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The other names of Bhai Dooj are Bhaiya Dooj, Bhai Dooj, Bhau-Beej, and Bhai Phota in different regions of India. Bhai Dooj is an exclusive kind of celebration that heralds the loving relationship between a brother and sister. The prefix Bhai means brother and Dooj means the second day of the lunar month during the waxing phase. The essence of this festival includes the sisters praying for the welfare and happiness of their brothers and the brothers assuring their concern, care and protection for their sisters. When is Bhai Dooj celebrated? Bhai Dooj is celebrated as a part of the five days long Diwali festival. This event falls two days after Diwali and marks the conclusion of the Diwali celebrations. Bhai Dooj Shubh Muhurat This year, Bhai Dooj will be celebrated on Tuesday, October 29, 2019. The Shubh Mururat for Bhai Dooj is from 01:11 pm and 13:25 pm with a duration of 02 hours and 14 minutes. Legends connected with Bhai Dooj There are two highly interesting mythological stories that tell us the origin of Bhai Dooj. The first one is connected to Lord Krishna. It is said Shubadra, the sister of Lord Krishna invited Krishna in a loving and grand manner after he had defeated the demon Narakasur. She applied tilak in the forehead of Krishna as a mark of celebrating his victory, garlanded him and performed arati. Krishna was highly pleased with his sister’s love and hence he blessed her with several boons. The second story is connected to Yama, the god of death who visited his sister Yamuna. Since Yama met his sister on the second day (Dwitiya) of the waxing phase of lunar month in the month of Kartika, the festival is also called as Yamadvitiya. Bhai Dooj puja procedure Sisters perform this puja seeking the welfare of their brother. Brothers visit their sisters on this day. Sisters invite them in a ritualistic way and apply tilak on their foreheads. Applying tilak and performing arati must be done during the right Muhurat to get the maximum benefits of the Bhai Dooj puja. Sisters also treat their brothers with a lot of sweets and delicious dishes. While visiting their sisters, brothers do carry a lot of gifts for their sisters and give their assurance to protect them and care for them during all times. In essence and spirit, the theme of Bhai Dooj resembles that of Raksha Bandhan. Regional variations in Bhai Dooj celebrations In Bengal, Bhai Dooj is called as Bhai Phota and is celebrated by sisters by applying tilak to their brothers’ foreheads. They chant a special mantra during the ritual. In Haryana, the same ritual of tilak is performed and the sisters offer a dry coconut to their brothers tied with Kalawa thread during the arati. Final word Celebrating the affectionate bond between brother and sister, Bhai Dooj is a very sacred and momentous event for the Hindus. Hence this event is enthusiastically awaited by sisters and brothers in order to refresh and rejoice their relationship.

Bhai Dooj puja time, date, all schedule you need to know

New Delhi, <keyword id="6357252" type="General" weightage="20" keywordseo="Hero-MotoCorp" source="Orion">Hero MotoCorp</keyword> on Thursday said it recorded highest-ever sales in a festive season by retailing more than 14 lakh two-wheeler units in the 32-day period this year. The country's largest two-wheeler maker achieved the sales mark between the first day of the Navratras and Bhai Dooj on November 15. Riding on robust demand across rural markets as well as steady retail off-take in key urban centres, the company registered a 19 per cent growth over the previous year, and surpassed its previous highest retail of 12.7 lakh units which was recorded in the festive period of 2019, Hero MotoCorp said in a statement. "Our strong portfolio of brands, scale of distribution and new launches done this year have helped in driving this growth across geographies," Hero MotoCorp CEO Niranjan Gupta said. The festive season is a clear testimony that rural is coming back to growth, which augurs well for the country in general and the two-wheeler industry in particular, he added. Hero MotoCorp Chief Business Officer (India Business Unit) Ranjivjit Singh said the record retail number was achieved due to the strong customer traction across markets, with good double-digit growth in the Central, North, South and East zones. The robust customer demand in the rural markets, in addition to the very positive sentiments in key urban centres, drove this record retail sales, he added. "With this robust retail sales, our post-festive channel inventory has now come down to its lowest level in more than three years. This has set us on a steady growth path for the rest of the fiscal year," Singh noted.

Hero MotoCorp logs highest-ever retail sales of over 14 lakh units in festive season

Call it irony but India’s famous Hindu festival of love '<keyword id="469225" type="UNKNOWN" weightage="100" keywordseo="Bhau-Beej">Bhau Beej</keyword>' also called '<keyword id="59958" type="UNKNOWN" weightage="100" keywordseo="Bhai-Dooj">Bhai Dooj</keyword>' has surprizingly coincided with Friday the 13th this year, what the West considers to be the most unlucky day of the year! 
 
Also known as Black Friday, it is more than just a date. It occurs when the 13th day of the month in the Gregorian (Christian) calendar falls on a Friday. The superstition around this day is thought to have come about during the middle ages. Some historians have claimed it was the day on which Eve bit the apple from the Tree of Knowledge. Others say Jesus was crucified on a Friday and ever since the day has been associated with general ill omen. Most years have just one or two Friday the 13ths. However interestingly, this year has seen three in total in the months of February, March and the last being today. 
 Today’s <keyword id="70509" type="UNKNOWN" weightage="100" keywordseo="Friday-the-13th">Friday the 13th</keyword> is also the fifth and last day of festival of lights – <keyword id="188" type="ENTERTAINMENT" weightage="100" keywordseo="Diwali">Diwali</keyword> - which falls on a new moon night and is celebrated by Hindus across the world as ‘Bhai Dooj’. The occasion sees sisters ceremonize their love by putting an auspicious tilak or a vermilion mark on the forehead of their brothers and perform an aarti by showing him the light of the holy flame as a mark of love and protection from evil forces. 
 
It is believed that on this day, Lord Krishna went to his sister Subhadra after slaying the Narakasura demon, who welcomed him with a holy lamp, flowers and sweets and put the holy protective spot on his forehead. Yet another belief behind the origin of Bhai Dooj is that when Mahavir, the founder of Jainism, attained moksha, his brother King Nandivardhan was distressed because he missed him and was comforted by his sister Sudarshana. Since then, women have been revered during Bhai Dooj as it is called in Northern India, Bhai Pota in West Bengal, Bhai Tika in Nepal. 
 
Both the significant events are rooted in historical beliefs, the stark difference being while one is a joyous day for brothers and sisters in one part of the world, it’s a haunted day where everything is meant to go wrong for the other. Notably, yhe next February, March and November Friday the 13th year will occur 11 years later in 2026. As India wishes each other a joyous <keyword id="3135499" type="UNKNOWN" weightage="20" keywordseo="Bhai-Dooj-2015">Bhai Dooj 2015</keyword>, here are some interesting tweets showing how our foreign brothers and sisters are cautioning each other to stay indoors on this ‘doomed’ day: 
<blockquote class="twitter-tweet" lang="en">
	
		Happy Friday the 13th <a href="https://twitter.com/hashtag/FridayThe13th?src=hash">#FridayThe13th</a> <a href="https://twitter.com/hashtag/JasonVoorhees?src=hash">#JasonVoorhees</a> Stay outta the woods... <a href="https://t.co/bI0X0e2sh2">pic.twitter.com/bI0X0e2sh2</a>
	— LK (@lordkayoss) <a href="https://twitter.com/lordkayoss/status/665081179440287744">November 13, 2015</a></blockquote>

<blockquote class="twitter-tweet" lang="en">
	
		Be lucky! <a href="https://twitter.com/hashtag/FridayThe13th?src=hash">#FridayThe13th</a> 😱😱😱 <a href="https://t.co/DVriVVvsFZ">pic.twitter.com/DVriVVvsFZ</a>
	— UKHaunted ® (@UKHaunted) <a href="https://twitter.com/UKHaunted/status/665103134033846272">November 13, 2015</a></blockquote>

<blockquote class="twitter-tweet" lang="en">
	
		Enjoy your Friday ... and be careful if you are gonna go outdoors this morning. It's windy outside! <a href="https://twitter.com/hashtag/FridayThe13th?src=hash">#FridayThe13th</a>
	— Joseph J. Pratt (@pghjoseph) <a href="https://twitter.com/pghjoseph/status/665126470713479168">November 13, 2015</a></blockquote>

<blockquote class="twitter-tweet" lang="en">
	
		Hayyyyyyy. <a href="https://twitter.com/hashtag/FridayThe13th?src=hash">#FridayThe13th</a> <a href="https://t.co/vgPmXW3Jy6">pic.twitter.com/vgPmXW3Jy6</a>
	— daniel (@onlydaddybirds) <a href="https://twitter.com/onlydaddybirds/status/665126422214676481">November 13, 2015</a></blockquote>

<blockquote class="twitter-tweet" lang="en">
	
		Good morning. <a href="https://twitter.com/hashtag/FridayThe13th?src=hash">#FridayThe13th</a> flow. Week was already fukd up. Whats the worse that cld happen? 😤😤😤 <a href="https://twitter.com/hashtag/BringItOn?src=hash">#BringItOn</a>
	— PettyRock✌ (@iCurlBANGS) <a href="https://twitter.com/iCurlBANGS/status/665126087769198593">November 13, 2015</a></blockquote>

Friday the 13th! A joyous 'Bhai Dooj' for India, but a 'haunted' day for the West

New clothes, delicious sweets, crackers and some quality time with family and loved ones – this is what marks <keyword id="188" type="ENTERTAINMENT" weightage="100" keywordseo="Diwali">Diwali</keyword> for us Indians. Having spent years lighting diyas and making rangolis, we all know the underlying reason for the massive celebrations that await the country as the festival of lights approaches. It is one of the most exciting festivals that India looks forward to – one that celebrates new beginnings and the triumph of good over evil and light over darkness! While reasons for some of the rituals followed during the festive season are known to everyone, certain others are done blindly with an acceptance that it may be a part of the way society has celebrated this festival since time immemorial. But let us tell you, every little ritual from making rangolis to cleaning the house to lighting diyas, everything has a peculiar reason to it, here they are: 
 
Observing <keyword id="4067" type="UNKNOWN" weightage="100" keywordseo="Dhanteras">Dhanteras</keyword>, <keyword id="59958" type="UNKNOWN" weightage="100" keywordseo="Bhai-Dooj">Bhai dooj</keyword> as isolated festivals: 
 
These are two well-known festivals that even a kid raised in an Indian family would know about. Dhanteras is a popular tradition to purchase utensils, electronics and gold jewellery. On Bhai Dooj, sisters give special gifts to their brothers and pray for their well-being and long life. We all know that, yes. But did you know, these smaller events are actually a part of Diwali. Diwali is not a one-day festival. It’s actually a five-day long festival beginning with Dhanteras (Festival of Wealth), Naraka Chaturdasi (Day before Diwali also called Choti Diwali), Amavasya (New moon), Kartika Shuddha Padyami (Day after Diwali) and Bhai Dooj (ritual commemorating brother-sister relationships). 
 
Worshipping only <keyword id="462664" type="ORGANIZATION" weightage="100" keywordseo="Goddess-Lakshmi">Goddess Lakshmi</keyword> on Diwali 
 
For years, we have stood in front of idols with folded hands on the festival of lights. By now, we know that Goddess Lakshmi is the show stealer but do we know why? Lakshmi Puja is performed on the following day of Amavasya, the new moon night. It is widely believed that Goddess Lakshmi’s destroyer form (marak form) is active on this day and she is in search of the cleanest house to bring an end to all negative energies and offer blessings of fortune and prosperity to the family. It is precisely this reason why a broom is kept when prayers are done and the house doors are left open to welcome the goddess. 
 
Cleaning the house before Diwali 
 
Just as mentioned above, mythology suggests goddess Lakshmi enters only the cleanest houses to give her blessings. That’s why you hear mothers hyperventilating looking at that dust-laced furniture and cloth-laden bed boxes! How will the goddess touch upon you with all that dirt! 
 
Lighting Diyas: 
 
Yes, it is to celebrate the homecoming of Shri Ram, but that’s not it! Goddess Lakshmi is believed to enter not only the cleanest, but also the brightest house. 
 
Making rangoli 
 
Rangoli is preferably smeared at the main entrance of the house in the form of both - a belief and a custom. They beautify the entrances in the houses, but are also believed to keep bad spirits at bay as well as curb negativity. It further attracts wealth, happiness as well as prosperity into the house. 
 
Playing Tambola/card games 
 
It’s not just for fun, there’s mythological significance to this. Firstly, playing card games during Diwali is believed to bring good luck and prosperity in the year ahead. But it is also believed that Goddess Parvati played dice with her husband Lord Shiva on this day. Elated with her victory, she announced that whoever gambled on Diwali night would mint wealth throughout the year. As Goddess Lakshmi is an incarnation of Parvati, she visits earth to bestow pecuniary benefits on anyone found gambling. 
 
(Image credit: Economic Times)

6 things we do on Diwali even we don’t know why

New Delhi is the capital city of India. The Delhi region is also famous for a lot of important offices, businesses, organizations, headquarters of different establishments and a line of various other important establishments. Delhi faces the highest amount of traffic on the roads in India especially during the weekdays. Majority of Delhi residents are the victims of busy life. Holidays bring them so much joy and extra time to finish some pending jobs and tasks that are dear to them. In the month of October, festivals are lined up in addition to the national event of Gandhi Jayanti. Before some time, the RBI declared holiday on second and Fourth Saturdays. Hence the list of holidays for banks also goes up now. Look at the holiday calendar for Delhi in the chart below to get the list of October 2019 holidays in Delhi. <table style="border-width: initial; border-style: none;"> <tbody><tr> <td colspan="3" style="width: 467.5pt; border-width: 1pt; border-style: solid; border-color: windowtext; padding: 0cm 5.4pt;"> October 2019 Delhi Public Holidays </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Day </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Date </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Holiday </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Wednesday </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> 02/10/2019 </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Gandhi Jayanti </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Sunday </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> 06/10/2019 </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Sunday </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Tuesday </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> 08/10/2019 </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Dussehra </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Saturday </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> 12/10/2019 </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Second Saturday </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Sunday </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> 13/10/2019 </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Sunday </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Sunday </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> 20/10/2019 </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Sunday </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Saturday </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> 26/10/2019 </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Fourth Saturday </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Sunday </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> 27/10/2019 </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Sunday </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Monday </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> 28/10/2019 </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Deepawali </td> </tr> <tr> <td style="width: 155.8pt; border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; border-top-width: initial; border-top-style: none; padding: 0cm 5.4pt;"> Tuesday </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> 29/10/2019 </td> <td style="width: 155.85pt; border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: windowtext; border-right-width: 1pt; border-right-color: windowtext; padding: 0cm 5.4pt;"> Bhai Dooj (reserved) </td> </tr> </tbody></table> Holidays bring with them cheers as well as some inconveniences. You get to enjoy a relaxing time at home or with your other pastimes and hobbies. Holidays are also used to complete some important chores that you had missed out amidst the busy daily routine. Some holidays are used for travels and adventures. Nevertheless, if you wish to use the services of banks and other institutions that go on holiday during public holidays and weekends, you will find yourself strangled. When you face holidays, you must plan well in advance so that you can avoid the inconveniences that come with holidays. Especially this festival season, remember to take cash from ATM’s beforehand so that you can avoid last minute disappointments and bigger queues lined up for money. While holidays can give you so much joy and extra time to finish some important chores, consulting the calendar before the start of holidays and a proper planning can help you make the best of holidays.

List of Public Holidays in Delhi in October 2019

<table style="width: 0cm;"> <tbody><tr> <td style="border-width: 1pt; border-style: solid; border-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"> Weekends </td> <td style="border-top: 1pt solid black; border-right: 1pt solid black; border-bottom: 1pt solid black; border-left-width: initial; border-left-style: none; padding: 1.5pt 2.25pt; height: 15.75pt;"> Dates </td> <td style="border-top: 1pt solid black; border-right: 1pt solid black; border-bottom: 1pt solid black; border-left-width: initial; border-left-style: none; padding: 1.5pt 2.25pt; height: 15.75pt;"> Comments </td> </tr> <tr> <td style="border-right: 1pt solid black; border-bottom: 1pt solid black; border-left: 1pt solid black; border-top-width: initial; border-top-style: none; padding: 1.5pt 2.25pt; height: 15.75pt;"></td> <td style="border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: black; border-right-width: 1pt; border-right-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"></td> <td style="border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: black; border-right-width: 1pt; border-right-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"></td> </tr> <tr> <td style="border-right: 1pt solid black; border-bottom: 1pt solid black; border-left: 1pt solid black; border-top-width: initial; border-top-style: none; padding: 1.5pt 2.25pt; height: 15.75pt;"> Weekend 1 </td> <td style="border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: black; border-right-width: 1pt; border-right-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"> 5th October - 8th October </td> <td style="border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: black; border-right-width: 1pt; border-right-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"> Long weekend If you take 7th October off </td> </tr> <tr> <td style="border-right: 1pt solid black; border-bottom: 1pt solid black; border-left: 1pt solid black; border-top-width: initial; border-top-style: none; padding: 1.5pt 2.25pt; height: 15.75pt;"> Weekend 2 </td> <td style="border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: black; border-right-width: 1pt; border-right-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"> 12th October - 13th October </td> <td style="border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: black; border-right-width: 1pt; border-right-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"> Saturday and Sunday </td> </tr> <tr> <td style="border-right: 1pt solid black; border-bottom: 1pt solid black; border-left: 1pt solid black; border-top-width: initial; border-top-style: none; padding: 1.5pt 2.25pt; height: 15.75pt;"> Weekend 3 </td> <td style="border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: black; border-right-width: 1pt; border-right-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"> 19th October - 20th October </td> <td style="border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: black; border-right-width: 1pt; border-right-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"> Saturday and Sunday </td> </tr> <tr> <td style="border-right: 1pt solid black; border-bottom: 1pt solid black; border-left: 1pt solid black; border-top-width: initial; border-top-style: none; padding: 1.5pt 2.25pt; height: 15.75pt;"> Weekend 4 </td> <td style="border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: black; border-right-width: 1pt; border-right-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"> 26th October - 29th October </td> <td style="border-top-width: initial; border-style: none solid solid none; border-left-width: initial; border-bottom-width: 1pt; border-bottom-color: black; border-right-width: 1pt; border-right-color: black; padding: 1.5pt 2.25pt; height: 15.75pt;"> Long weekend If you take 29th October (bhai dooj) off </td> </tr> </tbody></table> Life without work can be boring. However, when the same monotony continues for so long with fewer breaks, we tend to grow weary and fatigued physically as well as mentally. Fortunately, some months bring with them a lot of holidays so that we are refreshed, recharged and spend them on something that interests us. If you are longing for a travel, looking for some adventure or entertainment or just want to relax with your near and dear ones, October 2019 will prove to be a boon for you as the month has many long weekends. Let us glance at the calendar of October 2019 to plan our schedules effectively well in advance. This is the season to be jolly October 2019 is going to be highly exciting for holiday lovers. This month will see one national holiday and two festival holidays. Adding the long weakened with them, you will have several days to bid adieu to your regular work and pack your luggage for some exotic trip or get immersed in the comfort of your cozy bed to find long hours of sleep and relaxation. These holidays can also come in handy to finish some pending chores as well as get involved with some household responsibilities to please your spouse. You can also plan something interesting during this October’s long weekends to engage your kids and better half so that you get the most out of October 2019. Events and festivals in October 2019 The very second day of the month is seen marked as Gandhi Jayanti. Gandhi Jayanti is one of the major national holidays in the country that will see both private and public enterprises will remain closed. So, on Tuesday October 2, 2019, plan something to kill the day usefully. Weekend-1 Depending on your office regulations, you might have a short or long weekend on Saturday (October 5) and Sunday (October 6). If you take a day off on Monday, the Dussehra holiday will relieve you on Tuesday, October 8, 2019 as well making it an extra long weekend. Weekend-2 The second Saturday and Sunday of the month will be on October 12 and October 13. Banks will remain closed for the two days continuously. Weekend-3 The third week end falls on Saturday, October 19 and Sunday, October 20. If you are lucky enough, your office might give you a holiday on Saturday relieving you for two days continuously. Weekend-4 The last week brings with it a good news as well as bad news. The good news is about the Diwali celebrations falling on October 27, 2019. The bad news is that this year Diwali falls on a Sunday. This will let you miss out an additional holiday. You can take Monday off and then Bhai Dooj could be an additional holiday making it a 4-day long weekend for you. So, plan your happy days well If you are planning for some travels, book your tickets early to avoid last minutes hassles or disappointment. Make the best use of the discounted sale offers by major brands so that you give vent to your shopping mania and pick up something useful and interesting for yourself and your family. Remember to withdraw money from the ATMs in advance so that you do not find them out of cash during a crucial hour. Also, this will help you avoid the long queues at the ATMs during this festival season. See Also: <a data-type="tilCustomLink">Bank holidays in the month of October 2019</a>

Long weekends in October 2019 to help you plan your holidays better

<table style="border-width: initial; border-style: none; background-color: rgb(255, 255, 255); font-size: 16px; line-height: 1.6em; box-shadow: none; width: 914px; font-family: Merriweather; padding-bottom: 10px !important; background-image: inherit !important; background-position: inherit !important; background-size: inherit !important; background-repeat: inherit !important; background-attachment: inherit !important; background-origin: inherit !important; background-clip: inherit !important;"><tbody><tr><td colspan="3" style="border-width: 1pt; border-style: solid; border-color: windowtext; padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 467.5pt;">Bank Holidays in October 2019 - PAN India </td></tr><tr><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.8pt;">Day </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">Date </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">Holiday </td></tr><tr><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.8pt;">Wednesday </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">02/10/2019 </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">Gandhi Jayanti </td></tr><tr><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.8pt;">Sunday </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">06/10/2019 </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">Sunday </td></tr><tr><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.8pt;">Tuesday </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">08/10/2019 </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">Dussehra / Vijayadashmi </td></tr><tr><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.8pt;">Saturday </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">12/10/2019 </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">Second Saturday </td></tr><tr><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.8pt;">Sunday </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">13/10/2019 </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">Sunday </td></tr><tr><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.8pt;">Sunday </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">20/10/2019 </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">Sunday </td></tr><tr><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.8pt;">Saturday </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">26/10/2019 </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">Fourth Saturday </td></tr><tr><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: 1pt solid windowtext; padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.8pt;">Sunday </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">27/10/2019 </td><td style="border-top: none rgb(221, 221, 221); border-right: 1pt solid windowtext; border-bottom: 1pt solid windowtext; border-left: none rgb(221, 221, 221); padding: 0cm 5.4pt; font-size: 16px; vertical-align: top; width: 155.85pt;">Sunday and Diwali </td></tr></tbody></table> Vikram Samvat is observed as a bank holiday in Gujarat. Bhai Dooj is also observed as a holiday in Uttar Pradesh, Gujarat, Uttarakhand, Sikkim and Rajasthan. Sardar Vallabbhai Patel Jayanti is also observed as a bank holiday in the state of Gujarat. The number of public holidays vary from month to month depending on the events and festivals we will come across. Some months bring us a bounty of holidays as a surprise. October 2019 is one such month when you have a plenty of days to take a break from the tiring monotony and stay at home if you are an employed person. Nevertheless, the banks are also going to be closed on public holidays and some Saturdays. October 2019 calendar has a lot of festivals and occasions besides some holiday weekends. As per the government declaration, the public and private banks will remain closed on second and fourth Saturdays on all months. So, you might find yourself in a hitch if you do not plan your financial activities properly. State and national holidays State holidays can differ between states. However, national holidays will remain the same across the country. Your activity calendar (especially the financial one) must take in the state holidays, national holidays and the second and fourth Saturdays so that your business, family or personal lives are not disturbed due to a poor planning. October 2019 <keyword id="1004673" type="PERSON" weightage="20" keywordseo="Bank-holidays">bank holidays</keyword> In October, we will come across eight holidays in general across the country besides the state holidays that might add up to the list. During the very start of the month, Gandhi Jayanti will see the banks shut on Wednesday, October 2, 2019. The holidays that will follow include Sunday on October 6, 2019, and Dussehra on Tuesday, October 8, 2019. The second Saturday on October 12, 2019 will see the banks closed once again. The next day will be a Sunday on October 13, 2019. So, the banks will be closed for two consecutive days. October 20, 2019 will be a Sunday and then you have the fourth Saturday and Sunday on October 26, 2019 and October 27, 2019. These two days will see the banks closed once again for two days continuously. While some people might not like this idea, Diwali falls on a Sunday this year on October 27, 2019. Hence Diwali holiday merges with the weekend holiday thereby striking off one extra holiday from the October month’s holiday holidays list. Plan well and avoid inconveniences So, it all means you must plan your finances well. If you are a business, pool in the receipts and payments you carry out through the banks on the bank working days so that you are not left with some disappointments suddenly due to absent mindedness. The banks and ATMs might be crowded due to the festival season and Diwali this time. Withdraw cash in advance to celebrate the festivals to your heart’s content. So, be sharp, catch up with the list of bank holidays and avoid inconveniences by planning your financial activities meticulously. See Also: <a data-type="tilCustomLink">Long Weekends in the month of October 2019</a>

Bank Holidays in October 2019  – Know to plan your financial activities

<ul><li>While Durga Puja/Navratri is here, this year, the festivites are subdued.</li><li>Brands are therefore excercising caution in where and how much they spend in the next few days.</li><li>However, things are gradually improving and there are signs of recovery, experts tell us.</li></ul><keyword id="6357908" type="UNKNOWN" weightage="20" keywordseo="durga-puja">Durga Puja</keyword> or <keyword id="48284" type="CITY" weightage="20" keywordseo="navratri">Navratri</keyword> is one of the biggest festivals in India and every year the festival is marked by marketers pouring in big monies during the nine days of festivity. Actually the festival is so big in states like West Bengal that streets of cities like Kolkata usually become one big advertising canvas. However, things are different this year. With coronavirus still going nowhere, people are cautious. While every year, the streets become adorned by ads and hoardings from brands from all kinds of industries, because this is the best way to grab people’s attentions, this year, even during the festival, advertisers have been cautious. For the ad and marketing industry which saw a huge dip in investments during the first few months of the lockdown, a lot of hope had been resting on the festive season. However, this year there will hardly be a celebration. Just yesterday, the Calcutta High Court also directed all Durga puja pandals in the state to be turned into 'no-entry zones'. Many pandals in the city are barring physical entry of devotees and making the entire experience virtual. Even in other cities, people are planning to give the festivities a skip. Even Prime Minister Narendra Modi during his address to the nation advised people to exercise caution while going out during the festival. So what does this mean for advertisers? Will they get a bang out of their buck if they advertiser this year? Explaining how things are going to be different this year, <keyword id="3364704" type="PERSON" weightage="20" keywordseo="Sujata-Dwibedy">Sujata Dwibedy</keyword>, Group Trading Director, Amplifi India, dentsu international said, “Durga Puja in the east and Navratri in the west, are two of the grandest of all festivals, The festival marks the start of the auspicious period. Dussehra is followed by Kali Puja/Diwali/Laxmi Puja and Bhai Dooj. People shop a lot. The purchase of household durables, cars, bikes, home renovations, capital expenditures in businesses are seen in this period. A lot of business-led decisions are also made around this time. However, this year would be different as people would not step out like before, but they would be hooked on to the media to get a glimpse of the Goddess. So, the media/channel who can give them the best experience would score over the others.” Every year, categories like FMCG, apparel, auto, e-commerce and consumer durables become the biggest spenders during the festive season. But have these brands come ahead and advertised this year? <keyword id="8330648" type="PERSON" weightage="20" keywordseo="Sidharth-Parashar">Sidharth Parashar</keyword>, President – Investments and Pricing, GroupM India said, “With demand picking up in Aug-Sep, key categories like Ecommerce, FMCG, Telecom, Durables, Auto and certain segments within BFSI are expected see increased ad spends this festive season. FMCG saw recovery in Jul-Sep quarter, driven by essentials like health-hygiene products and immunity boosting food products. Brands in these categories coupled with discretionary like skin &amp; personal care products are likely to see an uptick in consumer spending and therefore in ad spending too. Consumer durables and Retail are expected to benefit from the govt.’s LTC cash voucher and festival advance schemes, which would lead to increased spending from government employees on products like apparels, laptops, smart phones, consumer durables, home appliances, fitness, jewellery, beauty &amp; personal care during this festive. For Ecommerce sector, RedSeer estimates this festive to surpass a GMV of U$D 7Bn. driven by a surge in shoppers from Tier-II towns, considerable discounts available and financing options being easily accessible to consumers. Large players like Amazon and Flipkart are scaling up their supply chain vendors, fulfillment centres and higher manpower for delivery, in order to meet surge in demand and are spending heavily on TV, digital &amp; Print.” While people might give pandal-hopping a skip this year, they have also started spending money. At this point, people are on the lookout for a change, for something positive and this has led to a visible shift in consumer sentiments in the past few months, Dwivedy added, “We are seeing that market sentiments have improved over the past few months. A surge in online purchases has been witnessed through the various platforms. Indian consumers have started embracing the new normal, and consumption of products is back. There are multiple new categories of products, new convenience food products, health, hygiene-related – all have been accepted and are being tried out. In the last few days, the malls have also opened with new offerings from the shops. Many are offering home delivery, video selections and are even ready to send people home with multiple samples for trials. Home delivery of groceries, foods and other products is preferred. Implying that the emotions have revived, the consumption has begun, however, the mode of consumption is new.” This positive sentiment has led to a month-on-month increase in spends since July across categories. “TV has been almost at the same levels as the previous year. Print, on the other hand, is kind of catching up but it will still take some more time in top metros. Nevertheless, Tier II towns are tracking better. Radio has also picked up. OOH and Cinema that have been worst hit this year should see some relief in this quarter,” she explained. While Television has steadily been seeing an increase in ad spends over the past few months, mediums like Radio and OOH that had suffered a lot during the lockdown are hoping to see some recovery. These are both mediums that see a lot of spends during the festive season in normal years. So how are things this year? Abraham Thomas, CEO, Reliance Broadcast Network Limited said, “The festive season is considered the 5th quarter in India, an auspicious time, for businesses across industries, that contributes 40-45% of sales. Marketers certainly leverage this opportunity with ad volumes showcasing a significant surge. Clearly the most trusted and credible media, this lockdown has helped radio being reimagined amongst the audiences with the overall listenership of medium growing by 30%. The surge in listenership across different TG’s have driven ad volumes across Males, Females, the young and older targeted brands. We have witnessed a rise of 24% in Ad Volumes in week 33 with consistent growth in Ad volume from Aug’20 where average Ad volume surged by 4.8 times as compared to April. With the staggered unlocking of the economy, Radio with its ‘mass local reach’, trusted influencers and digital amplification have witnessed a sharp recovery with certain categories booming more than the others.” However, things aren’t all that great in the outdoor medium and Noomi Mehta, Chairman &amp; MD, Selvel One paints a not-so-rosy picture. He said, “Right now we are at 50% in terms of business when compared to a normal year, and if you compare puja-to-puja, we would be at less than 40% this year. It is true that people are venturing out now and there is an opportunity for brands but they are very cautious.” Every year, especially during Navratri/Durga Puja, brands from segments like FMCG, consumer durables etc go all out and make a lot of noise. “But this year, only those forced to advertise are advertising. For instance, auto brands that are launching new offerings are advertising and currently they are out top advertisers. Every year, we see financial institutes, paint companies, e-commerce platforms and apparel brands also invest in festive but that hasn’t happened this year,” he shared. Despite the fact that brands are cautious in spending, data points towards many cities almost coming to a state of normalcy. Shared <keyword id="2406965" type="PERSON" weightage="20" keywordseo="Atul-Shrivastava">Atul Shrivastava</keyword>, CEO, <keyword id="2911687" type="PERSON" weightage="20" keywordseo="Laqshya-Media-Group">Laqshya Media Group</keyword>, “As far as traffic on the roads is concerned, per data generated through SHARP, Laqshya’s traffic metrics platform, traffic in Kolkata is currently 89-92% of normal times and it is increasing every day. Long traffic jams are also back. So, we see that situation is coming back to normal, aided by the festive season.” However, Shrivastava had something positive to share. He pointed towards signs of recovery, even in terms of ad spends. “Even in the current situation, we are seeing brands in the jewellery, textiles, retail, garments, footwear and the automobile sectors spending their pent-up OOH budgets. FMCG brands are also advertising in OOH media, especially for sanitizing products. OTT platforms and entertainment channels are also investing in OOH media to promote new shows and programs. Hence, even if we do not see 100% spend by clients as compared to last year, current spends are around 60-65%.” On what the rest of the year will look like, Arnab Samanta, Head of Marketing, Graphixstory said, “With the nation gradually ‘unlocking’ itself and with IPL happening around the festive season, the markets are much positive of a revival in the second half of the year. Brands will be spending 1.5 times digitally more than the usual plan of action. The advertising spend will be increased, thoughtful engaging ad campaigns and tech innovations like augmented reality will be introduced to create massive engagement with the target audience. The higher ad spends for various brands will be distributed on a different mix of categories and channels compared to last year, depending on consumer trends and shopping pattern. Digital businesses will now make the way for a sharper trajectory.” While things have still not picked up as much as the ad industry had hoped, the number of new coronavirus infections dropped below 50,000 for the first time in nearly three months in India yesterday. So here’s hoping that things will keep getting better gradually and we will have a better and safer Diwali, one that also brings relief to the industry.

Durga Puja and Navratri is finally here, but are advertisers excited?

The Chief Minister of Delhi, Mr. <keyword id="260213" type="PERSON" weightage="20" keywordseo="Arvind-Kejriwal">Arvind Kejriwal</keyword>, in his Independence Day speech has announced that <keyword id="46888" type="ORGANIZATION" weightage="20" keywordseo="DTC">DTc</keyword> and cluster Bus ride will be made free for Women after the festival of Bhai Duj i.e. 29th October onwards. The Delhi government has said it will make public transport free for women in the national capital, citing safety reasons. Women in the national capital can travel free in state-run DTC buses as well as the Delhi Metro, Chief Minister Arvind Kejriwal announced on Monday. The new rules are expected to go into effect in the next two to three months. The concerned departments have reportedly been asked to submit a report on ridership within a week, he told the media. "On all DTC buses, cluster buses and metro trains women will be allowed to travel free of cost so that they have a safe travel experience and can access modes of transport which they were not able to, due to high prices. Public transport has been considered the safest mode of travel,” Kejriwal said at a press conference. However, he urged all the women — who are able to afford the tickets — to make a voluntary contribution by purchasing one.

DTC and Cluster Buses to be free for Women in Delhi from 29th October, Arvind Kejriwal has announced

Diwali is a five day long festival in India. Diwali is a vibrant festival celebrated with the biggest enthusiasm by Hindus, Jains, Sikhs and others in India. Irrespective of the regional differences in how Diwali is celebrated, the top highlights of Diwali are lighting lamps, wearing new clothes, sharing sweets, feasting, bursting crackers and performing pujas at homes and business places. <keyword id="31818" type="PERSON" weightage="20" keywordseo="Diwali-Puja">Diwali puja</keyword> is said to bring prosperity, wellness, wealth and happiness into homes. <keyword id="8263943" type="UNKNOWN" weightage="20" keywordseo="diwali-schedule">Diwali Schedule</keyword> 2019 The five day long Diwali celebrations start on October 25, 2019 and conclude on October 29, 2019. The list of events for Diwali are as follows. October 25, 2019 (Friday) Dhanteras October 26, 2019 (Saturday) Chhoti Diwali or Naraka Chaturdashi or Hanuman Puja October 27, 2019 (Sunday) Main Diwali Festival and Lakshmi puja October 28, 2019 (Monday) Govardhan Puja October 29, 2019 (Tuesday) Bhai Dooj The main Diwali festival On the day of Diwali, many people perform Lakshmi puja. This year, the main Diwali festival falls on Sunday, October 27, 2019. The best time for Diwali Lakshmi puja is between 06:43 pm and 08:15 PM on this day. Diwali celebration in households There are several regional variations on how Diwali is celebrated in India. However, the main aspects of Diwali celebrations are notably the same across the country. People clean up their homes, decorate it, draw rangolis, light lamps and perform pujas at homes. Delicious dishes and new clothes are the most integral part of Diwali celebrations. Bursting crackers is a great excitement for families on the day of Diwali. Due to environmental concerns, fireworks and crackers are restricted this year. Hence people are finding some alternative ways to celebrate Diwali with merriment. The importance of Diwali for business communities For many business communities in India, Diwali is the last day of the financial year. Hence, performing Lakshmi puja on this day is considered very auspicious and it becomes a kind of invitation to Goddess Lakshmi to bless the business with prosperity and success during the coming year. The businessmen place the new account books, silver and gold coins and other important tools and things connected to their trade in front of the altar on the day of Diwali puja. Auspicious things to do on Diwali day Diwali day starts with holy bath. It is very auspicious to take bath in the Ganges. People who do not have access to the Ganges waters have a dip in other holy rivers or mix up a few drops of Ganga water in the water they use for bathing and purification rituals. Wear new clothes, share sweets, do charities, burst crackers and socialize with friends and families. Decorate the homes and business places with rangolis, flowers and festoons. Light lamps in the morning and evening and arrange them in different patterns throughout the house and business places. In the evening Pradhosh Kaal on the day of main Diwali celebrations, perform Lakshmi puja and Kuber Puja. Final word about Diwali Diwali is a festival that unites families, friends and people together. This festival refreshes and rejuvenates the human consciousness. Celebrate Diwali in a traditional way and fill your homes and businesses with prosperity and happiness.

Diwali puja time, date, all schedule you need to know

Diwali is celebrated as the festival heralding the victory of good over evil. Diwali is one notable festival that connects Indian together. In fact, along with the Hindus, Sikhs, Jains and Buddhists too have their own versions of Diwali. Hence there is something unique and grand about this festival. Diwali is also known by some other names. There are some interesting legends associated with these different names of Diwali. Here are a few interesting names and stories connected to Diwali that you might not have known. Some known legends Diwali is celebrated as the day of victory of good over the evil. There are three popular stories associated with Diwali for the Hindus. Hindus celebrate Diwali as the day of Rama’s return to Ayodhya after fourteen years of exile in the forest and a triumphant victory over the demon king Ravana. In some parts of India, Diwali marks the start of Mahabharata war. Hence in some regions, the scenes of Mahabharata are enacted on this day. This day also marks the victory of Krishna and his consort Satyabhama over the demon Narakasur. Bhau Beej In Goa, Karnataka and Maharashtra, Diwali is also known by the name Bhau Beej. In the northern parts of the nation, this version of Diwali is called by other names such as Bhai Tika, Bhathru Dwithiya, Bhai Dooj. A legend says that it was on this day that Yama, the god of death visited his sister Yamuna. Hence this day is also known by the name Yama Dwitiya. Yama is received on this day with some interesting offerings and pujas. Balipratipada During the incarnation of Vamana, the fourth descent of Vishnu on this earth, the Lord took the form of a small boy and subdued the demon Mahabali by asking for alms and measuring the three worlds by assuming a cosmic form. After this process of taking away the three worlds from the demon king, Mahabali was sent to the netherworlds on the day of Diwali known as Balipratipada. The day of Nirvana Jains celebrate Diwali in the name Dipalika or the splendor of lamps. It was on this day that Mahavir, the twenty fourth Tirtankar of Jainism attained Nirvana or Moksha in Pawanpuri of Bihar. In the text known as Harivamsha Purana written by Acharya Jinasena, he has mentioned that the Tirtankars decorated the Pavanagiri with lamps to celebrate the occasion. Swetambar Jains observe fasting for three days around this time. Congregational prayers and readings from Mahavira;s teachings are very popular on this day. For Jains, this day also marks the birth of a new year. Hence on this day, they greet others with the slogan ‘Nava Saal Mubarak’ which means Happy New Year. Diwali for the Sikhs Sikhs celebrate Diwali as Bandi Chhor Diwas meaning the day of liberation. It was on this day in 1619 that their sixth Guru Hargobind Singh was released from the prison of Jahangir. The festival that unites The most common theme of the different versions of Diwali is the triumph of good over evil. Hence Diwali is celebrated as the festival of lights by several communities in India. Lighting of lamps, feasts, prayers, pujas, charities, merriment and fireworks are some of the common characteristics of Diwali celebrations by the different communities.

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Durga Puja and Navratri is finally here, but are advertisers excited?

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Diwali puja time, date, all schedule you need to know

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Some lesser known facts about Diwali-- a festival that has many versions in India

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