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5 mins read
ASCI frames guidelines for advertising and promotion of NFT products
The Advertising Standards Council of India (ASCI) noted that several of these advertisements do not…
7 mins read
How ASCI’s new guidelines will impact influencer marketing industry: Experts share their opinion
Influencers and agencies welcome ASCI’s new guidelines
3 mins read
ASCI unveils a new brand identity to reflect the agenda of becoming future-facing and more inclusive
Advertising Standards Council of India (ASCI) has unveiled a new brand identity
11 mins read
ASCI releases new guidelines for Non-Fungible Tokens, Crypto ads; here’s what experts have to say about it
Experts share advice on how can NFTs and crypto exchanges woo their consumers
4 mins read
No gaming advertisement may depict any person under the age of 18 years, or who appears to be under the age of 18: ASCI
As the demand for online gaming increases, ASCI updates its policies
11 mins read
Here's what experts think about ASCI’s new draft guidelines for influencer advertising
ASCI today released its draft guidelines to help consumers understand the difference between paid a…
5 mins read
Influencers will have to label their ads so that an average consumer can distinguish them from editorial and independent user-generated content: ASCI
ASCI frames guidelines for influencer advertising on digital media
4 mins read
ASCI and Futurebrands launch a new report to help brands and advertising agencies shape gender narratives in a positive way
The study was sponsored by Rio Pads
1 min read
Paid Partnership tag on Instagram now accepted as adequate disclosure for influencer advertising, says ASCI
ASCI has a new update for influencers
5 mins read
Crypto ads in India will need come with a ‘high risk’ disclaimer from April 1
The Advertising Standards Council of India (ASCI) has set new guidelines for crypto ads in the coun…
3 mins read
Here's what India takes offence to in ads according to ASCI
ASCI's report based on 1759 complaints against 488 advertisements over the past 3 years uncovers …
8 mins read
All about ASCI’s latest Gender Next report and what women of the ad world are expecting the industry body to address
The report, to release in September 2021, is expected to be important in understanding the depictio…
2 mins read
ASCI adds Facebook's Sandeep Bhushan and Google's Aditya Swamy to its board as it looks to strengthen its roots in the digital space
Google, Facebook to strengthen Advertising Standards Council of India board
4 mins read
People trust ads on newspapers, TV and Radio the most: ASCI
TV (94%) was the most common medium for consumption of advertising
1 min read
ASCI announces new code for brands to claim awards, rankings in ads
New Delhi, Jan 20 () The Advertisement Standards Council of India (ASCI) on Monday announced to int…
PTI
3 mins read
WazirX, CoinDCX and other Indian crypto exchanges will reportedly have new advertisement guidelines in the next seven to ten days
The next seven to ten days will determine how India’s nascent crypto industry will present itself t…
3 mins read
Can New Guidelines On Fairness Ads Change Consumer Mindset?
For ages, many fairness products have been doling out numerous television and print commercials in …
6 mins read
As PV Sindhu takes 20 brands to court for using her name and image without permission, here's how agencies and brands can be careful with moment-marketing in the future
A look at how brands and agencies can avoid getting embroiled in legal issues while using moment ma…
4 mins read
Tackling trolling: How trolling affects brands
Tanvi Bosmia, Associate Account Director - Brand Experience, SoCheers shares some tips
4 mins read
Bhuvan Bam and his partner-in-crime Rohit Raj share how they have turned the YouTuber’s content into a business
Behind the scenes of it all, Business Insider caught up with Bhuvan Bam and his right hand man –…