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54. Will The Real Mr. Oreo Please Stand Up?
Who is responsible for the world's favorite cookie? We teamed up with Proof, from America's Test Ki…
Charlie Herman,Sarah Wyman,Julia Press
27. Harley-Davidson Rides to Live
If Harley-Davidson wants to keep selling motorcycles, it's going to have to become a little less Am…
Sarah Wyman,Dan Bobkoff,Amy Pedulla,Jennifer Sigl
22. Martha Stewart in the Middle
A three-way court fight between Martha Stewart, Macy's, and JCPenney raises the question: What exac…
Amy Pedulla,Dan Bobkoff,Sarah Wyman
17. Better Call Butterball
Butterball turkey experts have answered your questions since 1981. We hear about the wildest calls …
Dan Bobkoff,Anna Mazarakis,Sarah Wyman,Amy Pedulla
14. Sears: There Was More For Your Life
How did Sears stay alive so long, and how did it all fall apart? This is the story of its CEO, Eddi…
Dan Bobkoff,Anna Mazarakis,Amy Pedulla,Sarah Wyman,Hayley Peterson
6. Basically Starbucks
A Pumpkin Spice Latte is the perfect accessory for the "basic bitch." But why? And how did Starbuck…
Dan Bobkoff,Anna Mazarakis,Kate Taylor
4. Trader Joe's No-Buck Chuck
Trader Joe's "Two Buck Chuck" was named after a real guy, Charles Shaw, who has a wild winemaking p…
Dan Bobkoff,Anna Mazarakis,Claire Rawlinson
62. This was Brought to you by...
For the last episode of our show, we hear from you, our listeners, about the big-name brands that m…
Charlie Herman,Julia Press,Sarah Wyman
We want to hear about how a household name brand played a pivotal role in your life
Business Insider's flagship narrative podcast "Brought to you by..." is sharing how big-name brands…