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1 min read

Is this 1987 video the origins of Apple Intelligence?

We don't know if "Apple Intelligence" will work. But this video shows us Apple has been thinking ab…

Peter Kafka   


Business Insider Latest Story Image
2 mins read

Who's actually buying Apple's iPads?

The new iPad Pro has a powerful M4 chip, but it's unclear who's buying iPads and whether the latest…

Jordan Hart   


Business Insider Latest Story Image
3 mins read

Apple's new AI is made in Google data centers

To catch up in AI, Apple has turned to Google for help, tapping the search giant's vast cloud netwo…

Hugh Langley   


Business Insider Latest Story Image
3 mins read

Apple and Microsoft seem to be playing very different games with their OpenAI deals

Apple and Microsoft have forged close ties with OpenAI to get ahead in the AI race, but their agree…

Hasan Chowdhury   


Business Insider Latest Story Image
2 mins read

Apple just threw down the gauntlet in the AI wars

Apple finally revealed its AI plans, introducing '"Apple Intelligence" at WWDC. Analysts said it di…

Jordan Hart   


Business Insider Latest Story Image
2 mins read

Microsoft and Apple may be playing the long game by ditching OpenAI board roles

Microsoft has given up an observer role on the ChatGPT maker's board, and Apple is not expected to …

Jyoti Mann   


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2 mins read

Apple believes that AI is the future

The Cupertino giant wants to make the Vision Pro a key pillar of its future, but AI Macs and iPhone…

Hasan Chowdhury   


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2 mins read

Don't count Apple out of the AI race

Apple has yet to make any big splash in the Generative AI space. But that's par for the course for …

Lloyd Lee   


Business Insider Latest Story Image
5 mins read

Apple wants to give the iPad a boost

Apple's event is looking to give the iPad a boost.

Dan DeFrancesco   


Business Insider Latest Story Image
2 mins read

Nvidia is no household name — but may soon overtake Microsoft and Apple

Nvidia's valuation is now less than $400 billion behind Microsoft, meaning the chipmaker could soon…

Theron Mohamed   


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2 mins read

Nvidia stock has another 24% to climb as it looks poised to dominate the computing market for the next decade, Bank of America says

"We see NVDA with a multi-year lead in performance, pipeline, incumbency, scale and developer suppo…

Jennifer Sor   


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2 mins read

How Apple's efforts to dominate the AI arms race fell apart

The Cupertino-based tech giant is widely seen as falling behind on AI when compared against peers l…

Kwan Wei Kevin Tan   


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2 mins read

Apple pulls iPad ad that it says 'missed the mark'

An Apple marketing exec said its ad showing a hydraulic press crushing musical instruments and art …

Geoff Weiss   


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2 mins read

Apple's AI bet isn't going to fix its iPhone problem

Apple finally announced its AI plans at WWDC and showcased new software features, yet it's unclear …

Jordan Hart   


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2 mins read

Tim Cook's message is clear: Apple is doing AI on its own terms

The iPhone maker revealed its AI plans at the start of this year's WWDC, showcasing a vision of AI …

Hasan Chowdhury   


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1 min read

Best Buy has trained more than 30K employees to help sell new AI-enabled computers in hopes of ending a sales slump

Best Buy is facing ten quarters of declining comparable sales and looking to a partnership with Mic…

Dominick Reuter   


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2 mins read

Apple's AI chief gave this warning to the Siri team when he started working with them

Siri struggled when it launched 14 years ago, but when John Giannandrea joined as Apple's AI chief …

Dominick Reuter   


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2 mins read

Meghan Morris   


Business Insider Latest Story Image
2 mins read

'Best WWDC Ever': Wall Street is pumped up over Apple's AI game plan

Analysts see the new AI capabilities kicking off a big upgrade cycle, driving sales of the iPhone 1…

Matthew Fox   


Business Insider Latest Story Image
3 mins read

Apple is introducing a kinder, gentler AI. Just don't call it artificial intelligence.

Apple's Tim Cook comes in peace. And he wants to sell you a kindler, gentler AI. Except don't call …

Katie Notopoulos