CRED has unleashed former Indian batsman Rahul Dravid's new side in its new IPL campaign

Vi and Dream11 were the most popular and talked-about brands in this edition of IPL in the first an…

Here are a few ads from IPL this year that won our hearts

The veteran actor will bring home the message of paying credit card bills on time in his unique.

You will never guess the word Baba Sehgal rhymed with CRED

Here are our top picks from the previous week.

The campaign was conceptualised by Tanmay Bhat, Devaiah Bopanna, Puneet Chadha, Deep Joshi and Vish…

Edtech platforms alone contributed to 15% of the total ad revenues for IPL

Some IPL ads we have loved over the years

Digital advertising fared worse, with a 70% drop in advertisers on Day-1. On the opening day, the n…

Some of the best IPL campaigns brands have come up with so far

CSK’s brand value has reduced from INR 732 crore to INR 611 crore

Virat Kohli, as expected, did well on recall too, and came third in the recall rankings.

Star acquired television and digital rights for Indian Premier League in 2017 for a 5 year period f…

Most experts felt the need of the hour was to focus on curbing the spread of the virus

The revival of brand Rahul Dravid

Sai Ganesh, Head - Brand at Dunzo talks to us about its new offering Dunzo Daily, its campaign and …

Some brands and campaigns that stood out in 2020