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Reliance Retail signs up Indian cricketer Hardik Pandya as brand ambassador for new athleisure brand Xlerate
Reliance Retail signs up Indian cricketer Hardik Pandya as brand ambassador for new athleisure bran…
EatFit signs Mithila Palkar as brand ambassador to promote new range of multigrain pizzas
Mithila Palkar, who has risen to popularity with her hugely popular OTT work, has become a househol…
Tara Sutaria to be the face of Savlon Glycerin Soap
The film draws a parallel using creative visuals to depict softness of skin in everyday life
Disha Patani to be the face of mobile accessories brand Ambrane
Ambrane aims to strengthen its network among the millennials
Jungle Ventures infuses another $20 mn in Indian ice cream brand Walko Food
Singapore-based VC firm Jungle Ventures on Wednesday said it will infuse another $20 million in Ind…
Ananya Panday on her brand endorsements: I want it to be an extension of my personality
Ananya Panday represents young brands such as Skechers, VEGA, Esprit, ONLY, Fastrack, Lakmé and Gil…
Ananya Panday on her latest brand associations with Drools and thought process behind brand partnerships
In an exclusive chat with Advertising and Media Insider, Ananya Panday talks about her recent assoc…
Ranveer Singh named National Basketball Association's brand ambassador for India
Singh will represent NBA in India
With Kriti Sanon as its new brand ambassador, Yardley India aims to grow its market share in women’s fragrance category and be its leader
We intend to be the leader in women fragrance category with offerings across price-points and forma…
After Nokia, Alia Bhatt will be the face of rival smartphone brand Samsung India
Alia Bhatt is now the face of Samsung India
KL Rahul to be the brand ambassador for realme's smartphone category
Rahul will work with realme to help grow the smartphones category under the broad umbrella of produ…
Local brands rise as Indians flirt with newbies
Local brands that concentrate only on specific states — that are making a headway into the retail s…
Sourav Ganguly to be Coca-Cola India's brand ambassador for three more years
The Coca-Cola Company has an eight-decade long association with Olympics, four decades with the FIF…
D2C brand Plum ropes in Mithila Palkar as brand ambassador
The actress is the first ambassador signed by the brand and will be the face of their upcoming digi…
Here’s how celebrities and influencers stand to benefit from ASCI’s Endorser Due Diligence service
ASCI’s service is an attempt towards making the overall advertising ecosystem more accountable
Noise ropes in Taapsee Pannu as its brand ambassador for smart wearables
Aims to reinforce its brand positioning as the leading homegrown smartwatch brand and liaison a dee…
Tara Sutaria to be the face of Olay India's premium skincare range
Tara Sutaria will be the brand ambassador of Olay India
Decoding Rahul Dravid’s rising popularity among brands
The revival of brand Rahul Dravid
Shah Rukh Khan performs stunts on top of a train for Thums Up's new advertisement
In the new campaign, Shah Rukh Khan asserts ‘Soft Drink Nahin, Toofan’ as he implores the audiences…
Kourtney Kardashian is facing criticism for becoming fast-fashion brand Boohoo's sustainability ambassador
As Boohoo's new sustainability ambassador, Kourtney Kardashian has co-designed a 46-piece collectio…