<ul class="summary-list"><li>These 11 <keyword id="6358455" type="UNKNOWN" weightage="60" keywordseo="Gadgets">gadgets</keyword> will cut your food-prep time in half.</li><li>There are gadgets that will peel eggs for you, spiralize your vegetables, cut all your round produce at once, and more.</li><li>The <keyword id="47094" type="ORGANIZATION" weightage="60" keywordseo="Tools">tools</keyword> can make prepping ingredients quicker and less tedious, especially if you're making a lot of food at once.</li></ul><p><em>For more, visit:</em></p><p><a href="https://www.chefn.com/products/looseleaftm-kale-and-greens-stripper-arugula-wasabi?_pos=1&amp;_sid=9f277bb15&amp;_ss=rmp;_ss=r">Chef'n Looseleaf</a></p><p><a href="https://www.chefn.com/products/cob?_pos=1&amp;_sid=2191987b3&amp;_ss=rmp;_ss=r">Chef'n Cob Corn Stripper</a></p><p><a href="https://www.crock-pot.com/">Crock-Pot Swing and Serve</a></p><p><a href="https://www.chefn.com/collections/fruit/products/bananzatm-banana-slicer-lemon">Chef'n Bananza</a></p><p><a href="https://neggmaker.com/">The Negg</a></p><p><a href="https://www.surlatable.com/lekue-ovolette-omelette-maker/1106236.html?mrkgadid=1&amp;mrkgen=gpla&amp;mrkgbflag=0&amp;mrkgcat=cat&amp;acctid=21700000001683301&amp;dskeywordid=92700052592109141&amp;lid=92700052592109141&amp;ds_s_kwgid=58700005772685163&amp;ds_s_inventory_feed_id=97700000008343482&amp;dsproductgroupid=297785829961&amp;product_id=1106236&amp;merchid=5755698&amp;prodctry=US&amp;prodlang=en&amp;channel=local&amp;storeid=%7bproduct_store_id%7d&amp;device=c&amp;network=g&amp;matchtype=&amp;locationid=%7bloc_phyiscal_ms%7d&amp;creative=190806882952&amp;targetid=pla-297785829961&amp;campaignid=803390144&amp;adgroupid=39757778777&amp;&amp;affsrcid=AFF0005&amp;utm_source=google&amp;utm_medium=cpc&amp;utm_term=&amp;utm_campaign=803390144&amp;creative=190806882952&amp;device=c&amp;matchtype=&amp;gclid=EAIaIQobChMIhO75ouvR6QIVVODICh1sbQ8VEAQYASABEgJWWPD_BwE&amp;gclsrc=aw.dsamp;creative=190806882952&amp;device=c&amp;matchtype=&amp;gclid=EAIaIQobChMIhO75ouvR6QIVVODICh1sbQ8VEAQYASABEgJWWPD_BwE&amp;gclsrc=aw.ds">Microwave Omelet Maker</a></p><p><a href="https://www.amazon.com/slicex">SliceX</a></p><p><a href="https://simposh.com/shop/ols/products/easy-food-dicer">Simposh Easy Food Dicer</a></p><p><a href="https://chefrandall.com/collections/bolo#home">Bolo Rolling Knife</a></p><p><a href="https://www.josephjoseph.com/en-us/chop2pot">Chop2Pot</a></p><p><a href="https://www.oxo.com/categories/cooking-and-baking/cut-slice-chop/3-blade-hand-held-spiralizer.html?gclid=EAIaIQobChMI0qaP0-rR6QIVg4vICh0oqgTmEAQYAyABEgL8vPD_BwE">OXO Good Grips handheld spiralizer</a></p>

These 11 gadgets will cut your food-prep time in half

<ul class="summary-list"><li>These are 13 of the most useful and visually satisfying <keyword id="27180" type="ORGANIZATION" weightage="60" keywordseo="kitchen">kitchen</keyword> <keyword id="6358455" type="UNKNOWN" weightage="60" keywordseo="Gadgets">gadgets</keyword>.</li><li>The gadgets include an egg separator, a <keyword id="6355507" type="UNKNOWN" weightage="60" keywordseo="Fish">fish</keyword> skinner, a banana slicer, and a vegetable dicer.</li><li><a href="https://www.thisisinsider.com/?hprecirc-bullet">Visit Insider.com for more stories.</a> </li></ul><em>Find them here:</em><br /><br /><a href="https://www.youtube.com/watch?v=V_8kpS30VQk">Clever Cutter</a><br /><br /><a href="https://www.fishskinner.com/">Fish skinner</a><br /><br /><a href="http://www.pelamatic.com/">Fruit peeler</a><br /><br /><a href="https://en.boska.com/products/partyclette-togo-taste">Personal raclette</a><br /><br /><a href="https://offundo.co.uk/">Butter spreader</a><br /><br /><a href="https://www.bydash.com/product/dash-electric-mandoline/">Electric mandoline</a><br /><br /><a href="https://www.chefn.com/catalog/product/view/id/139/s/bananzatm-banana-slicer-lemon/category/23/">Banana slicer</a><br /><br /><a href="https://www.kitchenaid.com/countertop-appliances/stand-mixers/attachments/p.vegetable-sheet-cutter-attachment.ksmsca.html">KitchenAid vegetable sheet cutter </a><br /><br /><a href="https://whiskwiper.com/">Whisk Wiper</a><br /><br /><a href="http://meetbolo.com/">Bolo rolling knife</a><br /><br /><a href="https://www.tovolo.com/product/silicone-yolk-out-tm-2/">Egg separator</a><br /><br /><a href="https://www.youtube.com/channel/UCapVr_itQ3Djug54ZEpa78A">Rolling pin for ravioli</a><br /><br />Read the original article on <a href="https://www.insider.com/13-satisfying-kitchen-gadgets-to-use-2020-2">Insider</a>

These are 13 of the most satisfying kitchen gadgets to use

<p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5c1a98c756cdcf0a6450a29b-1500/81twpdrkp3lsl1500.jpg" border="0" alt="avocado slicer" data-mce-source="Amazon" data-mce-caption="OXO Good Grips 3-in-1 avocado slicer." data-link="https://www.amazon.com/OXO-Good-Grips-Avocado-Slicer/dp/B0088LR592" /><p class="source"><span><a href="https://www.amazon.com/OXO-Good-Grips-Avocado-Slicer/dp/B0088LR592">Amazon</a></span></p><p class="caption">The OXO Good Grips 3-in-1 avocado slicer.</p></div><p></p></div></div></p><ul class="summary-list"><li><strong>In most cases, if a <a href="https://www.businessinsider.com/category/products">product</a> seems too good to be true, it probably is and will underperform when used in real life.</strong></li><li><strong>But sometimes a given <a href="https://www.businessinsider.com/category/products">gadget</a> really can simplify your life; when it comes to cooking products, that can mean meal prep that's quicker, cleaner, and safer, too.</strong></li><li><strong> From an avocado slicer to non-stick pans, these ten <a href="https://www.businessinsider.com/category/products">cooking products</a> might seem like gimmicks that over-promise results, but try them yourself and you'll see they really are a cut above.</strong></li></ul><p> </p><p><span style="font-weight: 400;">Certain pieces of kitchen accouterment are indispensable. No kitchen is complete without a few great knives and a good set of pots and pans, for example, and there's really no way to improve upon a sharp knife and a large pan. </span></p><p><span style="font-weight: 400;">Still other kitchen tools are basically useless, adding layers of complexity to the culinary process for no appreciable reason. (Banana slicer, I'm looking at you. Also garlic presses make a wretched mess - just use your knife and slice away.) </span></p><p><span style="font-weight: 400;">There are, however, a plethora of kitchen <a href="https://www.businessinsider.com/category/products">gadgets</a> that might seem like gimmicks but really do work, making cooking and meal prep faster, cleaner, and safer, too. Some can even help you cook healthier foods without sacrificing flavor. </span></p><p><span style="font-weight: 400;">If you love preparing food at home but wouldn't mind a few hacks to make your time in the kitchen more efficient, then treat yourself to a few of these kitchen <a href="https://www.businessinsider.com/category/products">products</a> that actually work.</span></p>

10 'As Seen On TV' cooking products that actually work

<p></p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5ba4e074ea40027d118b4567-1871/screen%20shot%202018-09-18%20at%20121126.png" border="0" alt="needle strawberry australia" data-mce-source="7 News/Youtube" data-mce-caption="A needle in a strawberry."><p class="source"><span>7 News/Youtube</span></p><p class="caption">A needle in a strawberry.</p></img></div><p></p></div></div><ul class="summary-list"><li>Australia is in the grip of a bizarre crisis in which people keep finding needles hidden inside strawberries.</li><li>Attempts by the police, supermarkets, and the Australian government to halt the phenomenon have so far come to nothing.</li><li>As a result regular Australians are changing the way that they consume strawberries, so they can keep eating them without the risk of swallowing a needle.</li><li>Some are using&#xa0;egg-slicers and blenders to slice the berries and uncover any hidden metal, or cooking with strawberry flesh instead of just eating it.</li><li>Ideas are circulating under the cheery #SmashAStrawb hashtag.</li></ul><p>People in Australia are so terrified of swallowing needles hidden in their strawberries, and have turned to other ways to eat them instead.</p><p>Since earlier in September, people have been finding sewing needles and other sharp metal objects hidden in fruit, including in apples, bananas, and a mango.&#xa0;Police have received <a href="http://uk.businessinsider.com/australia-has-100-reports-of-needles-in-strawberries-bananas-apples-2018-9">over 100 reports of hidden needles</a>&#xa0;so far.</p><p>Responses by companies, police, and politicians have so far failed to make much of a difference to the crisis.</p><p>As a result, ordinary Australians are coming up with ways to eat strawberries without biting into them and potentially ingesting a needle.</p><p>The response is partly motivated by a desire to help strawberry farmers, whose businesses have been hit badly by fears of hidden needles.</p><p>A popular Instagram post from personal trainer&#xa0;Yasmine Lintvelt showed her using an egg-slicer to cut up her strawberry so she could eat it in slices:</p><p>The #SmashAStrawb hashtag has also been trending in Australia. "Smash" here has a double meaning - the word is also Australian slang for eating lots of something, as well as literally smashing the fruit up.</p><p>A Twitter user under the name Wendy Wood posted images showing strawberry rum cocktails as an idea to get around the needle problem (her post is embedded above).</p><p>The National Party of Australia, which has its roots in farmers and the agricultural community, posted a popular cartoon urging people to&#xa0;"Cut 'em up. Don't cut 'em out."&#xa0;&#xa0;</p><p>Chelsie Sloane, a reporter for local media in the city of Perth, posted her solution, a chocolate pizza with slice-up strawberries on top:</p><p>Natalie Brant used the hashtag to share her strawberry tarts using thinly-sliced berries:</p><p>Caroline Carter said that she had swapped her avocado toast to feature strawberries instead:</p><p>Making jam is another popular choice. MP Deb Frecklington, who leads the Liberal Party of Australia, posted a recipe on Facebook which she said she was using:</p><p>Media outlets <a href="https://www.theguardian.com/food/2018/sep/20/strawberry-crisis-eight-easy-ways-to-use-up-your-excess-fruit">like the Guardian Australia</a>&#xa0;joined in by publishing exotic strawberry recipes including a strawberry granita by celebrity chef Yotam Ottolenghi, a sparkling strawberry jelly, strawberry lassi (a type of milk drink) and strawberry "fruit leather."</p><p>In the meantime, police continue to hunt for perpetrators, but have not given any substantive updates since arresting one person - a child -whom Australian media say admitted to hiding needles.</p><p>On Thursday lawmakers in Australia amended the Criminal Code Act 1995, increasing the maximum punishment for those tampering with food - which would cover hiding needles - from 10 years to 15.</p><div><blockquote class="twitter-tweet" lang="en"><p>I'm helping. <a href="https://twitter.com/hashtag/strawberryfarmers?src=hash&amp;ref_src=twsrc%5Etfw">#strawberryfarmers</a> <a href="https://twitter.com/hashtag/strawberrygrowers?src=hash&amp;ref_src=twsrc%5Etfw">#strawberrygrowers</a> <a href="https://twitter.com/hashtag/smashastrawb?src=hash&amp;ref_src=twsrc%5Etfw">#smashastrawb</a> <a href="https://twitter.com/hashtag/noneedleshere?src=hash&amp;ref_src=twsrc%5Etfw">#noneedleshere</a> <a href="https://t.co/xghHOt6AuW">pic.twitter.com/xghHOt6AuW</a></p>- Wendy Wood  (@WendyLWood) <a href="https://twitter.com/mims/statuses/1042010134140993536?ref_src=twsrc%5Etfw">September 18, 2018</a></blockquote><script async="" src="//platform.twitter.com/widgets.js" charset="utf-8"></script></div><div>    <iframe src="//instagram.com/p/Bn3Mp0_A2Fi/embed/" width="540" height="auto" frameborder="0" scrolling="no" allowtransparency="true">    </iframe></div><div><blockquote class="twitter-tweet" lang="en"><p>Cut 'em up. <br><br>Don't cut 'em out 🍓<a href="https://twitter.com/hashtag/smashastrawb?src=hash&amp;ref_src=twsrc%5Etfw">#smashastrawb</a> <a href="https://t.co/bvjFck2PbK">pic.twitter.com/bvjFck2PbK</a></br></br></p>- The Nationals WA  (@TheNationalsWA) <a href="https://twitter.com/mims/statuses/1041853616271720448?ref_src=twsrc%5Etfw">September 18, 2018</a></blockquote><script async="" src="//platform.twitter.com/widgets.js" charset="utf-8"></script></div><div><blockquote class="twitter-tweet" lang="en"><p>You missed out <a href="https://twitter.com/Barnsy_Lisa?ref_src=twsrc%5Etfw">@Barnsy_Lisa</a> 🤭🍓<a href="https://twitter.com/hashtag/smashastrawb?src=hash&amp;ref_src=twsrc%5Etfw">#smashastrawb</a> <a href="https://twitter.com/6PR?ref_src=twsrc%5Etfw">@6PR</a> <a href="https://t.co/okCz20pC2u">pic.twitter.com/okCz20pC2u</a></p>- Chelsie Stone  (@stone_chelsie) <a href="https://twitter.com/mims/statuses/1041989698535731200?ref_src=twsrc%5Etfw">September 18, 2018</a></blockquote><script async="" src="//platform.twitter.com/widgets.js" charset="utf-8"></script></div><div><blockquote class="twitter-tweet" lang="en"><p><a href="https://twitter.com/hashtag/smashastrawb?src=hash&amp;ref_src=twsrc%5Etfw">#smashastrawb</a> have a go everyone. Strawberry tarts using the best of WA strawberries -yum! <a href="https://t.co/mmvwt5kBAs">pic.twitter.com/mmvwt5kBAs</a></p>- natalie briant  (@NatalieBriant) <a href="https://twitter.com/mims/statuses/1041904455002677248?ref_src=twsrc%5Etfw">September 18, 2018</a></blockquote><script async="" src="//platform.twitter.com/widgets.js" charset="utf-8"></script></div><div><blockquote class="twitter-tweet" lang="en"><p><a href="https://twitter.com/hashtag/SmashAStrawb?src=hash&amp;ref_src=twsrc%5Etfw">#SmashAStrawb</a> bye bye avocado 🥑 on toast here's a toast to our Aussie <a href="https://twitter.com/hashtag/Strawberries?src=hash&amp;ref_src=twsrc%5Etfw">#Strawberries</a> 🍓 <a href="https://t.co/InahHcC1bS">pic.twitter.com/InahHcC1bS</a></p>- Caroline Carter  (@CCarter163) <a href="https://twitter.com/mims/statuses/1041999470261489669?ref_src=twsrc%5Etfw">September 18, 2018</a></blockquote><script async="" src="//platform.twitter.com/widgets.js" charset="utf-8"></script></div><div><iframe src="https://www.facebook.com/plugins/post.php?href=https%3A%2F%2Fwww.facebook.com%2FDebFrecklingtonMP%2Fposts%2F1516432411790483&amp;width=500" width="500" height="510" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowtransparency="true" allow="encrypted-media"></iframe></div>    <div class="margin-top">        <h3>NOW WATCH: <a href="https://www.businessinsider.com/millennials-try-cracker-barrel-first-time-2018-8">We had millennials try Cracker Barrel for the first time</a></h3>        <div>            <iframe class="bijwplayerclass" data-player="jwplayer" src="https://content.jwplatform.com/players/yBR5QTBU-CEZHWCBG.html" width="100%" height="100%" frameborder="0" scrolling="auto" style="margin:0px;" allowfullscreen=""></iframe><script>function receiveMessage(event){ console.log(event.data.fullscreen); Android.fullscreen(event.data.fullscreen); }window.addEventListener("message", receiveMessage, false);</script>        </div>    </div>

Australians are changing the way they eat strawberries after more than 100 people found needles hidden inside them

<p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5bab477991ff6d546a8b4568-1862/screen shot 2018-09-18 at 121126.png" border="0" alt="needle strawberry australia" style="color: #000000;" data-mce-source="7 News/Youtube" data-mce-caption="A needle in a strawberry." /><p class="source"><span>7 News/Youtube</span></p><p class="caption">A needle in a strawberry.</p></div><p></p></div></div></p><ul class="summary-list"><li>More than 100 reports of needles hidden in fruit rocked Australia during September.</li><li>Now the problem has gone international as a man found a thin piece of wire in strawberries in Mahota, Singapore, and needles were found in strawberries in Auckland, New Zealand.</li><li>Singapore's largest supermarket FairPrice stopped importing Australian strawberries on Monday.</li><li>The Australian government is so concerned it changed the law on September 20 - people could now get 15 years for contaminating fruit, and 10 for hoaxes and pranks.</li></ul><p>Australian strawberries containing sharp metal and needles have been discovered in New Zealand and Singapore - the first international reports since more than 100 people reported finding them in Australian fruit during September.</p><p><a href="https://www.straitstimes.com/singapore/ava-looking-into-allegation-of-metal-piece-in-strawberries">The Straits Times reported</a> a man finding a sharp metal wire in a punnet of strawberries imported from Perth, Australia, and bough in Mahota, Singapore, on September 19.</p><p>On Monday, Singapore's largest supermarket, FairPrice, stopped importing Australian strawberries, <a href="https://www.tnp.sg/news/singapore/fairprice-stops-australia-strawberry-imports-due-needle-scare">The New Paper reported.</a></p><p><span>The Agri-Food and Veterinary Authority of Singapore (AVA) is looking into the case, The New Paper reported. </span></p><p><span>The paper also reports that Sheng Siong, the third biggest store in Singapore, requested that suppliers use metal detectors to check each punnet of strawberries.</span></p><p>Singapore is over 2,400 miles away from Perth on Australia's west coast, where the strawberries came from. </p><p><span>Closer to Australia, <a href="https://www.tvnz.co.nz/one-news/new-zealand/needles-found-in-strawberries-auckland-countdown">TV New Zealand 1</a> reported on Sunday that multiple needles had been found in one punnet of strawberries sold at a Countdown store in Auckland. </span></p><p><span><a href="https://edition.cnn.com/2018/09/23/world/strawberries-new-zealand-australia/index.html">CNN then reported</a> that the chain had stopped importing Choice brand Australian strawberries as a result on Sunday.</span></p><p><span><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5bab47a8e55aa895698b4568-1899/screen shot 2018-09-19 at 135656.png" border="0" alt="needle apple australia" data-mce-source="Channel 7 News" data-mce-caption="A needle was found in an apple." /><p class="source"><span>Channel 7 News</span></p><p class="caption">A needle was found in an apple.</p></div><p></p></div></div></span></p><p>There have been over 100 reports across every Australian state of needles and sharp metal objects hidden<span> </span>in strawberries,<span> </span><a href="https://www.bbc.co.uk/news/world-australia-45556584">an apple, a banana</a>, an <a href="https://www.centralwesterndaily.com.au/story/5668104/contamination-wire-found-in-apple-and-another-needle-in-strawberry/">orange</a>, and<span> </span><a href="https://www.news.com.au/lifestyle/food/food-warnings/woolworths-stepping-up-attempts-to-stop-strawberry-sabotage-in-its-stores/news-story/2c99763b8f769c1b7b74aa04d2c99336">a mango,</a> since a <a href="https://www.facebook.com/joshua.gane.794/posts/329116297664019">man found a needle in a Queensland strawberry on September 9</a>.</p><p>On September 19, Australian Prime Minister Scott Morrison said anybody who hid a needle in a strawberry was "a coward and a grub."</p><p>"It's not a joke. It's not funny," he told reporters. "You are putting the livelihoods of hardworking Australians at risk, and you are scaring children."</p><p>He added: "And if you do that sort of thing in this country, we will come after you, and we will throw the book at you."</p><p><a href="https://www.attorneygeneral.gov.au/Media/Pages/tougher-penalties-for-fruit-contamination-19-september-2018.aspx">The Australian government is so concerned it changed the law on September 20 - people can now get 15 years for contaminating fruit, and 10 for hoaxes and pranks.</a></p><p>Australian people are trying to support strawberry farmers by <a href="http://uk.businessinsider.com/australia-strawberry-crisis-people-swap-eating-habits-to-avoid-needles-2018-9">finding new ways to eat strawberries safely, like cutting them with an egg slicer. </a></p><p>The governments of Western Australia, New South Wales, and Queensland are all offering a reward of 100,000 Australian dollars, or $72,000, for information.</p><p>The police said on September 19 that they had arrested one person in connection with the phenomenon.</p><p>"In the last two days we found a young person has admitted to a prank, including putting needles in strawberries, and he'll be dealt with under the youth cautioning system," Stuart Smith, a senior officer in the New South Wales police force, said, according to News.com.au.</p><p><span>Australia's biggest supermarket chain Woolworths announced on September 20 that it <a href="http://uk.businessinsider.com/australian-store-woolworths-stops-selling-needles-people-hiding-them-in-fruit-2018-9">was temporarily removing needles from sale.</a> All 995 Woolworths branches were affected.</span></p>    <div class="margin-top">        <h3>NOW WATCH: <a href="https://www.businessinsider.com/millennials-try-cracker-barrel-first-time-2018-8">We had millennials try Cracker Barrel for the first time</a></h3>        <div>            <iframe class="bijwplayerclass" data-player="jwplayer" src="https://content.jwplatform.com/players/yBR5QTBU-CEZHWCBG.html" width="100%" height="100%" frameborder="0" scrolling="auto" style="margin:0px;" allowfullscreen=""></iframe><script>function receiveMessage(event){ console.log(event.data.fullscreen); Android.fullscreen(event.data.fullscreen); }window.addEventListener("message", receiveMessage, false);</script>        </div>    </div>

Australia's needles in strawberries crisis has reportedly spread to 2 more countries

<p><keyword id="18635" type="CITY" weightage="60" keywordseo="Amazon">Amazon</keyword>'s customer reviews are tremendously helpful. And when they're not helpful, they're pretty hilarious.</p>
<p>The e-commerce behemoth put out <a href="http://www.amazon.com/gp/feature.html/?ie=UTF8&amp;camp=1789&amp;creative=390957&amp;docId=1001250201&amp;linkCode=ur2&amp;nav_sdd=aps&amp;pf_rd_i=507846&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_p=1592750982&amp;pf_rd_r=0GZQH2EPG90KPMYY6F0P&amp;pf_rd_s=center-B2&amp;pf_rd_t=101&amp;tag=techblock-20">this collection</a> of its funniest customer reviews. Here are our favorites.</p>
<h3>The Hutzler 571 Banana Slicer: "Gone are the days of biting off slice-sized chunks of banana and spitting them onto a serving tray…. Next on my wish list: a kitchen tool for dividing frozen water into cube-sized chunks."</h3>
<p><div class="image-container" style="width:800px"><div class="image"><img src="http://static5.businessinsider.com/image/520e470eecad04b825000021-1085-509/screen%20shot%202013-08-16%20at%2011.36.15%20am.png?maxX=800" border="0" alt="Screen Shot 2013 08 16 at 11.36.15 AM" width="800" /><p class="source">Screenshot</p></div></div></p>
<h3>Three Wolf Moon T-Shirt: "I believe that wearing this t-shirt has made me a better man, which is remarkable because, well....I'm a chick."</h3>
<p><div class="image-container" style="width:800px"><div class="image"><img src="http://static4.businessinsider.com/image/520e479869bedd235d000017-1011-475/screen%20shot%202013-08-16%20at%2011.38.44%20am.png" border="0" alt="Screen Shot 2013 08 16 at 11.38.44 AM" width="800" /><p class="source">Screenshot</p></div></div></p>
<h3>Tuscan Whole Milk, 1 Gallon: "Do you have any idea where this stuff comes from? It's excreted by squeezing the wobbly thingie on the UNDERSIDE OF A COW! That's hardly made clear anywhere on the label."</h3>
<p><div class="image-container" style="width:800px"><div class="image"><img src="http://static3.businessinsider.com/image/520e4831ecad04be27000025-1032-517/screen%20shot%202013-08-16%20at%2011.41.19%20am.png" border="0" alt="Screen Shot 2013 08 16 at 11.41.19 AM" width="800" /><p class="source">Screenshot</p></div></div></p>
<h3>Uranium Ore: "I purchased this product 4.47 Billion Years ago and when I opened it today, it was half empty."</h3>
<p><div class="image-container" style="width:800px"><div class="image"><img src="http://static3.businessinsider.com/image/520e490869bedd225d00002f-1004-470/screen%20shot%202013-08-16%20at%2011.44.50%20am.png" border="0" alt="Screen Shot 2013 08 16 at 11.44.50 AM" width="800" /><p class="source">Screenshot</p></div></div></p>
<h3>Accoutrements Horse Head Mask: "It is day 87 and the horses have accepted me as one of their own. I have grown to understand and respect their gentle ways."</h3>
<p><div class="image-container display-table"><div><div class="image"><img src="http://static4.businessinsider.com/image/520e496069bedd9a5f000012-979-396/screen shot 2013-08-16 at 11.46.17 am.png" border="0" alt="Screen Shot 2013 08 16 at 11.46.17 AM" /><p class="source">Screenshot</p></div></div></div></p><p class="tagline">Disclosure: Jeff Bezos is an investor in Business Insider through his personal investment company Bezos Expeditions.</p>

Here Are Some Of Amazon's Funniest Product Reviews Of All Time

<p><table class="image-container float_right click-to-enlarge" width="200"><tr><td><div class="image"><a title_source="Amazon" title_caption="Relaxman: " This="" is="" way="" too="" large="" of="" a="" capsule="" to="" swallow.="" class="zoomin" href="http://static3.businessinsider.com/image/5102f07feab8eaae78000003-960/relaxman.png"><span class="click-to-enlarge-icon" title="Click to enlarge"></span><img src="http://static3.businessinsider.com/image/5102f07feab8eaae78000003-332/relaxman.png" border="0" alt="relaxman" /></a></div><p class="source">Amazon</p><p class="caption">Relaxman: "This is way too large of a capsule to swallow."</p></td></tr></table>Here's the problem: You've got a new product. You want to sell it on <keyword id="18635" type="CITY" weightage="60" keywordseo="Amazon">Amazon</keyword>. Commenters then ruthlessly lampoon your company by posting sarcastic reviews underneath it.</p>
<p>The reviews become a bigger draw than your product.</p>
<p>Do you enjoy the extra traffic — and possible sales — your Amazon page will receive? Or do you remove the product from sale to protect your brand?</p>
<p>Here are 15 products sold on Amazon that fell  victim to the meme of over-the-top sarcastic product reviews, from the three-wolf T-shirt ("<span>I, like a wolf, am a mysterious loner</span>") to the banana slicer ("my parole officer introduced me to this kitchen marvel and my life was changed.")</p><p class="tagline">Disclosure: Jeff Bezos is an investor in Business Insider through his personal investment company Bezos Expeditions.</p>

15 Of The Most Sarcastic Amazon Product Reviews Ever

<p><div class="image-container float_right"><div class="image"><img src="http://static6.businessinsider.com/image/528f7de06bb3f7ec63546a67-800-600/ladybug-on-leaf.jpg?maxX=480" border="0" alt="Ladybug on leaf" width="480" /><p class="source"><a href="http://www.flickr.com/photos/james_mann/9438720000/sizes/c/in/photolist-fo4UBJ-7WDCCf-bZToWy-8tnwZb-82ycvr-ds4jvj-9KFFCN-7WDCHW-c46BA7-c46B59-85sSTM-ds4ain-c46BfJ-c46BiW-c46B7L-bCQmmc-d9K4FB-c46BbL-c46B1q-c46Bo1-c46BwJ-c46Bsb-eijako-eijamJ-eijaG1-eidqBg-eijavS-eidqLn-eidqFe-83jcFC-9SHMr9-9SHyGo-9SJyxW-9SFjiZ-9SFMg6-9SJ9ub-9SJqeY-9SESrn-9SFmVB-9SEXnn-9SJ3YE-9SEMit-9SFsgg-9SF61g-9SEJPg-9SFDo6-9SEDig-9SEPLg-9SHSqd-9SFJGV-9SF8GX/">Flickr/James P. Mann</a></p></div></div>Of all the places you'd expect a large corporation to go trying to make friends, <keyword id="334157" type="COMPANY" weightage="60" keywordseo="Reddit">Reddit</keyword> would be one of the most risky locales you could imagine. Its famously clever users don't suffer fools gladly, and they're absolutely merciless when it comes to people or companies they find patronizing (<a href="http://observer.com/2012/02/woody-harrelson-and-the-no-good-very-bad-reddit-ama/">just ask Woody Harrelson</a>).</p>
<p>And yet, when <keyword id="46283" type="CITY" weightage="60" keywordseo="Nissan">Nissan</keyword> decided to test its luck to promote the new Versa Note two weeks ago, <a href="http://digiday.com/brands/nissan-reddit/">it actually won over more Redditors than it upset</a>.</p>
<p>The brand did it with perhaps the most tried and true method of winning people's affection the world has ever known: Gifts. Lots and lots of gifts.</p>
<p>To highlight the fact that the Versa Note is the first automobile ever to be sold on Amazon, two Nissan community managers asked the Reddit community what they'd like from the site, and then fulfilled an impressive number of the sometimes outlandish requests that were made. While a number of Reddit users (like the one <a href="http://www.reddit.com/comments/1q1ke7/thank_you_reddit/cd8y4wh">who asked for gold-plated toilet paper</a>) had to settle for Reddit's premium Gold subscription, the Reddit community took in <a href="http://www.reddit.com/r/pics/comments/1qn44p/thanks_nissanusa_they_gave_a_ton_of_stuff_from/cdf5a1t">a pretty impressive haul</a> that included a <a href="http://www.reddit.com/comments/1q1ke7/thank_you_reddit/cd8zula">tablet</a>, a <a href="http://www.reddit.com/comments/1q1ke7/thank_you_reddit/cd9k101">diamond necklace</a>, and <a href="http://www.reddit.com/comments/1q1ke7/thank_you_reddit/cd92tz6">a package of 4,500 live ladybugs</a> (you can find them <a href="http://www.amazon.com/Live-Ladybugs-Hirts-Gardens-Approximately/dp/B0057AZ9JU/ref=pd_sbs_lg_2">here</a>, if you're interested).</p>
<p>The stunt was a success, at least as far as winning the hearts and minds of the people who interacted with Nissan in the thread. Most of the responses to Nissan's community managers, Ashley and Natalie, were positive, and one Redditor even started a separate "<a href="http://www.reddit.com/r/pics/comments/1qn44p/thanks_nissanusa_they_gave_a_ton_of_stuff_from/">Thanks, NissanUSA</a>" thread in return.</p>
<p>What Nissan's Reddit experience shows is that brands can succeed in even the most hostile of public forums so long as they have an idea of what kind of users they're going to encounter and go in with a clear plan of how they are going to provide those users with value.</p>
<p>In addition to the obvious value of giving away free stuff, Ashley and Natalie charmed the mostly male Reddit community (it's unlikely that the selection of two women for this mission was coincidental) by <a href="http://www.reddit.com/comments/1q1ke7/thank_you_reddit/cd943r1">handling criticism with humility</a>, <a href="http://www.reddit.com/comments/1q1ke7/thank_you_reddit/cd9rii7">trading witty responses</a> with commenters, and <a href="http://www.reddit.com/comments/1q1ke7/thank_you_reddit/cd932n9?context=3">laughing it off</a> when they were inevitably hit on.</p>
<p>Here's the complete list of everything Ashley and Natalie bought Redditors from Amazon, <a href="http://www.reddit.com/r/pics/comments/1qn44p/thanks_nissanusa_they_gave_a_ton_of_stuff_from/cdf5a1t">as cataloged by NissanUSA's Reddit handle</a>:</p>
<p>A grow a boyfriend kit, roller skates, new boots, "How to Avoid Huge Ships" (book), a Calvin and Hobbes book set, the ultimate bacon sampler, a horse mask, a three-wolf moon shirt, a 17'' catfish pillow, "LOVE" (Beatles soundtrack), "Cooking with Coolio" (book), 4,500 ladybugs, a banana slicer, a bookmark, a skull cap, "How to Sharpen Pencils" (book), a pizza cutter, a headset stand, a puzzle, diapers, a French press, "Battlefield 4" (video game), a chair, a camera microphone, a necklace, a bean-bag bed, a scooter suitcase, a KitchenAid, and a Nexus 10 tablet.</p>

Why Nissan Bought Someone 4,500 Ladybugs

<p><div class="image-container float_right" style="width:400px"><div class="image"><img src="http://static1.businessinsider.com/image/50f84a6fecad04c407000006-572/confused-surprised-shocked-disgusted-confusion-what.jpg?maxX=400&amp;maxY=300" border="0" alt="confused-surprised-shocked-disgusted-confusion-what" width="400" height="300" /></div><p class="source"><a href="http://www.flickr.com/photos/acearchie/4369849179/sizes/z/in/photostream/">Flickr/acearchie</a></p></div>Career site <keyword id="6370752" type="COMPANY" weightage="60" keywordseo="Glassdoor">Glassdoor</keyword> has compiled <a href="http://www.glassdoor.com/blog/top-25-oddball-interview-questions/">its annual list of the oddest job interview</a> questions that companies ask, and – surprise! – there's a bunch of questions from tech companies like Google, Amazon and Salesforce.com.</p>
<p>Glassdoor analyzed more than 300,000 <keyword id="1394692" type="UNKNOWN" weightage="60" keywordseo="Interview-Questions">interview questions</keyword> asked at real job interviews and posted by people who use its website to come up these whoppers.</p>
<p><a href="http://www.businessinsider.com/tough-interview-questions-glassdoor-2013-1">We posted the full list of 25 here</a>, but here's a rundown of the ones asked by tech companies.</p>
<p>How would you answer them? We've shared our thoughts:</p>
<p><strong>How many cows are in Canada?</strong> Google asked a person applying for a job as a local data quality evaluator. Answer: about 7 million, <a href="http://wiki.answers.com/Q/How_many_cows_in_Canada">according to Wiki Answers.</a> (And yes, we Googled it.)</p>
<p><strong>What songs best describe your work ethic?</strong> Asked at Dell for a consumer sales job. Possible good answer: <span class=" yt-uix-expander-head">Depeche Mode's "Work Hard" </span></p>
<p><strong>Jeff Bezos walks into your office and says you can have a million dollars to launch your best entrepreneurial idea. What is it?</strong> Asked at Amazon for a product development job. Here's our list: <a href="%20http://www.businessinsider.com/13-ideas-invent-2012-1">14 Startups That Would Be Awesome...If Only They Existed</a></p>
<p><strong>How would people communicate in a perfect world?</strong> Asked at Novell for a software engineer job. Obvious answer: telepathy. Better answer (<a href="http://www.glassdoor.com/Interview/How-would-people-communicate-in-a-perfect-world-QTN_287632.htm">posted on Glassdoor</a>): Always in person, face-to-face. That answer leads to a discussion of videoconferencing tech, which is a lot easier tech problem to solve than telepathy.</p>
<p><strong>What’s your favorite song? Perform it for us now.</strong> Asked at LivingSocial for an adventures city manager job. If you're not a great singer, might we suggest Kelly Clarkson's "What Doesn't Kill You Makes You Stronger"? And if you can sing, you'll have this one covered.</p>
<p><strong>Have you ever stolen a pen from work?</strong> Asked by Jiffy Software for a software architect job. Obvious answer: Yes, but not on purpose. Better answer: In the grand scheme, no. I've probably brought more pens to the office and left them there as I've taken home.</p>
<p><strong>What kitchen utensil would you be?</strong> Asked by Bandwidth.com for a marketer job. Best answer we've seen (<a href="http://www.glassdoor.com/Interview/What-kitchen-utensil-would-you-be-QTN_330452.htm">posted on Glassdoor</a>): <a href="http://www.amazon.com/Hutzler-5717-571-Banana-Slicer/dp/B0047E0EII/ref=cm_cr_pr_product_top">The Hutzler 571 Banana Slicer </a></p>
<p><strong>If you could be anyone else, who would it be? </strong>Asked by Salesforce.com for a sales representative job. Obvious, ingratiating answer: Marc Benioff. Better answer: Anyone from our list of <a href="http://www.businessinsider.com/most-enviable-lives-2012-11">15 Tech Geniuses Living Fabulous, Enviable Lives</a></p>
<p><strong>Don't miss <a href="http://www.businessinsider.com/the-10-best-enterprise-tech-employers-2012-12" class="title">The 10 Best Enterprise Tech Companies To Work For</a></strong></p><p class="tagline">This story was originally published by <a href="http://www.glassdoor.com/" target="_blank">Glassdoor.</a></p>

The Weirdest Interview Questions Tech Companies Ask

<p><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/57d7628ab0ef97eb018b5303-2400/brianelliott662 (1).jpg" alt="Brian Elliott" data-mce-source="Google" /><p class="source"><span>Google</span></p><p class="caption">Google Express general manager Brian Elliott.</p></div><p></p></div></div>Google wants to get serious about its Amazon Prime competitor, Express.</p><p>The speedy online delivery service plans to spread its coverage from roughly 20 states and regions to the entire country by the end of the year, general manager Brian Elliott tells Business Insider.</p><p>To make that possible, the group made the "hard decision" to kill part of its grocery business and stop selling perishables, like fresh fruit and vegetables, <a href="http://www.businessinsider.com/google-expands-express-delivery-service-to-perishables-2016-2">a pilot it started this February</a> in parts of San Francisco and Los Angeles.</p><p>"We've been testing a lot of different things, figuring what works, and how it works," Elliott says. "And now we're really, dramatically scaling the business."</p><h2>Nation-wide coverage and new partnerships</h2><p>Google launched its Shopping Express delivery service back in 2013, in part to <a href="http://www.recode.net/2014/7/6/11628570/inside-googles-big-plan-to-race-amazon-to-your-door">avert Amazon's encroach on its product search territory</a>. More and more, people were beginning their searches for water bottles, flat screen TVs, <a href="http://www.businessinsider.com/the-most-hilarious-amazon-reviews-2014-8">banana slicers</a>, you name it, on Amazon instead of Google, which threatened the search engine's ads business. Express was a way for Google to reinstate itself as the go-to choice for product searches and to make it easier for people to actually buy the goods they found.</p><p>In the three years since, though, it's had some struggles, including having to make<a href="http://recode.net/2015/08/19/google-express-plans-to-shut-down-its-two-delivery-hubs/">tweaks to its delivery model</a> and some <a href="http://www.businessinsider.com/tom-fallows-uber-interview-about-google-2015-6">executive turnover</a>. The division <a href="http://www.recode.net/2014/11/7/11632686/uber-hires-googles-same-day-delivery-boss">lost its founding boss, Tom Fallows, to Uber</a> in late 2014 and had several temporary execs until Elliott took over almost exactly a year ago. Now, he says, Shopping Express has finally figured out its business enough to start scaling up.</p><p><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/56e4c7e69105841c008b605c-2400/img_8060.jpg" alt="Google Express" data-mce-source="Business Insider" /><p class="source"><span>Business Insider</span></p><p class="caption">Here's a Google Express order from Whole Foods that hit ~$34 (not including the olive oils in the back).</p></div><p></p></div></div>Instead of a one-size-fits-all-regions delivery style, Express will offer a combination of same-day, overnight, and two-day delivery options. Users can either pay a $4.99 minimum delivery fee for each store order, or a yearly $95 membership fee that eliminates the per-store fee. Shoppers can also test the service through a $10-a-month plan.</p><p>As of now, Express has signed on 50 total merchants, including Target, Walgreens, Petsmart, REI and, as of Tuesday, the home-goods shop Wayfair and 99 Ranch Market, an Asian grocery store.</p><p>It's also expanding nationwide service for two partners: Whole Foods and Costco. Even people who don't have Costco memberships will be able to shop there, albeit at prices that are a bit higher than what members would get.</p><p>Expanding the delivery blanket of those two stores is instrumental to Express's focus on groceries, even though shoppers won't be able to order anything that needs temperature controls.</p><p>"We made the hard decision to focus on dry good groceries and having that be national," Elliott says. "For now, we're not gonna sweat the milk, and eggs, and ice cream side of it."</p><p><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/57d78688b0ef97b3088b526a-619/screen shot 2016-09-12 at 9.54.01 pm.png" alt="Express" data-mce-source="Google" /><p class="source"><span>Google</span></p><p class="caption">See ya later, Google Express delivery vans.</p></div><p></p></div></div>That separates it from Amazon's grocery service, Prime Fresh, as well as other instant delivery startups like Instacart or Postmates, which can manage full, diverse orders.</p><p>Not delivering perishables makes delivery much easier, though. Google plans to partner with different third-party delivery services like OnTrac and Dynamex, so you'll be seeing fewer of its Google-branded delivery vans. Getting rid of its own fleet will help Google cut costs as it makes money by taking a small commission of total purchase prices.</p><p>"In a year from now, what we want is for this not only to be nationally present, but something that people see as a big part of their every day lives," Elliott says. "We want to go from 50 merchants to hundreds of merchants."</p><h2><div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/57d796b6b0ef976d008b52ff-714/expresssss3.png" alt="Expresssss3" data-mce-source="Google" /><p class="source"><span>Google</span></p></div><p></p></div></div>Not an "everything store"</h2><p>If you look at Google Express and Amazon's shopping service, Prime, head-to-head, the appeals of the "The Everything Store" are apparent. Even if Express does hit hundreds of stores, Amazon will still have far more products to choose from and an almost-identical yearly fee ($95 for Express vs $99 for Amazon) that will get shoppers a bunch of other perks, like free movies and music.</p><p>But Elliott advocates that people who like Google's service come looking for specific goods from specific stores. You don't want just any fleece jacket - you want that one from Target. He see Express as a way to buy from a bunch of retailers easily, in one place, not as a way to buy anything you want.</p><p>"We have this range of merchants that people really love, so they don't think about this as '<em>online</em> shopping,'" Elliott says. "They just think of this as <em>shopping</em>. We want to bring a lot of the stores that people need to shop at on a regular basis into one easy-to-use service that makes it worthwhile."</p><p>Meanwhile, retailers hesitant to sell their good on Amazon see Google as more of an ally than a competitor since Express ensures them fast delivery while preserving much of their brand experience.</p><h2>A future focused on what Google's good at</h2><p>Since the beginning, Express was meant to make Google's product search ads more useful. But, even three years later, the connection between search ads and Express isn't really there.</p><p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/57d79140077dcc1c008b556b-1270/google express.png" alt="Google Express" data-mce-source="Google" /><p class="source"><span>Google</span></p></div><p></p></div></div></p><p>Elliott, who worked on Google Shopping and its Buy Button before coming to Express, says that now that the infrastructure is in place, that's about to change.</p><p>"Because [Express] hasn't had a national presence, it's been hard to think about how to integrate this into other Google products and services," Elliott said. "But you can imagine that we'd want to do it so that when you searched for these products on Google, you'd actually find them in [Express]."</p><p>He also wants to find ways to help retailers give a heads up on their <em>own</em> websites that they offer their products through Express.</p><p>If Google rolls out a free way to feature Express merchants on product search pages, more retailers will likely want to be included. Though whether people will actually use Express as it spreads its availability through the US remains to be seen. Analysts estimate that Amazon has<a href="http://www.businessinsider.com/analysts-estimate-that-amazon-has-up-to-69-million-prime-subscribers-2016-6"> up to 69 million Prime subscribers</a>. Elliott declined to comment on Express's revenue numbers, users, or its budget (the latter of which Recode <a href="http://www.recode.net/2014/7/6/11628570/inside-googles-big-plan-to-race-amazon-to-your-door">reported as $500 million per year in 2014</a>).</p><p>"It's a very small initiative and opportunity for Google relative to what they primarily do - selling <keyword id="35666" type="COMPANY" weightage="60" keywordseo="advertising">advertising</keyword>," says Pivotal Research analyst Brian Wieser. "I would argue that, in general, Google would benefit from prioritizing its focus on endeavors that directly relate to advertising or otherwise reinforce its position in the space. However, it's also entirely unlikely that will happen."</p><p>Here's what Google's delivery list looks like now:</p><p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/57d77976b0ef975f148b50dd-696/screen shot 2016-09-12 at 8.57.55 pm.png" alt="Google" data-mce-source="Google" /><p class="source"><span>Google</span></p></div><p></p></div></div></p>    <div class="margin-top">        <h3>NOW WATCH: <a href="http://www.businessinsider.com/ios-10-apple-iphone-september-event-know-changes-2016-9">The 5 biggest changes coming to everyone's iPhone</a></h3>        <div>            <div>    <script src="http://player.ooyala.com/v3/6e12e8b3387a44daacfb73afba25a76e"></script>    <div class="ooyala-video-player" data-video-autoplay="false" data-video-id="lldTVxNTE69E5M5-FS0RpoVgRrbJMbqM" data-player-variable="ooyalapopvideo" id="ooyalaplayer_popvideo" style="width:1280px;height:720px"></div>    <script>    if (typeof RunFunctions === 'undefined') { var RunFunctions = []; }     RunFunctions.push(function()    {         var ooyalapopvideo = OO.Player.create('ooyalaplayer_popvideo', 'lldTVxNTE69E5M5-FS0RpoVgRrbJMbqM',{ autoplay: 'false' });     });    </script>    <noscript><div>Please enable Javascript to watch this video</div></noscript></div>        </div>        <script>(function() { function createPlayer() { OO.ready(function() { RunFunctions.forEach(function(ooyalaFunction) { ooyalaFunction(); }); RunFunctions = [];}); } createPlayer(); }()); </script>    </div>

Why Google had to kill a part of its speedy delivery service to prepare for its next big expansion

<p><em><em><em><strong><keyword id="1737805" type="UNKNOWN" weightage="60" keywordseo="Social-Media-Insights">Social Media Insights</keyword></strong> is a daily newsletter from <strong>Business Insider</strong> that collects and delivers the top <keyword id="6354632" type="COMPANY" weightage="60" keywordseo="Social-media">social media</keyword> news first thing every morning. You can <strong><a href="http://www.businessinsider.com/newsletter">sign up</a></strong> to receive <strong>Social Media Insights</strong> <strong><a href="http://www.businessinsider.com/newsletter">here</a></strong> or at the bottom of this post.</em></em></em></p>
<hr />
<p><strong><a href="http://ibnlive.in.com/news/the-shine-is-off-the-social-network-how-facebook-has-become-boring/382815-11.html">Is Facebook Becoming Boring?</a> (IBN Live)</strong><br />Has <keyword id="6354576" type="CITY" weightage="60" keywordseo="Facebook">Facebook</keyword> become less fun? That's something many users — especially those in their teens and early 20s— are asking themselves as they wade through endless posts, photos "liked" by people they barely know and spur-of-the moment friend requests. Has it all become too much of a chore? Are the important life events of your closest loved ones drowning in a sea of banana slicer jokes? Chatter about Facebook's demise never seems to die down. But so far, for every person who has left permanently, several new people have joined up. Facebook has more than 1 billion users around the world. Of these, 618 million sign in every day. <a href="http://ibnlive.in.com/news/the-shine-is-off-the-social-network-how-facebook-has-become-boring/382815-11.html">Read &gt;&gt;</a></p>
<p><strong><a href="http://blog.intuit.com/marketing/how-to-get-noticed-on-facebook-without-paying-for-sponsored-links/">How To Get Noticed On Facebook Without Paying</a> (Intuit)</strong><br />Facebook is learning how to generate revenue from its user base, which is bad news for the small businesses that crafted a marketing strategy around the popular platform. If you don’t want to pay for sponsored content, how can you increase the chances that your posts will still gain exposure? Here are four tips.</p>
<ol>
<li>Turn on “get notifications”</li>
<li>Use images</li>
<li>Don't abandon text</li>
<li>"Like" other pages</li>
</ol>
<p>Did anybody think social media companies would make their user base available free of charge forever? <a href="http://blog.intuit.com/marketing/how-to-get-noticed-on-facebook-without-paying-for-sponsored-links/">Read &gt;&gt;</a></p>
<p><strong><a href="http://thenextweb.com/twitter/2013/04/03/twitter-working-to-extend-its-cards-feature-to-support-mobile-app-installs-photo-galleries/">Twitter Working To Extend Its Cards Feature</a> (TNW)</strong><br /><keyword id="6354616" type="CITY" weightage="60" keywordseo="Twitter">Twitter</keyword> demonstrated some new technology that will see its existing "Cards" feature to allow for three new capabilities: mobile app linking, photo galleries, and product information. If the user has the app, a link to open the application itself will be delivered instead of an install prompt. This feature is for mobile application users on iOS and Android only; this is sensible as to link to mobile applications in a desktop environment would not make sense. According to Twitter, the following companies are the first partners of the mobile app linking service: "Delectable, Etsy, Flickr, Foursquare, Gumroad, Jawbone, Path, Rovio’s Angry Birds, SoundCloud, Storenvy, Wine Library [and] Vine." <a href="http://thenextweb.com/twitter/2013/04/03/twitter-working-to-extend-its-cards-feature-to-support-mobile-app-installs-photo-galleries/">Read &gt;&gt;</a></p>
<p><strong><div class="image-container float_right" style="width:400px"><div class="image"><a href="http://www.cmswire.com/cms/social-business/mckinsey-global-survey-finds-social-tools-taking-hold-in-the-networked-enterprise-020299.php"><img src="http://static2.businessinsider.com/image/515c0acbeab8ea1753000010-720-540/slide1-26.jpg?maxX=400&amp;maxY=300" border="0" alt="social media in the enterprise" width="400" height="300" style="float: right;" /></a></div><p class="source">McKinsey &amp; Company</p></div>Social Tools Taking Over In The Enterprise (McKinsey &amp; Co. via CMS Wire)</strong><br />Over 3,500 executives responded to a McKinsey &amp; Company report on the networked enterprise. While 83 percent of the companies involved in the survey use social media technologies, the biggest benefits seem to be a bit more difficult to realize now that the initial wave has hit. More companies are using social technology overall, up  from 72 percent in 2011, and nearly two times more than in 2009. More companies cited cost cutting benefits in 2012. <a href="http://www.cmswire.com/cms/social-business/mckinsey-global-survey-finds-social-tools-taking-hold-in-the-networked-enterprise-020299.php">Read &gt;&gt;</a></p>
<p><div class="image-container float_right" style="width:400px"><div class="image"><img src="http://static2.businessinsider.com/image/515c0829eab8eadb4500003c-720-540/slide1-25.jpg" border="0" alt="smb marketing budgets" width="400" height="300" style="float: right;" /></div><p class="source">Edge Research</p></div><strong><a href="http://www.mediabistro.com/alltwitter/business-marketing-study_b39036">SMBs Spend Twice As Much On Email Marketing Than Social</a> (Mediabistro)</strong><br />A new study of small and medium-sized businesses (SMBs) has revealed that these firms are spending the largest portion of their budgets on email marketing, committing significantly less of their financial resources to marketing on social media platforms such as Twitter and Facebook. Edge Research surveyed more than 600 email marketing decision makers at small- to mid-sized businesses and discovered that 15 percent of the marketing budget of these businesses is spent on email marketing, ahead of events and trade shows (14 percent), person-to-person contact (13 percent) and print ads (11 percent). Just 8 percent of their budget is spent on social media. <a href="http://www.mediabistro.com/alltwitter/business-marketing-study_b39036">Read &gt;&gt;</a></p>
<p><strong><a href="http://www.reviewzntips.com/5-very-good-reasons-to-get-off-of-social-media-for-a-few-days/">Five Reasons To Get Off Of Social Media</a> (Reviewz 'N' Tips)</strong><br />There are other things that you need besides chatting, tweeting and browsing your friends’ streams.</p>
<ol>
<li>Do some guest <keyword id="35620" type="UNKNOWN" weightage="60" keywordseo="blogging">blogging</keyword></li>
<li>Focus on your content</li>
<li>Catch up on email</li>
<li>Work on call-to-actions</li>
<li>Reply to some comments</li>
</ol>
<p>The fact is blogging and social media go hand-in-hand. If right now you have a blog and don’t have a social media presence, you are missing out on lots of traffic, readers and subscribers.  <a href="http://www.reviewzntips.com/5-very-good-reasons-to-get-off-of-social-media-for-a-few-days/">Read &gt;&gt;</a></p>
<p><strong><a href="http://www.business2community.com/infographics/heres-why-companies-should-use-social-media-across-all-their-business-needs-0453968">Why Companies Should Use Social Media Across All Business Needs</a> (GetSatisfaction via Business2Community)</strong><br />GetSatisfaction‘s latest infographic portrays social media as a resource that can be understood and incorporated into all aspects of an organization.  <a href="http://www.business2community.com/infographics/heres-why-companies-should-use-social-media-across-all-their-business-needs-0453968">Read &gt;&gt;</a></p>
<p><div class="image-container center" style="width:600px"><div class="image"><img src="http://static5.businessinsider.com/image/515c09ceecad04b752000006-1000-3099/theres-more-to-social-media-infographic.png" border="0" alt="Theres More to Social Media infographic" width="600" height="1859" style="vertical-align: middle;" /></div><p class="source">GetSatisfaction</p></div></p>

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