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<ul><li>On October 1, <keyword id="6407732" type="COMPANY" weightage="20" keywordseo="inox">INOX</keyword> and PVR stocks jumped by 12% in morning trade. Though they pared some gains, both stocks still hold over 6% gains as of 2.30 pm. </li><li>Indian government’s Unlock 5.0 mandates for theatres and halls to reopen with 50% capacity from October 15.</li><li>But not just theatre chains, even the ticketing platforms like <keyword id="600792" type="COMPANY" weightage="20" keywordseo="BookMyShow">BookMyShow</keyword> too heaved a sigh of relief. </li></ul>After being shut for over six months, cinema halls across the country can finally look alive again as Indian government’s Unlock 5.0 mandates for theatres and movie halls to reopen with 50% capacity from October 15. But that 50% capacity was a piece of welcome news for listed theatre chains. On October 1, INOX and PVR stocks jumped by 12% in morning trade. Though they pared some gains, they were still trading higher by 6.3% and 8.35% respectively as of 2.30 pm. <div type="image" title="INOX PVR" msid="78425198" hostid="261"></div> Both Inox and PVR bore the brunt of the coronavirus pandemic. For the first three months of the current financial year, INOX reported a loss of ₹73.64 crore, while revenues fell by almost 100%. Meanwhile, PVR had posted losses to the tune of ₹226 crore. According to the Central government’s latest guidelines: <ul><li>Cinemas/ theatres/ multiplexes will be permitted to open with upto 50% of their seating capacity, SOP will be issued by the Ministry of Information &amp; Broadcasting.</li><li>Business to Business (B2B) Exhibitions will be permitted to open, for which SOP will be issued by the Department of Commerce.</li></ul>But not just theatre chains, even the ticketing platforms like BookMyShow heaved a sigh of relief. In May, BookMyShow had furloughed over 270 employees as it began to deal with the pandemic. “This move will bring immense relief to scores of employees across the sector which has been one of the worst hit, through this pandemic. As the category leader, BookMyShow recognises that we are in extraordinary times and is mindful of social distancing and sanitisation amongst other factors. The health and safety of all - from cine-goers to cinema partners, production houses and execution agencies - will be of paramount importance and BookMyShow will uphold all SOPs as mandated for our users’ safe movie watching experience,” said Ashish Saksena, COO – Cinemas, BookMyShow. With the upcoming festive season, Saksena added that he is confident that films and audiences will return to the big screen. SEE ALSO: <a href="https://www.businessinsider.in/business/news/reliance-has-bagged-nearly-half-of-all-private-equity-investments-in-india-this-year-and-that-doesnt-include-the-10-billion-from-facebook-and-google/articleshow/78422299.cms">Reliance has bagged nearly half of all private equity investments in India this year – and that doesn’t include the $10 billion from Facebook and Google</a> <a href="https://www.businessinsider.in/india/news/central-government-unlock-5-0-guidelines-cinema-halls-schools-colleges-swimming-pools-can-open-again-with-some-conditions/articleshow/78419665.cms">Unlock 5.0 guidelines – Schools and colleges set to reopen in phases, cinema halls allowed with 50% seating</a>

Inox, PVR stocks surge, BookMyShow heaves a sigh of relief as cinemas are set to reopen from October 15

<ul class="summary-list"><li>The ultra-gory "Terrifier" franchise follows a demonic serial killer called Art the Clown.</li><li>Audience members walked out of a recent "Terrifier 3" screening, and one person vomited.</li></ul>Audience members were so disgusted by the ultra-gory horror movie "Terrifier 3" that they walked out of a screening last week — which is great news for its marketing team.Director <a target="_blank" href="https://www.businessinsider.com/damien-leone-terrifier-3-evil-dead-sam-raimi-new-project-2023-2">Damien Leone's</a> "Terrifier" franchise tells the story of a demonic serial killer called Art the Clown, who brutalizes his victims with a hideous grin on his face.Its makers will be keen to recreate the buzz surrounding the 2022 prequel "<a target="_blank" href="https://www.boxofficemojo.com/title/tt10403420/?ref_=bo_se_r_1">Terrifier 2</a>." A <a target="_blank" href="https://www.businessinsider.com/terrifier-2-allie-death-director-damien-leone-infamous-scene-2023-2">hideous sequence</a> featuring a woman being scalped, which was too much even for some seasoned horror fans, saw some audience members faint and vomit during "Terrifier 2" screenings. The hype likely helped the independent movie rake in $15 million against a budget of $<a target="_blank" class="" href="https://www.boxofficemojo.com/title/tt10403420/?ref_=bo_se_r_1">250,000</a>, despite having no backing from a major Hollywood studio.The second film establishes supernatural lore surrounding the clown and one of his would-be victims, Sienna (Lauren LaVera). "Terrifier 3," which is out in cinemas on October 11, sees Art return to get revenge on Sienna and her family during the Christmas holidays. The film is so gory that it was given an 18+ rating in France: a first <a target="_blank" href="https://bloody-disgusting.com/movie/3834337/terrifier-3-is-the-first-horror-movie-france-has-banned-minors-from-seeing-since-saw-3-in-2006/">since "Saw III" in 2006</a>.Following a UK press screening on October 2, distributor Signature Entertainment posted on X that venue staff said 11 people walked out of the film and one person vomited.The tweet was in reply to a photo shared by the "Terrifier 3" X account. It said "don't say we didn't warn you" alongside a photo of a sign reading: "THIS FILM CONTAINS EXTREME VIOLENCE AND EXCESSIVE GORE. IF YOU ARE FEELING UNWELL, PLEASE FIND A MEMBER OF STAFF." Matt Hudson, the host of the Spook City horror movie podcast who attended the screening, told Business Insider that he saw viewers walk out and heard someone talking about the person vomiting.Film analyst, <a target="_blank" class="" href="https://horrormoviereport.com/">Stephen Follows</a>, told BI that while news of walkouts and vomiting used to be a warning to viewers over movies including "<a target="_blank" href="https://www.businessinsider.com/the-exorcist-linda-blair-50-years-horror-religious-thriller-2023-11">The Exorcist</a>," nowadays it's a challenge to attract audiences."How are you going to get people to get off their butts and go into the cinema? Well, you say that 'this is a moment in time.' You say 'this is a live experience like nothing else.' This is a knowing wink and a joyous promise. It's gone from being a threat to a promise. it's a challenge as well. Can you cope where others cannot?"From what I hear 'Terrifier 3' delivers, but they're certainly ramping up the expectations to the point where people are going to be like, 'Alright, I'll see I've got a strong stomach.'"He added that some fans might be skeptical of reports of walkouts because they are so common. "What's interesting is the cultural acceptance of it. Horror fans will smile now, 'Oh, they're doing that. Okay, so that's how they're pitching it!' It's become a meme," he said.Hudson, who is also a Rotten Tomatoes-approved critic, said that audiences have been desperate for a charismatic new horror icon, and Art has filled that void."I don't think we've had a real icon since the idea of<a target="_blank" href="https://www.businessinsider.com/scream-ghostface-all-killers-so-far"> Ghostface</a> in 1996 and then before that you've got the classics, Freddy Krueger, Jason Voorhees, Michael Myers,<a target="_blank" href="https://www.businessinsider.com/hellraiser-movies-ranked-worst-to-best-pinhead"> Pinhead</a>. So I think audiences also want a new icon, somebody who they almost go to see the film for Art rather than anybody else," he said.It remains to be seen if "Terrifier 3" will be another cult hit — and what horrors will befall the victims of "Terrifier 4," which was greenlit in September.

Ultra-gory 'Terrifier 3' is using puking viewers as a marketing tool. The same hype helped 'Terrifier 2' make $15 million on a $250,000 budget.  

<ul class="summary-list"><li>The US and China will resume military-to-military communications, Biden announced Wednesday.</li><li>The Pentagon had previously reported silence from Chinese military officials, raising concerns.</li></ul>The US and China are resuming military-to-military communications, the US and China said Wednesday after more than year of mostly radio silence.The decision is a move in the right direction, creating a path for communication and de-escalation as the two militaries often operate in close proximity, necessities amid a spike in risky behaviors from Chinese pilots that could quickly escalate into a crisis. Still, tensions between the two military powers remain, with relations still uneasy in a number of areas.On Wednesday, President Joe Biden and leader of the People's Republic of China Xi Jinping had a four-hour meeting in San Francisco, discussing a range of issues from the serious influx of fentanyl from China into the US to American expectations that China help curb malign behavior actors like Iran in the Middle East.Their discussions weren't necessarily as successful as hoped, but the two did reach an agreement to resume military-to-military communications, meaning open lines between Department of Defense (DoD) officials and the PLA on a variety of topics, from crisis management to strategic and operational movements.The White House <a href="https://www.whitehouse.gov/briefing-room/statements-releases/2023/11/15/readout-of-president-joe-bidens-meeting-with-president-xi-jinping-of-the-peoples-republic-of-china-2/" target="_blank" rel="noopener">said</a> in a readout "the two leaders welcomed the resumption of high-level military-to-military communication, as well as the U.S.-China Defense Policy Coordination Talks and the U.S.-China Military Maritime Consultative Agreement meetings, adding that "both sides are also resuming telephone conversations between theater commanders."China also <a href="https://www.gov.cn/govweb/yaowen/liebiao/202311/content_6915514.htm" target="_blank" rel="noopener">reported</a> in a release that the two sides are "restoring high-level communication between the two militaries on the basis of equality and respect."China officially severed these communications in August 2022 following former Speaker of the House Nancy Pelosi's high-profile visit to Taiwan; however, a recently released <a href="https://media.defense.gov/2023/Oct/19/2003323409/-1/-1/1/2023-MILITARY-AND-SECURITY-DEVELOPMENTS-INVOLVING-THE-PEOPLES-REPUBLIC-OF-CHINA.PDF">Pentagon report</a> on the Chinese military indicates that ties were strained throughout most of that year and into 2023 as well.A lack of communication is especially concerning given the documented increase in risky and dangerous behavior by Chinese pilots, who have conducted numerous unsafe intercepts of US and allied aircraft."The PLA's refusal to engage in military-to-military communications with the United States, combined with the PLA's increasingly coercive and risky operational behavior, raises the risk of an operational incident or miscalculation spiraling into crisis or conflict," DoD officials wrote in its latest report on the Chinese People's Liberation Army.<div type="image" title="A screenshot from the USINDOPACOM video showing a Chinese J-11 fighter jet intercepting a US Air Force B-52 aircraft." height="1658" width="2410" msid="105270098" hostid="261" sizebytes="41556"></div>The <a href="https://www.businessinsider.com/us-declassifies-images-chinese-intercepts-over-east-south-china-seas-2023-10">spike in risky and dangerous intercepts</a> reported by US officials began before China officially cut off mil-to-mil comms. Since the fall of 2021, the DoD has documented more than 180 such incidents of Chinese fighters flying alongside, over, and underneath US aircraft at unsafe speeds and close distances, sometimes just 10 or 15 feet."That's nearly 200 cases where PLA operators have performed reckless maneuvers or discharged chaff or shot off flares or approached too rapidly or too close to US aircraft," Ely Ratner, the assistant secretary of defense for Indo-Pacific security affairs told reporters at the Pentagon in October. And in the same time window, the US has documented around 100 such incidents involving allied and partner nations.There have been more incidents "in the past two years than in the previous decade," the Pentagon report says, and for a period of time, the phone lines weren't open. The situation is less than ideal if something were to occur like the 2001 Hainan Island incident, when a Chinese J-8 fighter jet collided with a US EP-3 aircraft during an unsafe intercept over the South China Sea, destroying the Chinese jet, killing its pilot, and forcing the American plane to land in Chinese territory.The DoD recently declassified a large collection of photos and videos it says shows the unsafe intercepts described in reports and by officials.The most recent such incident involved a <a href="https://www.businessinsider.com/video-chinese-fighter-jet-within-10-feet-us-b52-bomber-2023-10">Chinese fighter jet buzzing a US B-52 bomber</a> over the South China Sea in late October. US Indo-Pacific Command released a video of the nighttime intercept, saying "the PRC pilot flew in an unsafe and unprofessional manner, demonstrated poor airmanship by closing with uncontrolled excessive speed, flying below, in front of, and within 10 feet of the B-52, putting both aircraft in danger of collision."Some of these intercepts, like the B-52 bomber, likely demonstrate the <a href="https://www.businessinsider.com/chinas-pilots-willing-challenge-us-risky-intercepts-former-naval-aviator-2023-11">PLA's willingness to challenge US airpower</a>, as well as test its response, aviation experts have said.<div type="image" title="US China risky intercept" height="848" width="1631" msid="105270099" hostid="261" sizebytes="25320"></div>As Biden <a href="https://x.com/POTUS/status/1724976837086904382?s=20">noted</a> after the meeting with China's Xi, the goal of re-establishing military-to-military links is to promote "clear and open communication between our defense establishments," which "is vital to avoid miscalculation by either side and prevent conflict." DoD officials, too, have said opening lines between the US and China would "ensure competition does not veer into conflict." But reopened comms may not be enough to fully ease tensions in the US-China relationship, which are significantly strained. Just after Wednesday's pivotal meeting, Biden said he still <a href="https://www.businessinsider.com/biden-xi-pull-away-from-brink-conflict-apec-meeting-china-2023-11">believed Xi was a dictator</a>."Well, look, he's a dictator in the sense that he is a guy who runs a country that is a communist country that's based on a form of government totally different than ours," Biden told CNN's MJ Lee. "Anyway, we made progress."On Thursday, a Chinese Foreign Ministry spokesperson called the president's comment "extremely erroneous" and an "irresponsible political maneuver, which China firmly opposes."

US-China military hotlines are reopening to prevent things like risky run-ins from triggering a full-blown crisis

<ul class="summary-list"><li><keyword id="2820570" type="COMPANY" weightage="60" keywordseo="Cineworld">Cineworld</keyword> has planned a "phased reopening" for its 536 Regal <keyword id="1591284" type="PERSON" weightage="60" keywordseo="movie-theaters">movie theaters</keyword> across the US.</li><li>Some will reopen on April 2 to screen "Godzilla vs. Kong," and more will open for "Mortal Kombat."</li><li>Cineworld said <keyword id="14846" type="COMPANY" weightage="60" keywordseo="Warner-Bros-">Warner Bros.</keyword> films will have 45 days of theatrical exclusivity at <keyword id="1046571" type="ORGANIZATION" weightage="60" keywordseo="Regal-Cinemas">Regal cinemas</keyword>.</li></ul>Regal is reopening some of its US movie theaters in April to show "Godzilla vs. Kong" and "Mortal Kombat," parent company Cineworld Group <a href="https://otp.tools.investis.com/clients/uk/cineworldplc1/rns/regulatory-story.aspx?cid=655&amp;newsid=14629762976">announced Tuesday</a>.Cineworld, which owns more than 500 movie theaters across the US, said it has planned a "phased reopening" for its Regal movie theaters <a href="https://www.businessinsider.com/regal-cinemas-closing-us-theaters-40000-employees-impacted-pandemic-struggles-2020-10">after they closed in October</a>.Cineworld CEO Mooky Greidinger said that most US states allow movie theaters to operate at at least half-capacity, meaning that the chain "will be able to operate profitably in our biggest markets." A limited number of theaters are set to reopen to screen "Godzilla vs. Kong" on April 2, while "Mortal Kombat" will be screened more widely on April 16. Cineworld did not name the locations of these <keyword id="6376098" type="UNKNOWN" weightage="60" keywordseo="cinemas">cinemas</keyword>.Read more: <a href="https://www.businessinsider.com/netflix-is-leaning-into-international-tv-shows-for-originals-data-2021-2">New data shows how heavily Netflix is leaning into international TV shows, especially in its upcoming projects</a>Cineworld also said that from 2022, films that Warner Bros. releases in cinemas would have a 45-day window of theatrical exclusivity at Regal cinemas in the US, with certain provisions.In December, Warner Bros. shocked the film industry by saying it would <a href="https://www.businessinsider.com/warner-bros-movie-2021-debut-hbo-max-theaters-same-day-2020-12">release all its 2021 movies on the HBO Max streaming platform</a> the same day they're released in theaters. Key Hollywood figures have slammed the decision, with <a href="https://www.businessinsider.com/christopher-nolan-warner-bros-hbo-max-worst-streaming-service-tenet-2020-12">"Tenet" director Christopher Nolan</a> calling HBO Max "the worst streaming service," and some movie theaters may <a href="https://www.businessinsider.com/cinemas-cut-warner-bros-ticket-prices-hbo-max-streaming-movie-2020-12">slash ticket prices to as low as $3 for Warner Bros. films</a>.The agreement between Cineworld and Warner Bros. "shows the studio's commitment to the theatrical business and we see this agreement as an important milestone in our 100-year relationship with Warner Bros," Greidinger said.The movie-theater industry has been devastated by the pandemic as cinemas have been forced to close or operate at limited capacity during government-imposed lockdowns, causing some studios to skip cinemas completely and launch films straight to streaming. This has been coupled with delays to major releases, including the upcoming James Bond instalment "No Time To Die," Marvel's "Black Widow," and Warner Bros.' "Wonder Woman 1984," in part due to coronavirus-led restrictions.Greidinger on Tuesday said that Cineworld would monitor lockdown developments across Europe to gradually reopen theaters following local government guidance. The company said it expects to reopen screens in the UK, its second-biggest market, in May.The group has movie theaters in 10 countries, but <a href="https://otp.tools.investis.com/clients/uk/cineworldplc1/rns/regulatory-story.aspx?cid=655&amp;newsid=14629762976">75% of its business</a> comes from the US.

Regal theaters are reopening in April to show 'Godzilla vs. Kong' and 'Mortal Kombat'

West Bengal Chief Minister <keyword id="43868" type="General" weightage="20" keywordseo="mamata-banerjee" source="Orion">Mamata Banerjee</keyword> on Monday announced the reopening of educational institutions in the state from November 16, after a gap of nearly 20 months. Banerjee, who is on a North Bengal tour, during an administrative meeting at Uttarkanya -- the state secretariat in Jalpaiguri district of North Bengal -- directed <keyword id="12385503" type="General" weightage="20" keywordseo="Chief-Secretary-H-K-Diwedi" source="Orion">Chief Secretary H K Diwedi</keyword> to make the necessary arrangements. With this, the educational institutions that were closed due to the Corona pandemic will resume classes in the offline mode. Though Banerjee, also the Trinamool Congress chief, had earlier announced November 15 as the date, it was deferred by a day owing to Bisha Munda's birthday. The tribal leader's birthday on November 15 is treated as a special holiday in the state. "On November 4, there is Kali Puja, followed by <keyword id="12385504" type="General" weightage="20" keywordseo="bhatri-ditiya" source="Orion">Bhatri Ditiya</keyword>. After two days is Chhat puja while November 13 happens to be Jagadhatri Puja. So we can reopen the schools after these festivals from November 15," she said during the meeting. On October 5, the state finance department sanctioned Rs 109 crore to the education department for the renovation of 6,468 government schools, indicating the government's resolve to restart the schools after <keyword id="6357908" type="General" weightage="20" keywordseo="durga-puja" source="Orion">Durga Puja</keyword>. Earlier too in August, after her meeting with the Global advisory body chief, she had said that her government was mulling <keyword id="3387016" type="General" weightage="20" keywordseo="reopening-of-schools" source="Orion">reopening of schools</keyword> and colleges that have been shut since March due to the second wave of the coronavirus pandemic. The Chief Minister had said that educational institutes might reopen in West Bengal on alternate days after the Durga Puja vacation in November. Asked about the details of the schedule, an education department official said, "Though it has not yet been decided and the department is still working on the details, but so far, it has been decided that classes from IX onwards will start at the initial level along with the colleges and universities. "However, the department is likely to impose strict conditions to ensure the safety of children from the deadly virus." SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/news/soon-to-be-listed-nykaa-plans-to-expand-to-middle-east-and-the-uk/articleshow/87257541.cms">Soon-to-be listed Nykaa plans to expand to Middle East and the UK</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/tech/mobile/news/jiophone-next-to-launch-this-diwali-specs-features-and-everything-we-know-so-far/articleshow/87256069.cms">JioPhone Next to launch this Diwali – specs, features and everything we know so far</a>

West Bengal Chief Minister announces reopening of schools from November 16 after 20 months

<ul><li>Restaurants, hairdressers and cinemas were allowed to reopen just after midnight, with some hair salons welcoming clients in the early hours, but pubs had to wait until 6 a.m., after Downing Street expressed fears of early morning partying, reports the BBC.</li><li>Other places now allowed to reopen in England include outdoor gyms, children's playgrounds, libraries, community centres, bingo halls, cinemas, museums and galleries, theme parks, amusement arcades, outdoor skating rinks, social clubs and model villages.</li><li>Places of worship can open for prayers and services, including weddings with up to 30 guests </li></ul> <keyword id="6354968" type="LOCATION" weightage="20" keywordseo="london">London</keyword>, Pubs, restaurants, hairdressers and cinemas in England on Saturday reopened their doors for the first time in three months after a major relaxation of coronavirus lockdown restrictions. Restaurants, hairdressers and cinemas were allowed to reopen just after midnight, with some hair salons welcoming clients in the early hours, but pubs had to wait until 6 a.m., after Downing Street expressed fears of early morning partying, reports the BBC. Other places now allowed to reopen in England include outdoor gyms, children's playgrounds, libraries, community centres, bingo halls, cinemas, museums and galleries, theme parks, amusement arcades, outdoor skating rinks, social clubs and model villages. Places of worship can open for prayers and services, including weddings with up to 30 guests Two households will also be able to meet indoors or outside, including for overnight stays, although they have to maintain social distancing. As measures eased, Prime Minister Boris Johnson urged people to act responsibly, while the government's scientific advisers said the latest step was not "risk-free". Johnson said a timetable for reopening other businesses including gyms, nail salons and night clubs would be set out next week. People in England are still required stay 2-metre apart, but the new "one metre plus" guidance means they can get closer if they use "mitigation" measures, such as face coverings and not sitting face-to-face, reports the BBC. Each UK nation's lockdown measures differ, including varying rules on the reopening of food and drink outlets. In Northern Ireland, pubs and restaurants can reopen on July 10. In Scotland, beer gardens and outdoor restaurants will be allowed to reopen from July 6, and indoor areas can be used from July15. The Welsh government has promised talks with the hospitality sector about a "potential phased" reopening, but no dates have yet been given. SEE ALSO: <a href="https://www.businessinsider.in/india/news/who-team-to-reach-china-next-week-to-probe-sars-cov-2-source/articleshow/76783846.cms">WHO team to reach China next week to probe SARS-CoV-2 source</a> <a href="https://www.businessinsider.in/tech/news/intel-will-speed-up-mukesh-ambanis-5g-run-power-him-with-ai-and-possibly-a-jio-laptop/articleshow/76780290.cms">Intel will speed up Mukesh Ambani’s 5G run, power him with AI and possibly a Jio laptop⁠— all in return for massive amount of data</a>

England allows pubs, restaurants, hairdressers and cinemas to reopen

<ul><li><keyword id="193261" type="General" weightage="20" keywordseo="lionsgate" source="Orion">Lionsgate</keyword> is a Canadian-American company which launched in India in December 2020. </li><li>The company is working to onboard Bollywood movies alongside release of originals like Feels Like Home and Hiccups and Hookups. </li><li>An average user spends at least 80 minutes on <keyword id="6506686" type="General" weightage="20" keywordseo="Lionsgate-India" source="Orion">Lionsgate India</keyword>. </li><li>Business Insider India speaks to Amit Dhanuka, executive vice president, Lionsgate India exclusively to get an insight into India’s OTT market and the company’s content play.</li></ul>One of the newest players in India’s OTT industry, Lionsgate Play India launched its services in the country in December 2020 and is carving out a space for itself among the Indian audiences. The Canadian-American entertainment company is betting big on India. With 65 plus yearly title launches and a stated aim of gaining 10-15 million Indian subscribers, Lionsgate Play is competing against <keyword id="3194526" type="General" weightage="20" keywordseo="netflix-india" source="Orion">Netflix India</keyword>, <keyword id="3380874" type="General" weightage="20" keywordseo="amazon-prime-india" source="Orion">Amazon Prime India</keyword>, <keyword id="163880" type="General" weightage="20" keywordseo="apple-tv" source="Orion">Apple TV</keyword> Originals and Disney+Hotstar for eyeballs. Lionsgate Play has a repertoire of Hollywood shows and is developing Indian originals such as Hiccups and Hookups and Feels Like Home. India is an important market for <a href="https://www.businessinsider.in/advertising/media/article/india-will-be-among-the-top-five-markets-for-lionsgate-within-the-next-five-years-rohit-jain-lionsgate/articleshow/80769668.cms">Lionsgate</a> and is expected to be one of its top five markets globally by 2025. Business Insider India spoke to Amit Dhanuka, executive vice president, Lionsgate, to get an insight into the India OTT market and the company’s content play. Edited excerpts: <div type="image" title="Amit Dhanuka, executive vice president at Lionsgate" msid="94394984" hostid="261"></div> Which type of content works best for India at Lionsgate Play? We have seen that the trend of content is pretty consistent over a period of time. There are two or three pieces of content that work – one, good stories always find audiences. Second, their genre also plays a role. We did Hiccups and Hookups which is a very urban story but it found great audiences across the country. Jungle Cry was about a bunch of boys who participated in a rugby championship. Typically we have seen that action, thriller genres slightly outperformed the other genres. Their engagement levels are higher. When it comes to gender diversity in shows and movies, what has been Lionsgate's approach in India? We are the torchbearers for gender diversity. Our lineup of shows have female protagonists. Even when we launched our first edition in India, we had female leads in Hiccups and Hookups. We are consistently working around two accounts- gender diversity and inclusion. Lionsgate has also gone and represented African-American, Hispanic and Latin American communities on a global stage. The industry itself is changing as it is moving away from a male-centric view. It is now talent as opposed to gender. How is Lionsgate Play investing in regional cinema and content? We are trying to represent India as a whole but as of now we are slightly more focused on Hindi along with our Hollywood content. As we evolve in southeast Asia, we are going to look at regional Indian content. As of now, that is not a priority. Jungle Cry is a great example of how it does not need to be a local dialect but a local story also works wonders. We are currently releasing 65 plus titles in a year. Globally, our budget is around $2 billion. Which movies are creating the most amount of buzz? Feels Like Home is coming up with its second season. We are premiering Serpent Queen, Jerusalem, Unscripted Graham Norton and we just did Emmys. We want to present the type of content that customers have something to look forward to every Friday. How many minutes does an average user spend using Lionsgate Play? Our completion rate for series and movies is very high. Feels like Home alone had a 50% completion rate, which is significant. If we quantify our series, at least two to five episodes are being consumed. An average time spent per user on Lionsgate India is at least 80 minutes, sometimes going upwards (to) 100 minutes. How has the partnership with prime channels helped Lionsgate in India? We are also one of the largest partners globally when it comes to partnership with prime channels. In India, we have had a fantastic partnership with our launch of prime channels in the past 12 months. The subscribers in India on Lionsgate are paying annual subscriptions directly as opposed to monthly subscriptions. Apart from Hindi, what language shows are Indians interested in? What OTT has done is reduced the language barrier considerably and made the audience slightly language agnostic. Earlier, the only way you could watch a dubbed movie was in a theatre or on television but it did not create any considerable monetary opportunity and OTT has tapped into that market – whether it is Korean content popular in India, or Malayalam, Tamil and Telugu content being watched in Hindi speaking markets. We did a great experiment with a dubbed Arabic movie called The Ambush and because of great content, it performed excellently in India. Can OTTs hold their own space with theatre releases by Bollywood? Brahmāstra was recently released in theatres and even though it will be released on OTT soon, I went to watch it in a theatre. The experience in a theatre is different. That experience cannot be replicated on a small screen. What OTT does is it lets you watch at the time and place of your choosing. Each has a different need they are serving. Lionsgate also looks forward to onboarding upcoming Bollywood movies. Lionsgate Play India releases slated for October 2022 <table style="border-width: initial; border-style: none; table-layout: fixed; width: 468pt;" class="redcator-table-advance"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">The Serpent Queen </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Departure Season 3 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">The Ambush </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"> The Graham Norton Show </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"> Feels Like Home Season 2 </td></tr></tbody><tbody></tbody><tbody></tbody><tbody></tbody><tbody></tbody><tbody></tbody><tbody></tbody><tbody></tbody></table> SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/finance/news/indias-microfinance-loan-portfolio-stands-at-3-lakh-crore-with-6-crore-unique-borrowers/articleshow/94375376.cms">India’s microfinance loan portfolio stands at ₹3 lakh crore with 6 crore unique borrowers</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/most-indians-to-spend-more-than-10000-on-shopping-in-the-upcoming-festive-season-says-report/articleshow/94389278.cms">Most Indians to spend more than ₹10,000 on shopping in the upcoming festive season, says report</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/startups/news/doodlage-and-ecokaari-startups-are-converting-waste-into-bags-and-clothes/articleshow/94388327.cms">Fashion forward: These startups are converting waste into bags and clothes</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/entertainment/news/vijay-deverakondas-liger-is-streaming-online-on-this-ott-platform/articleshow/94391285.cms">Vijay Deverakonda’s Liger is streaming online on this OTT platform</a>

Lionsgate Play says OTT has reduced the language barrier and made the audience language agnostic

<ul class="summary-list"><li><keyword id="913363" type="COMPANY" weightage="60" keywordseo="uk-gdp">UK GDP</keyword> grew 4.8% in the second quarter as the vaccine rollout and easing of restrictions boosted growth.</li><li>The <keyword id="34412" type="ORGANIZATION" weightage="60" keywordseo="economy">economy</keyword> grew a stronger-than-expected 1% in June, the Office for National Statistics said Thursday.</li><li>Solid growth left UK GDP 2.2% below its pre-pandemic level in June and on track to recover fully in 2021.</li></ul>The <keyword id="124474" type="PERSON" weightage="60" keywordseo="UK-economy">UK economy</keyword> grew at a rate of 4.8% in the second quarter after shrinking 1.6% in the first, as the easing of COVID-19 restrictions and a rapid vaccine rollout powered a solid economic rebound.Gross domestic product increased more than expected in June, rising 1% month-on-month, the <a href="https://www.ons.gov.uk/economy/grossdomesticproductgdp/bulletins/gdpmonthlyestimateuk/june2021">Office for National Statistics said</a> on Thursday. That was ahead of the 0.8% expected by economists and more than the 0.6% gain in May.Overall, the level of UK GDP in June was around 2.2% below its pre-pandemic level in February 2020. The Bank of England expects the economy to regain its pre-COVID size by the end of 2021."The UK economy has continued to rebound strongly, with hospitality benefiting from the first full month of indoor dining, while spending on advertising was boosted by the <keyword id="62764" type="PERSON" weightage="60" keywordseo="Reopening">reopening</keyword> of many services," said Jonathan Athow, deputy national statistician at the ONS.Read more: <a href="https://www.businessinsider.com/5-stock-investing-strategies-profit-inflation-trades-fed-policy-ubs-2021-7">UBS shares 5 investing strategies to profit from the comeback of inflation-linked trades - and says fears about a Fed policy mishap are overblown</a>Services were the main driver of economic growth in June, growing 1.5% after expanding 0.7% in May.UK Chancellor Rishi Sunak said: "Today's figures show that our economy is on the mend showing strong signs of recovery, thanks to our plan for jobs and successful vaccine programme.""I know there are still challenges to overcome, but I feel confident in the strength of the UK economy and the resilience of the British people," the finance minister added.Ruth Gregory, senior UK economist at consultancy Capital Economics, said: "We are comfortable with our view that monthly GDP will return to its February 2020 pre-pandemic size by October and that the economy may yet surprise most forecasters by emerging from the pandemic without much scarring."

The UK economy grew 4.8% in the second quarter as the easing of restrictions powered a rapid expansion

Leading multiplex chain INOX Leisure Ltd. announced on Wednesday that it is all set to live screen matches from <keyword id="5929" type="General" weightage="80" keywordseo="fifa-world-cup" source="Orion">FIFA World Cup</keyword> <keyword id="6355203" type="General" weightage="80" keywordseo="qatar" source="Orion">Qatar</keyword> 2022 across its 22 multiplexes in 15 cities in <keyword id="3658" type="General" weightage="80" keywordseo="india" source="Orion">India</keyword>. The move means that football fanatics can watch the matches at INOX multiplexes in Mumbai, Delhi, Gurgaon, Kolkata, Pune, <keyword id="826" type="General" weightage="80" keywordseo="goa" source="Orion">Goa</keyword>, Bhubaneswar, Jaipur, Kolkata, Siliguri, Surat, Indore, Vadodara, Dhanbad, and Thrissur, adding to the FIFA Football <keyword id="22177" type="General" weightage="100" keywordseo="world-cup" source="Orion">World Cup</keyword> frenzy in India. The FIFA World Cup Qatar 2022 began on November 20, with the Round of 16 kicking off on December 2, with the final scheduled for December 18. 32 of the best international teams in the world will battle it out to win the coveted title. The tournament unarguably produced one of the biggest shocking results in the history of the competition when Saudi Arabia defeated a Lionel Messi-led Argentina 2-1 in a Group C match at the Lusail Iconic Stadium on Tuesday. "There are certain things that bring people together in our country, and sports is one of them. We are thrilled to bring the most-awaited sporting event, the FIFA World Cup Qatar 2022, to the big cinema screens at INOX." "With this initiative, we aim to provide our patrons with an opportunity to create unforgettable experiences and memories while feeling the pulsating energy as if one were in the stadium itself. We are proud to take our content innovation journey forward with sports, through this historic screening. We look forward to welcoming our guests and letting them soak in an immersive football-viewing fun at INOX," said Alok Tandon, Chief Executive Officer of INOX Leisure Limited. INOX had earlier signed an agreement with the International Cricket Council (ICC) to live screen all matches played by India in the eighth edition of the Men's T20 World Cup in Australia in October-November, where the side reached the semi-finals, before losing to England by ten wickets. They also live screened India's matches in Asia Cup 2022 in the UAE in September. The cinema chain is also the Official Sponsor of the Indian Olympic Association. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/sports/news/no-alcohol-intake-strict-dress-code-us-uk-issue-advisory-for-fifa-world-cup-in-qatar/slidelist/95715119.cms">No alcohol intake, strict dress code: US, UK issue advisory for FIFA World Cup in Qatar</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/news/bjyus-amul-viacom18-jio-cinema-sbi-more-indian-brands-powering-the-fifa-world-cup-2022/slidelist/95712435.cms">Amul, BJYUs, Jio Cinema &amp; more: Indian brands powering the FIFA World Cup 2022</a>

INOX to screen matches of FIFA World Cup Qatar 2022 live in its cinema halls in India

<ul><li>Shares of multiplex chains <keyword id="105311" type="General" weightage="20" keywordseo="inox-leisure" source="Orion">Inox Leisure</keyword>, <keyword id="799" type="General" weightage="20" keywordseo="pvr" source="Orion">PVR</keyword> rallied on Monday as Maharashtra reopens theatres from October 22.</li><li>With this, movies like Sooryavanshi, <keyword id="8378806" type="General" weightage="20" keywordseo="bunty-aur-babli-2" source="Orion">Bunty Aur Babli 2</keyword>, Shahid Kapoor-starrer Jersey, <keyword id="6355923" type="General" weightage="20" keywordseo="aamir-khan" source="Orion">Aamir Khan</keyword>’s Laal Singh Chaddha can be viewed in theatres.</li><li>Maharashtra is one of the biggest markets for the theatre industry as it contributes 25-30% to a Hindi film's box office collections.</li></ul>Movie buffs in Maharashtra will be able to watch their favourite stars’ new releases in theatres from October 22. On Saturday, the state’s Chief Minister Uddhav Thackeray announced the reopening of theatres in the state bringing a relief to the theatre industry. Theatres and auditoriums will be reopened in Maharashtra from October 22, Thackeray tweeted on September 25. <div type="javascript" title="Custom" contenttype="Image"><cdata><![CDATA[ ]]></cdata></div> This is positive news for multiplex companies as the state <a href="https://www.moneycontrol.com/news/trends/entertainment/relief-for-multiplex-players-pvr-inox-as-maharashtra-allows-theatres-to-reopen-7507301.html">reportedly</a> contributes 25-30% to a Hindi film's box office collections, making it key to big Bollywood releases. In fact, shares of PVR, Inox Leisure rallied on stock exchanges on Monday as investors showed their excitement of theatres reopening. On Monday, shares of multiplex companies PVR and Inox Leisure surged to reach their 52-week high of ₹1,662.20 and ₹412.20 respectively. <div type="image" title="PVR" height="900" width="1200" msid="86549218" hostid="261"></div> The announcement came after Thackeray’s discussion with filmmakers Rohit Shetty and Kunal Kapoor, theatre personality Makarand Deshpande, Marathi actors Subodh Bhave, Aadesh Bandekar and other party members. “Opening of Maharashtra is specifically significant because 18% of our screen strength lies in the state, the highest in our circuit and serves as a focal centre for the entertainment industry," said Gautam Dutta, chief executive officer (CEO), PVR to <a href="https://www.moneycontrol.com/news/trends/entertainment/relief-for-multiplex-players-pvr-inox-as-maharashtra-allows-theatres-to-reopen-7507301.html">Moneycontrol</a>. Alok Tandon, CEO, INOX Leisure <a href="https://www.moneycontrol.com/news/trends/entertainment/relief-for-multiplex-players-pvr-inox-as-maharashtra-allows-theatres-to-reopen-7507301.html">reportedly</a> said that with this announcement, content producers would also plan their releases, which should strengthen the Hindi film content pipeline in the months to come and usher in better health for the cinema exhibition industry. <div type="image" title="inox leisure" height="900" width="1200" msid="86549238" hostid="261"></div> The green signal to screen movies in theatres in Maharashtra led to many announcements from movie makers. <a href="https://www.hindustantimes.com/entertainment/bollywood/sooryavanshi-laal-singh-chaddha-and-heropanti-2-here-are-the-bollywood-films-that-have-announce-new-release-dates-101632670713127.html">Reportedly</a>, <keyword id="12183083" type="General" weightage="20" keywordseo="rohit-shettys-sooryavanshi" source="Orion">Rohit Shetty’s Sooryavanshi</keyword> has been announced to release on Diwali, in November. The film will be followed by the release of Bunty Aur Babli 2 on November 19, starring Saif Ali Khan, Rani Mukerji, Siddhant Chaturvedi and Sharvari Wagh. The much awaited Ranveer Singh’s sports drama movie ‘83’ will be screened on Christmas this year in theatres. Another sports movie ‘Jersey’ starring Shahid Kapoor will release on December 31, 2021. Meanwhile, Suniel Shetty’s son Ahan Shetty's debut film Tadap is slated to release on December 3. 2022 line-up <ul><li><keyword id="2823" type="General" weightage="20" keywordseo="akshay-kumar" source="Orion">Akshay Kumar</keyword>'s Prithviraj on January 21</li><li>Aamir Khan’s Laal Singh Chaddha on Valentine's Day</li><li>Ranveer Singh's Jayeshbhai Jordaar on February 25.</li><li>Akshay’s Bachchan Pandey on March 4</li><li>Ranbir Kapoor’s Shershaah on March 18</li><li>Kartik Aaryan’s Bhool Bhulaiyaa 2 on March 25</li><li>KGF 2 set for April 14</li><li>Ajay Devgn's Mayday on April 29</li><li>Tiger Shroff's Heropanti 2 on May 6</li></ul>Several big budget films such as Gangubai Kathiawadi, Brahmāstra, and Pathan are yet to reveal their release dates. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/reliance-industries-shares-hit-record-high-trading-at-over-2500/articleshow/86547883.cms">Reliance Industries’ shares hit record high, trading at over ₹2500 in early morning trade</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/zee-entertainment-shares-fall-in-todays-trade-as-invesco-insists-the-board-to-hold-egm-before-sony-deal/articleshow/86546922.cms">Zee Entertainment shares fall 3% in today’s trade as Invesco insists the board to hold EGM before Sony deal</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/tata-motors-coal-india-ntpc-and-other-underperforming-stocks-in-last-10-years/slidelist/86535881.cms">Those who have held these stocks for a decade have only lost money</a>

These upcoming movies from Akshay Kumar, Aamir Khan and Ajay Devgn will get a boost as PVR, INOX and other screens in Maharashtra open next month

<keyword id="8763838" type="UNKNOWN" weightage="20" keywordseo="covid-19">Covid-19</keyword> cases among <keyword id="6354458" type="UNKNOWN" weightage="20" keywordseo="US">US</keyword> children are climbing at an alarming rate, with nearly 94,000 diagnosed with the virus last week and trends showing a "continuing substantial increase". Children now account for 15 per cent of Covid-19 cases in the US, according to a study released by The <keyword id="150269" type="ORGANIZATION" weightage="20" keywordseo="American-Academy-of-Pediatrics">American Academy of Pediatrics</keyword> (AAP). The same set of numbers also appear to show that severe illness, hospitalization and death are rare in children who get sick with the coronavirus. In states where data was available, less than 2 per cent of all child Covid-19 cases required hospitalisation. In states reporting, only 0.00-0.03 per cent of all child Covid-19 cases resulted in death, according to AAP. As of August 5, nearly 4.3 million children have <keyword id="184474" type="PERSON" weightage="20" keywordseo="tested-positive">tested positive</keyword> for Covid-19 since the onset of the pandemic. Child cases have steadily increased since the beginning of July, says the AAP report. At this time, nearly 60 per cent of US kids over 12 years have been fully vaccinated and nearly 70 per cent have got at least one shot. Shots for kids under 12 years have not yet been authorised. Pfizer received emergency use authorization for vaccinating those 12 years of age and older; the Moderna and Janssen vaccines are authorised for people 18 years of age and older. Pfizer is expected to apply for emergency approval of its under -12 years shot by October this year. Meanwhile, schools have already started reopening for the Fall term. The latest data from the <keyword id="116293" type="ORGANIZATION" weightage="20" keywordseo="Centers-for-Disease-Control-and-Prevention">Centers For Disease Control and Prevention</keyword> are showing a remarkable shift in caseloads. The 5-11 year olds and 11-15 year olds now account for more cases per 100,000 population than do age group cohorts over 50 years. <keyword id="190126" type="ORGANIZATION" weightage="20" keywordseo="National-Institutes-of-Health">National Institutes of Health</keyword> Director Dr. Francis Collins said on Sunday that the highest number of children -- 1,450 -- were currently hospitalized with Covid-19 since the start of the pandemic. Fears are spiralling that states without tough mask mandates will likely be slammed once again by rising Covid-19 cases as students return to the classroom. The <keyword id="6379474" type="ORGANIZATION" weightage="20" keywordseo="cdc">CDC</keyword> recommends universal indoor masking by all students (age 2 and older), staff, teachers, and visitors to K-12 schools, regardless of vaccination status. Many state governors are defying the mandate even as their ICU corridors are overrun. US President Joe Biden said on Tuesday that he was "very concerned" about case trends among school children. He noted that most of the children getting sick are living in states with low vaccination rates. "So, my plea is that for those who are not vaccinated, think about it." As on August 10, 51 per cent of the US population is fully vaccinated. More than 71 per cent of US adults have got at least one shot. The <keyword id="6356037" type="ORGANIZATION" weightage="20" keywordseo="white-house">White House</keyword> is calling the latest wave a "pandemic of the unvaccinated" and pleading with holdouts to get their shots. The first case of Covid-19 in the US was reported on January 21, 2020. On August 10, the country reported 184,346 new confirmed cases. The virus is blamed for more than 618,000 deaths in the US alone, which accounts for the world's highest caseload and deaths since the start of the pandemic. SEE ALSO: <a href="https://www.businessinsider.in/stock-market/news/krsnaa-diagnostics-ipo-open-today-check-out-how-to-apply/articleshow/85017014.cms">Krsnaa Diagnostics IPO opens—here is all you need to know</a> <a href="https://www.businessinsider.in/business/startups/news/these-are-some-of-the-highest-paid-founders-of-indian-startups-tapping-capital-markets-this-year/slidelist/85005261.cms">These are some of the highest paid founders of Indian startups tapping capital markets this year</a>

You Searched For "cinemas reopen from october 15" and got 11 results

Inox, PVR stocks surge, BookMyShow heaves a sigh of relief as cinemas are set to reopen from October 15

Sanchita Dash

Ultra-gory 'Terrifier 3' is using puking viewers as a marketing tool. The same hype helped 'Terrifier 2' make $15 million on a $250,000 budget.

Eammon Jacobs

US-China military hotlines are reopening to prevent things like risky run-ins from triggering a full-blown crisis

Chris Panella

Regal theaters are reopening in April to show 'Godzilla vs. Kong' and 'Mortal Kombat'

Grace Dean

West Bengal Chief Minister announces reopening of schools from November 16 after 20 months

IANS

England allows pubs, restaurants, hairdressers and cinemas to reopen

IANS

Lionsgate Play says OTT has reduced the language barrier and made the audience language agnostic

Eetika Kapoor

The UK economy grew 4.8% in the second quarter as the easing of restrictions powered a rapid expansion

Harry Robertson

INOX to screen matches of FIFA World Cup Qatar 2022 live in its cinema halls in India

IANS

These upcoming movies from Akshay Kumar, Aamir Khan and Ajay Devgn will get a boost as PVR, INOX and other screens in Maharashtra open next month

Bhakti Makwana

Nearly 94,000 kids in the US have tested positive for COVID-19 last week as schools reopen

IANS

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