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2 mins read

McDonald's and Burger King's meal deals aren't changing fast food's pricey reputation

Diners' perception of fast food's good value has stayed the same despite offers like McDonald's $5 …

Alex Bitter   


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3 mins read

Sorry fast food fans — your burger is only going to get more expensive

Beef has hit record highs, pushing up prices for burgers and steaks at fast food chains and restaur…

Nora Redmond   


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3 mins read

Why fast-food chains and big brands love loyalty programs

Retailers and fast-food giants like McDonald's, Starbucks, and Costco leverage loyalty programs to …

Nora Redmond   


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2 mins read

It's the summer of $5 meals: Burger King creates a value meal to rival McDonald's deal

"We are moving full speed ahead with our own plans to launch our own $5 value meal before they do,"…

Shubhangi Goel   


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2 mins read

Burger King still hasn't closed its Russian restaurants 18 months after its parent company said it would

Burger King's parent company said in March 2022 that it had started the process to dispose of its o…

Grace Dean   


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4 mins read

Fast-food chains like Burger King, Shake Shack, and KFC are doubling down on digital order kiosks — but watch out, you'll probably end up spending more

Ordering using a touch screen is going to become the norm across fast food chains in the US, but ke…

Grace Dean   


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2 mins read

Burger King's owner is buying the chain's largest franchisee for $1 billion. It plans to flip 600 restaurants and sell them to 'motivated' operators.

RBI will remodel roughly 600 restaurants and put them "back into the hands of motivated, local fran…

Nancy Luna   


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1 min read

Burger King wants staff to give off a 'positive aura' by offering cardboard crowns and saying 'you rule' to every customer

The CEO of the burger chain's largest US franchisee says the exchange "forces that extra two minute…

Kwan Wei Kevin Tan   


Business Insider Latest Story Image
3 mins read

It's been another bad quarter for the fast-food industry. Burgers and pizza are too expensive, and Americans just don't want to splash out.

Fast-food giants like McDonald's, Starbucks, and KFC reported drops in comparable US sales. In part…

Grace Dean   


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1 min read

Burger King closes 6 more restaurants amid plan to shut down up to 400 locations this year

Burger King plans to close up to 400 stores this year. More closures reported in Jacksonville, Flor…

Nancy Luna   


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2 mins read

Burger King customers are suing the chain claiming its Whoppers are smaller in real life than the ads

Lawsuits citing false advertising in food are becoming more common, and chains typically settle to …

Mary Meisenzahl   


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2 mins read

Burger King's attempts to shutter its Russia operations are thwarted after its joint venture partner 'refused' to close 800 restaurants

Alexander Kolobov, who manages Burger King's daily operations in Russia, told the BBC that he didn'…

Grace Dean   


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2 mins read

There's going to be a lot more touchscreen kiosks at Burger King – and you'll probably end up ordering more, too

The CEO of Burger King's owner said digital kiosks eliminate "stressful interaction" at counters an…

Grace Dean   


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2 mins read

Burger King is removing items from its menu and offering fewer discounts

The parent company of Burger King, Popeyes, and Tim Hortons said they'll likely raise prices in 202…

Grace Dean   


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2 mins read

The unofficial timeline of how Burger King's 'have it your way' offer ended up with a guy ordering a $290, 100-patty burger in Bangkok

How Burger King's "hold the pickles, hold the lettuce, special orders don't upset us" promise got v…

Kai Xiang Teo   


Business Insider Latest Story Image
1 min read

A Burger King assistant manager was accused of serving customers fries that had been dumped in the trash

After retrieving the abandoned fries, the employee put them in a container where freshly cooked fri…

Beatrice Nolan   


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2 mins read

Burger King is closing 26 locations in Michigan. See the full list.

Over 400 Burger King employees will lose their jobs, including general managers, and shift managers…

Danni Santana   


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1 min read

Burger King is closing 27 more locations across the US. See the full list.

The closures are mainly in Utah and Minnesota, but are spread across seven states. Meridian over 10…

Danni Santana   


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1 min read

From Tampax's eye-raising tampon tweets to Burger King's Pride buns, the 7 biggest social media fails by brands in 2022

Other companies learned the hard way that dirty jokes, while attention-garnering, can also fall spe…

Geoff Weiss,Tanya Chen