You Searched For "arthur sadoun" and got 20 results
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2 mins read
Every Publicis Groupe employee will be able to work anywhere in the world for up to six weeks in 2022
Work Your World will go live at the beginning of 2022
2 mins read
29 execs with the most power at advertising giant Publicis
The owner of agencies Leo Burnett, MSL, and Epsilon has recently outperformed bigger rivals WPP and…
Patrick Coffee
4 mins read
Publicis CEO Sadoun says there is too much 'scam' work at the Cannes Lions
Nick Law, Publicis' chief creative officer, called it a "parallel economy" inside the agency busine…
Jim Edwards
2 mins read
Read the internal memo where Publicis Groupe CEO encourages staff after a disastrous third quarter
These developments came despite a string of recent new business wins that put Publicis agencies at …
Patrick Coffee
10 mins read
Publicis spent $30 million to build Marcel, an AI tool that was supposed to 'break the industry.' Instead, it's been hampered by confusion, ridicule, and delays
Several sources said this news came as a complete surprise to most employees, including the chief c…
Patrick Coffee
3 mins read
Publicis finally rolled out Marcel, the AI platform designed to help turn the ad holding company around - here's everything we know
The platform finally went live April 6. In a video sent to all employees, Sadoun announced that Mar…
Patrick Coffee
2 mins read
Google cracks down on political ads
Business Insider's top advertising and media stories for January 14.
Lauren Johnson
15 mins read
The CEO of Publicis told us how he stared down a furious internal rebellion to bet the future of his $11 billion company on artificial intelligence
He was succeeded by Maurice Levy in 1987. Levy's father, a leftist, fled Spain after he was impriso…
Jim Edwards
2 mins read
What you need to know in advertising today
The investigation into former WPP chief Sir Martin Sorrell looked into whether he used company mone…
Tanya Dua
2 mins read
'I'm not even semi-retiring' - Publicis' Maurice Levy will continue to be a part of the company despite leaving CEO role
At the beginning of his last earnings call for the French ad agency Levy said: "If shareholders agr…
Julien Rath
2 mins read
Publicis and Microsoft have launched an ambitious AI platform called Marcel
There's a wider context here. Publicis underwent a major reorganisation that brought its different …
Shona Ghosh
2 mins read
The definitive story of Publicis Groupe's controversial AI platform Marcel, which has been hampered by confusion, ridicule, and delays
In the summer of 2017, on the first day of advertising's biggest and flashiest awards festival, the…
Patrick Coffee
4 mins read
'This is a bit of a Swiss Army knife': Ad giant Publicis is buying Epsilon for $4.4 billion as it looks to get ahead of its rivals in the data wars
Under the pending deal, Publicis' agencies - which include Starcom, SapientRazorfish and BBH - will…
Lauren Johnson
2 mins read
Maurice Levy just gave a big hint about who his successor at Publicis will be
When asked about the selection process, Lévy said: "I don't choose him," revealing his successor wo…
Julien Rath
3 mins read
What you need to know on Wall Street today
And when it came to paying for the largest all-cash acquisition in history, Bayer turned to JPMorga…
Olivia Oran
3 mins read
Analysts like JPMorgan break down the risks of the coronavirus to the holding company giants like WPP and Publicis
The companies most affected will be those with a heavy presence in China and Western Europe and tho…
Patrick Coffee
3 mins read
Layoffs and furloughs hit holding companies WPP, Omnicom, and MDC Partners as advertisers slash spending
WPP-owned Grey, best known for its controversial Gillette ads, also instituted hiring freezes and s…
Patrick Coffee
5 mins read
Big ad agencies are slashing the number of ad-tech companies they work with - and tech firms are racing to stay a step ahead
As for ad-tech companies, they're scrambling to stay relevant. Boston-based OwnerIQ is adapting its…
Lauren Johnson
2 mins read
Publicis gets a boost from its U.S. performance this quarter while Omnicom gets dragged down
Publicis' improved performance in North America was the result of several new business wins over th…
Tanya Dua
2 mins read
What you need to know in advertising today
MoviePass said a $300 million lifeline could sustain it for over a year, but that money could slip …