A trip down memory lane: Campaigns that stood out in 2021

CRED has unleashed former Indian batsman Rahul Dravid's new side in its new IPL campaign

Vi and Dream11 were the most popular and talked-about brands in this edition of IPL in the first an…

Here are a few ads from IPL this year that won our hearts

Kunal Shah-led credit cards payment company CRED will be acquiring corporate expense company Happay…

Some of India’s biggest entrepreneurs like WeWork India’s CEO Karan Virwani, CRED’s Kunal Shah, Mam…

Rigi, a platform which allows creators and influencers to manage and monetize their communities, sa…

As more and more brands take us down memory lane with nostalgic elements in their ads, experts tell…

Edtech platforms alone contributed to 15% of the total ad revenues for IPL

Some IPL ads we have loved over the years

Euro 2020 onboards 7 sponsors

There is a large addressable market for freshly envisioned products targeted at millennials …

Creating a viral campaign with no budget: How FCB India and Kinnect launched a 10-year-old influenc…

Virat Kohli, as expected, did well on recall too, and came third in the recall rankings.

As per the latest NASSCOM-PGA Labs report, India’s startups have raised $6.5 billion across 160 dea…

Most experts felt the need of the hour was to focus on curbing the spread of the virus

Star acquired television and digital rights for Indian Premier League in 2017 for a 5 year period f…

CSK’s brand value has reduced from INR 732 crore to INR 611 crore

How the budget will impact different sectors

The 49-year-old appeared on Tuesday via videolink from Wandsworth Prison in south-west London, d…