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Experiencing hairfall is a common concern for individuals of all genders, and finding the right shampoo to address this issue can be a daunting task. With numerous brands offering hair fall control shampoos, it becomes crucial to choose the one that suits your hair type and provides effective results. To help you make an informed decision, we have researched and compared six popular shampoos available on Amazon. Our analysis is based on factors such as formulation, ingredients, user ratings, and reviews. Read on to find the best shampoo for your hair fall control needs. <cmsannotation type="cmsannotation" annotationid="How we do our research" comment="subhead" text="How we do our research">How we do our research</cmsannotation> In our quest to find the best shampoo for hair fall control, we conducted extensive research on various options available on Amazon. We considered factors such as the formulation of each shampoo, the benefits of its ingredients, user ratings, and reviews. Our aim was to provide you with a comprehensive comparison that would assist you in making an informed purchase decision. <cmsannotation type="cmsannotation" annotationid="Our ranking criteria" comment="subhead" text="Our ranking criteria">Our ranking criteria</cmsannotation> To rank the shampoos, we focused on the following criteria: 1. Formulation: We looked for shampoos with gentle formulas that are not harsh on the hair and scalp. 2. Ingredients: We considered the ingredients used in each shampoo and their specific benefits for hair fall control. 3. User Ratings and Reviews: We analysed the ratings and reviews provided by users to gauge the effectiveness of each shampoo. <cmsannotation type="cmsannotation" annotationid="Features comparison:" comment="subhead" text="Features comparison:">Features comparison:</cmsannotation> <table style="border-width: initial; border-style: none;"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Shampoo </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Quantity </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Formulation </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Product Link </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Indulekha Bringha Ayurvedic Shampoo </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">340 ml (Pack of 1) </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Bhringraja Extracts, Amla, Shikakai </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.amazon.in/dp/B07MZJ62FL">B07MZJ62FL</a> </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Sesa Ayurvedic Medicinal Shampoo </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">500 ml (Pack of 1) </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Bhringraj, 16 Herbs </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.amazon.in/dp/B09V5SLZNG">B09V5SLZNG</a> </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Kesh King Ayurvedic Anti Hairfall Shampoo </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">600 ml (Pack of 1) </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Aloe Vera, Bhringraj, Amla </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.amazon.in/dp/B082MXPRC7">B082MXPRC7</a> </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Khadi Pureus Herbals Shreekesha 10 Herbs in 1 Shampoo </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">500 ml (Pack of 1) </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">10 Herbs </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.amazon.in/dp/B0C3Z8YH9L">B0C3Z8YH9L</a> </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Meghdoot Herbal Shikakai Ayurvedic Shampoo </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">500 ml (Pack of 1) </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Shikakai </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.amazon.in/dp/B08C32JBQ3">B08C32JBQ3</a> </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Vedix Customised Ayurvedic Shampoo </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">100 ml (Pack of 1) </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Taritha </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.amazon.in/dp/B09CQ6GJ61">B09CQ6GJ61</a> </td></tr></tbody></table>Our Top Choice: Indulekha Bringha <keyword id="12825694" type="General" weightage="20" keywordseo="ayurvedic-shampoo" source="Orion">Ayurvedic Shampoo</keyword> It contains 9 full Bringhraja plant extracts in every bottle, which are known for their hair fall reduction properties. This shampoo is free from parabens, synthetic dyes, and synthetic perfume, making it a safe and effective choice for both men and women. With its unique formulation, it reduces hair fall and is recommended by Ayurvedic experts. Best Performance: Sesa Ayurvedic Medicinal Shampoo It stands out for its exceptional performance in controlling hair fall. Enriched with 17 Ayurvedic herbs, including Bhringraj and Triphala, this shampoo effectively reduces hair fall within 15 days. It also improves overall hair and scalp health by treating problems like itchiness, dandruff, and scalp infections. With its paraben-free formula, it cleanses the scalp gently while making the hair smooth, silky, and shiny. <cmsannotation type="cmsannotation" annotationid="Features to look for while buying:" comment="subhead" text="Features to look for while buying:">Features to look for while buying:</cmsannotation> 1. Formulation: Choose a shampoo with a gentle formulation that suits your hair type. 2. Ingredients: Look for shampoos enriched with natural ingredients known for their hair fall control properties. 3. User Ratings and Reviews: Consider the ratings and reviews provided by users to gauge the effectiveness of the shampoo. 4. Brand Reputation: Opt for shampoos from reputable brands known for their quality hair care products. 5. Price and Quantity: Consider the price and quantity of the shampoo to ensure it fits your budget and lasts for an adequate duration. <bulletContentEmbed name="B07MZJ62FL" columns="1"><bulletContentHeading name="B07MZJ62FL_head"><div type="image" title="Indulekha" msid="104301939" hostid="261" sizebytes="10648"></div></columnHeadThumb>B07MZJ62FL</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07MZJ62FL_body"><bulletContentRow name="B07MZJ62FL_0368532889401218"><bulletContentRowHeading><bulletContentRowHead col="1">Indulekha Bringha Ayurvedic Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">A proprietary Ayurvedic medicine for hair fall control. It contains 9 full Bringharaj plant extracts, Amla, and Shikakai to reduce hair fall and promote healthy hair growth.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> Key Specifications: <ul><li>Size: 340 ml (Pack of 1)</li><li>Formulation: Bringharaja Extracts, Amla, Shikakai</li><li>Reduces hair fall</li><li>Recommended by Ayurvedic experts </li></ul> <bulletContentEmbed name="B09V5SLZNG" columns="1"><bulletContentHeading name="B09V5SLZNG_head"><div type="image" title="Sesa" msid="104302002" hostid="261" sizebytes="8778"></div></columnHeadThumb>B09V5SLZNG</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B09V5SLZNG_body"><bulletContentRow name="B09V5SLZNG_6360073408874551"><bulletContentRowHeading><bulletContentRowHead col="1">Sesa Ayurvedic Medicinal Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">A hair fall control shampoo enriched with 17 Ayurvedic herbs, including Bhringraj and Triphala. It effectively reduces hair fall within 15 days and improves overall hair and scalp health.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> Key Specifications: <ul><li>Size: 500 ml (Pack of 1)</li><li>Formulation: Bhringraj, 16 Herbs</li><li>Controls hair fall within 15 days</li><li>Treats scalp problems like dandruff and infections</li></ul> <bulletContentEmbed name="B082MXPRC7" columns="1"><bulletContentHeading name="B082MXPRC7_head"><div type="image" title="Kesh King" msid="104302071" hostid="261" sizebytes="12584"></div></columnHeadThumb>B082MXPRC7</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B082MXPRC7_body"><bulletContentRow name="B082MXPRC7_0271546464312788"><bulletContentRowHeading><bulletContentRowHead col="1">Kesh King Ayurvedic Anti Hairfall Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">A herbal preparation clinically proven to reduce hair fall by 80% with regular use. It contains 21 natural ingredients, including Aloe Vera, Bhringraja, and Amla, for silky and shiny hair.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> Key Specifications: <ul><li>Size: 600 ml (Pack of 1)</li><li>Formulation: Aloe Vera, Bhringraja, Amla</li><li>Reduces hair fall by 80%</li><li>Nourishes and strengthens hair follicles</li></ul> <bulletContentEmbed name="B0C3Z8YH9L" columns="1"><bulletContentHeading name="B0C3Z8YH9L_head"><div type="image" title="Khadi" msid="104302109" hostid="261" sizebytes="19678"></div></columnHeadThumb>B0C3Z8YH9L</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B0C3Z8YH9L_body"><bulletContentRow name="B0C3Z8YH9L_3995701931695730"><bulletContentRowHeading><bulletContentRowHead col="1">Khadi Pureus Herbals Shreekesha 10 Herbs in 1 Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">A herbal hair cleanser with Ayurvedic properties. It contains 10 powerful natural ingredients that control hair fall, increase hair growth, and promote a healthy scalp.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> Key Specifications: <ul><li>Size: 500 ml (Pack of 1)</li><li>Formulation: 10 Herbs</li><li>Controls hair fall and promotes hair growth</li><li>Strengthens hair roots and repairs damage </li></ul> <bulletContentEmbed name="B08C32JBQ3" columns="1"><bulletContentHeading name="B08C32JBQ3_head"><div type="image" title="Meghdoot" msid="104302133" hostid="261" sizebytes="9722"></div></columnHeadThumb>B08C32JBQ3</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08C32JBQ3_body"><bulletContentRow name="B08C32JBQ3_9184501084885613"><bulletContentRowHeading><bulletContentRowHead col="1">Meghdoot Herbal Shikakai Ayurvedic Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">This shampoo is formulated to control hair fall, prevent dandruff, and nourish the hair. It soothes the scalp, fights dandruff, and cleanses the hair, curbing hair loss.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> Key Specifications: <ul><li>Size: 500 ml (Pack of 1)</li><li>Formulation: Shikakai</li><li>Soothes the scalp and prevents dandruff</li><li>Nourishes and cleanses the hair </li></ul><bulletContentEmbed name="B09CQ6GJ61" columns="1"><bulletContentHeading name="B09CQ6GJ61_head"><div type="image" title="Vedix" msid="104302175" hostid="261" sizebytes="13530"></div></columnHeadThumb>B09CQ6GJ61</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B09CQ6GJ61_body"><bulletContentRow name="B09CQ6GJ61_8253195115910281"><bulletContentRowHeading><bulletContentRowHead col="1">Vedix Customised Ayurvedic Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Specifically formulated to prevent hair fall and dandruff. It significantly reduces dandruff, strengthens hair follicles, and boosts overall scalp health.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> Key Specifications: <ul><li>Size: 100 ml (Pack of 1)</li><li>Formulation: Taritha</li><li>Reduces dandruff and hair fall</li><li>Safe and effective herbal formulation </li></ul><cmsannotation type="cmsannotation" annotationid="Frequently Asked Questions:" comment="subhead" text="Frequently Asked Questions:">Frequently Asked Questions:</cmsannotation> 1. Is it safe to use these shampoos daily? Yes, these shampoos are safe for daily use as they are formulated with natural ingredients and do not contain harmful chemicals. 2. Can these shampoos be used by both men and women? Yes, these shampoos are suitable for both men and women. 3. Do these shampoos have any side effects? These shampoos are formulated with natural ingredients and do not have any reported side effects. However, it is always recommended to do a patch test before using any new product. 4. How long does it take to see results? The results may vary from person to person. It is recommended to use the shampoo regularly for a few weeks to see noticeable results. 5. Can these shampoos be used on coloured or chemically treated hair? Most of these shampoos are suitable for coloured or chemically treated hair. However, it is advisable to check the product label or consult a hair care professional for specific recommendations. Choosing the right shampoo for hair fall control is essential for maintaining healthy and lustrous hair. The Indulekha Bringha Ayurvedic Shampoo emerges as our top choice due to its unique formulation and recommendation by Ayurvedic experts. However, each of the six shampoos mentioned in this comparison offers its own set of benefits. Consider your specific hair care needs and preferences before making a purchase.

Best ayurvedic shampoo for hair fall in India

Best anti-dandruff shampoo to buy in India

Best shampoo to control and reduce hair fall in India

Worried about <keyword id="55312" type="General" weightage="20" keywordseo="hair-fall" source="Orion">hair fall</keyword>? From taking stress to hormonal changes to heredity, there are many factors that lead to hair fall. Improving your lifestyle and adding the right <keyword id="44692" type="General" weightage="20" keywordseo="shampoo" source="Orion">shampoo</keyword> to your hair care routine that suits your hair type is important to prevent and reduce hair fall. So, to provide nourishment to the hair and keep the strands strong, it is essential to choose the right shampoo for you. To help you choose the <keyword id="7329932" type="General" weightage="20" keywordseo="best-shampoo" source="Orion">best shampoo</keyword> for hair fall, we have recommended some options from Amazon. <bulletContentEmbed name="B07MZJ62FL" columns="1"><bulletContentHeading name="B07MZJ62FL_head"><div type="image" title="Strengthen Strands" msid="89819214" hostid="261"></div></columnHeadThumb>B07MZJ62FL</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07MZJ62FL_body"><bulletContentRow name="B07MZJ62FL_8684505954014126"><bulletContentRowHeading><bulletContentRowHead col="1">Indulekha Bringha Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">With more than 21 thousand reviews and a 4.2 star rating, this shampoo from Indulekha is a perfect option to buy. Suitable for all hair types, it controls hair fall. Enriched with the goodness of Bringharaj, Shikakai, Amla and Rosemary oil, it strengthens hair strands and initiates hair growth. With no parabens, synthetic dyes and synthetic perfumes, the shampoo is safe to use.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07MZJ62FL_2126087417942840"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It increases blood circulation and makes the hair stronger.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B0828PRFKP" columns="1"><bulletContentHeading name="B0828PRFKP_head"><div type="image" title="Provide Nourishment" msid="89819237" hostid="261"></div></columnHeadThumb>B0828PRFKP</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B0828PRFKP_body"><bulletContentRow name="B0828PRFKP_8656360863270179"><bulletContentRowHeading><bulletContentRowHead col="1">Mamaearth Onion <keyword id="7478893" type="General" weightage="20" keywordseo="hair-fall-shampoo" source="Orion">Hair Fall Shampoo</keyword></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Infused with the goodness of onion oil, plant keratin and vitamin B5, this shampoo from Mamaearth provides softness to the hair and reduces hair fall. It increases blood circulation, provides nourishment and promotes hair growth. Suitable for all hair types, it is a good option to consider.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B0828PRFKP_1053889280841081"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It moisturizes the hair and gives them a smooth look.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B006G84U56" columns="1"><bulletContentHeading name="B006G84U56_head"><div type="image" title="Shiny Hair" msid="89819257" hostid="261"></div></columnHeadThumb>B006G84U56</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B006G84U56_body"><bulletContentRow name="B006G84U56_7889076681790802"><bulletContentRowHeading><bulletContentRowHead col="1">Himalaya Anti Hair Fall Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Looking for a shampoo that not only controls hair fall but also offers various benefits to the hair? This Himalaya's anti-hair fall shampoo is a suitable choice to consider. It provides moisturization to the hair, promotes hair growth and makes them strong. Also, it gives a shiny look to the hair.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B006G84U56_2001044959930616"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It prevents dryness and improves the texture of the hair.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B07HB4L36F" columns="1"><bulletContentHeading name="B07HB4L36F_head"><div type="image" title="Nutrilock Actives" msid="89819290" hostid="261"></div></columnHeadThumb>B07HB4L36F</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07HB4L36F_body"><bulletContentRow name="B07HB4L36F_1911326164796031"><bulletContentRowHeading><bulletContentRowHead col="1">Dove Hair Fall Rescue Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">This shampoo from Dove is an ideal option if you are looking for a shampoo that reduces and prevents hair fall. It protects the hair from roots and makes them strong. Formulated with nutrilock actives, it nourishes the hair and reduces hair breakage. Also, it is suitable for all hair types and both men and women.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07HB4L36F_2698422495947719"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It keeps the hair nourished.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B07YWMQRNJ" columns="1"><bulletContentHeading name="B07YWMQRNJ_head"><div type="image" title="Botanical Extracts" msid="89819313" hostid="261"></div></columnHeadThumb>B07YWMQRNJ</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07YWMQRNJ_body"><bulletContentRow name="B07YWMQRNJ_8139057647579578"><bulletContentRowHeading><bulletContentRowHead col="1">Biotique Bio Kelp/Ocean Protein Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">This Biotique shampoo helps to regrow your hair and makes them healthier. Formulated with natural botanical extracts, it provides nourishment to the scalp and strengthens the hair. Suitable for both men and women, this can be a good choice to consider for hair fall control.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07YWMQRNJ_7981346168384374"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It cleanses the hair and gives a shine to them</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B07L5BZR4T" columns="1"><bulletContentHeading name="B07L5BZR4T_head"><div type="image" title="Reduce Hair Breakage" msid="89819338" hostid="261"></div></columnHeadThumb>B07L5BZR4T</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07L5BZR4T_body"><bulletContentRow name="B07L5BZR4T_0744859535073589"><bulletContentRowHeading><bulletContentRowHead col="1">WOW Skin Science Hair Loss Control Therapy Shampoo</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">With the combination of western and ayurvedic extracts, this shampoo from WOW Skin Science is suitable for all hair types. It controls hair fall and cleanses the hair with less tangling. Also, it makes the hair soft and smooth. To make your hair stronger, improve scalp health and prevent hair breakage, this shampoo can be a suitable option to look for.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07L5BZR4T_2120806569704244"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It initiates hair growth and helps to give you dense looking hair.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed>

Best Shampoo under ₹500 in India

Best Baby shampoo for kids in India

Babies have sensitive and delicate hair. Usual products do not just cause irritation and dryness but can turn out to be hazardous for the baby. It is important to use safe baby products carefully formulated for baby hair to keep them soft and clean. Shampoo is a regular utility and should be selected as per baby’s needs. Here’s a special list of shampoos available which are good for your baby. <bulletContentEmbed name="B00H5NMNXC" columns="1"><bulletContentHeading name="B00H5NMNXC_head"> <div type="image" title="Popular" msid="78791191" hostid="261"></div></columnHeadThumb>B00H5NMNXC</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B00H5NMNXC_body"><bulletContentRow name="B00H5NMNXC_7052035833495975"><bulletContentRowHeading><bulletContentRowHead col="1">Himalaya Baby Shampoo (400 ml)</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Suitable for baby’s hair, this shampoo is carefully prepared to give best results on all types of baby hair. It keeps the baby fresh and rejuvenated all day long. It has antimicrobial properties which keep the scalp away from irritation and infection.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B00H5NMNXC_3993724047551623"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It has perfect pH for newborn babies' hair care.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B075HHXPV1" columns="1"><bulletContentHeading name="B075HHXPV1_head"> <div type="image" title="Great Choice" msid="78791205" hostid="261"></div></columnHeadThumb>B075HHXPV1</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B075HHXPV1_body"><bulletContentRow name="B075HHXPV1_7290443970494073"><bulletContentRowHeading><bulletContentRowHead col="1">Mee Mee Mild Baby Shampoo (with Fruit Extracts - 500 ml)</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Natural and organic, this shampoo contains herbs and oils that are essential and beneficial for hair. It gently cleans and moisturizes baby’s hair and keeps it soft and hydrated. Extracts of aloe vera make it soothing and doesn’t cause any irritation or discomfort so your baby loves bath time with you!</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B075HHXPV1_1665370649750982"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It has aloe Vera extract which is medicinal and aromatic.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B07F38B4W9" columns="1"><bulletContentHeading name="B07F38B4W9_head"> <div type="image" title="Recommended" msid="78791231" hostid="261"></div></columnHeadThumb>B07F38B4W9</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07F38B4W9_body"><bulletContentRow name="B07F38B4W9_0115725295866078"><bulletContentRowHeading><bulletContentRowHead col="1">Johnson's Baby Shampoo For New Born With No More Tears Formula, 500ml</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Rich with natural substances and organic constituents, this shampoo is soft and non toxic. It helps retain moisture hence keeps the hair smooth and velvety. It has no harmful chemicals and contains essential oils which keep the hair healthy and nourished. It is pH balanced for a perfect cleansing of your baby’s head</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07F38B4W9_2580320463068593"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It can be used as body wash just as efficiently.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B01NBEF38B" columns="1"><bulletContentHeading name="B01NBEF38B_head"> <div type="image" title="Smart Buy" msid="78791252" hostid="261"></div></columnHeadThumb>B01NBEF38B</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B01NBEF38B_body"><bulletContentRow name="B01NBEF38B_5052028119137919"><bulletContentRowHeading><bulletContentRowHead col="1">Mamaearth Gentle Cleansing Shampoo for Babies (200 ml)</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">This shampoo is a pleasant experience for your baby. It is safe and effective, and does no harm to your baby’s hair. It is gentle and soft, and keeps the hair smooth and soft. Ayurvedic herbs and formulations are beneficial for hair. It locks in the moisture and lets it breathe.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B01NBEF38B_9075075899666680"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It is free of parabens, synthetic colors and other harmful toxins.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B071GWV52P" columns="1"><bulletContentHeading name="B071GWV52P_head"> <div type="image" title="Trusted Choice" msid="78791277" hostid="261"></div></columnHeadThumb>B071GWV52P</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B071GWV52P_body"><bulletContentRow name="B071GWV52P_2948037813162917"><bulletContentRowHeading><bulletContentRowHead col="1">Baby Dove Rich Moisture Shampoo, 400ml</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Many products lead to dryness of hair and loss of softness due to chemicals. Baby Dove Shampoo is mild on a baby's hair and provides them nourishment. It keeps the hair supple and velvety. It contains goodness of natural ingredients and essential oils which are highly beneficial to baby’s hair.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B071GWV52P_8864210225282806"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It is devoid of any harmful chemicals, any synthetic fragrances or colors.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B072PZ1W89" columns="1"><bulletContentHeading name="B072PZ1W89_head"> <div type="image" title="Premium" msid="78791296" hostid="261"></div></columnHeadThumb>B072PZ1W89</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B072PZ1W89_body"><bulletContentRow name="B072PZ1W89_2658784205782545"><bulletContentRowHeading><bulletContentRowHead col="1">Baby Dove Rich Moisture Hair to Toe Baby Wash, 400 ml</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Every mother wants gentle care of her baby. This shampoo provides a tender care to your baby’s hair. Rich with beneficial formulations, this baby shampoo maintains the softness of hair, and provides additional nourishment. It doesn’t cause tears and is medically tested to fit for all age groups of children.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B072PZ1W89_8879628923080430"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It has a delicate natural fragrance to keep your baby fresh.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed>

Best baby shampoos price in India

<ul><li>Ahead of <keyword id="18996" type="ORGANIZATION" weightage="20" keywordseo="World-Environment-Day">World Environment Day</keyword>, we speak to Manish Chowdhary, Co-founder, <keyword id="9450009" type="PERSON" weightage="20" keywordseo="wow-skin-science">WOW Skin Science</keyword> who tells us how the brand constantly reflects on its ecological footprint, and ensures that its innovations help the planet.</li><li>He also talks to us about its growth strategy and how it aims to achieve its target of Rs 800 crore in revenues this year.</li></ul>In the last few years, there has been a gradual shift in consumer preferences towards brands that use natural ingredients in its products and make a case for sustainability. The pandemic has also given an impetus to direct-to-consumer brands in the last 14 months. Bengaluru-based personal care brand WOW Skin Science is one such brand that has not only been successfully wooing consumers, it also been able to impress private equity firms. Recently, the startup raised around $50 million from India-focused private equity firm ChrysCapital, in exchange for a significant minority stake. Founded in 2014 by Manish and Karan Chowdhary, the brand has witnessed impressive growth. This year, the brand aims to achieve revenues of around Rs 800 crore. Some of their best performing offerings include <keyword id="11369045" type="UNKNOWN" weightage="20" keywordseo="apple-cider-vinegar-shampoo">Apple Cider Vinegar Shampoo</keyword>, Onion Black Seed Hair Oil, Brightening Vitamin C Foaming Facewash and Apple Cider Vinegar Foaming Facewash. A lot of the brand’s growth has come from word-of-mouth. However, the brand has also been investing on Digital to reach out to a targeted set of audiences while also using influencers to talk about their products. While the brand has been focussing on innovating on its offerings, it is also working towards making itself more eco-friendly. Ahead of World Environment Day on June 5, we speak to Manish Chowdhary, Co Founder, WOW Skin Science who not just walks us through the brand’s journey so far but also gives us a sneak peek into how it is working towards substantially reducing its carbon footprint. Excerpts: <cmsannotation type="cmsannotation" annotationid="Q. Walk us through the journey of WOW Skin Science. How has it been so far the brand?" text="Q. Walk us through the journey of WOW Skin Science. How has it been so far the brand?">Q. Walk us through the journey of WOW Skin Science. How has it been so far the brand?</cmsannotation> WOW Skin Science was born with the objective of offering natural, safe and affordable beauty products that delivered visible results and kept customers at the heart of everything we do. We dedicated a lot of time and resources into formulating nature-inspired, science-backed and safety-tested products, sourcing the best ingredients to create high-quality and effective products. We have worked with the idea that our products should not only bring a feel good factor but also truly benefit the users. We are overwhelmed by the love and positive response that our customers have shown our brand over the years. It’s been a fulfilling journey so far, but we have a long way to go. <cmsannotation type="cmsannotation" annotationid="Q. The last year has been difficult for businesses, big and small. How has the year been for you in terms of business? With an increase in demand for more natural products, did you see any increase in your demand this last year?" text="Q. The last year has been difficult for businesses, big and small. How has the year been for you in terms of business? With an increase in demand for more natural products, did you see any increase in your demand this last year?">Q. The last year has been difficult for businesses, big and small. How has the year been for you in terms of business? With an increase in demand for more natural products, did you see any increase in your demand this last year?</cmsannotation> Yes, last year proved to be quite challenging for businesses in every domain. Fortunately for us, we experienced unprecedented growth throughout. Multiple factors contributed to that – we saw a greater preference for natural plant-based products, there was a paradigm shift in consumer behaviour in the personal care category and people showed increased interest in self care, <cmsannotation type="cmsannotation" annotationid="Q. Tell us how WOW Skin Science has improved its ecological footprint. What kind of changes are you bringing about to make your business more environmentally friendly, and why was this important?" text="Q. Tell us how WOW Skin Science has improved its ecological footprint. What kind of changes are you bringing about to make your business more environmentally friendly, and why was this important?">Q. Tell us how WOW Skin Science has improved its ecological footprint. What kind of changes are you bringing about to make your business more environmentally friendly, and why was this important?</cmsannotation> Being environmentally friendly is at the core of our business values. We are very conscious of the responsibility we carry as a brand in all aspects from our packaging to the ingredients we source and use. We are constantly reflecting on our ecological footprint and innovating on best practices for better sustainability. In a bid to go eco-friendly, we started curating our packages with 30% post-consumer recycled packaging. We are also moving towards our goal of 100% PCR packaging made from ocean waste for reduced carbon footprint. We believe that it is our collective responsibility to safeguard the environment and do our utmost for it. <cmsannotation type="cmsannotation" annotationid="Q. You currently have refill packs for your face washes but you have many more offerings. Are you planning to introduce more such refill packs for your other products too?" text="Q. You currently have refill packs for your face washes but you have many more offerings. Are you planning to introduce more such refill packs for your other products too?">Q. You currently have refill packs for your face washes but you have many more offerings. Are you planning to introduce more such refill packs for your other products too?</cmsannotation> Yes, as of now our refill packs are only available for face wash range. We are evaluating and planning to introduce this for other products as well in the future. <cmsannotation type="cmsannotation" annotationid="Q. Millennials and GenZs today are much more conscious of the brands they choose. Their choice usually depends on how much of an effort a brand is making towards helping people, helping the environment. Who is your target audience?" text="Q. Millennials and GenZs today are much more conscious of the brands they choose. Their choice usually depends on how much of an effort a brand is making towards helping people, helping the environment. Who is your target audience?">Q. Millennials and GenZs today are much more conscious of the brands they choose. Their choice usually depends on how much of an effort a brand is making towards helping people, helping the environment. Who is your target audience?</cmsannotation> Yes, that is true. Millennials and GenZs definitely form a huge chunk of our customers. Their notion of being conscious has helped us pave the way in building a brand that speaks the language of the millennial generation. But we feel personal care is not restricted to this demographic alone. We have a diverse range of products which are safe for everyone to use. All age groups could benefit from the natural goodness that our products have and the affordable luxury we offer. <cmsannotation type="cmsannotation" annotationid="Q. How have you been reaching out to your consumers? Has word-of-mouth worked well for you so far?" text="Q. How have you been reaching out to your consumers? Has word-of-mouth worked well for you so far?">Q. How have you been reaching out to your consumers? Has word-of-mouth worked well for you so far?</cmsannotation> So far, we have employed a digital-first strategy to reach out to the maximum number of consumers and have succeeded to a great extent. Beyond word-of-mouth, being bestsellers on Amazon, social media outreach and influencer marketing initiatives has worked well for us. We did several ATL and BTL activities to engage a larger set of audiences. Last year, we also on-boarded Disha Patani and Bhumi Pednekar as our brand ambassadors and in the current year we engaged with a lot of OTT influencers such as Pratik Gandhi, Jasmin and Aly Goni to amplify our brand and push it in the right direction. Having said that, we had collaborated with a dermatologist with a firm belief of leading a very strong message of education and awareness of skin and hair care for the discerning consumers. With the right balance of these elements, we have reached the right consumer in this ever evolving world of digital media. <cmsannotation type="cmsannotation" annotationid="Q. Going ahead, what will your broader marketing strategy be?" text="Q. Going ahead, what will your broader marketing strategy be?">Q. Going ahead, what will your broader marketing strategy be?</cmsannotation> We aim to be present at numerous customer touchpoints and propel the user through the buying cycle. We are adopting a more aggressive approach on ATL &amp; BTL campaigns, performance marketing and establishing more strategic partnerships to grow the brand. We are also focusing on stronger content to play on our brand’s strengths. <cmsannotation type="cmsannotation" annotationid="Q. Where do you want to see WOW Skin Science in the next few years?" text="Q. Where do you want to see WOW Skin Science in the next few years?">Q. Where do you want to see WOW Skin Science in the next few years?</cmsannotation> We want WOW Skin Science to be present in every household in the country. We hope to be the go-to personal care brand for every Indian. <cmsannotation type="cmsannotation" annotationid="Q) You are competing with brands that have been a part of the ecosystem much longer. What do you think are the factors that will help you win in this otherwise competitive segment?" text="Q) You are competing with brands that have been a part of the ecosystem much longer. What do you think are the factors that will help you win in this otherwise competitive segment?">Q) You are competing with brands that have been a part of the ecosystem much longer. What do you think are the factors that will help you win in this otherwise competitive segment?</cmsannotation> We have never tried to replicate what other companies are doing. We pride ourselves on standing out from the crowd and remain focused on our ethos of being nature-inspired, customer-centric and agile. Our innovative formulations are inspired by traditional ayurvedic secrets to deliver the finest of health and beauty essentials. In terms of packaging, we have innovated with built-in brushes and applicators keeping our customers’ convenience in mind. <cmsannotation type="cmsannotation" annotationid="Q) What kind of growth has the brand seen and what kind of revenues are you aiming at this year?" text="Q) What kind of growth has the brand seen and what kind of revenues are you aiming at this year?">Q) What kind of growth has the brand seen and what kind of revenues are you aiming at this year?</cmsannotation> We’ve seen tremendous growth over the past year and we hope to accelerate further. Our Onion Hair Kit, Apple Cider Vinegar Shampoo and Face Wash, Vitamin C Skincare range have become bestsellers in the market and we are aiming to achieve a revenue of Rs 800 crore this financial year.

Being environmentally-friendly is at the core of our business values: Manish Chowdhary, WOW Skin Science

It is India’s love for everything herbal that <keyword id="6356684" type="UNKNOWN" weightage="100" keywordseo="patanjali">Patanjali</keyword> Ayurved has in no time made a name for itself. Not only this, several of its rival companies have also seen a rise in the sales of herbal products. 
 In six months ending December 2015, the company led by <keyword id="6355107" type="PERSON" weightage="100" keywordseo="Baba-Ramdev">Baba Ramdev</keyword> has seen a 64% jump in sales, standing at Rs 731 crore, while rivals Dabur and Himalaya have also grown in double digits in the consumer products market, as per the IMRB data. 
 
The figures don’t include commodity products such as ghee and flour. 
 
Not only are herbal products cheaper, they are also made of natural ingredients and health benefits, which is what has led to the popularity of these products. 
 
"Patanjali has registered a near-80 per cent growth in penetration, which is about 5 per centage points on an absolute level, in one year," K Ramakrishnan, GM of IMRB Kantar Worldpanel told ET. 
 
"The first wave of growth came from personal care products only, but the recent growth has been driven by homecare and food and beverages, which still has a smaller base," he said. 
 
Not only this, Patanjali has grabbed market share from non-ayurvedic companies as well. While the growth of ayurvedic brands in the category of ‘face wash’ products category increased to 50% from 36%, the growth of non-ayurvedic brands fell down to 16% from 21% last year. 
 
Talking of shampoos, sales of Ayurvedic brands more than doubled and currently stands at 194%, while for non-ayurvedic MNCs, it declined to 15% from 21%. 
 
"This unusual phenomenon of consumer products market disruption is rare as brand erosion or loyalty for well-established brands generally doesn't happen so quickly," said Devendra Chawla, president, food and FMCG, at Future Group. 
 
"Other Ayurvedic companies are coming up with good quality products at even cheaper prices, which is ultimately doing good. The country is huge and the FMCG market is so large that we may not be able to provide for everyone," Acharya Balkrishna, MD at Patanjali Ayurved told ET. He also added that the company has almost met its sales target of Rs 5,000 crore for the financial year ending March 2016, which is more than double its revenue in 2014-15. 
 
<a href="http://www.nextbigwhat.com/wp-content/uploads/2016/01/maxresdefault2.jpg">Image source</a>

Thanks to Patanjali, India’s herbal market has got a new life

<ul class="summary-list"><li>Rice water contains vitamins and minerals that nourish the <keyword id="23927" type="PERSON" weightage="60" keywordseo="Hair" source="Orion">hair</keyword> and scalp and may encourage growth.</li><li>To make it, let about a cup of rice ferment in two to three cups of water for one day.</li><li>Use it one to two times per week, and you can expect results within a few weeks or months.</li></ul>Rice water is the leftover liquid that comes from rinsing or cooking rice — and it's been used for hair and skin care in many Asian countries for centuries. For instance, Japanese court ladies from the <a href="https://onlinelibrary.wiley.com/doi/abs/10.1111/j.1468-2494.2010.00605_3.x" target="_blank" rel="noopener">Heian period</a> (794 to 1185) had floor-length tresses that they would rinse in rice water for healthy growth and better elasticity. In India, rice water is used as an Ayurvedic remedy to<a href="https://nationaleczema.org/alternative-treatments-dr-shi/" target="_blank" rel="noopener"> treat eczema</a>.According to cosmetic dermatologist <a href="https://www.michelegreenmd.com/" target="_blank" rel="noopener">Michele Green</a>, MD, rice water is full of vitamins and minerals that are essential to <a href="https://www.insider.com/vitamins-for-hair-growth" target="_blank" rel="noopener">hair growth</a> and can help improve the look and feel of your hair. She says these nutrients help strengthen hair follicles, improve the density of hair, and make it look healthy and shiny.Here's what you need to know about the benefits of rice water for hair and how you can use it. <h2>Does rice water help your hair grow?</h2>"Rice water contains many <a href="https://www.insider.com/what-are-antioxidants-good-for" target="_blank" rel="noopener">antioxidants</a> and vitamins which are beneficial for hair <keyword id="11894571" type="UNKNOWN" weightage="100" keywordseo="health" source="Orion">health</keyword> and growth," says Green. According to Green, some of the <a href="https://www.hsph.harvard.edu/nutritionsource/food-features/rice/" target="_blank" rel="noopener">nutrients in rice</a> water that can benefit your hair are folic acid, niacin, magnesium, and inositol. It also contains amino acids that let it act as a protein treatment to <a href="https://www.jetir.org/papers/JETIR2106426.pdf" target="_blank" rel="noopener">strengthen and protect</a> hair.Here's how some of the vitamins and minerals in rice can impact your tresses:<ul><li>Folic acid (vitamin B9), niacin (vitamin B3), and selenium are important for cell turnover and overall health of the scalp and hair follicle. They stimulate hair growth and help strengthen and <a href="https://www.insider.com/how-to-get-thicker-hair" target="_blank" rel="noopener">thicken the hair</a>.</li><li>Niacin (vitamin B3) and allantoin improve the strength and elasticity of the hair follicle and reduce inflammation by increasing blood flow within the scalp.</li><li>Magnesium dissolves calcium buildup on the hair from hard water and rejuvenates hair follicles.</li><li>Inositol (vitamin B8) is found in many foods, like fruits, nuts, beans, and grains. Your body also uses carbohydrates to make its own inositol. This nutrient increases hair elasticity, making the hair stronger. A small 2012 <a href="https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3509882/" target="_blank" rel="noopener">study</a> found that taking inositol supplements for 180 days helped stimulate hair growth and reduce thinning. </li></ul>Rice water can help undo some of the damage caused by <a href="https://www.insider.com/does-stress-cause-gray-hair" target="_blank" rel="noopener">stress</a>, health issues, and chemical products (like dyes or relaxants) that can cause your scalp to become dry and your hair follicles to get damaged, according to Green. "When you have a clean, well-functioning scalp, you will in turn have healthy, strong, shiny hair that grows," says Green.Note: There is some evidence indicating that rice water could be beneficial for hair — for instance, a 2017 <a href="https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5727428/" target="_blank" rel="noopener">study</a> found that rice bran mineral extract stimulated hair growth and helped prevent hair loss. However, more evidence about the effectiveness of this practice is required.Additionally, fermented rice water may also help treat and prevent dandruff. In a <a href="https://www.researchgate.net/profile/Saneesh-Kumar-2/publication/261071142_Analysis_on_the_Natural_Remedies_to_Cure_DandruffSkin_Disease-causing_Fungus_-_Malassezia_furfur/links/00b7d5332a4ed64d4f000000/Analysis-on-the-Natural-Remedies-to-Cure-Dandruff-Skin-Disease-causing-Fungus-Malassezia-furfur.pdf" target="_blank" rel="noopener">2013 lab study</a>, it was found to inhibit the growth of malassezia, a dandruff-causing fungus.<h2>How to make rice water for hair</h2>Making rice water is as simple as combining the two ingredients and giving them time to ferment. Here's the step-by-step process:<ol><li>Rinse the rice: Wash the rice to get rid of any dirt or impurities. You can use any type of rice, although if you're using a non-organic variety, rinse it a few more times to get rid of pesticides. </li><li>Let it ferment: While you can use rice water that hasn't been fermented, Green says the fermented version is more potent because the fermentation process releases a byproduct called pitaria, which contains all the nutrients, antioxidants, and minerals from the rice. Use one cup of rice and two to three cups of water. "To ferment rice water, allow it to sit for a day. Fermented rice water should be refrigerated after 24 hours and should be used within three days or discarded," says Green. </li><li>Add natural fragrances: Fermented rice water has a strong smell. If you like, you can add a few drops of essential oils or some herbal tea to the rice water to give it a better fragrance. You could also add orange or lemon peels to it.</li></ol><h2>How to use rice water for hair</h2>You can use rice water instead of shampoo or after you've washed your hair, depending on your preference. Strain it before you use it. Start pouring it on to your scalp and massaging it in, then pour it on to the rest of your hair as well. Let it rest for up to 30 minutes, then rinse it off with water.You can use it <a href="https://exploreim.ucla.edu/wellness/healing-from-home-base/" target="_blank" rel="noopener">once or twice a week</a>. While some people might see some change in their hair after a few uses, any real differences in hair strength and length will be more gradual, Green says. Quick tip: There are also many hair products — such as shampoos, masks, and serums — that contain rice water and tap into its benefits.<h2>Can rice water damage your hair?</h2>There is some debate about whether rice water can be used on hair with low porosity. Porosity refers to how much moisture your hair can absorb. You may have low porosity hair if:<ul><li>Your hair typically doesn't absorb a lot of water or conditioner in the shower, so washing it takes longer because it takes longer to get properly wet </li><li>Your hair is prone to product buildup</li><li>Your hair floats at the top of a glass of room temperature water for a few minutes, before sinking to the bottom</li></ul>However, Green says rice water can work for all hair types. If you think rice water may not suit you because you have low porosity hair, you can test it out on a small patch first and see how it feels. If your hair feels more frizzy, avoid using rice water on your hair. It's important to remember that the use of rice water on hair is a <a href="https://www.stamfordhealth.org/healthflash-blog/integrative-medicine/home-remedies-feuerstein/" target="_blank" rel="noopener">home remedy</a>, and like most home remedies, it may help some people and may not help others. If you feel like rice water is not suiting your hair, you should stop using it. <h2>Insider's takeaway</h2>Applying rice water to hair is an ancient practice used in many Asian countries. Some people even apply it to their skin to soothe it and treat eczema. Rice water may help you get stronger, shinier, and <a href="https://www.insider.com/how-to-tell-if-your-hair-is-healthy-2018-10" target="_blank" rel="noopener">healthier hair</a>. You can try it out and see whether it works for you — if you see results, you should use it once or twice a week. However, if you feel like it's not suiting your hair, you can stop using it. If you have <a href="https://www.insider.com/thinning-hair" target="_blank" rel="noopener">thinning hair</a> or <a href="https://www.insider.com/hair-loss-in-women" target="_blank" rel="noopener">hair loss</a>, you should see a dermatologist, as there are treatment options that can help, says Green.

Rice water can help your hair grow longer and stronger &mdash; here's how to make it at home

&#xa0;India has been a big market for cosmetic, beauty and personal health care products. According to a study words like 'natural', 'organic', 'botanical', 'free from' some harsh chemical, and even 'religious compliance' helps in the sale of products. 
 According to a survey carried out by research firm <keyword id="365383" type="COMPANY" weightage="20" keywordseo="Euromonitor">Euromonitor</keyword>, says that over half of Indian consumers reported 'natural or organic' features influencing hair and skin care purchase decisions. 
 
71% of the consumers feel that a face cream or lotion will be chosen by them if it claims to be natural, 38% said that they would buy hair products if it had botanical ingredients. Religious aspects will be also be taken into consideration by 17%.&#xa0; 
 "Time-pressed consumers are seeking convenience in beauty and personal care routines and are aware of damaging effects of harsh chemicals. This has spurred demand for natural beauty and personal care products as a safer alternative. In a market like India where herbal and ayurvedic hair and skin care has a legacy of usage (for example, henna, bhringraj or brahmi oil, or herbal face packs), awareness and benefits of herbal or botanical ingredients are high," <keyword id="332696" type="COMPANY" weightage="20" keywordseo="Euromonitor-International">Euromonitor International</keyword> survey analyst <keyword id="3704149" type="UNKNOWN" weightage="20" keywordseo="priyanka-bagde">Priyanka Bagde</keyword> told ET. 
 
It has been confirmed by the executives at online stores and supermarkets that natural products rock the shelves. 
 "Consumers are looking for simplicity. Brands with too much complexity and claims hard to understand need to revisit their consumer proposition," said Devendra Chawla, president-food and FMCG, <keyword id="44949" type="CITY" weightage="20" keywordseo="Future-group">Future Group</keyword>. 
 Looking at the trend, the cosmetic giant L’Oreal has rolled out an ayurvedic shampoo, conditioner and cream under its Garnier Ultra Blends brand, <keyword id="6365619" type="CITY" weightage="20" keywordseo="Hindustan-UniLever">Hindustan Unilever</keyword> relaunched Ayush and acquired hair oil brand Indulekha, while <keyword id="40233" type="COMPANY" weightage="20" keywordseo="emami">Emami</keyword> bought out Kesh King Hair oil. 
 "Millennial consumers are leading the trend - they are increasingly seeking the natural, untouched, un-made-up look from their beauty care products. As they become savvier about 'green' choices, we are seeing a marked shift in preferences in favour of natural products," Praveen Jaipuriar, marketing head-personal care of <keyword id="62997" type="CITY" weightage="20" keywordseo="Dabur">Dabur</keyword>, maker of <keyword id="4710578" type="CITY" weightage="20" keywordseo="Vatika">Vatika</keyword> shampoo and <keyword id="63066" type="ORGANIZATION" weightage="20" keywordseo="Fem">Fem</keyword> bleach told ET. 
 The trend accelerated with <keyword id="6355107" type="PERSON" weightage="20" keywordseo="Baba-Ramdev">Baba Ramdev</keyword>’s <keyword id="6356684" type="UNKNOWN" weightage="20" keywordseo="patanjali">patanjali</keyword> Ayurved about an year ago. Other companies like Dabur and <keyword id="162901" type="COMPANY" weightage="20" keywordseo="Himalya">Himalya</keyword>, traditionally had that natural tag. 
 
Euromonitor's Bagde added: "While herbal and ayurvedic companies like Dabur, Himalaya and Patanjali are promoting their natural and herbal products to encash this demand, other players are either extending their product lines to add natural features or are acquiring well-known ayurvedic brands to stay competitive." 
(image: youtube)

Indians prefer desi products, consider religion also before buying personal care items

You would find a Patanjali Ayurvedic store in almost every known locality in India. And if you have had a chance of taking a sneak peek inside the store you must have noticed, they have a variety of products at their disposal right from soaps, shampoos, cosmetics to food products, medicines and <a href="http://www.businessinsider.in/searchresult.cms?query=ayurvedic">ayurvedic</a> products. The shops, which are apparently like any normal brick and mortar stores are licensed by Patanjali and sell products keeping very less profit margins, as claimed by the company. 
 
<a href="http://www.businessinsider.in/topic/Baba-Ramdev">Baba Ramdev</a> is known for his yoga. Besides, his opinions have often led to controversies. And Ramdev promoted <a href="http://www.businessinsider.in/searchresult.cms?query=patanjali">Patanjali Ayurved</a> (PAL) has captured the attention of stock market analysts, thanks to its meteoric rise over the years. 
 
CLSA, an investment banking company has recently come out with a report ‘'Wish you were listed: Patanjali Ayurved'. The study shows, Patanjali is bigger than Emami and Jyothy Labs and is perhaps the fastest growing fast moving consumer company in India with revenues in excess of Rs 2,500 crore for 2014-15. The dramatic growth has been achieved in less than a decade. 
 
In past three years, despite tough rivals, Patanjali’s revenues have increased four folds. PAL's operating margin is around 20% higher than many of its peers which advertise aggressively. 
While most FMCG firms outsource their products and just market, Patanjali played it traditional using the backward integration model. This requires large tracts of land to cultivate and run factories and workshops, thereby investing much more than other players. 
 
Listed <a href="http://www.businessinsider.in/searchresult.cms?query=FMCG+">FMCG</a> firms are currently trading at an average earnings multiple of 46. With revenues of close to Rs 2,500 crore and an estimated after-tax profit of Rs 300 crore, a similar earnings multiple would give Patanjali a valuation of Rs 14,000 crore. 
 
There are plans to come out with malted food drinks, and interestingly, instant noodles, where Nestle, is the market leader. 
 
Even though Patanjali has spent very little on branding and advertising, Ramdev's sermons and his mass following may have had a positive rub off on the products. In gatherings attended by thousands and interviews with news channels, he has been outspoken on the evils of MNCs, corruption in corporates, and high usage of chemicals in consumer products. However, <a href="http://www.businessinsider.in/topic/Swami-Ramdev">Baba Ramdev</a> has no stake in the company.

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