You Searched For "direct to consumer" and got 20 results
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3 mins read
Direct-to-consumer companies are sticking with Facebook
In this week's Advertising & Media Insider newsletter, we look at who's sitting out the Facebook bo…
Lucia Moses
3 mins read
How Silicon Valley's direct-to-consumer startups are navigating the coronavirus crisis, as consumer demand crashes
"Most of my friends are being asked to slash their [marketing] budgets by half," said Andrea Collin…
Lucia Moses,Tanya Dua
4 mins read
How pickleball became one of the fastest-growing sports in America and which companies are benefiting from the boom
With the legions of new pickleball fans has come a demand for cool, stylish gear — and the st…
Avery Hartmans
3 mins read
The rise of disruptors: how new age brands are challenging the status-quo
Over the past few years, the Indian marketplace has seen a drastic shift in how consumers purchase
1 min read
Now, Facebook Messenger Chatbots will allow businesses to sell directly to consumers
"Customers can check out with a few easy clicks, without ever leaving the Messenger app," the compa…
2 mins read
Is Elon Musk Finally Giving Up On Selling Teslas Direct To Consumers?
Franchised dealers are the method by which major automakers have sold vehicles to consumers in the …
Matthew DeBord,Reuters
4 mins read
Bisleri is amping up its D2C offering Bisleri@Doorstep, aims to expand its presence from the current 20 to 40 cities within the next few months
Bisleri which already sells hand sanitizers and multipurpose sprays will soon launch more products …
4 mins read
Popular direct-to-consumer brands like Bombas, Mailchimp, and SmileDirectClub are increasingly bypassing traditional agencies and working directly with production companies
"We're much closer to the business and the brand ourselves than traditional brands, as the closer w…
Tanya Dua
1 min read
11 direct-to-consumer kitchen startups that are changing the way we shop for cookware and knives
That's how most of us initially shop for and use cookware, too: bumbling around, trying to make sen…
Connie Chen
2 mins read
Nike is mending relationships with retailers as more brands recognize the constraints of direct-to-consumer models
Nike had been cutting back on its retail partnerships in recent years as it focused on selling dire…
Ashley Rodriguez
4 mins read
We aspire to clock Rs 500 crore in net revenue in the next 2 years: Deepak Gupta, Bombay Shaving Company
The brand plans to scale up innovation in product development and ramp up its offline presence from…
1 min read
Warby Parker says your smartphone is ruining your eyes, and that's good for its business
In filings ahead of its IPO, the eyewear startup said the rising use of screens has led to more peo…
Dominick Reuter
1 min read
Nike CEO highlights direct-to-consumer strategy the day after the company's big Foot Locker announcement
Despite Foot Locker's announcement, Nike CEO John Donahoe touted the success of Nike's direct-to-co…
Matthew Kish
5 mins read
Pinterest is cozying up to direct-to-consumer brands like SmileDirectClub and Care/of as they get priced out of Facebook and Instagram
Pinterest has also made changes to its self-serve platform that's led some DTC brands to increase t…
Lauren Johnson
1 min read
Seeking nominations for the power players shaping a more ethical and sustainable fashion and beauty industries
Business Insider is compiling a list of startups, designers, influencers, and direct-to-consumer br…
Jennifer Ortakales
2 mins read
Peloton co-founder John Foley launches business selling custom rugs directly to consumers
Several other Peloton alums, including two co-founders, are joining Foley in the venture, called Er…
Sarah Belle Lin
2 mins read
Seeking nominations for the top YouTube and Instagram influencer-led direct-to-consumer brands
Influencer-led DTC brands started in earnest in 2012, with companies like the fitness program, "EmF…
Amanda Perelli
4 mins read
'Businesses will shut down': The coronavirus threatens to crush direct-to-consumer businesses' wild growth
Some startups are already feeling the strain of the pandemic on their logistical operations. Gautam…
Lucia Moses,Tanya Dua
4 mins read
Facebook is cashing in on direct-to-consumer brands - even as marketers are scrambling to shift money elsewhere
"Most brands now are wary of being too reliant on Facebook or are finding it harder to make Faceboo…
Lauren Johnson
5 mins read
Shopify wants to become the 'back office' for direct-to-consumer brands' ad budgets and marketing
All three use Shopify to power the back-end of their e-commerce websites and are a few of the platf…