You Searched For "changing consumer behaviour" and got 20 results
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2 mins read
5 ways in which quick commerce apps are changing us as shoppers—and humans!
The rise of a plethora of quick commerce apps, which cater to the modern consumer's demand for inst…
2 mins read
Global manufacturing production rapidly moving toward emerging markets like India, says IMF
The International Monetary Fund (IMF), in its latest World Economic Outlook report, has highlighted…
ANI
4 mins read
Plastic giant Tupperware is on its knees: is this good or bad for the environment?
Tupperware's recent bankruptcy filing has shocked us, mothers, and environmentalists alike. But is …
5 mins read
Data protection bill to drive deep behavioural changes for platforms exploiting data: Chandrasekhar
Misinformation, he said, is not to be confused with right to free speech. The minister noted th…
PTI
3 mins read
Accenture Report finds consumer values and buying motivations have fundamentally changed, shifting away from price and quality
Reimagined consumers will abandon brands that don’t support their new values—and pay more to those …
3 mins read
From engagement to involvement: Is Gen Z rewriting rules of brand engagement?
This generation is surrounded by a barrage of information online, spoilt for choice and skip ads th…
3 mins read
Young consumers are likely to drive streaming growth in India, with a majority planning to increase consumption in the future: YouGov report
Consumption of streaming video is likely to increase across age groups in India in the next 12 mont…
3 mins read
How COVID-19 has redefined shopping habits and expectations: Criteo
A survey on the dynamic changes in shopping habits and expectations of consumers during COVID-19.
3 mins read
60 pc of businesses 'off track' to meet sustainability goals: Bain & Company report
Over 60 per cent of businesses surveyed are "off track" to meet their sustainability goals, accordi…
PTI
11 mins read
10 themes that define how consumers are preparing themselves for 2022 as per Kantar
Consumers have realised the value of self-care and mindful living
4 mins read
Gen Z and Millennials increasingly willing to buy directly from brands, bypassing traditional retail channels: Report
New 2022 consumer trends report also reveals surge in ecommerce may have plateaued as more consumer…
4 mins read
Customer 2.0: Changing Buying Behaviors
The status quo has changed – marketing is all digital.
8 mins read
Improving workplace decorum – ‘RBI’s recommendations can be seen as onerous but we have to move in that direction,’ says Yes Bank’s CEO
CEO of Yes Bank, Prashant Kumar, has stated that if a bank wants to be customer-centric, it also ne…
2 mins read
Non-metros emerging as a hotbed for online gaming with 63% of non-metro users playing games at least 5 times a week: ZEE5 report
Factors that are influencing the gaming landscape, behaviour patterns of players and key trends tha…
4 mins read
Customer satisfaction dips for Indian brands in the CX journey: Havas CX report
Havas CX shows customer experience is most meaningful when it combines the best functional service …
4 mins read
Facebook unveils Festive Playbook to help brands build campaigns based on current consumer trends for Diwali and beyond
Consumers are now discovering and engaging with brands on their smartphones,
4 mins read
40% of India has watched IPL at least once, 31% of those watched have viewed it on a digital platform: Report
Overall consumer sentiment rises by 1 point in October over last month
3 mins read
The rise of disruptors: how new age brands are challenging the status-quo
Over the past few years, the Indian marketplace has seen a drastic shift in how consumers purchase
2 mins read
How user behaviour in online gaming sector has changed due to COVID-19
70% of gamers feel that the time they spend gaming online has increased.
3 mins read
50% consumers are likely to increase their festive spends this year: Report
This festive season will require marketers to re-think their media strategies in order to be succes…