You Searched For "brand endorsement" and got 19 results
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4 mins read
Baadshah of Bollywood Shah Rukh Khan debuts on India's richest list with Rs 7,300 cr — here's how the King made his wealth
Shah Rukh Khan joins India's wealthiest with Rs 7,300 crores, driven by ventures in films, producti…
3 mins read
Neeraj Chopra: A legendary athlete on field, a superstar without pretension off it
It was not a great deal for him to say he fouled five of his six attempts. The long Q and A session…
PTI
2 mins read
Dhoni goes electric: Former team India captain invests in affordable e-bike start-up EMotorad
Hitting a hattrick of 6’s to dazzle the crowd hasn’t been the only cool thing MS Dhoni has been up …
3 mins read
Gen Z is reimagining the iconic 70s brand L'eggs
L'eggs became a household name over half a century ago. Now it wants to target Gen Z, with a little…
Lauren Edmonds
8 mins read
The strategic way Taylor Swift shut down fan backlash, endorsed Kamala Harris, and won
Taylor Swift's long-awaited endorsement of Kamala Harris for president arrived Tuesday night. Fans …
Callie Ahlgrim
3 mins read
Skims wants to be the new Nike. Brand experts say that's a pipe dream.
Skims CEO Jens Grede sees parallels between Skims and 1990s Nike, citing cultural influence Experts…
Maria Noyen
1 min read
Selena Gomez's beauty brand just made her a billionaire
Selena Gomez's Rare Beauty has been a bonafide smash, and it doesn't have a parent or corporate par…
Geoff Weiss,Micaela Garber
2 mins read
Boeing's new boss got a major endorsement from his biggest customer in his first week on the job
Scott Kirby, CEO of United Airlines, praised Kelly Ortberg in a post on LinkedIn. United flies more…
Pete Syme
5 mins read
Taylor Swift can absolutely sue Trump over the fake endorsement images he reposted. Winning a lawsuit might be harder.
Taylor Swift could sue Donald Trump on federal grounds of trademark infringement and false advertis…
Laura Italiano,Natalie Musume…
Bhakti Makwana
3 mins read
With 30 brands each, Kohli, Dhoni & Rohit Sharma rule Indian sports endorsements
Indian cricket players dominate the celebrity endorsement market, receiving 85% of the total endors…
1 min read
Joey Chestnut was kicked out of Nathan's eating contest after he endorsed plant-based hot dogs
The competitive-eating champ Joey Chestnut is dealing with a beef with the Coney Island hot-dog-eat…
Geoff Weiss
4 mins read
I quit my finance job and set up LØCI, the sneaker brand loved by Leonardo DiCaprio and Nicki Minaj — here's how I did it
Emmanuel Eribo gave up his finance job to cofound Butterfly Twists and then luxury sneaker brand LØ…
Jyoti Mann
1 min read
upGrad ropes in Amitabh Bachchan as its Brand Ambassador
upGrad signs legendary actor Amitabh Bachchan
1 min read
Ananya Panday on her brand endorsements: I want it to be an extension of my personality
Ananya Panday represents young brands such as Skechers, VEGA, Esprit, ONLY, Fastrack, Lakmé and Gil…
Ananya Panday on her latest brand associations with Drools and thought process behind brand partnerships
In an exclusive chat with Advertising and Media Insider, Ananya Panday talks about her recent assoc…
3 mins read
Tesla investors and business leaders slam Elon Musk for endorsing an antisemitic post
Tesla investors and tech leaders have criticized Elon Musk's endorsement of an antisemitic theory, …
Madeline Berg
9 mins read
Taylor Swift's gameday outfits are a touchdown for fashion brands
Taylor Swift was a staple at NFL games this season, and her gameday outfits have inspired thousands…
Amanda Krause
5 mins read
Decoding Rahul Dravid’s rising popularity among brands
The revival of brand Rahul Dravid