You Searched For "cmo" and got 17 results
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1 min read
CMO Insider
CMO Insider presents profiles, case studies, and personal perspectives to inspire and inform market…
Julia Hood
1 min read
Seeking nominations for the most innovative chief marketing officers in the world in 2020
We're getting ready to publish Business Insider's fifth annual list of the most innovative CMOs, an…
Tanya Dua
1 min read
Seeking nominations for chief marketing officers to watch in 2021
Business Insider is seeking nominations for its third-annual list of CMOs to watch.
Tanya Dua
2 mins read
Welcome to CMO Insider. Here's what you can expect from our new, dynamic platform.
Welcome to CMO Insider, which will CMO provide insights and community for marketing leaders. Expect…
Julia Hood
1 min read
Seeking nominations for the most innovative chief marketing officers in the world in 2021
Insider plans to publish its sixth annual list of the most innovative CMOs, and we want to hear fro…
Tanya Dua
6 mins read
Starbucks is the latest brand to eliminate its global CMO role, but Chime's Vineet Mehra rejects the view that the position faces an existential threat
As companies like UPS and Starbucks phase out the CMO job, Chime's Vineet Mehra remains optimistic …
Julia Hood
1 min read
JPMorgan Chase has named the president of its co-brand credit cards business as its new CMO
She succeeds Kristin Lemkau, Chase's CMO since 2014 and an outspoken marketer on the issues of bran…
Tanya Dua
2 mins read
Accessing your inner "Leonardo da Vinci" Mastercard's CMO on navigating the transforming landscape of marketing
In his first column for CMO Insider, Raja Rajamannar talks about the four biggest challenges facing…
Raja Rajamannar
2 mins read
Burger King's CMO resigns
Insider's top advertising and media stories for April 2.
Lauren Johnson
2 mins read
The future of marketing is now - hear how top brand professionals are optimizing data and AI to stay on top
In light of these ever-increasing challenges and opportunities, this year's IGNITION conference mar…
Caroline Cakebread
3 mins read
Revlon CMO shares how the global beauty company accomplishes tech innovation by 'executing with excellence'
Martine Williamson, the CMO of Revlon, shares how the company optimized digital innovation when con…
Sharon Goldman
2 mins read
Twitter just named its new CMO
There's been executive turnover at the company recently- this week, execs including Twitt…
Maya Kosoff
1 min read
After 13 Years At Best Buy, Barry Judge Has Joined LivingSocial As Its CMO
"No other company in the local commerce landscape combines LivingSocial’s broad reach, deep consume…
Alyson Shontell
3 mins read
Pizza Hut Exec Explains How His Military Background Trained Him For A Marketing Career
Kane: I think this type of role is all about helping people connect - being able to connect with pe…
Sponsor Post
Why the CMO is "the voice of the customer," according to Lenovo CMO Emily Ketchen
Emily Ketchen, CMO and VP, intelligent devices and international markets at Lenovo, explains how sh…
2 mins read
Pinterest just hired Athleta's top marketing exec as its first CMO, as it tries to bulk up ad revenue ahead of a potential IPO
"Her wealth of experience in building great brands will be an asset to our company as we continue t…
Lauren Johnson
2 mins read
Billion-dollar startup Sprinklr just hired an Andreessen Horowitz consultant as its CMO
"Tom has served as CMO for some of the world's most pioneering private and public enterprise softw…