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2 mins read
YouTube unveils year-end trends, here is what India watched in 2024
YouTube's 2024 trends in India showcased a blend of sports, culture, and entertainment. Cricket, t…
2 mins read
Spotify takes aim at YouTube with a new revenue-sharing program for creators
Spotify goes after YouTube's video podcast dominance by removing ads for paid subscribers and intro…
Amanda Perelli,Dan Whateley
2 mins read
Jellysmack is laying off staff as it scales back its creator program
Jellysmack, a prominent creator-economy startup backed by SoftBank, is undergoing a reorganization …
Sydney Bradley,Amanda Perelli…
5 mins read
BenQ PD3225U review – a premium 4K monitor for creators
BenQ is a popular name when it comes to monitors, be it for creators or for gaming, there’s somethi…
7 mins read
YouTube's CEO on hefty creator payouts, election deniers, and the NBA: Q&A
YouTube CEO Neal Mohan says its big payout to creators isn't changing — and explains how it will fi…
Peter Kafka
1 min read
YouTube launches shopping affiliate programme in India; teams up with Flipkart, Myntra
This program aims to deepen creator-audience connections and diversify revenue streams with product…
PTI
3 mins read
YouTube gets generative AI superpowers with new features, will suggest video titles to content creators and more
YouTube has introduced several AI-powered tools to enhance content creation. These include DeepMind…
3 mins read
Let's call it the YouTube election
Donald Trump won the election with the help of personalities like Joe Rogan. He's a podcaster, but …
Peter Kafka
1 min read
OnlyFans users spent $6.6 billion on creators in 2023 as more fans signed up to pay for content and messages
OnlyFans' parent company, Fenix International, posted $1.3 billion in revenue for 2023, reflecting …
Jyoti Mann
2 mins read
Meta leans away from augmented-reality creators as it plans to shut down its AR studio
Facebook-maker Meta is planning to shut down its augmented reality studio Spark early next year. AR…
Sydney Bradley,Dan Whateley
9 mins read
A travel influencer said social media has become a 'copycat rabbit hole' with little support for original content creators
Bree Rose, a popular travel influencer, said she thinks social media favors trend-driven content an…
Kelsey Vlamis
1 min read
Elon Musk wants to make "gaming great again" with AI, here is how
Elon Musk has announced plans to disrupt the gaming industry through his AI startup xAI, launching …
3 mins read
Google Play announces best apps and games of 2024 in India: All you need to know
Google Play announced its Best of 2024 awards in India, highlighting the rise of Indian app develop…
4 mins read
Bluesky's 'acceleration is tremendous' as users flock to the new 'old Twitter'
Bluesky saw a surge in new users following the election, with many praising the feeling on the soci…
Katherine Tangalakis-Lippert
3 mins read
There's a gender gap among news influencers on social media, new Pew data shows
Male influencers far outnumber female creators when it comes to telling the news on social media, a…
Dan Whateley
1 min read
13 creator-economy startups to watch in 2024, according to top VCs
And yet, a new crop of startups is fighting to develop products that break through the noise and he…
Dan Whateley,Sydney Bradley,A…
2 mins read
YouTube has added a 'gifting' feature to its vertical streams, ramping up the competition for livestream e-commerce
YouTube introduced a livestream gifting feature that lets users purchase gifts for creators, follow…
Kenneth Niemeyer
3 mins read
TikTok and its owner ramped up their hiring of Chinese employees, even as Congress raised national security concerns
TikTok and its owner ByteDance sought to hire 669 Chinese employees in the US through the H-1B prog…
Dan Whateley
3 mins read
Dude Perfect's new Texas headquarters will also serve as a studio for YouTube creators
Dude Perfect is planning a new studio facility in Texas for YouTube and other creators, BI revealed.
Lucia Moses
7 mins read
Asus ROG Zephyrus G16 gaming laptop review – With a big AI boost
Asus recently launched the ROG Zephyrus G16, the company’s latest premium gaming laptop in India un…