From being the title sponsor of the glitzy Indian Premier League of cricket to sponsoring a high-pr…

The campaign is supported with an eye-catching digital film that puts the spotlight on controversie…

The campaign is conceptualised by Ogilvy India

It urges Gen Z to support their friends if they face cyberbullying

Cadbury Dairy Milk sold 15 million Thank You bars this year that helped sponsor insurance for aroun…

The brand has leveraged AI to create a hyper-personalized ad, promoting over 1800 local retailers, …

Cadbury Dairy Milk Partners with Mumbai Indians to make every run count.

How brands are navigating the new normal

It is conceptualised by Mondelez India & Ogilvy India.

Time taken to deliver items & returns are the key pain points for e-comm consumers

Are you also a fan of doing nothing? Here's how you can encash on this habit

Perk brings back Alia Bhatt as the brand ambassador

The year 1994 introduced India to Cadbury Dairy Milk’s iconic campaign ‘Asli Swad Zindagi ka’.

Cadbury India gives a chance to all small businesses to onboard India’s biggest brand ambassador, S…

We collated a few important updates that would have otherwise made headlines: As per the ba…

The Awards are differentiated by their emphasis on showcasing the impact of a creatively, strategic…

It is keeping up with the trends of the time and catering to its health conscious customers, wit…

Whitehat Jr grew to 5 million students and 11,000 teachers in a year on the back of Facebook

You can now create and name your own Cadbury Dairy Milk Bar, here is how

Meanwhile, junior doctors at the state-run Gandhi Hospital in Hyderabad who struck work from June …