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<ul><li><strong><keyword id="6369745" type="ORGANIZATION" weightage="20" keywordseo="coca-cola">Coca Cola</keyword> and Bata Heritage have partnered to come up with a new shoe collection. <br /></strong></li><li><strong>The collection literally has the prints of Coca Cola on the shoe.<br /></strong></li><li><strong>The price of the different shoes start from ₹4,000. </strong></li></ul>If you are one of those who can’t do without your daily dose of Coca Cola, the global beverage company has found a bizarre way to book a place in your wardrobe. <br /><br />The company has tied up with the shoe company Bata Heritage to come up with a new collection of shoes which literally has Coca Cola prints on a shoe!<br /><br />Calling it the “iconic capsule collection” the companies have come together to bring back the Bata Tennis and Hotshot shoes that were a big hit in the 1930s. <br /><br />Coca Cola is not new to the apparel and footwear industry. Coca Cola had partnered with apparel brand Kith to launch a line of accessories and clothing, and have gone on to launch three different collections. <br /><br />The beverage company has a long legacy of making its mark in the lifestyle of its consumers. And of course it makes for great marketing. <br /><br />But with the shoe’s price being ₹4,000 and above, will it really work with the Indian millennial?<br /><br /><strong>See Also:</strong><br /><a href="https://www.businessinsider.in/sportswear-brand-under-armour-head-to-india-to-take-on-nike-adidas/articleshow/68250588.cms">Global sportswear brand Under Armour heads to India, brings on board former Adidas exec Tushar Goculdas</a><br /><a href="https://www.businessinsider.in/virat-kohli-creates-another-record-but-off-the-field-signs-rs-110-crore-deal-with-puma/articleshow/57248344.cms">Virat Kohli creates another record but off-the-field, signs Rs 110 crore deal with Puma</a><br />

In today’s bizarre trend: Coca Cola prints on your Bata shoe

Looking to invest in <keyword id="13268848" type="General" weightage="20" keywordseo="brown-shoes-for-men" source="Orion">brown shoes for men</keyword>? Great, you have landed on the right page. Adding a pair of <keyword id="13268846" type="General" weightage="20" keywordseo="brown-shoes" source="Orion">brown shoes</keyword> to your outfit enhances the overall look. Suitable to be matched with different outfits on different occasions, having a pair of brown coloured <keyword id="21227" type="General" weightage="20" keywordseo="shoes" source="Orion">shoes</keyword> in your footwear collection is a must. Available in different patterns, materials and designs, choosing the one that suits your style is not an easy task. While buying, one must look for durability and comfort. Compiled below is a list of some of the best options shortlisted from Amazon.<br /><br /><bulletContentEmbed name="B07QS8Z2QT" columns="1"><bulletContentHeading name="B07QS8Z2QT_head"><div type="image" title="White Stitching" msid="89877672" hostid="261"></div></columnHeadThumb>B07QS8Z2QT<br /></columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07QS8Z2QT_body"><bulletContentRow name="B07QS8Z2QT_5359819209217037"><bulletContentRowHeading><bulletContentRowHead col="1">Centrino Men Formal Shoe</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Available in different sizes, these brown shoes from Centrino feature medium shoe width. Designed with contrast white stitching on the sides, the shoes should complement your style. It has a lace closure that lets you tighten the knot according to your comfort. Also, its synthetic sole with a 1-inch block heel should enhance your overall personality.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07QS8Z2QT_3379819860225971"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The matt finish of the shoes gives it a classy look.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><br /><bulletContentEmbed name="B075L9VZWW" columns="1"><bulletContentHeading name="B075L9VZWW_head"><div type="image" title="Slip-On Design" msid="89877754" hostid="261"></div></columnHeadThumb>B075L9VZWW</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B075L9VZWW_body"><bulletContentRow name="B075L9VZWW_2851025485648680"><bulletContentRowHeading><bulletContentRowHead col="1">Red Chief Formal Shoes for Men&lt;br&gt;</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">If you're looking to invest in good formal shoes then these shoes from Red Chief can be a suitable option for you. Made from leather material, the shoes are comfortable to wear. Its lightweight and non-slip design make it a perfect option to wear on a regular basis. To provide the convenience of walking, it features a geometrically gridded sole. Also, the slip-on design makes wearing and removing easy and quick.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B075L9VZWW_8007761671886488"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The padded collars at the backs give support to the feet.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><br /><bulletContentEmbed name="B08J7R8RTK" columns="1"><bulletContentHeading name="B08J7R8RTK_head"><div type="image" title="Recommended Choice" msid="89877874" hostid="261"></div></columnHeadThumb>B08J7R8RTK</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08J7R8RTK_body"><bulletContentRow name="B08J7R8RTK_5572046057504637"><bulletContentRowHeading><bulletContentRowHead col="1">BATA Men's Formal Dress Slip On Shoes</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">With more than 2000 ratings on Amazon, these shoes from Bata are suitable to be worn for official and formal purposes. The shoes feature a medium shoe width and come with a sole made of polyurethane material. The logo on the sides of the shoes uplifts the look and enhances the style.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B08J7R8RTK_8021299697497125"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The slip-on design makes them easy to wear.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><br /><bulletContentEmbed name="B079QNLB8N" columns="1"><bulletContentHeading name="B079QNLB8N_head"><div type="image" title="Closed Toe" msid="89877944" hostid="261"></div></columnHeadThumb>B079QNLB8N</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B079QNLB8N_body"><bulletContentRow name="B079QNLB8N_3048395426583122"><bulletContentRowHeading><bulletContentRowHead col="1">Hush Puppies Men Corso Oxford Leather Formal Shoes</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">These shoes from Hush Puppies are a suitable option to wear as it comes with a 1-inch heel design. The closed-toe style with lace-up closure, these shoes should provide the comfort of wearing. Sole made of leather material gives an elegant look and elevates the level of comfort.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B079QNLB8N_9038945329297469"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The lace-up closure lets you tighten according to your requirement.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><br /><bulletContentEmbed name="B07QFDQS5G" columns="1"><bulletContentHeading name="B07QFDQS5G_head"><div type="image" title="Durable Design" msid="89877999" hostid="261"></div></columnHeadThumb>B07QFDQS5G<br /></columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07QFDQS5G_body"><bulletContentRow name="B07QFDQS5G_1038562987234646"><bulletContentRowHeading><bulletContentRowHead col="1">Lee Cooper Men's Leather Shoes</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Available in different colours and sizes, these shoes from Lee Cooper are a perfect option for those who are looking for a lace closure design. With a medium shoe width, they offer comfort while wearing. To enhance the overall look, it comes with a heel design.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07QFDQS5G_6497195205886941"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The high-quality material used makes them last for a longer time.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><br /><bulletContentEmbed name="B082DFY92X" columns="1"><bulletContentHeading name="B082DFY92X_head"><div type="image" title="Sturdy Design" msid="89878059" hostid="261"></div></columnHeadThumb>B082DFY92X</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B082DFY92X_body"><bulletContentRow name="B082DFY92X_3775747798256201"><bulletContentRowHeading><bulletContentRowHead col="1">Nubeno Men's Formal Shoes&lt;br&gt;</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Crafted with faux leather, these shoes from Nubeno feature a regular shoe width design. The check design on the shoes give an attractive look and should complement your style. Also, with a comfortable heel height and support, the shoes are suitable to be worn for long durations.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B082DFY92X_0662302423529241"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">These shoes from Nubeno are a good option to wear in the formal meetings.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br />

Best brown shoes for men in India

New Delhi, Nov 26 () Footwear maker Bata will continue its growth journey in India with the multi-retail channel approach along with e-commerce platform to reach out to as many customers as it can, said a top company official.
<p> The company, which has a retail network in 450 towns, is further expanding by adding new stores in smaller towns through franchise route.
</p><p> "Now we are using all three engines - our own stores, franchise partner store, which is a big drive for us in tier III &amp; IV, and multibrand outlets. On the top it would be our e-commerce channels, whether through bata.in or other marketplaces to get as many consumers as we can," Bata India CEO Sandeep Kataria told .
</p><p> The company last month said it will strengthen its presence by adding 500 stores in next five years, focusing mainly on small markets as it has identified tier II, III and IV cities where it has plans to broaden its sales network through the franchise model.
</p><p> "What has happened over time, that the brand image and the brand name was much bigger than our reach, as we were selling through our retail stores only in 450 towns," he said.
</p><p> "India is much bigger and the brand image is also bigger. So we decided to expand our reach to as many Indians and take advantage of our equities."
</p><p> According to Kataria, online channels are providing opportunities in multiple ways to reach consumers.
</p><p> "We can actually use the digital channels to increase the productivity of our stores and enhance the satisfaction to our consumers," said Kataria on the sidelines of an event organised by the Retailers Association of India.
</p><p> Besides, Bata is working hard to reconnect with the country's millennials.
</p><p> "We have a whole battery of brands in Bata as North Star, Bata Red Label, Marie Claire and Footin which talk to millenials. We do not have to mainly rely on Bata, the main brand," he said.
</p><p> "We are seeing the average age of the customers in Bata store going down. We have now more millennials than the past," he said.
</p><p> When asked whether Bata has any plans to introduce new brands from its global fold, he said the company is not very keen to do that.
</p><p> "There is a huge opportunity for us to play with the brands which we have here. So we are not very keen to bring a new brand," he said adding that the company has licence for manufacture and sale of several global brands as Hush Puppies, Naturalizer.
</p> Besides, the company has introduced outdoor brand shoes from Caterpillar in its top selected outlets this season.  KRH  KRH ANU
ANU

Bata to use multi-channel retail strategy to reach more customers

<br /> India's largest shoemaker <keyword id="6361456" type="COMPANY" weightage="100" keywordseo="Bata">Bata</keyword> plans to foray into rural markets and small towns, which have less than 5 lakh population. Bata will expand through rural distributors and franchisees, for its next wave of growth.<br />
<br />
The company is currently developing a completely new line of merchandise to tap these unexplored markets, top company officials said.<br /> It plans to open 100 outlets in tier III and tier IV markets through the franchisee route. It will also tie up with wholesalers to sell <keyword id="21227" type="UNKNOWN" weightage="100" keywordseo="shoes">shoes</keyword> in rural shops.<br />
<br />
Bata has already piloted 20 such stores in smaller markets, said R Gopalakrishnan, managing director at Bata India.<br />
<br />
He also added that the company set up a separate rural division over the past six months, which is now piloting sales in villages across Rajasthan and Uttar Pradesh.<br />
<br /> The unorganised market accounts for two-third of the $35 billion Indian <keyword id="23820" type="UNKNOWN" weightage="100" keywordseo="footwear">footwear</keyword> market.<br />
<br />
Bata India currently operates more than 1,400 shops, including 34 exclusive Hush Puppies stores and 21 Footin outlets.<br />
<br />
The company will also invest Rs 50 crore this year to set up more than 120 Bata stores and 20 Hush Puppies and Footin stores each.<br />
<em>Image: Thinkstock</em><br />

Bata To Invest Rs 100 Crore In FY15

<ul class="summary-list"><li>I've traveled worldwide to attend <a target="_blank" class="" href="https://www.businessinsider.com/what-to-skip-planning-bachelorette-party-2023-7">bachelorette parties</a>, but Toronto was an unexpected favorite.</li><li>The <a target="_blank" class="" href="https://www.businessinsider.com/day-in-the-life-montreal-canada-paris-of-north-america-2024-6">Canadian city</a> had good food, luxe hotels, and exciting activities.</li></ul><p>I've been invited to more bachelorette parties than I can count.</p><p>They've all been a lot of fun and have given me an excuse to visit fabulous destinations around the world. I've <a target="_blank" class="" href="https://www.businessinsider.com/cabo-vacation-upgrade-rent-a-car-frequent-visitor-2024-8">been to Cabo</a>, Napa, Puerto Rico, Palm Springs, India, Hawaii, Las Vegas, and more to celebrate dear friends who were getting married.</p><p>I'm typically excited whenever a new invitation comes in, but when I found out one of my friends was having her bachelorette in Toronto, I was a little disappointed.</p><p>I didn't think it would be an <a target="_blank" class="" href="https://www.businessinsider.com/margaritaville-island-reserve-riviera-maya-cancun-mexico-worth-it-review-2024-6">exciting destination for a girls' trip</a>. But, to my pleasant surprise, I was wrong. The Canadian city completely blew me away.</p><h2 id="fa2bb89d-b94c-4c9f-a65e-a60d1e1266e7">The city is vibrant and brimming with personality, art, and culture</h2><div type="image" title="lobby of the four seasons hotel in toronto" height="2107" width="2809" msid="112717607" hostid="261" sizebytes="379372"></div><p>We stayed at the beautiful <a target="_blank" class="" href="https://www.businessinsider.com/staying-at-cheapest-four-seasons-in-us-worth-it-scottsdale-2024-7">Four Seasons</a> in the city's historic Yorkville neighborhood.</p><p>To match the city's creative energy, local artists' works were displayed throughout the hotel. The lobby even had giant dandelion sculptures hanging from the ceilings.</p><p>The hotel was also located within walking distance of plenty of restaurants and cafés. I was blown away by the food offerings in Toronto.</p><div type="image" title="plate of pasta with burrata" height="2268" width="3024" msid="112717614" hostid="261" sizebytes="353770"></div><p>Some of my favorite meals were the French fare at Café Boulud, al dente pasta and traditional Italian pizza at Spaccio West Terroni, Latin-inspired cuisine at Baro, and <a target="_blank" class="" href="https://www.businessinsider.com/michelin-star-restaurant-disney-world-victoria-and-alberts-review-2024-6">Michelin-starred dining</a> at Alobar Yorkville.</p><h2 id="8e14baa3-0cbc-4947-91ed-519d9f1a1ea9">The activities in Toronto were diverse and fun</h2><p id="8e14baa3-0cbc-4947-91ed-519d9f1a1ea9">Although lovely accommodations and great food are already pluses, the diverse activities available around Toronto really exceeded my expectations.</p><p>For daredevils, CN Tower's EdgeWalk is a must. There's nothing quite like walking around an outdoor platform that's 116 stories above the city. It's an <a target="_blank" class="" href="https://www.businessinsider.com/paris-france-best-view-for-tourists-free-rooftop-photos-2024-1">epic view</a>, a great bonding experience, and a one-of-a-kind photo op.</p><div type="image" title="view of niagra falls form a helicopter" height="2268" width="3024" msid="112717613" hostid="261" sizebytes="445868"></div><p>If you're traveling with adventurous <a target="_blank" class="" href="https://www.businessinsider.com/best-underrated-wine-regions-to-visit-around-world-from-sommelier-2024-7">wine enthusiasts</a>, I recommend the helicopter tour with Niagara Helicopters Limited that flies over Niagara Falls and ends at a winery.</p><p>We also enjoyed a segway tour of the Distillery District, which was bustling with boutiques, cafés, breweries, and eateries.</p><p>For a more low-key afternoon, Toronto also has several <a target="_blank" class="" href="https://www.businessinsider.com/best-things-to-do-washington-dc-what-to-skip-family-2024-8">noteworthy museums</a>, but I can only speak to the unique experience at the Bata Shoe Museum.</p><p>It houses antique shoes from regions around the world, imaginative futuristic kicks, and unique artist exhibitions.</p><div type="image" title="racks of dresses at the fitzroy in Toronto" height="2268" width="3024" msid="112717611" hostid="261" sizebytes="794884"></div><p>My absolute favorite part of the trip was <a target="_blank" class="" href="https://www.businessinsider.com/renting-clothes-pros-cons-what-its-like-using-nuuly-2023-1">renting dresses</a> at The Fitzroy for a night at the opera.</p><p>The Fitzroy sectioned off an area of the store and provided us with Champagne and sweet treats during the dress fittings.</p><h2 id="58645de5-c6d2-46d2-a16b-bd73c956625d">I never expected a Canadian city to become my favorite bachelorette destination</h2><div type="image" title="laifah posing in a fancy dress at a dress store in toronto" height="1080" width="1440" msid="112717609" hostid="261" sizebytes="269762"></div><p>I'll fully admit that I was wrong about Toronto. It ended up being an incredible destination for a bachelorette party — and would probably be great for any old girls' trip, too.</p><p>I had experiences that would be considered out of the ordinary on any trip, like <a target="_blank" class="" href="https://www.businessinsider.com/helicopter-rides-greek-islands-hoper-faster-ferry-charter-schedule-vacation-2024-7">helicopter tours</a> and a night at the opera. Plus, every meal was uniquely delicious.</p><p>The diverse activities, <a target="_blank" class="" href="https://www.businessinsider.com/5-star-hotel-worth-it-stay-more-than-a-night-2023-9">luxe accomodations</a>, and memorable meals made Toronto my favorite bachelorette-party destination to date.</p>

I've been to bachelorette parties in places like Hawaii and Las Vegas, but a Canadian city has been the best destination so far

Best Flip Flop slippers for men in India

No matter what style or colour is trending, a white sneaker never goes out of fashion. Having a pair of <keyword id="3010605" type="General" weightage="20" keywordseo="white-sneakers" source="Orion">white sneakers</keyword> in your footwear collection is always a must-have for men. Suitable to be paired with different outfit options, adding white <keyword id="51770" type="General" weightage="20" keywordseo="sneakers" source="Orion">sneakers</keyword> to your outfit will always be a perfect go-to option.<br />To ease down your research, we have filtered some of the best white sneakers from Amazon.<br /><br /><bulletContentEmbed name="B077N7DDL1" columns="1"><bulletContentHeading name="B077N7DDL1_head"><div type="image" title="Black Stripes" msid="89211952" hostid="261"></div></columnHeadThumb>B077N7DDL1</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B077N7DDL1_body"><bulletContentRow name="B077N7DDL1_3744100951125270"><bulletContentRowHeading><bulletContentRowHead col="1">Sparx Men's Sneakers</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Available in different size options, this pair of white sneakers from Sparx comes with a lace-up closure for a firm grip. To give a stylish look, it has black stripes that complement the white colour of the sneakers. With no heel and rubber sole, this can be a good option to buy if you are looking for style and comfort together.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B077N7DDL1_8329951874140118"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The rubber sole makes you stay in comfort.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><br /><bulletContentEmbed name="B08W8W8RCT" columns="1"><bulletContentHeading name="B08W8W8RCT_head"><div type="image" title="Breathable Material" msid="89211957" hostid="261"></div></columnHeadThumb>B08W8W8RCT</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08W8W8RCT_body"><bulletContentRow name="B08W8W8RCT_3554554242173797"><bulletContentRowHeading><bulletContentRowHead col="1">Kraasa <keyword id="6683694" type="General" weightage="20" keywordseo="sneakers-for-men" source="Orion">Sneakers for Men</keyword></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">If you are looking to buy sneakers for daily wear at a reasonable price, then this pair of sneakers from Kraasa is a suitable option to consider. It's simple plain design uplifts the look of your style. Made from PVC sole and cushion lining, it provides support and comfort while wearing. Also, to prevent odour and maintain freshness, it has a perforated and breathable material.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B08W8W8RCT_5913550477450611"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It gives you support and a comfortable wearing experience.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><br /><bulletContentEmbed name="B08XB7H3JP" columns="1"><bulletContentHeading name="B08XB7H3JP_head"><div type="image" title="Embroidered Logo" msid="89211968" hostid="261"></div></columnHeadThumb>B08XB7H3JP</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08XB7H3JP_body"><bulletContentRow name="B08XB7H3JP_1474839914142701"><bulletContentRowHeading><bulletContentRowHead col="1">Red Tape Men's Sneaker</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Made from PU upper and rubber sole, these trendy sneakers from Red Tape have a casual and trendy look. To provide comfort and grip for long-duration, it comes with an anti-slip rubber sole. The black coloured embroidered logo and tipping on the outsole complements the white colour and gives a stylish look. Also, the lace-up closure allows you to tighten according to your comfort.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B08XB7H3JP_2579291198004062"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">If you are looking for comfort and style, these sneakers can be a good option to consider.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><br /><bulletContentEmbed name="B079JBS5WC" columns="1"><bulletContentHeading name="B079JBS5WC_head"><div type="image" title="Durable Design" msid="89211969" hostid="261"></div></columnHeadThumb>B079JBS5WC</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B079JBS5WC_body"><bulletContentRow name="B079JBS5WC_0952994372812454"><bulletContentRowHeading><bulletContentRowHead col="1">Puma Men Urban Men Sneakers</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Available in different sizes and colours, these sneakers from Puma feature a lace-up closure. Made from synthetic material, it ensures durability, which makes them last longer. Suitable for those with medium shoe width, the sneakers have a plain classic design with a black stripe and logo on them. Also, it has a toe style design and textile sole.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B079JBS5WC_2894887834412916"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">These sneakers should uplift the look of your style.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><br /><bulletContentEmbed name="B08VW4YBJT" columns="1"><bulletContentHeading name="B08VW4YBJT_head"><div type="image" title="Padded Collars" msid="89211974" hostid="261"></div></columnHeadThumb>B08VW4YBJT</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08VW4YBJT_body"><bulletContentRow name="B08VW4YBJT_1627079556912742"><bulletContentRowHeading><bulletContentRowHead col="1">US Polo Association Men's Abor Sneakers</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">These sneakers from US Polo are a suitable option to buy for those who are looking for both style and comfort in one. The grooved outsole made of rubber material provides a firm grip and prevents slipping. It features padded collars and cushioned insoles to provide comfort. Also, the signature stripes of the brand give a stylish look to the sneakers.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B08VW4YBJT_9573567271623216"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It comes with a lace-up closure.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br /><br /><bulletContentEmbed name="B096BGT8WH" columns="1"><bulletContentHeading name="B096BGT8WH_head"><div type="image" title="Lightweight Design" msid="89211985" hostid="261"></div></columnHeadThumb>B096BGT8WH</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B096BGT8WH_body"><bulletContentRow name="B096BGT8WH_7137329548165088"><bulletContentRowHeading><bulletContentRowHead col="1">BATA Men's Speed with Lace Sneaker</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">These trendy looking sneakers from Bata have a lightweight design that ensures comfortable wearing. Suitable for those with medium shoe width, these sneakers are a good option to consider. The lace-up design provides a firm grip and lets you adjust according to your comfort.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B096BGT8WH_5495519911279486"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The sneakers are available in different sizes and colour options.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed><br />

Best white sneakers for men in India

Mumbai, Jan 23 () Karnataka Milk Federation on Thursday said it is aiming to invest Rs 100 crore per annum over the next five years to take its sales to Rs 25,000 crore from Rs 15,000 crore in 2018-19.
<p> The investments will be made in Karnataka and outside in both greenfield and brownfield expansion activities, an official statement said.
</p><p>*</p><p>*</p><p>*</p><p>*</p><p>
* Sodexo promotes Rohit Bahety as country president 
</p><p> French company Sodexo on Thursday announced the elevation of its chief financial officer Rohit Bahety as the country president.
</p><p> The move was necessitated following the resignation of Rishi Gour, the company said in a statement.
</p><p>*</p><p>*</p><p>*</p><p>*</p><p>
* Bata's perforamance brand launches new collection for fitness market
</p><p> Shoe maker Bata's performance brand Power has launched a new collection aimed at the growing fitness market.
</p> Cricketer Smriti Mandhana launched the line in the financial capital.  AA


  RVK

Karnataka Milk Federation targets Rs 25,000 cr sales in 5 years

<p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><p class="source"><span>Alyssa Powell/Business Insider</span></p><p class="caption">There have been some unforgettable collaborations over the years.</p></div><p></p></div></div></p><ul class="summary-list"><li>Looking back as far as the 1820s, <a href="https://www.businessinsider.com/category/sneaker-world">sneakers</a> have been changing the way people think about footwear, according to sneaker historians.</li><li>Elizabeth Semmelhack, senior curator at the Bata Shoe Museum in Toronto; Nick Engvall, founder of <a href="https://sneakerhistory.com/">Sneaker History;</a> and Alex Wang, sneaker historian at GOAT; told Business Insider about how certain pairs of sneakers have left their mark on both creators and consumers through the years. </li><li>Semmelhack curated the 2015 traveling exhibit called "The Rise of Sneaker Culture." Her notes on the exhibit are quoted in this story.</li><li>From the pre-Chuck-Taylor days at Converse to the ever-recognizable <a href="https://www.businessinsider.com/nike-jordan-brand-rise-and-fall-history-2019-5">Air Jordans</a> and the revival of the Fila Disruptor - a shoe that gained momentum during the 2018 <a href="https://www.businessinsider.com/ugly-clothes-are-in-style-2018-2#balenciagas-triple-soled-sneakers-850-1">"ugly fashion" movement</a> - it seems like there is always something new happening in the world of athletic footwear.</li><li> Here are the 59 most iconic sneakers from the past two centuries. </li><li><a href="https://www.businessinsider.com/">Visit Business Insider's homepage for more stories.</a></li></ul>

These were the most iconic sneakers the year you were born, according to sneaker historians

<p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><p class="source"><span><a href="https://www.brooklynmuseum.org/exhibitions/rise_of_sneaker_culture">The Brooklyn Museum</a></span></p><p class="caption">The Nike Air Jordan I is the most important sneaker ever.</p></div><p></p></div></div>Sneakers have a longer history than you might think.</p><p>Far from being a modern phenomenon, the first sneakers appeared in the mid-1800s as running shoes. Unlike the sneakers of today, they looked more like a dress shoe, but with spiked soles.</p><p>As sneakers have evolved, they've transitioned from a sportswear staple to a fashion statement. As such, The Brooklyn Museum is hosting a traveling exhibit, "<a href="https://www.brooklynmuseum.org/exhibitions/rise_of_sneaker_culture">The Rise of Sneaker Culture</a>" (through Oct. 4), presented by the Bata Shoe Museum of Toronto.</p><p>Keep scrolling to see the exhibit's ranking of<span> the 18 most influential sneakers.</span></p>

The 18 most important sneakers of all time

<ul><li><strong>In February 2019, Alugh won a popular reality TV show Splitsvilla XI along with Shruti Sinha. <br /></strong></li><li><strong>The journey started in 2016 when he left his job as a marketing consultant in Delhi for a TV show called Roadies. <br /></strong></li><li><strong>But his marketing background gave him an idea about how to put his fame to good use.<br /></strong></li></ul>What’s life like for a <keyword id="3001553" type="PERSON" weightage="20" keywordseo="Social-Media-Influencer">social media influencer</keyword>? <br /><br />Thousands of followers, free food at luxurious restaurants, free travel to exotic places, lots of gifts and glitzy brand endorsement deals. It certainly looks like they are living it up. <br /><br />“That’s true,'' said <keyword id="4925496" type="PERSON" weightage="20" keywordseo="gaurav-alugh">Gaurav Alugh</keyword>, a reality TV show winner and a social media influencer with 140k followers on his Instagram. <br /><br />
  
  
  
  
  
  
  
  
  
  
  
  
  
  
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<br />In February 2019, Alugh won a popular reality TV show Splitsvilla XI along with Shruti Sinha. <br /><br />MTV’s Splitsvilla features a group of men and women who participate in a series of tasks to find  true love. It is on the same lines as Australia’s Love Island. Whether he found love or not is not known but Alugh found his pot of gold. <br /><br />Even as his TV career took off, yet another source of money came from brands that he endorses to his many followers. He recently promoted a range of male grooming products StudioX got 5,759 views.  His average monthly average views ranges between 25000- 30,000. <br /><br />Gaurav has been a social media influencer since five years. He endorses fashion and lifestyle brands along with his own acting projects. <br /><br />The journey started in 2016 when he left his job as a marketing consultant in Delhi for a TV show called Roadies. He did not win the title but made it to the grand finale. But his marketing background gave him an idea about how to put his fame to good use.<br /><br />“My Instagram followers who were about 500, skyrocketed to over 55k as soon as I appeared on Roadies. Guess appearing on television adds a lot of followers. People want to follow you and know everything about your life. So I thought why not monetise it. I started endorsing brands,” he told Business Insider India. <br /><br />In 2016 he promoted several brands. But fame is fickle. After he left the show, thousands of followers quit him too. “Everybody wants to follow you as long as you are on a reality show. But as soon as the show wraps up the engagement number shrinks,” Alugh said. <br /><br />Gaurav hired a marketing agency One Impression later which helped streamline his income. He also shot back to fame again when he participated in Splitsvilla XI. When he was on the show—- his follower base increased to 100k. <br /><br />Currently, Gaurav promotes fashion and lifestyle brands including Bata India, Paresh Lamba Signatures, U Tropicana Resort Alibaug, and Swatch India. He has also done several acting project with top production houses including Qayamat ki raat with Balaji. "Latest is Alt Balaji’s Ragini MMS Returns 2," he added. <br /><br />
  
  
  
  
  
  
  
  
  
  
  
  
  
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<br />“Influencers with a transnational audience and millions of followers charge 6 to 7 digits for a marketing campaign. A micro influencer whose audience is in thousand charges nearly ₹6,000 for their services. On an average, influencers earn ₹20,000-30,000 a month. However, there are people who earn ₹800,000 or even a crore in a month,” said Apaksh Gupta, Founder &amp; CEO of an influencer marketing solution One Impression. <br /><br />In just a few years Gaurav’s income swelled by 4 times, said Gupta. Social media influencing has turned is the lucrative for influencers, brands and way to earn big money for influencers, marketing agencies and brands alike. In 2019, as much as <a href="https://www.businessinsider.com/the-2019-influencer-marketing-report-2019-7?IR=T">brands spent $8 billion </a>was spent on influencer marketing. The global influencer marketing is expected to hit $20 billion by 2020, with India accounting to about $75 -100 million. <br /><br />But for an influencer, it is not as easy as clicking and posting. “When someone starts influencing digitally, they may not make any money but you will have to invest a lot more time and dedication towards what you are giving to your audience. But I know many Instagram influencers who are not able to differentiate between virtual and real life. They suffer from mental illness and depression when they lose follower,” Alugh told Business Insider India. <br /><br />SEE ALSO: <br /><br /><a href="https://www.businessinsider.in/careers/news/check-out-these-latest-job-openings-in-advertising-and-media/articleshow/71885304.cms">Check out these latest job openings in Advertising and Media</a><br /><a href="https://www.businessinsider.in/entertainment/news/exclusive-motu-patlus-creators-eye-the-big-fat-chinese-cartoon-market-with-5-new-shows/articleshow/71887606.cms">EXCLUSIVE: Motu Patlu’s creators eye the big fat Chinese cartoon market with 5 new shows</a><br /><a href="https://www.businessinsider.in/entertainment/news/priyanka-chopra-gets-trolled-for-wearing-a-mask-and-commenting-on-delhis-air-quality/articleshow/71885449.cms">Priyanka Chopra gets trolled for wearing a mask and commenting on Delhi’s air quality</a><br />

A marketing consultant turned reality show star is now minting money on the internet

Franchising has really picked up pace globally. Today, it accounts for almost 50% of the retail trade in the US and 45% in Canada. However, in India the franchising sector is only a mere 2.5% of the total US $ 24 billion of retail sales. The future of franchising in India looks bright in the coming years. A report by <keyword id="210379" type="COMPANY" weightage="20" keywordseo="KPMG-India-Pvt">KPMG India Pvt</keyword>. Ltd. forecasts a four times growth of the retail sector by 2017 contributing 4% of India’s <keyword id="35050" type="CITY" weightage="20" keywordseo="gdp">GDP</keyword>, a healthy rate as compared to 10 to 25% in most developed countries. <br />
<br /> At present, India’s retail market is the fastest growing in the world and is expected to grow from US$ 450 billion to US $ 1.3 trillion by 2020. However, figures point out that small businesses are going to be the major players in the <keyword id="47445" type="UNKNOWN" weightage="20" keywordseo="Indian-market">Indian market</keyword> as they (businesses in the small and mid range) have shown consistent annual growth of 11.5%, which is higher than India’s GDP growth rate of 8%. In this article, we take a moment to take a stock of the <keyword id="2791792" type="UNKNOWN" weightage="20" keywordseo="Franchise-vs-own-business">franchise vs own business</keyword> situation in India.<br />
<br />
<strong>Laws and regulations</strong><br /> In India, small businesses have to comply with five main legal requirements governing Corporate, Tax, Labour, Environment and General. The Indian Contract Act 1872 and the Specific Relief Act 1963 for enforcement and damages for breach of contracts. businesses also have to comply with several other general laws like the Consumer Protection Act 1986, Trademarks Act 1999, <keyword id="6368276" type="COMPANY" weightage="20" keywordseo="Foreign-exchange">Foreign Exchange</keyword> Management Act 1999, Competition Act 2002, Labour Laws, and Sales Tax.<br />
<br />
While most countries have a single encompassing law to deal with ‘franchising’, in India franchising is treated ‘on par with small businesses’ as a contract and comes under the same rules and regulations.<br />
<br />
 There is no pre-contractual ‘disclosure requirements’ under law.  The Franchisor is not required to divulge any information of his business, financial standing etc., and can easily abuse his position.<br />
<br />
Often the franchisor imposes the law of his country to govern the franchising agreements. The liability of the parties is not clear. <br />
<br />
<strong>Cost Factor</strong><br />
The high franchisee fees and the royalties to be paid to the franchisor, labour etc. can create a burden on the franchisee.  Franchising usually demands location in a prime area and this cost is an additional burden to the franchisee. Logistic support from the franchisor helps minimise transport and storage costs.<br />
<br />
Most businesses in India either have single-owners or are family owned and run, (local mom and pop stores) and the capital expenditure and outlay is lesser on all counts.  They are also free to adapt and capture the local market requirements. <br />
<br />
Financing of small businesses through self-financing, family and friends is easier as compared to the higher level of investment for franchising through loans from banks and financial institutions.<br />
<br />
<strong>Market diversity</strong><br />
Uniformity of products and services, one of the cornerstones of franchising success, however cannot meet the vast and diverse Indian market with its varied needs.  The local business is ideally suited and is more successful in meeting customers’ requirements.<br />
<br />
Franchises are often well-established brand names and have the uniformity in products, price and quality. <br />
<br /> However, one should not discount the fact that most small businesses grow and expand into franchising. In India the earliest <keyword id="46181" type="UNKNOWN" weightage="20" keywordseo="Franchise">franchise</keyword> businesses were in computer education NIIT, Bata the famous shoe company and Apollo Hospitals pioneer in corporate hospital sector.<br />
<br />
Franchising has also taken over in the beauty and personal care segment.  The local beauty parlour has been replaced by franchisee spas.  The ‘Naturals’ chain, which was started about ten years back now  has a presence of over 450 outlets mostly as franchisees and is targeting a 3000 plus franchisees.<br />
<br />
Increasing globalisation has led to the foray of well known brands in all sectors from food, clothing, automobiles etc., in to the Indian markets.  Few brands like Pizza Hut, McDonalds, and KFC have established themselves all over the country and are expanding rapidly.<br />
<br /> The <keyword id="6362177" type="ORGANIZATION" weightage="20" keywordseo="union-government">Union Government</keyword> is keen to encourage the retail trade (this includes small and medium businesses and franchising) in line with its ‘Make in India’ campaign and has allowed 100% <keyword id="44528" type="ORGANIZATION" weightage="20" keywordseo="FDI">FDI</keyword> in single brand and 51% FDI in multi brand retail and <keyword id="6354679" type="ORGANIZATION" weightage="20" keywordseo="GST">GST</keyword> (Goods <keyword id="6355686" type="COMPANY" weightage="20" keywordseo="Service-tax">Service Tax</keyword>) will be effective April 2016. <br />
<br /> Under the Government’s National e-Governance Plan, in association with the <keyword id="6355001" type="CITY" weightage="20" keywordseo="FICCI">FICCI</keyword>, it has launched ‘Business Portal of India’ as part of the ‘Mission Mode Project’. The portal is a single window providing complete guidance for start ups, development and maintaining a business. It has also promised an Rs 1000 crore corpus for facilitating start ups.<br />
<br />
Government is also considering a franchise law for the speedy resolution of disputes.  The trade would however, prefer a Comprehensive Franchise legislation governing franchising business.<br />

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