You Searched For "creativity advertising" and got 20 results
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2 mins read
Big Tech keeps running ads accidentally suggesting it will replace all human creativity
A new ad for Google's Gemini AI didn't land well with viewers. Apple has also been criticized for a…
Katie Balevic
1 min read
Elon Musk is going to try courting advertisers. Again.
Elon Musk told advertisers they could go eff themselves last year. Now he's back and might want to …
Peter Kafka
5 mins read
Chipotle's latest marketing campaign shows how restaurants are getting creative to win your lunch break
Back to the office means the return of the age-old question: What's for lunch? And the fight to be …
Dan DeFrancesco
1 min read
Claire Atkinson,Julia Hood,Na…
1 min read
Claire Atkinson,Julia Hood,Na…
8 mins read
How to stay creative when you feel dejected: Advertising industry’s Creative Officers share some tips
As COVID-induced exhaustion grinds down creativity, here’s how creative agencies are coping with th…
4 mins read
A day in the life of a Creative Head
The pandemic came with some adverse effects, and has changed how we used to work. Here's how a Crea…
3 mins read
Digital advertising is growing and ads customised to platforms work best: Kantar
Customised ads perform best on different platforms. The rural market in India is rapidly growing, w…
4 mins read
WATCH: As the retail media industry booms, experts say data collaboration and technology will be the proving ground for success for advertisers
A panel of retail media experts gathered to discuss how brands can stay ahead of the changes and ch…
Ashley Davis
2 mins read
50% of MarTech advertisers said that their marketing strategy is being driven by creativity: Report
The report is based on a survey administered by Kantar and the final insights are derived from a sa…
6 mins read
Advertising: The trends to watch out for in 2021
How are creative agencies changing their process as we move forward this year
4 mins read
We need to hit factory reset on the factory mindset – why work-life balance plays an important role in creating good advertising
Why do creative folks care more about quantity today over quality work? Asks Jay Morzaria, Group Cr…
8 mins read
Ogilvy’s Piyush Pandey voices and pens Fevicol’s latest social media campaign
Adhesive brand Fevicol has launched a powerful social media campaign to remind people to stay strong
4 mins read
While white influencers 'blackfish' to build buzz, Black creatives say co-opting their culture is costly
Critics say social media marketing is fueling colorism against dark-skinned, Black women all while …
Dana Givens
3 mins read
Will 2021 be a year of recovery?
While 2020 was a rough year for advertisers but it has also presented opportunities that were unexp…
2 mins read
Xaxis launches AI-driven creative solutions to boost impact of digital ads in India
XCS brings value to brands through outcome-focused designs and customized creatives
3 mins read
This is why Shaquille O'Neal set up his new ad agency in Atlanta, which is one of the best places in the US for diverse advertising agencies
Majority, a new ad agency founded by Omid Farhang and Shaquille O'Neal, found a home in Atlanta, wh…
Kevin Shalvey
3 mins read
The creative process: The journey from a brief to 'Final_final.jpg'
Yogesh Bhusare, Creative Head, Design, SoCheers shares some tips to stay creative, even while work…
6 mins read
Thank Black creatives for more size inclusivity in fashion — they're leading the charge even as big brands drop plus sizes
Despite challenges from the industry, Black designers and influencers are at the forefront of build…
Yoonji Han
1 min read
How much top advertising agencies pay employees in the US
Insider rounded up the latest salary data from advertising companies including WPP, Omnicom, and Pu…