You Searched For "digital ad spends" and got 16 results
Sort By:
5 mins read
Inside the landmark Google adtech antitrust trial that could transform the $700 billion global digital ad market
Experts say the trial could result in a breakup of Google, which could boost rivals like The Trade …
Lara O'Reilly
1 min read
Ad spending in India to reach $17 bn in FY24, consumption to rebound: Redseer
Digital advertising which accounts for 55 per cent of total spending is set to grow at 6-7 per cent…
4 mins read
Salesforce's new AI platform lets companies build their own digital agents to automate tasks
Salesforce's vice president of business development shares how the company is providing automation …
Matthew S. Smith
3 mins read
Americans are still having a lot of stuff delivered from DoorDash and Uber, and it shows how much we'll pay for convenience
DoorDash, Instacart, and Uber all reported that shoppers are still ordering food and other merchand…
Alex Bitter
3 mins read
Wall Street is bullish on Amazon earnings despite uncertainty around consumer spending, rising investment costs
Wall Street analysts are mostly bullish heading into Amazon's earnings report. AWS is a bright spot…
Filip De Mott
3 mins read
Coca-Cola India's spending on brands to be highest in H2
Beverage major Coca-Cola is going to have its highest-ever spending on brands in the second half of…
PTI
3 mins read
Defector Media started with a bang. It's an uphill climb to keep growing — just like in most of digital media.
Defector Media started out with a bang, but now growth is harder to come by. It shows making a livi…
Peter Kafka
4 mins read
India to see retail digital payments to double to USD 7 tn by 2030: Report
Millennials and Gen X are leading in the adoption of all types of digital payment instruments.
PTI
2 mins read
Indian IT sector staring at 2nd straight year of muted revenue growth: Crisil
The overall industry size is pegged at USD 250 billion and it creates over 50 lakh direct jobs.…
PTI
5 mins read
The digital world remade itself and now every company has become an ad seller
Amid shifting privacy standards, advertisers are turning to new tactics and retail advertising to r…
Lauren Johnson
2 mins read
Digital to overtake TV to become the largest medium in 2022; Ad spends estimated to cross Rs 1 lakh crore in 2022: GroupM TYNY report
Global ad spend to grow by 11% in 2022 to reach USD 850 billion; Digital at 66% share
2 mins read
Harris didn't miss a beat dropping ad dollars to link Trump and a scandalized NC Republican
The ad includes clips of Trump praising Mark Robinson, who allegedly posted racist comments on a po…
Alice Tecotzky
4 mins read
Fast-food chains like Burger King, Shake Shack, and KFC are doubling down on digital order kiosks — but watch out, you'll probably end up spending more
Ordering using a touch screen is going to become the norm across fast food chains in the US, but ke…
Grace Dean
4 mins read
Breaking up Google's ad business could 'cripple' publishers. Analysts make the case for turning it into a public-benefit corporation instead.
Arete Research analysts suggest spinning off Google's adtech as a B Corp could be a potential solut…
Lara O'Reilly
3 mins read
Politicians, particularly Democrats, continue to spend a fortune on Twitter ads even as advertisers leave the platform in droves
Ad buyers have spent more than $1.7 million on X posts promoting a candidate's account in 2023, lea…
Madison Hall
2 mins read
Joe Biden is spending $50 million to remind you Donald Trump is a convicted felon
Joe Biden's campaign is leveraging Donald Trump's felony conviction with a $50 million ad blitz ahe…