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<br /><ul><li><strong>Saiman Waghdhar, known as <keyword id="7554086" type="UNKNOWN" weightage="20" keywordseo="saiman-says">Saiman Says</keyword> on YouTube, travelled to the <keyword id="6361754" type="LOCATION" weightage="20" keywordseo="united-kingdom">United Kingdom</keyword> in order to get around India’s ban on two <keyword id="2938280" type="PERSON" weightage="20" keywordseo="pewdiepie">PewDiePie</keyword> videos.<br /><br /></strong></li><li><strong>Last week the <keyword id="6355014" type="UNKNOWN" weightage="20" keywordseo="delhi-high-court">Delhi High Court</keyword> banned ‘B**ch Lasagna’ and ‘Congratulations’ on YouTube in India.<br /><br /></strong></li><li><strong>Felix Kjellberg, the Swedish vlogger known as PewDiePie has also come under scrutiny with respect to the Christchurch shooting.<br /></strong></li></ul>The row between <keyword id="17191" type="COMPANY" weightage="20" keywordseo="T-series">T-Series</keyword> and PewDiePie was not without its consequences. Felix Kjellberg’s ‘B**ch Lasagna’ and ‘Congratulations’ were banned in India last week for being racist and inflammatory.<br /><br />But, in order to get around the ban, one fan Saiman Waghdhar — popularly known as Saiman Says on YouTube — flew all the way to the United Kingdom. In his video, ‘PewDiePie, I’m coming for you !!! (meet me please)’, the Indian vlogger reminisces how, “Life has been for me. I used to watch B**ch Lasagna 399 times in a day and now I cannot even watch it once back in India.”<br /><br /><div type="Youtube" id="P3B0bMIlQ7s" title="PewDiePie, I'M COMING FOR YOU !!! (meet me pls?🙏)" thumbUrl="https://i.ytimg.com/vi/P3B0bMIlQ7s/mqdefault.jpg"></div>

<br />‘B**tch Lasagna’ and ‘Congratulations’ were meant to be ‘diss tracks’ aimed at T-Series, an Indian music company that is now the most subscribed channel on YouTube with 95 million subscribers. Despite the ban many users have posted copies of the songs through other channels, so technically, the song is still available in India.<br /><br />Waghdhar clarifies that he didn’t just travel to the United Kingdom for the sole purpose of meeting PewDiePie but that he was already plans to travel for another project.<br /><br /><div type="twitter" handle="HiSaimandar" handlename="Saiman Says" image="http://pbs.twimg.com/profile_images/1092721123635183617/2nqc4U-5_normal.jpg" favoritecount="314" retweetcount="32" status="So a post about my video is trending on the subreddit. Some are thinking it's creepy. No, I din't come to the UK ju… https://t.co/YTBANAcAF0" createdat="1555874964000" id="1120046895949340672"></div>

<br />The Saiman Says channel blew up in November last year when Waghdhar responded to MrBeast’s video by creating a parody video where he <a href="https://www.youtube.com/watch?v=l5z_ypXULQA">bought up</a> billboards advertising T-Series in India.<br /><br /><strong>PewDiePie Ban<br /></strong><br />Last week, the Delhi High Court <a href="http://iprmentlaw.com/wp-content/uploads/2019/04/Super-Cassettes-vs-Pew-Die-Pi.pdf">issued</a> an order for YouTube to remove those two songs from the platform categorising them to be ‘defamatory and disparaging’ as well as ‘racist, inflammatory and hateful’.<br /><br />
  <div type="ExtQuote" text="It is pleaded that the lyrics used in the two impugned songs uploaded by defendant no.1 (PewDiePie)... are on the face of it defamatory, disparaging, insulting and offensive. These videos are accessible throughout the world to a global audience of more than a billion who access internet and YouTube everyday." auname="Delhi High Court order banning ‘B**ch Lasagna’ and ‘Congratulations’"></div>

<br />In ‘Congratulations’, PewDiePie cites the tax evasion case against former T-Series owner, Bushan Kumar, and points out, “India got YouTube figured out… How about next you figure how to fix the caste system… Maybe all those ads will solve your poverty”. <br /><br />And, it’s not just the courts in India that are calling PewDiePie racist. A Change.org petition is also making the rounds looking to ban the Swedish vlogger for his ‘white supremist’ content. It was filed after the Christchurch Shooter announced, “Subscribe to PewDiePie,” during the live stream of the event only a mere moments before going on his shooting rampage.<br /><br />Kjellberg addressed the petition in one of his videos saying that the claims were “blatantly misrepresenting and misinforming people.”<br /><br /><strong>See also:<br /></strong><a href="https://www.businessinsider.in/youtube-has-shut-down-a-popular-channel-after-the-mother-was-charged-with-allegations-of-abusing-her-children/articleshow/68506104.cms">YouTube has shut down a popular channel after the mother was charged with allegations of abusing her children</a><br /><br /><a href="https://www.businessinsider.in/some-of-the-most-popular-youtubers-make-millions-from-their-videos-heres-how-you-can-make-some-money-from-your-youtube-channel-too-/articleshow/68763894.cms">Some of the most popular YouTubers make millions from their videos. Here's how you can make some money from your YouTube channel too.</a><br /><br /><a href="https://www.businessinsider.in/youtube-says-its-purged-over-400-channels-and-millions-of-videos-in-response-to-rising-concerns-about-child-exploitation/articleshow/68101030.cms">YouTube says it's purged over 400 channels and millions of videos in response to rising concerns about child exploitation</a><br />

Indian vlogger travelled halfway around the world to watch PewDiePie banned video

<ul class="summary-list"><li><keyword id="2938280" type="PERSON" weightage="60" keywordseo="pewdiepie">PewDiePie</keyword>'s diss track "Coco" has been taken down by <keyword id="10879" type="CITY" weightage="60" keywordseo="YouTube">YouTube</keyword>.</li><li>The song was made in reaction to the kids' channel <keyword id="8985586" type="AGENCY" weightage="60" keywordseo="cocomelon">Cocomelon</keyword> approaching his subscriber count.</li><li>YouTube said PewDiePie's video violated its child-safety and harassment <keyword id="35497" type="PERSON" weightage="60" keywordseo="policies">policies</keyword>.</li></ul><p>YouTube's biggest single creator, PewDiePie, has had one of his videos taken down by the platform for violating its policies on child safety and harassment.</p><p>PewDiePie, whose real name is Felix Kjellberg, had posted a music video filled with playground insults - known as a diss track - toward a children's nursery rhyme channel called Cocomelon.</p><p>Cocomelon had been creeping up on Kjellberg's 109 million subscribers - it currently sits at 105 million - which opened up the opportunity for a diss track, titled "Coco."</p><p>Several children appeared in the video, which included the destruction of a watermelon, and lines such as "f--- everything you love, and most of all, f--- you," and "your audience is just a bunch of motherf---ing virgins."</p><p>Kjellberg clarified in a video that the children were provided with a clean version to mime to while they were filming, and that their parents were all happy for them to participate.</p><p>In response to a fan who said he was disappointed that the PewDiePie video was taken down, Team YouTube said the video violated two policies: <a href="https://t.co/n10mouwzhz?amp=1" target="_blank" rel="noopener">harassment</a> and <a href="https://t.co/yHHlYizdu5?amp=1" target="_blank" rel="noopener">child safety</a>, for "looking like it was made for kids but containing inappropriate content," including violence.</p><p>"We allow criticism and also <keyword id="10793133" type="UNKNOWN" weightage="60" keywordseo="diss-tracks">diss tracks</keyword> in some cases, but with both policies in mind, this video crossed the line," they said.</p><p>Some onlookers of the situation are happy the video has been removed, believing the track to be inappropriate. However, many supporters of Kjellberg see it as contradictory and hypocritical of YouTube which specifically omits diss tracks in its policies, citing them as "scripted satire."</p><p>Several people noted the video was not meant for children in the first place.</p><p>"Deleting pewds vid because it looks like it was targeted to kids, but has profanity?" <a href="https://twitter.com/VinnyHaw/status/1362665792706392080" target="_blank" rel="noopener">said one Twitter user</a>. "You have the YT kids app for this very reason. Children can view content targeted towards them. Pewds hit the 'not for kids' button as he uploaded this."</p><p>Kjellberg's fans often discuss how they believe <a href="https://www.insider.com/company-claims-pewdiepie-video-revenue-celine-dion-recorder-2020-11" target="_blank" rel="noopener">YouTube treats him more harshly than other creators</a>. For example, in October, a glitch that affected Kjellberg's channel resulted in his videos and profile not appearing in YouTube's search. This led to speculation that <a href="https://www.dexerto.com/entertainment/pewdiepie-finally-responds-to-youtube-shadowban-glitch-1440064/" target="_blank" rel="noopener">Kjellberg had been "shadowbanned"</a> - when a user's content is blocked from viewers without their knowledge. <a href="https://twitter.com/YouTubeGaming/status/1319398661990776840" target="_blank" rel="noopener">YouTube said it was an error</a>, and the bug was fixed after a day.</p><h2>This isn't the first time PewDiePie has released diss tracks</h2><p>Cocomelon's rapidly increasing audience reminded Kjellberg's audience of his old feud with T-Series, the channel of an Indian record label, when they were both racing to hit 100 million subscribers in late 2018.</p><p>T-Series was quickly rising the ranks to challenge his title of the most subscribed-to non-YouTube-owned channel in the world (YouTube Music had more subscribers than both of them at the time) - a crown Kjellberg had held since 2013.</p><p>PewDiePie vs. T-Series quickly became a meme, as PewDiePie's friends and fans urged the internet to "Subscribe to PewDiePie." Other large creators such as MrBeast, Markiplier, and Jacksepticeye showed their support and used the slogan, and PewDiePie saw a massive boom in his already massive fanbase.</p><p>Kjellberg released two diss tracks against T-Series: "b---- lasagna" during the contest, and then "Congratulations" <a href="http://businessinsider.com/pewdiepie-t-series-youtube-battle-100-million-subscribers-2019-5" target="_blank" rel="noopener">when T-Series eventually overtook him</a>.</p><div type="image" title="bitch lasagna" height="778" width="1037" msid="81111255" hostid="261"></div><p>Critics at the time said the tracks were offensive, and the discussion appeared in the Delhi High Court, <a href="https://www.businessinsider.com/pewdiepie-and-t-series-settle-youtube-legal-dispute-2019-8" target="_blank" rel="noopener">where a judge ruled that the song</a> was "abusive," "vulgar," and "racist." Even some of PewDiePie's fans admitted <a href="https://www.reddit.com/r/PewdiepieSubmissions/comments/a3g25y/did_anyone_realise_pewds_was_accidentally_racist/" target="_blank" rel="noopener">on his subreddit</a> that some of the lyrics are problematic.</p><p>Kjellberg also had to publicly speak out against the meme and urge his fans not to use it anymore when the words were uttered by the gunman who murdered 51 people at a mosque in Christchurch, New Zealand, in 2019.</p><p>Despite the controversy surrounding the tracks, the message spread to the wider YouTube community because it emphasized a theory many creators have long been concerned about - that the platform is becoming a place where corporations are favored over individual creators.</p><p>To highlight how massive this track is, and how widespread the battle became, the 870,000 dislikes were barely a drop in the ocean compared to the 11 million likes.</p><h2>'I saw this as ending the meme'</h2><p>In a video called "<a href="https://www.youtube.com/watch?v=FWPWrz7pIz4" target="_blank" rel="noopener">I Love Kids</a>" posted on February 17, Kjellberg explained that he had released "Coco" as a "finale" to the pretend rivalry between his channel and Cocomelon.</p><p>"I saw this as ending the meme," he said. "I am not going to continue with it because 1) it wouldn't be funny and 2) I don't actually care about Cocomelon."</p><p>He added that he didn't want the situation to get "out of control like last time," and the chapter was now closed.</p><p>Kjellberg has not publicly responded to the track being taken down by YouTube. Insider has contacted his reps for comment.</p>

YouTube removed PewDiePie's diss track on a kids' channel, saying he violated harassment and child-safety rules

<ul><li><keyword id="2938280" type="PERSON" weightage="20" keywordseo="pewdiepie">PewDiePie</keyword>, YouTube's biggest star, just got married.</li><li>He tied the knot to long-term partner Marzia Bisognin on August 19 at what looks like Kew Gardens in London.</li><li>PewDiePie, real name Felix Kjellberg, has nearly reached 100 million subscribers on YouTube.</li><li>Bisognin, who left YouTube for mental health reasons in October last year, posted on Instagram that they celebrated their wedding day exactly eight years since they met.</li><li>Kjellberg isn't just one of the most popular YouTubers, he's also one of the most controversial.</li></ul>YouTube's biggest star, PewDiePie, is married.<br /><br />He and long-time partner Marzia Bisognin revealed on their social media accounts that they tied the knot on August 19.<br /><br />On Twitter, PewDiePie, real name Felix Kjellberg, wrote "We are married!!! I'm the happiest I can be" with a heart emoji. "I'm so lucky to share my life with this amazing woman."<br /><br />
	
	<div type="twitter" handle="pewdiepie" handlename="ƿ૯ωძɿ૯ƿɿ૯" image="http://pbs.twimg.com/profile_images/1162059952674004993/NmJtU_ns_normal.jpg" favoritecount="1246150" retweetcount="310130" status="We are married!!! I'm the happiest I can be ❤️ I'm so lucky to share my life with this amazing woman. https://t.co/RA3iKAgMOs" createdat="1566301440000" id="1163778709268176896"></div>





<br /><br />He also posted the photos on Instagram that show the happy couple in a venue that looks just like the <a href="https://www.kew.org/kew-gardens/whats-in-the-gardens/temperate-house">Temperate House at Kew Gardens</a>.<br /><br />
  
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<br /><br />Bisognin, a former YouTuber who <a href="https://www.youtube.com/watch?v=KvVOf7Mx5iM">left the platform in October last year</a>, posted on Instagram that they celebrated their wedding day exactly eight years since they met.<br /><br />"It was the most beautiful day, which I will treasure forever," she wrote. "I am so thankful for all the people that made time to attend the event and helped us celebrate our marriage. I feel like I'm the luckiest person and I'm so full of love. Incredibly ecstatic to be able to call Felix my husband for the rest of our lives."<br /><br />
  
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<br /><br />Read more: <a href="https://www.insider.com/youtube-burnout-alishamarie-pewdiepie-casey-neistat-describe-pressures-of-the-industry-2019-1">The world's biggest YouTube stars told us they're burning out because of the unrelenting pressure to post new videos</a><br /><br />Kjellberg said in a recent video he couldn't wait to get married, and the event would happen "soon." But fans didn't realise he meant quite as soon as this.<br /><br />It's unclear yet who made the list for the wedding, but Kjellberg's YouTuber friend <a href="https://www.youtube.com/channel/UCQ4FyiI_1mWI2AtLS5ChdPQ">Boyinaband</a>, who has 2.7 million subscribers, can be seen in one of the photos.<br /><br />Eagle-eyed fans spotted that Kjellberg's mother had posted a photo 11 hours ago, with the caption "Tack! Fantastiskt!" Many thought the venue looked wedding-like, and noticed that Kjellberg was in a black three-piece tuxedo.<br /><br />
  
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<br /><br />Among the YouTubers wishing the happy couple congratulations are Jacksepticeye. "Love you buddy!" he commented. "Congratulations and wishing you guys a lifetime of happiness."<br /><br />Mr Beast said: "Congratulations!!!!!!!!!!!!!!!!!!!!! I'M SO HAPPY FOR YOU!'"<br /><br />Kjellberg and Bisognin got engaged in April 2018 while on holiday in Japan, and live together in Brighton, UK. They also have two pugs, Edgar and Maya, and a Yorkshire terrier called Ynk.<br /><br />
  
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<br /><br />As the biggest start on YouTube, Kjellberg has nearly reached the 100 million subscriber milestone — he saw a massive boost when he started making Minecraft videos. He recently confirmed an estimate of his net worth was approximately accurate, at <a href="https://www.dexerto.com/entertainment/pewdiepie-reveals-much-money-makes-per-hour-500304">$20 million</a>.<br /><br />However, the Indian record label T-Series overtook him in March to become <a href="https://www.businessinsider.com/t-series-interview-how-beat-pewdiepie-youtube-2019-8?r=US&amp;IR=T">the most subscribed YouTube channel</a>, despite an enthusiastic "Subscribe to PewDiePie" campaign from Kjellberg's fans to keep him at the top.<br /><br />Read more: <a href="https://www.businessinsider.com/pewdiepie-and-t-series-settle-youtube-legal-dispute-2019-8?r=US&amp;IR=T">PewDiePie and T-Series quietly settled a court battle over 'racist' diss tracks following their epic YouTube battle</a><br /><br />Kjellberg isn't just one of the most popular YouTubers, he's also <a href="https://www.insider.com/who-is-pewdiepie-youtube-gamer-2019-3">one of the most controversial</a>. He has made a number of videos in the past where he's played pranks, but the end results have been tasteless.<br /><br />For example, in one video, he used Fiverr to pay two men in India $5 to dance around with a sign that said "Death to all Jews." At the time, Kjellberg said it was supposed to be a comment on capitalism, but many responded saying it was just anti-Semitic. He has also been caught using racial slurs and sexist comments while live-streaming.<br /><br />Kjellberg's support of free speech has attracted a fanbase that is also fond of controversy and trolling. On the more violent end of the spectrum, the <a href="https://www.insider.com/category/new-zealand-shooting">alleged New Zealand mosque shooter</a> in March told viewers to "subscribe to PewDiePie" during the livestream.<br /><br />"I feel absolutely sickened having my name uttered by this person," Kjellberg said of the news. "My heart and thoughts go out to the victims, families and everyone affected by this tragedy."<br />

YouTube's biggest star PewDiePie just got married to his fiancée Marzia Bisognin

<p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div><ul class="summary-list"><li><a href="https://www.businessinsider.com/category/pewdiepie">Felix "PewDiePie" Kjellberg</a> is the first solo YouTuber to reach 100 million subscribers.</li><li>PewDiePie launched his <a href="https://www.businessinsider.com/category/youtube">YouTube</a> channel in April 2010 and dropped out of college to build his career.</li><li><a href="https://www.businessinsider.com/pewdiepie-wedding-photos-felix-kjellberg-marzia-bisognin-kew-gardens-youtube-2019-8">PewDiePie recently married his long-time partner Marzia Bisognin</a> on August 19 and continues to release multiple new videos each week.</li><li><strong><a href="https://www.businessinsider.com/?hprecirc-bullet">Visit Business Insider's homepage for more stories.</a></strong></li></ul><p>Felix "PewDiePie" Kjellberg has reached 100 million subscribers on YouTube, the latest milestone in a legendary career on the streaming video platform.</p><p>PewDiePie launched in channel in April 2010 and YouTube commemorated his newest achievement with a brief timeline of his growth into YouTube's most recognizable star.</p><p>PewDiePie dropped out of Chalmers University of Technology in 2011 to focus on building his YouTube channel, and reached his one million subscribers on July 11, 2012. In August 2013, PewDiePie became the most subscribed-to YouTuber ever, surpassing sketch-comedy channel Smosh - PewDiePie then reached 15 million subscribers three months later.&#xa0;&#xa0;</p><p>PewDiePie's channel focuses on video game content with a mix of reaction videos, pranks, and irreverent humor. While he's probably best-known for playing "Minecraft," he has expanded his videos to feature a variety of games and news updates based on internet culture.</p><p><em><strong>Read more:</strong> <span style="text-decoration: underline;"><a href="https://www.businessinsider.com/pewdiepie-wedding-photos-felix-kjellberg-marzia-bisognin-kew-gardens-youtube-2019-8">YouTube's biggest star PewDiePie just got married to his fiancée Marzia Bisognin- see the photos from their wedding day</a></span></em></p><p>PewDiePie is the first solo YouTuber and the second account to reach 100 million subscribers; Indian record label <a href="https://www.businessinsider.com/pewdiepie-t-series-youtube-battle-100-million-subscribers-2019-5">T-Series reached the mark earlier this year</a>. PewDiePie spent months recruiting new fans to try to beat T-Series to 90 million subscribers, but was ultimately overtaken by T-Series' array of musical talent and YouTube's rapidly expanding user base in India.</p><p><a href="https://www.businessinsider.com/t-series-interview-how-beat-pewdiepie-youtube-2019-8?">The race between PewDiePie and T-Series</a> became controversial as fans took sides between supporting Eastern and Western YouTube culture; others saw PewDiePie as an underdog competing against T-Series' company-supported brand. PewDiePie was criticized for using racist language and stereotypes about Indian people in several "diss tracks" targeted towards T-Series on YouTube, and the record label successfully applied for an injunction to force YouTube India to remove those videos.</p><p>The phrase "Subscribe to PewDiePie" itself became controversial earlier this year after a man who killed 51 people at two mosques in Christchurch, New Zealand, <a href="https://www.businessinsider.com/pewdiepie-responds-reports-new-zealand-mosque-shooter-subscribe-2019-3">said it during a livestream of the shooting.</a> PewDiePie asked fans to stop using the phrase and said he felt "absolutely sickened" having his name used during the attack. The phrase was also found <a href="https://www.nbcnewyork.com/news/local/Subscribers-of-YouTuber-PewDiePie-Felix-Kjellberg-Deface-Brooklyn-WWII-Memorial-506782531.html">chalked across a World War II memorial,</a> <a href="https://www.businessinsider.com/subscribe-to-pewdiepie-nyc-plane-2019-4">flown on a banner across Manhattan,</a> posted to the The Wall Street Journal's website and displayed on more than 100,000 printers <a href="https://www.businessinsider.com/wall-street-journal-website-hacked-to-show-fake-pewdiepie-apology-2018-12">during hacking incidents.</a></p><p>PewDiePie has also been separately accused of racism in multiple scandals in past years. In 2017, PewDiePie lost a partnership with Disney after <a href="https://www.businessinsider.com/pewdiepie-anti-semitism-jokes-controversy-explained-2017-2?">The Wall Street Journal highlighted several instances</a> of the YouTube star making anti-Semitic jokes during his broadcasts. Later that year, he <a href="https://www.businessinsider.com/why-pewdiepie-accidentally-using-n-word-matters-2017-9">used a racial slur targeted at African-Americans during a rant on a livestream.</a> PewDiePie apologized for his behavior in these incidents and continues to deny that he has any racial bias.</p><p>PewDiePie married his long-time partner Marzia Bisognin, a former YouTuber, on August 19 after dating for more than eight years. The YouTuber still uploads videos almost everyday, and <a href="https://www.businessinsider.com/highest-paid-youtube-stars-2018-12#9-pewdiepie-155-million-2">reportedly earned $15.5 million last year.</a></p><p class="tagline"><a href="https://www.businessinsider.com/intelligence/brand-investment-esports?IR=T&amp;itm_source=businessinsider&amp;itm_medium=ctgr_bii&amp;itm_term=ctgr_leadgen&amp;itm_content=videogames&amp;itm_campaign=brand-investment-esports"></a></p><div></div>    <div class="margin-top">        <h3>NOW WATCH: <a href="https://www.businessinsider.com/mexico-buy-legal-gun-store-2015-8">Mexico has just one store where you can legally buy a gun and it's located on a heavily-guarded military base</a></h3>        <div>                    </div>    </div>

PewDiePie just became the first solo YouTuber to reach 100 million subscribers

<p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div><ul class="summary-list"><li><strong>YouTuber PewDiePie appears to have admitted defeat to rival YouTube channel T-Series in a music video mocking the Bollywood music video company.</strong></li><li><strong>PewDiePie and T-Series have been neck-and-neck for months in the battle to be the subscribed-to channel on YouTube, with T-Series pulling ahead this weekend.</strong></li><li><strong>In his video, PewDiePie made reference to various news scandals surrounding T-Series.</strong></li></ul><p>PewDiePie (real name Felix Kjellberg) has intensified his battle for YouTube dominance with Bollywood music company T-Series by releasing a video "congratulating" the rival channel.</p><p>PewDiePie and T-Series have been neck-and-neck for months in the battle to be the subscribed-to channel on YouTube. PewDiePie had previously held the number one spot since 2013.</p><p><em><strong>Read more:</strong> <a href="https://www.businessinsider.com/pewdiepie-tseries-campaign-top-youtuber-slowing-down-2019-3?r=US&amp;IR=T">PewDiePie's huge campaign to swat away T-Series and keep his YouTube crown is slowing down</a></em></p><p>T-Series has edged ahead a few times, and this weekend <a href="https://www.businessinsider.com/t-series-overtakes-pewdiepie-youtube-2019-3?r=US&amp;IR=T">overtook PewDiePie once again</a>. On March 31, PewDiePie released a music video entitled "Congratulations" mocking the Bollywood channel.</p><p>In the video, PewDiePie made reference to <a href="https://timesofindia.indiatimes.com/city/mumbai/t-series-cmd-grilled-for-tax-evasion-income-tax-searches-on-properties/articleshow/66902748.cms">a Times of India article</a> from December last year about T-Series chairman Bhushan Kumar being questioned over tax evasion. It also alluded to a <a href="https://www.hindustantimes.com/bollywood/metoo-t-series-bhushan-kumar-accused-of-sexual-harassment-he-says-appalled-anguished/story-mnzTvfTmrGDoHKXdckY9mO.html">sexual harassment accusation levelled against Kumar in October</a>. Kumar denied the allegation.</p><p>The song also references an issue that has been at the heart of the competition: That PewDiePie as an independent vlogger represents the soul of YouTube, while T-Series is a corporate interloper.</p><p>"Yeah, you did it, very nice. And all it took was a massive corporate entity with every song in Bollywood," PewDiePie raps on the diss track. It's why he has garnered support from other YouTubers, like Logan Paul.</p><p>PewDiePie's campaign to guard his title against T-Series was also endorsed by <a href="https://www.businessinsider.com/elon-musk-pewdiepie-meme-review-2019-2?r=US&amp;IR=T">Tesla CEO Elon Musk, who went on PewDiePie's show</a> with "Rick and Morty" co-creator Justin Roiland in February in a bid to win more subscribers.</p><p>The campaign was also referred to by the suspected gunman of the New Zealand mosque attacks in March, who said "Subscribe to PewDiePie" during a Facebook live stream of the attack. <a href="https://www.businessinsider.com/pewdiepie-responds-reports-new-zealand-mosque-shooter-subscribe-2019-3?r=US&amp;IR=T" target="_blank" rel="noopener">PewDiePie said he was "sickened" by the reference.</a></p><p>In another video commenting on the battle for subs, PewDiePie joked: "Who cares about sub count anyway? It was just a troll, it was just a big troll."</p><div></div><div></div>    <div class="margin-top">        <h3>NOW WATCH: <a href="https://www.businessinsider.com/ikea-future-lab-space10-researching-sustainable-homes-food-2019-3">Take a look inside Ikea's futuristic lab where researchers design algae hot dogs, virtual-reality furniture, and self-driving cafés</a></h3>        <div>                    </div>    </div>

PewDiePie appears to admit defeat to T-Series in YouTube music video roasting the Bollywood channel

<p><strong><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div></strong></p><ul class="summary-list"><li><strong>Indian record label T-Series dethroned Swedish gaming vlogger PewDiePie as the most subscribed YouTube channel in March, despite a sustained campaign by Felix Kjellberg's fans to keep him on top.</strong></li><li><strong>T-Series has cemented its lead and now has 108 million subscribers on YouTube. The channel posts high-production Indian music videos that are totally different to PewDiePie's self-referential and occasionally offensive humor. </strong></li><li>Its growing popularity is largely thanks to India's love of homegrown music, and a large chunk of its 1.3 billion population gaining access to the internet for the first time via cheap Android smartphones and generous data plans.</li><li>T-Series president Neeraj Kalyan told Business Insider that YouTube is now the company's third-biggest revenue stream, and that the firm has struck licensing and partnership deals with TikTok, which has a huge Indian audience.</li><li><strong><a href="https://www.businessinsider.com/prime?module=article&amp;area=summary">Click here for more BI Prime stories</a>.</strong></li></ul><p>Neeraj Kalyan says the first time he heard of PewDiePie was when his company won a music industry award in Singapore last August.</p><p>His firm, a 36-year-old Indian record label called T-Series, was being fêted for passing the 50 million subscriber mark on its dedicated YouTube channel.</p><p>The one channel ahead of T-Series? PewDiePie, who had 65 million subscribers. PewDiePie, real name Felix Kjellberg, is 28 years old and the highest paid star on YouTube.</p><p>He has risen to fame by filming himself playing video games alongside humorous commentary, but that fame has been marred by controversy over the occasional tasteless prank and <a href="https://www.businessinsider.com/pewdiepie-anti-semitism-jokes-controversy-explained-2017-2?r=US&amp;IR=T">remarks referencing Nazis and anti-Semitism</a>.</p><p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div><p>His name came up again a few months later in 2018 when Kalyan took a meeting in Stockholm, handing in his business card at the hotel.</p><p>"The lady at the Sheraton in Stockholm screamed, "You are from T-Series! You're beating PewDiePie! He's from Sweden!'" says Kalyan in an interview with Business Insider.</p><p>Kalyan, the president of T-Series, is now pretty familiar with PewDiePie.</p><p><strong><em>Read more:</em>&#xa0;</strong><a href="https://www.businessinsider.com/profile-of-2-billion-checkoutcom-and-founder-guillaume-pousaz-2019-8?r=US&amp;IR=T"><em>Here's how this college dropout spent 7 years building a profitable startup with no funding, then raised $230 million in his first round at a $2 billion valuation</em></a></p><p>His company <a href="https://www.businessinsider.com/pewdiepie-t-series-youtube-battle-100-million-subscribers-2019-5?r=US&amp;IR=T">would go on in March to dethrone PewDiePie as most popular YouTube channel</a>, despite a concerted campaign by Kjellberg's fans and fellow YouTubers to keep him at number one.</p><p>Five months on, T-Series has cemented its lead, with 108 million subscribers at the time of writing. PewDiePie is still gaining subscribers too, just more slowly, and sits at 98 million.</p><p>T-Series' victory was huge news in the annals of internet culture wars, but it also marked something much bigger: the world's biggest democracy coming online.</p><h2>T-Series is an Indian entertainment powerhouse, posting popular music videos to YouTube</h2><p>To the Western eye, T-Series' YouTube channel is completely different to the rest of the internet.</p><p>Its page is populated with stylised, colourful, and seemingly cheesy music videos, designed to appeal to a mass audience. There is no reference to memes or any sort of internet culture.</p><p>It completely avoids much of what makes a largely US-influenced internet tick, catering entirely to mainstream Indian interests. Some of the music videos tie into movies produced by T-Series, and cost up to $350,000 to make.</p><p>This video ties into an upcoming T-Series movie, "Saaho." Aesthetically, it's James Bond meets Disney:</p><p>It is this which baffled PewDiePie's fans, who revelled in his deeply self-referential, niche, and very internetty humour. His videos are so laced with cross-references that offensive jokes and languages are difficult to distinguish from obscure callbacks and references to memes.</p><p>Take PewDiePie's "diss tracks" about T-Series, released in the heat of the battle for subscribers and intended to play up the competition. One lyric, from the track "Bitch Lasagna," reads: "<span>Bobs or vegana, whichever will it be?</span>".</p><p>The line looks meaningless on its own, but is an apparent reference to Indian men misspelling "boobs" and "vagina" online, which originally went viral on Reddit.</p><p>In typical PewDiePie fashion, the lyric treads the line between amusing insider reference and plain offensive.</p><p>Kalyan says the two channels have totally different audiences.</p><p>"We were never in that race," he says. "But he's great. We wish him all the best - the kinds of things he does, we're not into that. It's a different audience altogether, there's no competition at all."</p><p>Relations aren't quite so friendly under the surface.</p><p>In April, T-Series won an injunction from the High Court in Delhi against PewDiePie to stop him uploading his diss tracks about T-Series to YouTube. T-Series claimed the videos, including "Bitch Lasagna" and a second video called "Congratulations," were "racist, inflammatory and hateful."</p><p>The judge, Justice Jayanth Nath, agreed and ordered the removal of the videos, describing them as "abusive, vulgar and also racist in nature."</p><p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div><p>Neither "Bitch Lasagna" nor "Congratulations" are viewable via YouTube India, according to tests run by Business Insider using a VPN. <a href="https://www.reddit.com/r/PewdiepieSubmissions/comments/bbyh1z/bitch_lasagna_and_congratulations_are_now/">Commenters on Reddit have said</a> that both videos have been unavailable since April,&#xa0; the date of the High Court order, and complained that T-Series couldn't take a joke.</p><p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div><p>According to subsequent filings seen by Business Insider, the pair settled the matter in July 2019, although both videos remain unavailable inside India.</p><p>The terms of the settlement have not been disclosed, and T-Series did not respond to a request for clarification. The settlement has not been previously reported.</p><h2>T-Series started out recording devotional music to cassette tapes</h2><p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div><p>T-Series was founded in the 1980s by Gulshan Kumar, the son of a fruit juice vendor. The firm originally sold cassettes featuring devotional music and eventually became a record label giant with more than 3,500 employees.</p><p>According to a BBC profile, Kumar spotted an opportunity for selling religious music as ageing Hindu devotees couldn't read hymns and chants from books thanks to poor eyesight. He hired singers to record the chants, and then sold the tapes at a cheap price.</p><p>"The transition from cassette manufacturing to India''s largest music label and very successful studio, with global presence, has really not been a very easy task," says Kalyan of the firm's evolution. "It has been a long journey for us. And over the past 15 years, the content industry has seen a kind of tectonic shift primarily due to the advent in technology."</p><p>Kumar was <a href="https://www.theguardian.com/world/2001/feb/11/filmnews.bollywood">assassinated in 1997 by a hit squad,</a> and his son Bhavesh took over the running of the business.</p><p><em><strong>Read more: </strong><a href="https://www.businessinsider.com/tiktok-stars-magic-singh-pavan-henna-profile-2019-4?r=US&amp;IR=T">These new TikTok influencers have millions of fans and are hustling for a fraction of the price of YouTubers</a></em></p><p>Through the 2000s, T-Series wrestled with the same issues as other major record labels - namely piracy. It found one reliable source of money in licensing its songs for ringtones in 2004. "Indians loved any sort of spiritual tones or devotional tones," says Kalyan. "I've seen people who won't change their phone wallpaper because it's been lucky for them."</p><p>Then came the firm's first encounter with YouTube - in Delhi's High Court.</p><p>"We were in litigation with YouTube, we had sued them for infringement of copyright," Kalyan says. "That was still at the time of cassettes. They claimed they were a neutral platform, so we went to court. We were the first company able to obtain an injunction from the [Indian] high court against YouTube."</p><p>This was 2007, and YouTube faced multiple lawsuits from rights holders around the world who saw their original content, usually licensed at lucrative rates, ripped and uploaded for free to the video site.</p><p>After years of litigation, T-Series' parent firm saw "good sense" and <a href="https://www.medianama.com/2011/02/223-youtube-music-label-t-series-reach-out-of-court-settlement/">came to a licensing agreement</a> with YouTube in late 2010. Prior to the suit, the firm had no presence on YouTube.</p><p>The pair agreed to a three-year revenue-share deal, splitting the money that came in through the ads on T-Series' videos. Google paid an advance upfront, which it planned to make back through its share of the revenue.</p><p>"The most interesting part was we recouped that advance in just 9 months," Kalyan says. "That was the kind of growth we experienced. It became a cash cow."</p><h2>T-Series has benefited from a huge chunk of India coming online in the last three years</h2><p>The turning point for T-Series and the wider smartphone industry was 2016, when a new Indian telecoms brand called Jio launched. Owned by a major incumbent, Reliance, Jio offered cheap data and smartphones that brought some of India's 1.3 billion-strong population online for the first time.</p><p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div><p>"99% of India's [mobile] population has Android smartphones," says Neil Shah, an analyst at Counterpoint Research. "So YouTube is a default app. Most users have warmed up to YouTube to consume content - not just video, but music. So they're going to YouTube rather than Spotify."</p><p>According to <a href="https://imrbint.com/images/common/ICUBE%E2%84%A2_2019_Highlights.pdf">Kantar statistics from December 2018</a>, half a billion people in India are now online, driven primarily by rural growth. That is still less than half the country's total population.</p><p>Kalyan notes the impact. "In 2016, there was mobile internet available in tier one or tier two cities, but now it's in tier three to tier five cities and villages, which had never experienced internet," he says. "So now the consumer is excited, and he's experimenting with everything, and it's resulted in an increase in consumption."<span style="font-weight: 400;"></span></p><p>Here's how T-Series has steadily grown its subscribers after 2016, per data supplied to Business Insider by Tubular Labs:</p><p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"></div><p></p></div></div><p>Most Western YouTubers <a href="https://www.businessinsider.com/the-worlds-biggest-youtube-stars-are-seeing-a-massive-slowdown-2017-12?r=US&amp;IR=T">are struggling to maintain growth</a>, by contrast.</p><p>Now YouTube is T-Series' third-biggest revenue stream, after licenses to video platforms and TV channels. The music label makes money solely through ads, though Kalyan won't disclose how much.</p><p>The label has seven people who look after its various YouTube channels - 28 in total, covering different regional languages and interests - and another two or three who post the videos to Facebook, Twitter, and Instagram.</p><h2>The future is TikTok and original content</h2><p>After the success of YouTube and the explosion of mobile in India, T-Series is exploring other emerging platforms, Kalyan says.&#xa0;</p><p>The company has forged deals with short-form viral video app TikTok, licensing its music for people to use in videos. India is one of TikTok's biggest markets, with <a href="https://tech.economictimes.indiatimes.com/news/internet/tiktok-wants-more-diverse-creators-on-path-to-monetisation/69715867">a reported 120 million monthly active users</a> in the country. Kalyan says T-Series proactively works with TikTok influencers to help its songs go viral on the platform.</p><p>"We work with their teams, advise them on what's new, and what content we have," he says. "Our artists who are very established work with unknown influencers but have some following, they make a clip of 20 seconds integrating our music into whatever they're doing. Be it action, some dance. After that, it goes viral. And along with that virality, our music which has been synced with that clip also goes viral."</p><p>T-Series has also <a href="https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/tiktok-owner-to-start-music-service-secures-rights-from-t-series-times-music/articleshow/69421732.cms">reportedly signed on for TikTok's rumoured streaming service</a>. But Kalyan ruled out T-Series launching its own dedicated content streaming service, such as Disney+.</p><p>"We would like to remain focused only on the content," he says. "That is our strength. The next step for us is films, which we've been able to master over the last three years. Before we used to moonlight with one or two films, but now we have 20 big-scale Bollywood films every year. We don't want to be in the space of launching our own platform, we don't want to compete with our own licenses."<span style="font-weight: 400;"></span></p><p>It's likely that the T-Series vs. PewDiePie battle is simply the first of many consequences of a 1.3 billion population coming online. A look at the top YouTube channels by subscribers shows at least seven Indian channels in the top 100, including SET India and Zee Music. That might mean further culture clashes as a hugely diverse base of Indian users begin using US platforms more frequently.</p><p>It's perhaps the first time a new online population threatens the Americanized focus of the internet. The only other internet population big enough to potentially shape global internet culture in this way is China, but that's been walled off in its own online ecosystem for years. PewDiePie and his memes may have only a limited time in the spotlight.</p><div></div><div></div>    <div class="margin-top">        <h3>NOW WATCH: <a href="https://www.businessinsider.com/after-bumped-off-flight-heres-what-need-know-legally-department-transportation-fly-airplane-airline-2017-4">Here's what airlines legally owe you if you're bumped off a flight</a></h3>        <div>                    </div>    </div>

How T-Series went from making cassette tapes to dethroning PewDiePie and becoming the biggest channel on YouTube

<p><strong><div class="KonaFilter image-container display-table"><div><div class="image"></div></div></div></strong></p><ul class="summary-list"><li><strong>YouTube star PewDiePie and Indian record label T-Series duked it out for months earlier this year to become the most-subscribed YouTube channel. T-Series won and has more than 100 million subscribers.</strong></li><li><strong>But behind the scenes, the pair were fighting a legal battle in Delhi's High Court over "diss tracks" released by PewDiePie, real name Felix Kjellberg, which mocked T-Series.</strong></li><li><strong>The two diss tracks have been blocked in India since a court order in April. A judge described them as "abusive, vulgar, and racist."</strong></li><li><strong>A July filing seen by Business Insider shows the two have now agreed to settle the case, although both videos remain blocked in India.</strong></li><li><strong>T-Series president Neeraj Kalyan said he has no hard feelings towards PewDiePie. "He's great. We wish him all the best," he said. </strong></li><li><a href="https://www.businessinsider.com/t-series-interview-how-beat-pewdiepie-youtube-2019-8?r=US&amp;IR=T"><strong>Read Business Insider's full interview with T-Series president Neeraj Kalyan on BI Prime</strong><strong>.</strong></a></li></ul><p>YouTube star PewDiePie and Indian music label T-Series have quietly settled a months-long court fight, which took place as the pair duked it out to become the most-subscribed YouTube channel on the planet.</p><p>T-Series became the most popular YouTube channel in March 2019, knocking PewDiePie (real name Felix Kjellberg) off the top spot. <a href="https://www.youtube.com/user/tseries/about">It now has 108 million subscribers,</a> while PewDiePie has 98 million.</p><p>The competition generated huge interest both from Kjellberg's online fanbase as well as the wider media, in part because T-Series exclusively posts Indian music videos and is little known to a Western internet audience.</p><p><a href="https://www.businessinsider.com/t-series-interview-how-beat-pewdiepie-youtube-2019-8?r=US&amp;IR=T">You can read Business Insider's newly published interview with T-Series president Neeraj Kalyan, as well as details of the court fight, on BI Prime.</a></p><p>UK-based Kjellberg, who is 29 years old and the highest-paid star on YouTube, rose to fame by posting footage of himself playing video games with humorous commentary, which evolved into arcane, insider references. He has attractive negative press thanks to some tasteless pranks and borderline commentary, including <a href="https://www.businessinsider.com/pewdiepie-anti-semitism-jokes-controversy-explained-2017-2?r=US&amp;IR=T">paying a couple of freelancers on Fiverr to hold up a sign reading: "Death to all Jews."</a></p><p>That edgy humour spilt over into the fight with T-Series, with Kjellberg releasing two "diss" videos mocking the Indian firm as the two channels fought it out for the top spot. The first, published on YouTube last October and called "Bitch Lasagna," referenced online tropes about Indian users, including the way they misspell words in English. It also appeared to mock Hindi as "mumble rap," among other insults.</p><p><div class="KonaFilter image-container display-table"><div><div class="image"></div></div></div></p><p>After T-Series took the lead, PewDiePie released a second video in late March called "Congratulations," ostensibly congratulating his rival. That video appeared to reference legal action by T-Series: "I got a letter in the post, hmm, what is this?  T-Series saying 'Cease and desist.'"</p><p>T-Series successfully had both videos blocked in India eight days later, after obtaining an injunction from Delhi's High Court. The judge found both videos to be "abusive, vulgar and also racist in nature," according to an 8 April filing. Both videos were taken down from YouTube in India.</p><p>But according to a subsequent July filing seen by Business Insider, the pair have come to a settlement over the videos. The 15 July filing states the two have settled, but haven't signed an agreement. T-Series did not respond to a request for further detail.</p><p>At the time of writing, both of PewDiePie's videos, "Congratulations" and "Bitch Lasagna", remain blocked in India.<span style="left: 270px; top: 797.565px; font-size: 23.3833px; font-family: serif; transform: scaleX(1.02652);"></span><span style="left: 210px; top: 837.765px; font-size: 23.3833px; font-family: serif; transform: scaleX(0.998979);"></span></p><p>T-Series' Kalyan told Business Insider that he has no hard feelings towards PewDiePie. "He's great. We wish him all the best - the kinds of things he does, we're not into that. It's a different audience altogether," he said.</p><h2><a href="https://www.businessinsider.com/t-series-interview-how-beat-pewdiepie-youtube-2019-8?r=US&amp;IR=T">Read Business Insider's full interview with T-Series president Neeraj Kalyan on BI Prime.</a></h2>

PewDiePie and T-Series quietly settled a court battle over his 'racist' diss tracks following their epic YouTube battle

<ul class="summary-list"><li>Jenna Mourey, better known as Jenna Marbles, is now married.</li><li>Her long-term partner Julien Solomita announced that they had tied the knot on Instagram.</li></ul><p>Jenna Mourey, the former YouTuber better known as Jenna Marbles, has tied the knot with her long-term partner Julien Solomita.</p><p>Solomita announced the news <a href="https://www.instagram.com/p/CmfR4Hrvmi0/?hl=en" target="_blank" rel="noopener">on his Instagram account</a> on December 22, posting photos from the day with the caption "married otters &lt;3".</p><p>Mourey has been almost completely absent from the internet since <a href="https://www.insider.com/jenna-marbles-youtube-break-quitting-apologizes-offensive-videos-2020-6" rel="noopener">quitting YouTube in June 2020</a>, citing embarrassment over some of her old content.</p><p>Mourey, who had 20 million subscribers when she left the platform, told her viewers in 2020 that she couldn't "exist" on her main channel anymore because she wasn't enjoying creating content. She also said she had received backlash for some of her old videos, which people thought had racist connotations — one where she imitated the rapper Nicki Minaj, and a parody rap song titled "Bounce that D---" which included Asian stereotypes.</p><p>"It's awful, it doesn't need to exist, it's inexcusable, it's not okay," Mourey said at the time. "I'm incredibly sorry if this offended then, now, whenever, it doesn't need to exist. It shouldn't have existed. I shouldn't have said that ever. It's not cool, it's not cute, it's not okay, and I'm embarrassed that I ever made that, period."</p><p>Mourey also apologized for videos she described as "slut-shamey" and sexist, saying she experienced a lot of "internalized misogyny at that point in my life."</p><p>At the time, several high profile YouTubers were facing criticism for offensive videos they had made in the past, including <a href="https://www.insider.com/shane-dawson-tati-westbrook-video-jeffree-star-drama-timeline-cancelled-2020-6">Shane Dawson and Jeffree Star</a>.</p><p>Mourey and Solomita have been in a long term relationship for nine years. They share five dogs, including one called Marbles, who Mourey named her channel after. Many of the dogs were present in the wedding photos.</p><p>Solomita, who is still a content creator on YouTube and Twitch, asked Mourey to marry him last year, <a href="https://www.insider.com/youtuber-jenna-marbles-julien-solomita-engaged-2021-4" target="_blank" rel="noopener">announcing their engagement</a> in a livestream on his Twitch channel in April 2021.</p><p>"A little while ago — this is so weird — I asked Jenna to marry me and she said yes," he said. "So, we are engaged."</p><p>He added that he made the decision because he "just woke up and wanted to be married to her."</p><p>Solomita also announced the marriage <a href="https://www.youtube.com/watch?v=oao_6QTCCiw&amp;ab_channel=julien2" target="_blank" rel="noopener">on his Twitch channel</a>, where he regularly livestreams, saying the wedding happened at the end of November. He said they hadn't revealed the news straight away because they had been through a stressful period with one of their dogs, Peach, being ill. Since Peach had recovered, they wanted to celebrate, he said.</p><p>"We are a married couple," he said. "I can now officially make wife jokes."</p><p>Over a million people have liked Solomita's Instagram post, and fellow content creators such as Felix "PewDiePie" Kjellberg, Seán "Jacksepticeye" McLoughlin, and Brittany Broski sent the couple their congratulations.</p><p>Despite her abrupt exit from YouTube, Mourey remains a beloved creator, with fans continuing to express their wishes that she is happy and send their support through Solomita.</p>

You Searched For "congratulations pewdiepie" and got 8 results

Indian vlogger travelled halfway around the world to watch PewDiePie banned video

Prabhjote Gill

YouTube removed PewDiePie's diss track on a kids' channel, saying he violated harassment and child-safety rules

Lindsay Dodgson

YouTube's biggest star PewDiePie just got married to his fiancée Marzia Bisognin

BI India Partner

PewDiePie just became the first solo YouTuber to reach 100 million subscribers

Kevin Webb

PewDiePie appears to admit defeat to T-Series in YouTube music video roasting the Bollywood channel

Isobel Asher Hamilton,Isobel …

How T-Series went from making cassette tapes to dethroning PewDiePie and becoming the biggest channel on YouTube

Shona Ghosh

PewDiePie and T-Series quietly settled a court battle over his 'racist' diss tracks following their epic YouTube battle

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