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5 mins read

The hottest TikTok makeup trend right now is Moo Deng blush

The baby pygmy hippo, with its glassy skin and pink cheeks, has become a new muse for beauty conten…

Aditi Bharade   


Business Insider Latest Story Image
1 min read

I'm a makeup artist. I love the viral $23 Rare Beauty blush, but prefer this drugstore dupe for one-third of the price.

As a makeup artist, I know blush is a crucial step in any beauty routine. It adds the perfect amoun…

Morewa Osawaru   


Samantha Grindell   


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13 mins read

Inside the island fortress of America's mega-billionaires

It's America's wealthiest town. Approach at your own peril.

Guthrie Scrimgeour   


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7 mins read

TikTokers are taking 'aesthetic' photos of their TSA trays in the latest travel trend. But not everyone's on board.

"Airport tray aesthetic" is taking off on TikTok. Here's what it is ... and what the TSA thinks abo…

Priyanka Rajput   


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2 mins read

Selena Gomez's $70 million in blush sales makes sense her brand really is that good

Bloomberg reported on Thursday that Selena Gomez's brand Rare Beauty is on track to triple its make…

Amanda Krause   


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4 mins read

An influencer spontaneously did a woman's makeup on a flight, and quickly realized their connection went beyond blush and lip gloss

A TikTok video showing an influencer doing a woman's makeup on a flight recently went viral. Inside…

Amanda Krause   


Business Insider Latest Story Image
3 mins read

I tried the orange blush that beauty influencers love, and now I'll be wearing it all summer

The orange blush was recently released by Benefit Cosmetics and found fan-ship among beauty insider…

Amanda Krause   


Geoff Weiss   


Business Insider Latest Story Image
3 mins read

I got a dangerous surgery at 16 to stop excessive facial blushing, and it ruined my life. Decades later, I can't feel emotions.

I got a dangerous surgery to correct excessive facial blushing. The procedure is dubbed the modern …

Gary Nunn   


Business Insider Latest Story Image
1 min read

I tried 4 cream blushes from the drugstore that TikTokers love, and the best one costs $10

My cheeks with one layer of the blush (left) and with two layers of the product (right).Amanda Krau…

Amanda Krause   


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3 mins read

We tested five of the most-hyped beauty products from June

We test out some of the most-hyped products of June, like the Freck Beauty Cheekslime and the Huda …

Natalie Fennell,Nico Reyes   


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4 mins read

6 most-hyped beauty products from May

We test May's most-hyped products, like the NYX Lip Lingerie XXL Matte Liquid Lipstick and the Fent…

Natalie Fennell,Nico Reyes   


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8 mins read

I downloaded Tinder to find a Paris tour guide. We fell in love, and I just left Texas to be with him.

Ash Highberger, a 30-year-old photographer, accidentally ended up alone in Paris. She turned to a d…

Alcynna Lloyd   


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2 mins read

Brent D. Griffiths   


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3 mins read

Why I'm determined not to buy any new makeup in 2024

Insider's reporter has set rules for 2024: only buying makeup when she runs out of a product, and n…

Amanda Krause   


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2 mins read

Dollar Tree's cream blushes are my new favorite beauty product. They work great and cost just over $1 each.

Dollar Tree's cream blushes — made by L.A. Colors — are sold in five shades for $1.25 each. They're…

Amanda Krause   


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11 mins read

My night with Cinderella: Inside the ball where rich and famous kids enter high society

Le Bal des Debutantes is where the children of the rich and famous enter high society. Follow a par…

Maria Noyen   


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2 mins read

US tennis stars are drawing locks for the cameras at the Australian Open, but one player's sketch left fans blushing

"For ur information i was trying to draw a [lock] emoji," Taylor Fritz tweeted after. "I just forgo…

Meredith Cash   


Business Insider Latest Story Image
3 mins read

Sales of blush are exploding thanks to a TikTok trend and the end of 'no makeup makeup'

After nearly two years of living through a pandemic, beauty enthusiasts are craving new ways to exp…

Avery Hartmans