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3 mins read

Brat summer is over. Here's what Gen Z's wearing to the office this fall.

These Gen Z workers are returning to work and leaning into fall fashion trends like vests, maxi ski…

Jordan Hart   


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3 mins read

Budget brands are winning in China as people turn to cheap food and fashion

Companies with wallet-friendly offerings are reporting strong sales in China.

Huileng Tan   


Business Insider Latest Story Image
7 mins read

How Prada is beating the odds and bucking the luxury slump

Thanks to coveted designs from Miu Miu and a company-wide turnaround strategy, Prada is one of the …

Madeline Berg   


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3 mins read

I felt out of my depth with my multi-million-dollar business. Sharing my struggles on TikTok helped save me.

Aimee Smale started her fashion brand, Odd Muse, four years ago, but struggled with how quickly the…

Lindsay Dodgson   


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3 mins read

The NFL's $1,000 branded designer jackets are the latest sign of fashion's newfound love affair with sports

As luxury fashion brands see their pandemic boom fade, some are looking to boost their exposure by …

Maria Noyen   


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3 mins read

I wanted my daughter to graduate from college debt-free, so I bought a storage unit business. It paid for her entire tuition.

My husband and I bought a storage unit business, which needed a lot of work. It became so successfu…

Nancy Brier   


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4 mins read

These mid-tier brands are winning in fashion while luxury struggles

Mid-tier brands like Zara and Pandora are winners while luxury brands are struggling as aspirationa…

Madeline Berg   


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2 mins read

Mark Zuckerberg is leaning into his fashion era and considering selling Classics-inspired T-shirts

Mark Zuckerberg is leaning further into his fashion era and said he's considering selling T-shirts …

Jordan Hart   


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3 mins read

Many of the small business owners Harris is targeting say they've never heard of a key economic proposal

Five female entrepreneurs told BI they doubted most people, especially those in rural areas, know a…

Alice Tecotzky   


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5 mins read

Harris and Trump face off for the first time tonight, but some corners of the business world are already over it

Kamala Harris and Donald Trump will face off on the debate stage at 9 p.m. ET, but some investors v…

Dan DeFrancesco   


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7 mins read

How the British behemoth Burberry became fashion's biggest fail of the year

Burberry, the British clothing brand best known for its trench coats, tried to go too high-price an…

Madeline Berg   


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3 mins read

This new 'Shazam' for fashion app could change the way the world shops online

Capsule mines the entire internet to find shoppable styes to match whatever you are looking for. It…

Lakshmi Varanasi   


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2 mins read

Gwyneth Paltrow said she had to 'Google acronyms under the table' at Goop business meetings when she started the company

At the Forbes Power Women's Summit, Gwyneth Paltrow revealed she used to be embarrassed by how litt…

Samantha Grindell,Amanda Krau…   


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7 mins read

Taylor Swift's clock obsession is good for business

Taylor Swift keeps using clocks in her work. Fans are eager to understand the time-telling motifs, …

Amanda Krause   


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2 mins read

Reliance Retail to acquire Arvind Fashions' beauty retail business

The country's leading retailer Reliance will acquire the beauty retail business of the Lalbhai fami…

PTI   


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3 mins read

Gold chains and leather jackets: The business deals behind the tech industry's most powerful bromance

Nvidia's Jensen Huang and Meta's Mark Zuckerberg's bromance extends to several business ventures.

Emma Cosgrove   


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6 mins read

Forget Uber and Airbnb: Some people are going back to doing things the old-fashioned way to save money

Once upon a time, you could get app-based services for artificially low prices. Now some are adjust…

Juliana Kaplan   


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3 mins read

Chappell Roan says H&M doesn't belong in her world. That's a bad sign for fast fashion brands that need Gen Z's buy-in.

Roan told Rolling Stone that for her, brand deals have to be "a hundred percent right" — but compan…

Aditi Bharade   


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5 mins read

The AI revolution is here. What does it mean for the future of business?

AI adoption across industries is rising, but many companies remain uncertain about how to fully use…

Freya Graham   


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3 mins read

The latest 'it bag' comes from an under-the-radar fashion house that a millennial made cool again

Stylists said the $990 Courrèges handbag carried by stars from Charli XCX to Hailey Bieber is nosta…

Maria Noyen