<ul class="summary-list"><li>Apple unveiled the iPhone 15 and iPhone 15 Pro on Tuesday at its "Wonderlust" event.</li><li>The phones have a range of new features, including USB-C charging and a customizable "action button."</li></ul>Apple fans have attacked the new iPhone 15 on social media, describing it as "disappointing" and "underwhelming."Apple unveiled <a target="_blank" href="https://www.businessinsider.com/apple-iphone-15-event-announcements-usb-c-titanium-pro-watches-2023-9">four new iPhones at its "Wonderlust" event on Tuesday</a>, alongside a range of other products including new Apple Watches. But some fans were less than thrilled by the new iPhones announced during the glitzy launch."I'll never leave Apple but the iPhone 11-15 are all the same exact phones," said one user <a target="_blank" href="https://twitter.com/csiegel19/status/1701917177907990957">in a post on X</a>, formerly Twitter."Apple's lack of innovation and progress from their phones is very disappointing," they added.Other Apple fans posting on X <a target="_blank" href="https://twitter.com/SavanaErika/status/1701742415000777212">described</a> the new iPhone lineup as "underwhelming" and <a target="_blank" href="https://twitter.com/JamesEagle17/status/1701962503213773303">said</a> the lack of innovation left them "tempted to go back to Android.""The iPhone 15 launch is the most disappointing and underwhelming flagship launch in the past decade," <a target="_blank" href="https://twitter.com/kvgraphy1/status/1701895352817947064">read one post on the site</a>."Launching iterative phones is one thing but this year's base 15 models are a slap in the face to loyal customers who (are) locked into the ecosystem and need an upgrade," they added.The latest range of iPhones did feature a number of changes from previous models – most notably <a target="_blank" href="https://www.businessinsider.com/apple-iphone-15-will-require-usb-c-charger-lightning-2023-9">switching from the company's lightning charger to USB-C</a>. Apple said that it had no choice but to make the change after <a target="_blank" href="https://www.businessinsider.com/guides/tech/apple-iphone-getting-usb-c-2022-10">coming under pressure from European regulators</a> to adopt the standard.The tech giant also <a target="_blank" href="https://www.businessinsider.com/apple-action-button-replacing-ring-silent-switch-since-first-iphone-2023-9">unveiled a new "action button" on the iPhone 15 Pro</a>, which replaces the mute switch with a customizable button that can be used to open the camera, record a voice memo, and assess shortcuts.However, this new feature has also attracted criticism from fans because it limits users to just one action at a time."The Action button on the iPhone 15 Pro series can only be configured to perform one function?" <a target="_blank" href="https://twitter.com/Parkyprakhar/status/1701779199563084035">said one post</a>."You get press and hold, and that's about it. No double press or triple press? Disappointing," they added.The iPhone 15 <a target="_blank" href="https://www.businessinsider.com/guides/tech/iphone-15#price">will go on sale on September 22</a>, with prices for the base model starting at $799 and $999 for the titanium-framed iPhone 15 pro, which is significantly lighter than previous models.Apple was approached for comment but did not respond at the time of publication.

Apple's new iPhone 15 is an underwhelming 'slap in the face,' say disappointed fans

<ul class="summary-list"><li>People in China just aren't that enamored with Apple's iPhone 15.</li><li>Apple faces stiff local competition from Chinese rival Huawei, which launched its <a target="_blank" rel="" href="https://www.businessinsider.com/huawei-smartphone-own-designs-processors-5g-2023-9">Mate 60 Pro smartphone</a> weeks before the iPhone 15.</li></ul>Apple launched its new <a target="_blank" href="https://www.businessinsider.com/guides/tech/iphone-15">iPhone 15</a> only last month, but new data coming out of China suggests the world's largest smartphone market isn't totally enamored with the new product.For context, sales of the <a target="_blank" href="https://www.businessinsider.com/apple-iphone-15-event-announcements-usb-c-titanium-pro-watches-2023-9">iPhone 15</a> in China in its launch month were <a target="_blank" href="https://www.businessinsider.com/iphone-15-sales-disappointing-china-apple-risks-losing-to-huawei-2023-10">6% lower</a> than the iPhone 14 over the same period last year, <a target="_blank" href="https://www.bloomberg.com/news/articles/2023-10-30/apple-iphone-china-sales-hit-by-huawei-resurgence?srnd=technology-vp">Bloomberg</a> reported on Monday, citing data from market researcher GfK.And now, social media users in China have begun piling on their opinions of the iPhone 15. As of press time, posts discussing the iPhone 15 have drawn over 100 million views on Weibo, China's version of X.While some criticized the smartphone's high price point and a lack of new features as compared to rival products, others pitted it against the local competition — such as homegrown rival <a target="_blank" href="https://www.businessinsider.com/apple-iphone-15-faces-battle-against-china-huawei-mate-60-2023-9">Huawei's</a> new flagship <a target="_blank" href="https://www.businessinsider.com/huawei-smartphone-own-designs-processors-5g-2023-9">Mate 60 Pro smartphone,</a> which launched weeks before the iPhone 15 and is already considered to be a monster hit."It's not that Huawei is superior, it's that Apple is inferior. If it were you, would you upgrade to the iPhone 15 just to get USB C charging?" read one <a target="_blank" href="https://weibo.com/1182260872/4962816988022747">post</a> on Weibo.Another person <a target="_blank" href="https://weibo.com/2292724833/NpOC9AxQC?refer_flag=1001030103_">wrote:</a> "Other than Apple's software, everything else is worse. Their prices are so much higher. Now, Huawei, Xiaomi, and Oppo are just as good, if not better than Apple.""Even my 5-year-old Xiaomi Redmi K20 Pro is still working fine. It doesn't hang and when I'm out, I don't need to carry a portable battery pack. What are you doing with your phones Apple? " the person added.While some admired the minimalist design of Apple's iOS operating system, they also criticized the company for <a target="_blank" href="https://www.businessinsider.com/iphone-15-features-versus-samsung-galaxy-google-pixel-android-2023-9">making only incremental changes</a> to the newer models."There isn't that big of a difference between the iPhone 13 and 15," one person <a target="_blank" href="https://weibo.com/2292724833/NpOC9AxQC?refer_flag=1001030103_">said</a> on Weibo, adding that both models have the same <a target="_blank" href="https://www.businessinsider.com/guides/tech/monitor-refresh-rate">refresh rate</a>."The improvement in the camera ain't big. The batteries are just as small. Charging still takes just as long. The phone signal is poor. There is no need to upgrade," the person continued.The scathing assessments of Apple's iPhones aren't unique to China. When Apple unveiled the new models in September, it was met with <a target="_blank" href="https://www.businessinsider.com/apple-fans-says-iphone-15-is-disappointing-underwhelming-2023-9">social media backlash</a> from some fans who called the new phones "<a target="_blank" href="https://twitter.com/thiojoe/status/1701664067046228432?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1701664067046228432%7Ctwgr%5E2c368d6b5ad9336c26a989ea067f79640631c095%7Ctwcon%5Es1_c10&amp;ref_url=https%3A%2F%2Fwww.businessinsider.com%2Fapple-fans-says-iphone-15-is-disappointing-underwhelming-2023-9">incredibly disappointing</a>."One Weibo user <a target="_blank" href="https://weibo.com/1496810217/4962689124139980">wrote</a> in a post on Monday that "Apple's iPhone 15 has ceded significant market share to Huawei's Mate 60" because both companies are "targeting the same consumer segment.""Besides, who will change their smartphone for no reason? An iPhone ain't cheap. Apple has been raking in huge profits from their iPhones. Buying an iPhone is essentially gifting the Americans with cash," he added.Apple launched the iPhone 15 <a target="_blank" href="https://www.businessinsider.com/guides/tech/iphone-15">at its "Wonderlust" event in September</a>. The latest iPhone comes with a USB-C charging port to <a target="_blank" href="https://www.businessinsider.com/usb-c-iphone-coming-apple-not-happy-force-ditch-lightning-2022-10">comply with EU laws</a>. The iPhone 15 Pro also features a titanium frame and an "action button," a customizable button that is already proving popular with Apple fans, who have used it to do everything from <a target="_blank" href="https://www.businessinsider.com/tesla-shortcuts-iphone-15-pro-action-button-2023-10">unlocking their cars</a> to <a target="_blank" href="https://www.businessinsider.com/iphone-15-pro-action-button-orders-from-starbucks-tiktoker-says-2023-10">ordering a latte</a>.<h2>Apple is under pressure in China</h2>Apple's <a target="_blank" href="https://www.businessinsider.com/apple-center-of-gravity-is-china-not-cupertino-2023-10#:~:text=Apple%20CEO%20Tim%20Cook%20likes,a%20symbiotic%20kind%20of%20relationship.%22">"symbiotic"</a> relationship with China has come under increasing strain in recent years, as the rivalry between the US and China heats up.And deteriorating relations between these two countries have made the tech giant's position in the country increasingly precarious.The Chinese government has <a target="_blank" href="https://www.businessinsider.com/apple-iphone-15-faces-battle-against-china-huawei-mate-60-2023-9">banned some officials from using iPhones</a>, and has <a target="_blank" href="https://www.businessinsider.com/china-apple-foxconn-west-business-tax-espionage-2023-10">launched an investigation</a> into key iPhone manufacturer Foxconn.But China is a <a target="_blank" href="https://www.businessinsider.com/apple-dependent-on-china-economy-manufacturing-problem-2023-9">critical market</a> for Apple. It is a manufacturing hub for Apple devices, and the country earned about <a target="_blank" href="https://www.nasdaq.com/articles/apple-has-a-$74-billion-problem">18% of its total revenue</a> from China last year.The iPhone is also one of the most popular smartphones in China. In the last quarter of 2022, Apple's flagship product made up a quarter of all mobile devices sold in China, per Hong Kong research firm <a target="_blank" href="https://www.counterpointresearch.com/insights/china-smartphone-sales-in-2022-reach-lowest-level-in-a-decade-apple-becomes-2-brand-for-first-time/">Counterpoint</a>.Representatives for Apple did not immediately respond to a request for comment from Insider sent outside regular business hours.

'It's not that Huawei is superior, it's that Apple is inferior': What the Chinese internet is saying about the iPhone 15   

<ul class="summary-list"><li>Apple launched the iPhone 15 and iPhone 15 Pro at its "Wonderlust" event last week.</li><li>The phones lack a silicon chip the company developed for years, the WSJ reported.</li></ul>Apple has unveiled the <a target="_blank" href="https://www.businessinsider.com/guides/tech/iphone-15">new iPhone 15,</a> but the phones are reportedly missing a silicon chip that the company spent years developing.The Wall Street Journal reported that <a target="_blank" href="https://www.wsj.com/tech/apple-iphone-modem-chip-failure-6fe33d19?mod=hp_lead_pos7">Apple spent billions of dollars</a> trying to develop the chips in time for the phone's rollout, but was delayed by obstacles mainly of its own making.Apple launched the <a target="_blank" href="https://www.businessinsider.com/apple-iphone-15-event-announcements-usb-c-titanium-pro-watches-2023-9">iPhone 15 and iPhone 15 Pro</a> at its "Wonderlust" event last week. The release has been hotly anticipated, but some of the phone's new features have <a target="_blank" href="https://www.businessinsider.com/apple-fans-says-iphone-15-is-disappointing-underwhelming-2023-9">failed to impress some fans</a>.Apple had been trying to develop the chip to reduce its reliance on its supplier, Qualcomm, the Journal reported.In 2019, Apple and Qualcomm announced a six-year license agreement, which resulted in the end of a legal row between the two companies.The FT reported earlier this month that <a target="_blank" href="https://www.ft.com/content/7b080b34-e551-4b17-a132-efdecfd12d4c">Qualcomm extended a deal </a>to supply 5G modems for Apple's smartphones.Although Apple planned to have its own modem chip — tech that connects iPhones to wireless carriers — ready in time for the new phones, tests last year found the chip to be prone to overheating and too slow, the Journal reported.Representatives for Apple did not immediately respond to Insider's request for comment, made outside normal working hours.

Apple's iPhone 15 is missing a chip that the company spent billions developing, report says

<ul class="summary-list"><li>Apple store workers in France are set to strike on the same day the tech giant launches the iPhone 15.</li><li>Customers are likely to face disruption and long waits as employees walk out in a dispute over pay.</li></ul>Apple fans in France may struggle to get their hands on the <a target="_blank" href="https://www.businessinsider.com/guides/tech/iphone-15">iPhone 15</a> when it goes on sale this weekend after Apple store workers announced a national strike.Workers at France's 20 Apple stores are set to walk out on Friday and Saturday, the same time the company's latest iPhone is due to hit shelves. Unions have accused the American tech giant of not meeting their demands over pay."The management having decided to ignore our demands and concerns despite their perfect legitimacy, the 4 unions of Apple Retail France are calling for a strike on the 22nd and 23rd September," the unions said in a joint statement <a target="_blank" href="https://x.com/CgtAppleRetail/status/1704190001947287969?s=20">posted on X</a>, formerly known as Twitter."We will remind management that it is not these movements that harm the company, but rather their denial in the face of the discomfort of its employees," the statement, posted in French, read per an Insider translation.A representative of the CGT union told <a target="_blank" href="https://www.liberation.fr/economie/social/les-apple-store-francais-en-greve-pour-le-lancement-de-liphone-15-20230919_3JKL63CDNBHZTL3DZIWLLT2GEU/?utm_medium=Social&amp;xtor=CS7-51-&amp;utm_source=Twitter#Echobox=1695142343">French newspaper Liberation</a> that workers could mobilize in three-quarters of the country's Apple stores, while another union official warned that although customers would not be prevented from shopping they should expect longer waits.The strike stems from a dispute over wages, with Apple France's offer of a 4.5% increase in pay rejected by the unions, who are seeking a rise of 7%.Apple unveiled the iPhone 15 at its <a target="_blank" href="https://www.businessinsider.com/apple-iphone-15-event-announcements-usb-c-titanium-pro-watches-2023-9">"Wonderlust" event</a> last week. The latest iPhone comes with a range of new features, including a <a target="_blank" href="https://www.businessinsider.com/apple-action-button-replacing-ring-silent-switch-since-first-iphone-2023-9">customizable "action button"</a> and a titanium body on the high-end Pro range.Some fans have been unimpressed by the new model, however, with the iPhone 15 being branded <a target="_blank" href="https://www.businessinsider.com/apple-fans-says-iphone-15-is-disappointing-underwhelming-2023-9">"boring" and "underwhelming"</a> by some on social media.The strike is the latest headache for Apple in France. The country's regulators recently ordered <a target="_blank" href="https://www.businessinsider.com/iphone-12-excessive-radiation-apple-must-take-off-market-france-2023-9">Apple to stop selling the iPhone 12</a> in the European nation, saying it emitted unacceptable levels of electromagnetic radiation.Apple disputed the findings, but has said it will issue a <a target="_blank" href="https://www.cnn.com/2023/09/15/tech/apple-iphone12-france-update-radiation-levels/index.html">software update</a> to address regulators' concerns. Other European countries are <a target="_blank" href="https://www.bbc.com/news/world-europe-66808376">also looking into the iPhone 12's radiation levels</a>, amid fears that the French ban could snowball into Europe-wide restrictions.Apple did not immediately respond to a request for comment from Insider on the strikes, made outside regular US working hours.

The iPhone 15 launch in France could be disrupted after Apple store workers voted to strike on release day

<ul class="summary-list"><li>The <a href="https://www.businessinsider.com/guides/tech/iphone-15">iPhone 15</a> features a USB-C port instead of the Lightning port which has been standard for more than decade.</li><li>YouTuber Marques Brownlee says the new port lets the iPhone 15 transfer battery power to older iPhones.</li></ul>If you've ever found yourself in a situation where your phone is about to die, but you can't access an outlet to charge it, the <a href="https://www.businessinsider.com/guides/tech/iphone-15">iPhone 15</a> may have a fix. The model — <a href="https://www.businessinsider.com/apple-iphone-15-event-announcements-usb-c-titanium-pro-watches-2023-9">unveiled earlier this month at Apple's annual Wonderlust event</a> — features a USB-C port instead of the Lightning port, which has been the standard on iPhone models for the past 11 years. And when you plug in an <a href="https://www.businessinsider.com/first-phone-anniversary-2016-12">older model of the iPhone</a> (with a Lightning port) into the iPhone 15, the iPhone 15 will always transfer its battery power to the older model , regardless of the iPhone 15's own battery level, popular tech YouTuber Marques Brownlee explained in a recent <a href="https://www.youtube.com/watch?v=piYf4gDthjY" target="_blank" rel="noopener">video</a>.In addition, he said that when you connect two iPhones that have a USB-C port, they'll conduct what Brownlee called "a handshake" to figure out which device has a lower battery level so the one with the higher battery level will essentially act like a "battery bank" and transfer its power to the device with a lower battery level. Insider also tested this feature by plugging in the iPhone 15 Pro to an iPhone 13 Pro and noticed that the iPhone 15 Pro acted as a power bank and automatically started charging the iPhone 13.When Insider connected the iPhone 15 Pro to the iPhone 15, the two devices performed a handshake to recognize that the iPhone 15 had a much higher battery charge, and the iPhone 15 then started charging the iPhone 15 Pro.Brownlee tested the "handshake" with an <a href="https://www.businessinsider.com/guides/tech/best-android-phone">Android phone</a> too. He found that if the Android device supports a fast-charging standard called USB-PD, and also has more battery life than the iPhone 15, then the Android will act like a bank and transfer its battery power to the iPhone. If a device doesn't support USB-PD, though, Brownlee found that the results are a little more inconsistent. "You could end up charging it or it could end up charging you," Brownlee said. Take a look at Brownlee's video here. He starts talking about the "handshake" about 5 minutes into the video. The <a href="https://www.businessinsider.com/guides/tech/what-is-usb-c">USB-C connector</a> can transfer data more quickly than some previous USB versions. Not only have Apple enthusiasts been pushing for the company to switch to the USB-C port, the company has also faced pressure from the European Union since 2020. Last year, the EU agreed on legislation that would require all smartphones charged via wires in the <a href="https://www.businessinsider.com/apple-usb-c-iphone-charger-2024-eu-or-ditch-wire-2022-6">EU to have the universal USB-C charging port by the fall of 2024</a>. Apple did not immediately respond to Insider's request for a comment.

You Searched For "apple wonderlust event" and got 5 results

Apple's new iPhone 15 is an underwhelming 'slap in the face,' say disappointed fans

Tom Carter

'It's not that Huawei is superior, it's that Apple is inferior': What the Chinese internet is saying about the iPhone 15

Kwan Wei Kevin Tan

Apple's iPhone 15 is missing a chip that the company spent billions developing, report says

Beatrice Nolan

The iPhone 15 launch in France could be disrupted after Apple store workers voted to strike on release day

Tom Carter

Now this is helpful: The iPhone 15's new charger can do a 'handshake' with other iPhone 15s and help charge whichever smartphone is low on battery

Lakshmi Varanasi