You Searched For "consumer purchasing patterns" and got 14 results
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11 mins read
10 themes that define how consumers are preparing themselves for 2022 as per Kantar
Consumers have realised the value of self-care and mindful living
4 mins read
From investing in experience, to using AI as a shopping guide – India’s changing Diwali expenditure patterns
Diwali is possibly the biggest festival in India and expenditures rise for every household around t…
5 mins read
Digital is now the second most important source of brand awareness after TV: Report
Overall household spending has increased for 63% of families which reflects a 7% increase from the …
3 mins read
Brands need to understand the all new path to purchase and the right tone of communication to succeed in the post-Covid world: Nepa Report
The report talks about consumer sentiments in a post-Covid world
4 mins read
Why Le Superphones have disrupted the purchasing pattern of Indian consumers?
Consumers are finding it more rational for buying Le Superphone with high specs at sub 12K rather t…
4 mins read
Gen Z and Millennials increasingly willing to buy directly from brands, bypassing traditional retail channels: Report
New 2022 consumer trends report also reveals surge in ecommerce may have plateaued as more consumer…
2 mins read
Connected consumers in India plan to spend Rs 21,230 on average, 42% higher than last year and 68% would shop online: InMobi report
Reveals deeper insights on the evolving shopping patterns this year among the Bargain Hunters, Cate…
3 mins read
Consumers are looking to chocolate, Oreos, and Twinkies to 'not feel terrible all the time' — Hershey, Hostess, and Mondelez are cashing in
Shoppers are turning to Oreo cookies, Hershey's chocolate, and other "small indulgences" during thi…
Alex Bitter
4 mins read
Online shoppers in India expected to reach 500 million by 2030: MMA and GroupM report
India today has 622 million internet users (8% growth over 2019) and is expected to touch 900 milli…
5 mins read
The 50 fashion, beauty, and lifestyle companies set to take off and become the next great direct-to-consumer brands, according to The Lead
Having a great product and building a community are still crucial to a DTC business. But startups t…
Danni Santana
5 mins read
Olaplex customers just filed a lawsuit alleging hair loss. See how other consumer suits have played out.
The Olaplex lawsuit follows a pattern familiar in other consumer lawsuits that also targeted compan…
Sindhu Sundar
3 mins read
One in two urban Indians are early adopters of technology, predominantly young and affluent: Report
The research study looks at technology adoption across 25 markets worldwide, based on more than 370…
5 mins read
We're living in the golden age of pajamas
It all started last April when sales spiked 143% month-over-month. It stems from "skin hunger" and …
Bartie Scott
4 mins read
Local businesses to win big as consumers wake up to the advantages of shopping locally: Shopify report
Consumer sentiment confirms that the online shopping boom is here to stay