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This pioneering regional OTT has turned profitable in 5 years – here’s how
When Shree Venkatesh Films (SVF), a West Bengal-based film and TV production company, wanted to get…
Indians stick to TV for prime time and that's keeping them from cutting the 'cord'
Indians stick to TV for prime time and that's keeping them from cutting the 'cord'
An Ambani disruption in OTT: At just ₹1 per day, you can now enjoy ad-free content on JioCinema
Mukesh Ambani-owned streaming platform JioCinema on Thursday announced its new premium plans after …
hoichoi adds 13 million cumulative subscribers in 3 years with 40% of its direct revenue coming from International users
hoichoi also reveals a list of content that is lined up on the platform.
Made for theatre, Bengali film takes OTT route during lockdown
"We were supposed to release the film in theatres bythis time, but the novel coronavirus and the lo…
PTI
What's the Bechdel Test that Sushmita Sen’s Aarya, Kajol’s Tribhanga rated high on?
150 film properties across Indian film/OTT categories were analyzed through the Bechdel test to rev…
Hoichoi, aha and Planet Marathi - regional OTTs challenging Netflix, Prime and Hotstar
Kaiser, the homicide detective who tries to deal with double murders and his own demons side by sid…
How the pandemic has changed the streaming landscape for good
The factors for the growth of the OTT industry and what more we can expect from the segment
MX Player aims to beat Netflix, Amazon Prime and ZEE5; confident of becoming No 1 by 2023
Gautam Talwar, Chief Content Officer, MX Player shares the next big plan for the platform in 2020.
Netflix cannot really chill as TV queen Ekta Kapoor now enters OTT sector with ALTBalaji
Unlike others, the platform will offer 250+ hours of original, exclusive content to its subsc…
Meesho targets value-seeking consumers; shares how they can maximise their spends within a budget
Targets three different consumer segments - women, men and young adults
Malabar Gold & Diamonds launches a wedding anthem with Anil Kapoor and Kareena Kapoor Khan
The Brides of India 2021 wedding anthem has been conceptualised by the creative agency Dentsu India
2020 saw a 161% increase in news views: Mi India PatchWall Replay 2020
Mi India had introduced PatchWall on Mi TV’s in 2018
How INOX is using its cinema halls cleverly to bounce back to normalcy
Multiplex chain INOX Leisure has come with an innovative solution to woo its audience
Paatal Lok, Kaali 2 and other shows that you can stream on Netflix, Amazon Prime Videos, Zee5 Disney+ Hotstar, and Voot
Weekend is here and the lockdown has everyone craving for new content to pass the time. OTT platfor…
Hotstar’s new VIP subscription plan revolves around how users in India consume video
Hotstar has a new ‘VIP’ subscription plan that costs ₹365 per year. That’s nearly a third of its no…
Discovery launches entertainment streaming app Discovery Plus
Discovery's targeted marketing campaign ‘App Interesting toh AAP interesting’ is aimed at connectin…