, globally the brand b…
PTI
As stores remain at ‘heart of business’, retail leasing to hit a 4-year high in 2023: CBRE
In spite of the rapid evolution of e-commerce, brick-and-mortar stores will remain at the heart of …
Taylor Swift's bad fashion isn't bad taste. It's strategy.
Taylor Swift's fashion choices leave much to be desired. But these outfits aren't the result of mid…
Savannah Bradley
Shein wants to sell the supply-chain tech it used to disrupt online shopping. Retail experts say brands may have concerns.
Shein is looking to monetize its supply-chain technology, a move that could boost revenue but may e…
Madeline Stone
Flair Writing hopes to gain from the China +1 strategy
Mumbai-based stationery maker Flair Writing opens its initial public offer (IPO) for subscription o…
Luxury brands from Gucci to Chanel are placing billion-dollar bets on in-store shopping
Kering, which owns Gucci and Saint Laurent, recently spent $1.4 billion on a building in Milan's Vi…
Katherine Tangalakis-Lippert
Vivo launched its Y53s with 64MP rear camera in India on Monday
Available in two colours -- Deep Sea Blue and Fantastic Rainbow -- the device can be purchased a…
Cardi B's new appointment as creative director of Playboy could inject diversity and relevance to the brand
Can Cardi teach an old bunny new tricks? Feminist and race scholars told Insider the potential is t…