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Products That Replaced Celebrities For Their Endorsements
Famous brands that have replaced their brand ambassadors.
We've seen a significant positive impact on brand recall and business metrics following our IPL campaign featuring Aamir Khan and Alia Bhatt: Richa Sharma, PhonePe
The ads have been created by Leo Burnett India
From Ayushmann Khurrana to Vicky Kaushal and Kartik Aaryan, millennial stars are beating legacy actors for brand endorsements
With three hits last year with movies that are based on offbeat stories and smaller budgets — …
When Mountain Dew's latest Darr Ke Aage Jeet Hai campaign made Hrithik Roshan speed down Burj Khalifa on a bike
The Mountain Dew TVC will be amplified across TV, digital, outdoor, and social media with a 360-deg…
Iodex UltraGel And Saina Nehwal Show How To Smile Without Masking Pain
The campaign has been created by Leo Burnett Delhi and plays on the insight that people often hide …
Bestmediainfo
Paytm says your money is safe and the app will be back soon on Play Store
As the Paytm app ban happened, users began to question this as a move from Google.
Virat Kohli continues to be the most valuable celebrity with a brand value of $237.5 Million: Duff & Phelps Study
The report titled ‘New is Gold’ brings forth how the advent of digital media and OTT platforms have…
Gautam Gambhir, Rohit Sharma, Virat Kohli join the list of cricketers who have donated to fight Coronavirus
The Board of Control for Cricket in India (BCCI) is leading the Indian cricketing fraternity wit…
Asin to join the ‘Actress Married To Businessmen’ club
The multilingual actress is rumored to be in a relationship with Sharma for quite some time now, an…
Meet Bollywood’s Most Successful Moms This Mother’s Day
From owning an IPL team to running her own spa, there’s a lot to talk about this yummy mummy. Mothe…
Fairfax-backed Go Digit to float IPO on May 15
At present, Go Digit Infoworks Services owns an 83.3 percent stake in the company. Proce…
PTI
Indians want to touch & feel smartphones before buying: CyberMedia Research
Despite a spurt in online shopping, Indian consumers will still go to physical stores in 2023 for t…
Tamil Nadu says 'nahi to dahi' over Hindi name on curd packets
The FSSAI's branding directive for curd sachets with its Hindi name has not gone down well with DMK…
PTI
Lay’s launches a digital campaign featuring Alia Bhatt and Siddhant Chaturvedi for its thinnest range of chips
The campaign encourages fans to try fun and quirky magic tricks using the Lay’s Wafer Style
Shraddha Kapoor, Deepika Padukone and Virat Kohli emerge most popular Instagram Influencers: Report
The power couple Virat Kohli and Anushka Sharma are currently enjoying royalty status as influencers
Pepsi associates with Dabangg 3, launches the third phase of its Swag Step Challenge on TikTok
Pepsi has painted TikTok in Dabangg colors with #SwagStepChallenge.
Virat Kohli hits a sixer on Instagram, becomes the first Indian to hit 50M followers
Kohli had replaced the ‘captain cool’ MS Dhoni to lead the Indian cricket team, in 2014. Dho…
Bollywood star Akshay Kumar invests in GoQii, which took on Flipkart for its deep discounts
“Health is not a short-term goal and can be achieved by adopting a healthy lifestyle. I along wi…
Cricketer Rahane picks up minority stake in organic food startup
Founded in 2016, MeraKisan Pvt Ltd is an associate of Mahindra Agri Solutions Ltd, a wholly owned s…
PTI
Marico acquires men’s grooming startup Beardo – and this VC firm exited with at least 5 times return on its investment
Indian FMCG major Marico has acquired men’s grooming startup Beardo. While Marico already had a 45%…