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4 mins read

When it comes to investing, emotions cloud our judgment! How to stay rational

If you have to define a roller coaster, you may very well take a look at how the stock market has b…

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2 mins read

Bragging about how stressed you are at work will only paint you in a bad light, a study has shown

Scientists conducted an initial survey with 360 participants, who rated imaginary co-workers based …

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3 mins read

Do you have 7,513 unread emails in your inbox? Research suggests that's unwise

How do you manage your emails? Are you an "inbox zero" kind of person, or do you just leave thousan…

PTI   


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3 mins read

This World Mental Health Day, let's unlock the behavioural effects of lockdown

Young adults, less than 30 years old, showed significant changes in their behaviour after Covid, a …

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3 mins read

Bharat users are as affluent and digitally savvy as India users: ShareChat and GroupM report

Bharat users are at par with India users when it comes to participating in online financial activit…

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3 mins read

Listen or become redundant: Why is it important for brands to listen closely to their consumers

It is important for brands to pay close attention to consumers needs and understand how you can hel…

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10 mins read

Overall consumer sentiment up by 5.5 points compared to July, signaling a cautious but steady improvement due to festive season: Report

Economic sentiment is looking buoyant with ~64% of the respondents expecting the Sensex to cross 60…

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2 mins read

How user behaviour in online gaming sector has changed due to COVID-19

70% of gamers feel that the time they spend gaming online has increased.

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5 mins read

Ashneer Grover writes to BharatPe calling out CEO’s behaviour on LinkedIn, demands Rajnish Kumar’s resignation

Ashneer Grover — the former founder, managing director and chief executive officer (CEO) of BharatP…

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2 mins read

Elon Musk reportedly tried to sell Twitter's office plants to employees as part of his push for cash

Since taking over Twitter in November, Elon Musk has tried to cut costs and boost the company's inc…

Grace Dean   


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5 mins read

E-commerce: Trends to watch out for in 2021

The growth trajectory of e-commerce platforms in India testifies how customers are increasingly rec…

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4 mins read

2020 saw a cumulative 186% increase in search on sustainable packaging and ecofriendly materials: Report

As per Gipsi's report, the deprivation of good news in 2020 makes good news an essential in 2021

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3 mins read

The revenge Diwali consumer wants to spend, not save, reveals report

According to GIPSI, there has been a 800% increase in DIY Outfit searches

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3 mins read

DGCA plans to hire 400 tech staff in 1-2 years; increase offices to 19: Arun Kumar

The Directorate General of Civil Aviation (DGCA) plans to ramp up its technical staff to 1,100 by h…

PTI   


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4 mins read

Brands who stand by their employees in the time of crisis, have a higher chance of being valued by consumers: Report

Consumers also value the brands who contribute to their mental and emotional well-being

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2 mins read

MullenLowe Lintas Group's Restart and Restrat to help marketers explore various recovery paths during the ongoing crisis

The new framework will help brands navigate and overcome previously unforeseen challenges

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5 mins read

A look at consumer behaviour and marketing trends in Covid-19

Covid-19 has accelerated the pace of digital adoption.

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4 mins read

Consumers will not return to pre-pandemic behaviour anytime soon, marketers need to pivot: Kantar’s COVID-19 Barometer

The report talks about ways in which marketers can navigate this change in consumer behaviour

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2 mins read

Indian techies want to shift from Chennai to Kochi, Delhi to Jaipur and Mumbai to Surat

The rising cost of living is making employees want to shift to tier 2 or 3 cities, as per a new rep…