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You Searched For "connected consumer journey" and got 17 results


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2 mins read

Qantas mistakenly sells first-class flights at a massive discount

Qantas said the prices were "too good to be true" and, as a gesture of goodwill, has offered to reb…

Mia Jankowicz   


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6 mins read

From FireWire in Macs to Type-C in iPhones - the Apple Connect

Apple's transition to USB Type-C charging on the iPhone 15 and AirPods Pro marks a significant shif…

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4 mins read

Online shoppers in India expected to reach 500 million by 2030: MMA and GroupM report

India today has 622 million internet users (8% growth over 2019) and is expected to touch 900 milli…

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1 min read

Bollywood actor Ranveer Singh invests in consumer electronics brand boAt

Homegrown consumer electronics brand boAt has announced that Bollywood actor Ranveer Singh invested…

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6 mins read

Decades of leading tech innovation: A look back at Apple’s WWDC journey and its major announcements

This year, the event is particularly exciting, with expectations of updates across several Apple pr…

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2 mins read

Indian consumers are upgrading their TV sets as early as 8 years now thanks to the pandemic

In-home entertainment has taken an entirely new meaning after the pandemic. Consumers are looking t…

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2 mins read

Consumers are pushing back on being asked to buy more stuff with 'no-spend 2024'

Some are pushing back on online consumerism and sharing their "no-spend 2024" plans, aimed at reduc…

Andrew Lloyd   


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4 mins read

Customer satisfaction dips for Indian brands in the CX journey: Havas CX report

Havas CX shows customer experience is most meaningful when it combines the best functional service …

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2 mins read

Connected consumers in India plan to spend Rs 21,230 on average, 42% higher than last year and 68% would shop online: InMobi report

Reveals deeper insights on the evolving shopping patterns this year among the Bargain Hunters, Cate…

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1 min read

Uber launches its advertising division to showcase ads during rides

Ride-hailing platform Uber has launched its advertising division to engage consumers with brands, b…

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5 mins read

Sennheiser Profile USB Streaming Set review: The go-to microphone for those starting their streaming or podcasting journey

Sennheiser has released its first budget plug-and-play microphone, the Sennheiser Profile USB micro…

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11 mins read

10 themes that define how consumers are preparing themselves for 2022 as per Kantar

Consumers have realised the value of self-care and mindful living

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5 mins read

I have a dream of becoming a creative unicorn: Raj Shamani

Raj Shamani was 16 when he joined his father’s business, which traded in chemicals for soaps and de…

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3 mins read

50% consumers are likely to increase their festive spends this year: Report

This festive season will require marketers to re-think their media strategies in order to be succes…

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6 mins read

Ranveer Allahbadia on finding his true calling, learning from his mistakes and goal to collaborate with Virat Kohli

Versatility is definitely a weapon in the world of content creation: Ranveer Allahbadia

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8 mins read

How to win over a challenging market as India: Inside McDonald’s success story

Here are a few business and marketing lessons small business owners can learn from McDonald’s succe…