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1 min read

Allana Akhtar   


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4 mins read

We tested a $10 mask-proof foundation

We test CoverGirl's Outlast Extreme Wear 3-in-1 Foundation that claims to be sweat-proof, humidity-…

Natalie Fennell,Nico Reyes   


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2 mins read

CoverGirl is ditching its iconic slogan

"The beauty category and consumer have changed dramatically since we launched 'Easy, Breezy, Beauti…

Tanya Dua   


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1 min read

A teen makeup artist just became the first male CoverGirl

Charles, who has nearly 515,000 Instagram followers, will appear in campaigns for CoverGirl's newes…

Leanna Garfield   


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12 mins read

'The beauty industry had really moved on': CoverGirl's Ukonwa Ojo takes us inside the company's biggest ever rebrand

Ojo: The most powerful tool, I talked about it a little bit and it sounds really boring and clichéd…

Tanya Dua,Kara Chin,Jacqui Fr…   


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3 mins read

CoverGirl now has a 17-year-old CoverBoy - and it's about time

"My parents started questioning me about whether or not I was transgender - whether or not I was tr…

Caroline Praderio   


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1 min read

Honorary CoverGirl Dies At 13 After Battle With Cancer

But today the Angels for Talia Facebook page reads "It is with a heavy heart that we share with all…

Laura Stampler   


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2 mins read

This Photoshopped CoverGirl Ad Is The Most Powerful Protest Against The NFL We've Seen

CoverGirl, a Procter & Gamble cosmetics company, is the official beauty sponsor of the NFL. Sin…

Katie Richards   


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2 mins read

This Photoshopped CoverGirl Ad Is The Most Powerful Protest Against The NFL We've Seen

CoverGirl, a Procter & Gamble cosmetics company, is the official beauty sponsor of the NFL. Sin…

Katie Richards   


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3 mins read

I've only used drugstore makeup for years, but there are 3 high-end products I swear are worth splurging on

The three high-end makeup products I spend the extra money on include the Tom Ford foundation, La M…

Jill Robbins   


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2 mins read

Snoop Dogg said Martha Stewart was 'thirst trapping' on her Sports Illustrated Swimsuit Issue cover

Snoop Dogg had high praise for his best friend Martha Stewart, who became the oldest woman to grace…

Anneta Konstantinides   


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2 mins read

Snoop Dogg defends Brooklyn Beckham's controversial cooking videos

Snoop Dogg praised Brooklyn Beckham for forging a different path from his famous dad, soccer legend…

Anneta Konstantinides   


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5 mins read

How Bethenny Frankel grew her influencer business to $3.2 million a year after leaving reality TV behind

Bethenny Frankel left reality TV. Now, she says she's making more annually as an influencer than a …

Madeline Berg   


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2 mins read

Scarlett Johansson says her 'ego is too fragile' to be on social media: 'I'm like a delicate flower'

Johansson said on "The Skinny Confidential Him & Her" podcast that she's "too fragile" to deal with…

Eve Crosbie   


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2 mins read

Get ready to pay more for makeup as inflation hits the cosmetics aisle

A new report found cosmetics prices just experienced the biggest increase in over 15 years, but dem…

Lakshmi Varanasi,Andy Kiersz   


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6 mins read

Best long-lasting waterproof mascara in India

that curls your eyelashes and adds volume to them. While buying, one should look for a mascara that…

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2 mins read

The company behind Kim Kardashian and Kylie Jenner's beauty brands says a competitor stole trade secrets when it invested in the family's businesses

Seed, which launched Kylie and Kim's highly successful beauty brands, says Coty invested to try and…

Graham Rapier   


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3 mins read

I've only used drugstore makeup for years, but there are 3 high-end products I swear are worth splurging on

Though I usually shop for beauty on a budget, I think this Tom Ford foundation, La Mer concealer, a…

Jill Robbins   


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1 min read

Ulta's fall sale is going on now - get up to 50% off beauty and skin-care products from Maybelline, Revlon, and more

Subscribe to our newsletter. Find all the best offers at our Coupons page. Disclosure: This p…

Ciannah Gin   


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2 mins read

Coty climbs after agreeing to pay $600 million for a majority stake in Kylie Jenner's makeup line

Kylie Cosmetics and Kylie Skin, on the other hand, are "two of the fastest-growing and most-engaged…

Carmen Reinicke