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You Searched For "burger king customer loyalty" and got 20 results


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3 mins read

Why fast-food chains and big brands love loyalty programs

Retailers and fast-food giants like McDonald's, Starbucks, and Costco leverage loyalty programs to …

Nora Redmond   


Business Insider Latest Story Image
1 min read

I tried $5 value meals from McDonald's, Burger King, and Wendy's. They're the perfect way for chains to lure customers.

As inflation continues to affect consumers and restaurants are struggling to keep prices down and m…

Gabbi Shaw   


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2 mins read

McDonald's and Burger King's meal deals aren't changing fast food's pricey reputation

Diners' perception of fast food's good value has stayed the same despite offers like McDonald's $5 …

Alex Bitter   


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3 mins read

This Swedish burger chain is pushing customers away from beef

Max Burgers' climate strategy is an outlier in the fast food industry, where chains have been quick…

Catherine Boudreau   


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3 mins read

Fast food chains are locked in a 'value war' for US customers

McDonald's, Starbucks, and others this week have highlighted a "value war" as customers push back o…

Dominick Reuter   


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2 mins read

Burger King temporarily closed a restaurant in New York after a woman said her 4-year-old's meal was smeared with blood

Burger King said that it had temporarily closed the restaurant in New York for deep cleaning and st…

Grace Dean   


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2 mins read

It's the summer of $5 meals: Burger King creates a value meal to rival McDonald's deal

"We are moving full speed ahead with our own plans to launch our own $5 value meal before they do,"…

Shubhangi Goel   


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3 mins read

Costco, Starbucks, and other retailers double down on loyalty programs to win over thrifty Americans

As Americans get thrifty, retailers are turning to the tried-and-true strategy of loyalty programs …

Dominick Reuter,Alex Bitter   


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1 min read

Burger King wants staff to give off a 'positive aura' by offering cardboard crowns and saying 'you rule' to every customer

The CEO of the burger chain's largest US franchisee says the exchange "forces that extra two minute…

Kwan Wei Kevin Tan   


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1 min read

A Burger King assistant manager was accused of serving customers fries that had been dumped in the trash

After retrieving the abandoned fries, the employee put them in a container where freshly cooked fri…

Beatrice Nolan   


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1 min read

Burger King calls this the 'real cheese burger:' its all cheese, no meat

"This is no joke. This is for real," Burger King Thailand said in a Facebook post on Sunday, announ…

Kwan Wei Kevin Tan   


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4 mins read

Burger King’s customer loyalty soars after its 'Order From McDonald’s' campaign

90% of customers agree to increased brand loyalty for Burger King after reading the letter named Or…

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3 mins read

A major Burger King franchisee in California says he can't roll out order kiosks fast enough due to the state's new $20 fast-food minimum wage

The franchisee, who owns about 180 fast-food restaurants in California, said he'd already raised pr…

Grace Dean   


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4 mins read

Fast-food chains like Burger King, Shake Shack, and KFC are doubling down on digital order kiosks — but watch out, you'll probably end up spending more

Ordering using a touch screen is going to become the norm across fast food chains in the US, but ke…

Grace Dean   


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2 mins read

Burger King's owner is buying the chain's largest franchisee for $1 billion. It plans to flip 600 restaurants and sell them to 'motivated' operators.

RBI will remodel roughly 600 restaurants and put them "back into the hands of motivated, local fran…

Nancy Luna   


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3 mins read

It's been another bad quarter for the fast-food industry. Burgers and pizza are too expensive, and Americans just don't want to splash out.

Fast-food giants like McDonald's, Starbucks, and KFC reported drops in comparable US sales. In part…

Grace Dean   


Azmi Haroun   


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3 mins read

Fast-food diners are using loyalty apps to get deals on cheap — or free — food as prices soar

Fast-food loyalty apps are key to getting deals on cheap or free food as inflation raises prices. O…

Grace Dean   


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1 min read

A Burger King franchisee was ordered to pay almost $8 million to a customer who slipped in one of its restaurants and needed back surgery

The customer's lawyers say he slipped and fell on a "wet foreign substance" at a Burger King restau…

Grace Dean   


Business Insider Latest Story Image
2 mins read

There's going to be a lot more touchscreen kiosks at Burger King – and you'll probably end up ordering more, too

The CEO of Burger King's owner said digital kiosks eliminate "stressful interaction" at counters an…

Grace Dean