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Bollywood superstar <keyword id="6354583" type="PERSON" weightage="20" keywordseo="salman-khan">Salman Khan</keyword> has invested in homegrown short-form video app <keyword id="40682" type="PERSON" weightage="20" keywordseo="Chingari">Chingari</keyword>, the company announced on Friday. With Salman as <keyword id="3123392" type="PERSON" weightage="20" keywordseo="global-brand-ambassador">global brand ambassador</keyword> and investor, Chingari said it is looking to augment its position as the market leader. The company, however, did not disclose the funding amount from Salman. The news came as Bengaluru-based telecommunication firm <keyword id="113830" type="DOMAIN" weightage="20" keywordseo="OnMobile">OnMobile</keyword> led a $13 million (nearly ₹95 crore) funding round in Chingari on Thursday. "It is our pleasure to have Salman on-board as one of our global brand ambassador and investor. We are confident that our association will power Chingari to scale greater heights in the near future," said Sumit Ghosh, Co-founder and CEO, Chingari. The app currently has more than 56 million users in India. "I like how Chingari has shaped up in such a short span of time, a platform for millions from rural to urban to showcase their unique talents and be seen by another million's in no time," said Salman. Chingari allows its users to download and upload videos, chat with friends, interact with new people, share content, browse through feed, and much more. The platform is available in more than 12 vernacular languages along with English and Spanish. "Chingari has always focused on empowering the content creators and builds on its strategy to continuously bring exciting content for all users with more relevant and robust features," said <keyword id="1342828" type="COMPANY" weightage="20" keywordseo="deepak-salvi">Deepak Salvi</keyword>, Co-Founder and COO, Chingari. SEE ALSO: <a href="https://www.businessinsider.in/careers/news/paytm-money-set-to-hire-250-engineers-for-its-new-technology-centre-in-pune/articleshow/81813092.cms">Paytm Money set to hire 250 engineers for its new technology centre in Pune</a> <a href="https://www.businessinsider.in/finance/news/government-withdraws-interest-rate-cut-on-small-savings-schemes-in-a-bizarre-u-turn/articleshow/81813361.cms">Government withdraws interest rate cut on small savings schemes in a bizarre u-turn</a> <a href="https://www.businessinsider.in/stock-market/news/coursera-soars-23-in-trading-debut-following-4-3-billion-ipo/articleshow/81785440.cms">Coursera soars 23% in trading debut following $4.3 billion IPO</a> <a href="https://www.businessinsider.in/entertainment/news/indian-actor-rajinikanth-will-receive-the-51st-dadasaheb-phalke-award/articleshow/81818360.cms">Rajinikanth to receive the 51st Dadasaheb Phalke award</a>

Bollywood actor Salman Khan invests in short-form video app Chingari

<ul><li><keyword id="40682" type="PERSON" weightage="20" keywordseo="Chingari">Chingari</keyword> revealed that more than 95 million videos are viewed on the platform every day.</li><li>In the last 45 days, over 2.6 billion videos have been watched on the app.</li><li>The platform has recorded an increase of 611% in its active engagement time and has a daily average engagement time of 51 minutes, according to <keyword id="337346" type="PERSON" weightage="20" keywordseo="Sumit-Ghosh">Sumit Ghosh</keyword>, Co-founder and CEO, Chingari App.</li></ul>Homegrown short-video sharing app Chingari has served 38 million users on its platform. The data provided by the officials at Chingari reveals that more than 95 million videos are viewed on the platform every day. In the last 45 days, over 2.6 billion videos on the app have been watched by its consumers. When asked about the steep rise in the traffic on the app, Sumit Ghosh, Co-founder and CEO, Chingari App, said, “Yes, the last few months have been the busiest time of our entire lives but it is immensely gratifying for us to see an over-whelming response from our users. In the last one week itself, the Chingari app has recorded a behemoth increase of 611% in the active engagement time. Today, Chingari has outperformed foreign platforms like <keyword id="6354576" type="COMPANY" weightage="20" keywordseo="facebook">Facebook</keyword> and Snapchat with a daily average engagement time of 51 minutes. We see this success as a reflection of the power of Indian youths.” <div type="twitter" handle="sumitgh85" handlename="Sumit Ghosh" image="http://pbs.twimg.com/profile_images/596246728967196672/uQ90f5hu_normal.jpg" favoritecount="118" retweetcount="2" status="51 mins! Beat that! https://t.co/UIcmlxnRao" createdat="1605770573000" id="1329324248020598785"></div> The rise of the app assumes great significance as it comes at a time when India has pledged to become Atma Nirbhar (self-reliant). “Chingari’s vision has always been the empowerment of content creators and to achieve this objective, we are constantly adding Bharat-specific features and entering into multiple collaborations to bring the best of all under our Chingari umbrella. We also provide the best video and audio editing tools and the best Indianised filters for visual effects to our content creators,” added Mr Ghosh. To keep its users hooked, Chingari has also added first-of-its-kind AR (<keyword id="6369782" type="UNKNOWN" weightage="20" keywordseo="augmented-reality">augmented reality</keyword>) filters on its platform to give content creators more advanced front and rear camera tools to work with. Further, a content creator on Chingari not only earns recognition and sponsorships but is also given points (based on how viral the video is) which can be redeemed for money. <keyword id="1342828" type="PERSON" weightage="20" keywordseo="deepak-salvi">Deepak Salvi</keyword>, Co-founder and COO of Chingari App, “Our app makes for a wholesome entertainment by providing games, news, and short entertaining videos to subscribers at a click. Besides, we ensure the highest data privacy standards and also take content moderation very seriously. Riding high on these positives, the Chingari app enjoys a huge consumer base not just in India but also in countries like UAE, the United States, Vietnam, Kuwait, Saudi Arabia, Singapore, and others. Till a short while ago, the social app space in all these countries was only dominated by Chinese platforms.” The highest percentage of Chingari users are youths aged between 18 and 35 years, clearly suggesting how much young India enjoys the content on the platform. The growth in popularity of the app in regional zones comes on the back of the fact that the Chingari content is available in 10 vernacular languages — Hindi, Bangla, Gujarati, Marathi, Kannada, Punjabi, Malayalam, Tamil, Odia, and Telugu — and also two international languages — English and Spanish. Chingari allows its users to record and share short video clips, chat with friends, interact with new people, share content, browse through feed, and much more. A Chingari user can get creative with WhatsApp status, videos, audio clips, GIF stickers, and photos.

Chingari records daily engagement time of 51 minutes on its platform, claims to have surpassed Snapchat and Facebook

<keyword id="3557061" type="PERSON" weightage="100" keywordseo="Vishal-Salvi">Vishal Salvi</keyword> has joined <keyword id="6354512" type="CITY" weightage="100" keywordseo="Infosys">Infosys</keyword> as its new Chief Information Security Officer (CISO). Salvi, who is a known name in the information security world, has worked as a partner at PricewaterhouseCoopers since October 2014. 
 
Before PwC, Salvi was the CISO at HDFC Bank for around eight years. 
 Infosys has been grappling with quite a few top level exits since <keyword id="6369763" type="PERSON" weightage="20" keywordseo="Vishal-Sikka">Vishal Sikka</keyword> took over as chief executive officer in August 2014. 
 Now, Deepak Padaki handles mergers and acquisitions, while former SAP executive Ritika Suri, who currently heads the $500-million Infosys <keyword id="306629" type="ORGANIZATION" weightage="20" keywordseo="Innovation-Fund">Innovation Fund</keyword>, has been tasked with overseeing large deals.

Infosys hires Vishal Salvi as new chief information security officer after two years

<ul><li>Short video app Chingari raised $19 million in crypto tokens from 30 venture funds and individual investors.</li><li>This round is in the form of stablecoins — USDC and Tether — which are less volatile and are backed by US dollars.</li><li>Chingari believes that these tokens are a critical element of the platform, which will enable the creators to set up their ecommerce space.</li></ul>Short video app Chingari — which has over 78 million downloads — has raised $19 million in crypto tokens from 30 venture funds and individual investors. The company has highlighted that they have raised this round in the form of stablecoins — USDC and Tether — which are less volatile and are backed by US dollars. The company will use this capital to build its own token called $GARI with the decentralised computing platform Solana, which is powered by blockchain technology. These tokens would further help the platform grow creator monetisation. “While crypto experiences a rapid expansion in India, $GARI is poised to make it mainstream. We are infusing the two, through robust strategies and incorporation of the most-promising industry advances,” Sumit Ghosh, cofounder and chief executive of Chingari, said in a statement. Chingari believes that these tokens are a critical element of the platform, which will enable the creators to set up their ecommerce space, with physical merchandise, non-fungible tokens (NFT) and the ability for fans to fund their favourite artists. Several investors participated in the round — including Republic Crypto, Galaxy Digital, Alameda Research, Solana Capital, Valor Equity Partners, Kraken, Blackpine, NGC, Coinfund, LD Capital, Borderless Capital, AU21, Cultur3 Capital, Long Term Ventures, Afton Capital, and CSP DAO. “Collective ownership of social platforms like Chingari has the potential to upend the creator-platform relationship and unlock new monetisation models for creators. Solana blockchain’s high throughput, low transaction fees, and fast finality make it a great foundation for platforms targeting global adoption,” said Raj Gokal, chief operating officer at Solana Labs. Founded in November 2018 by Sumit Ghosh, Deepak Salvi, Aditya Kothari and Biswatma Nayak, <a href="https://www.businessinsider.in/business/startups/news/not-just-a-tiktok-clone-says-chingari-app-founder-with-their-latest-shop-within-videos-feature-which-he-claims-is-the-next-big-thing-in-social-commerce/articleshow/81084432.cms">Chingari has raised $33 million to date</a>. It is backed by Republic Capital, Astarc Ventures, JPIN, OnMobile and others. It launched a video commerce vertical in February this year to provide a monetisation engine for creators on its platform. SEE ALSO <a href="https://www.businessinsider.in/business/corporates/news/tata-sons-buy-air-india-for-2-39-billion-from-the-indian-government/articleshow/86867529.cms" data-type="tilCustomLink" style="">Tata Sons buys ‘Maharaja’ for $2.39 billion from the Indian government</a> <a href="https://www.businessinsider.in/business/telecom/news/airtel-announces-cashback-of-6000-free-one-time-screen-replacement-on-purchase-of-new-devices/articleshow/86865821.cms" style="">Airtel announces cashback of ₹6,000, free one-time screen replacement on purchase of new devices</a> <a href="https://www.businessinsider.in/stock-market/news/tata-motors-titan-ongc-bandhan-bank-and-bosch-stand-out-this-week-with-over-10-rallies/slidelist/86866914.cms" style="">Tata Motors, Titan, ONGC, Bandhan Bank and Bosch stand out this week with over 10% rallies</a>

Chingari raises $19 million in crypto tokens to launch its own crypto token

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Bollywood actor Salman Khan invests in short-form video app Chingari

IANS

Chingari records daily engagement time of 51 minutes on its platform, claims to have surpassed Snapchat and Facebook

BI India Partner

Infosys hires Vishal Salvi as new chief information security officer after two years

BI India Bureau

Chingari raises $19 million in crypto tokens to launch its own crypto token

Kritti Bhalla

Maharashtra State Elections winner and leading candidate list 2019

BI India Bureau

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