You Searched For "audio advertising" and got 20 results
Sort By:
1 min read
Audio series catch on as Indians spend up to 1.5 hours per day listening to them
Indians are tuning into audio series more and more. So much so, Redseer projects that the number of…
2 mins read
Check out the pitch decks these advertising startups have used to raise millions to try to shake up the industry
A new wave of startups like ID5 is trying to change the digital advertising industry.. Here are the…
Lauren Johnson
AI can help audio advertisers lower costs through use of synthetic voices and automated copy writing, says SiriusXM's Lizzie Widhelm
Lizzie Widhelm SVP and CMO B2B Pandora spoke with Insider at Cannes about how AI is changing and in…
1 min read
Meta asks advertisers to disclose use of AI in political, social ads
Advertisers will now have to disclose whenever political ads contain a photorealistic image or v…
7 mins read
Podcasts see an uptick in listenership but are advertising following the listeners?
How audio platforms are ramping up their pitch for podcast advertising in India
5 mins read
The power of audio ads — tap into the right moment and make an impact
A deep understanding of our listeners and a constant connection with them throughout thei…
3 mins read
4 Reasons to press pause on social audio
But any marketer that's active in social media should weigh the drawbacks of entering social audio …
Debra Aho Williamson
5 mins read
LinkedIn eyes influencers and audio with new features
This week's rundown includes the brands that are no longer working with YouTube star David Dobrik f…
Amanda Perelli
2 mins read
JioSaavn records 17.8% YOY increase in ad revenue
Digital advertising surges as outdoor spends shift to indoor spends.
2 mins read
The $128 billion retail media industry is the hottest space in advertising right now — and its growth tear is coming at the expense of Google and TV
Amazon, Walmart, and Instacart lead the retail media pack in the US.
Lara O'Reilly
6 mins read
How Spotify is ensuring brands can make the most of its advertising offerings
Gen Z and Millennials love platforms like Spotify that offer them a tremendous breadth of personali…
2 mins read
Digital Audio Advertising: Exploring Opportunities in Streaming Audio, Podcasts, and Smart Speakers
More than three-quarters of US internet users will listen to digital audio formats like podcasts an…
eMarketer
3 mins read
Audio consumption is increasing but only 71% advertisers spend less than 10% of their ad investments on digital audio channels: Report
There are over 200 million listeners using music streaming services in our country.
1 min read
Twitter debuts a new voice tweet feature as a way to add 'human touch' to the platform
"There's a lot that can be left unsaid or uninterpreted using text, so we hope voice Tweeting will …
Paige Leskin
3 mins read
How Microsoft beat Google to win Netflix's advertising business
The biggest story in tech right now is how Microsoft won Netflix, scoring the biggest ad prize of t…
Jordan Parker Erb
5 mins read
Awaiting the cinema-advertising bounceback
In this week's Insider Advertising we're covering movie advertising's rebound, Instacart and Uber's…
Lara O'Reilly
5 mins read
Twitter's posthumous blue checks look a lot like necro-advertising, the legally questionable marketing strategy that uses dead celebrities to boost sales
Delebs, or dead celebrities, have been used to promote products from Diet Coke to Dirt Devil vacuum…
Katherine Tangalakis-Lippert
5 mins read
ASCI frames guidelines for advertising and promotion of NFT products
The Advertising Standards Council of India (ASCI) noted that several of these advertisements do not…
2 mins read
Global digital advertising accounted for 64.4% of all advertising in 2021, up from 60.5% in 2020: GroupM report
India, the U.K., Brazil, Canada, Japan and China are forecast to grow between 6-8% annually, on ave…
4 mins read
Meta is facing a reckoning it may not recover from
For the first time ever, Facebook's advertisers are slashing spending and shifting dollars elsewher…