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<ul><li>The FedEx survey reveals that consumers are looking for innovations in personalization, shoppertainment and payment options. </li><li>Consumers in India are much more likely than those in other <keyword id="465244" type="General" weightage="80" keywordseo="amea" source="Orion">AMEA</keyword> markets to forecast future growth in e-commerce. </li><li><keyword id="119132" type="General" weightage="80" keywordseo="asia-pacific" source="Orion">Asia Pacific</keyword>’s ecommerce sales will reach $2.09 trillion in 2022. </li></ul>Shopping online has now been normalised, thanks to the pandemic but this trend is only going to gain further momentum but consumers are increasingly becoming more demanding. The latest e-commerce trends from a report by logistics company <keyword id="317828" type="General" weightage="80" keywordseo="fedex-express" source="Orion">FedEx Express</keyword> shows deliveries taking too long is the key number pain consumer point. The e-commerce survey, which polled both small and medium sized enterprises (SMEs) along with consumers, has found that there is room for further growth in the already booming e-commerce sector across Asia-Pacific. The What’s Next in E-Commerce survey polled Small and Medium sized Enterprises (SMEs) and consumers in India, and 10 other markets in the Asia Pacific, <keyword id="30350" type="General" weightage="50" keywordseo="middle-east" source="Orion">Middle East</keyword> and Africa region (AMEA) in July 2022. Of all those surveyed, 83% Indian consumers have purchased more from e-commerce platforms in the last three years and this momentum is likely to continue. Consumers are looking for innovations in personalization, shoppertainment and payment options that enhance their shopping experience. “COVID has accelerated our lifestyles to a pivot point where shopping online has been normalized across all demographics, and there’s no going back. With that, e-commerce is set to take a growing proportion of total consumer spend,” <keyword id="15121296" type="General" weightage="50" keywordseo="kawal-preet" source="Orion">Kawal Preet</keyword>, president of the Asia Pacific, Middle East and Africa (AMEA) at FedEx Express said. “With more people shopping online, consumer preferences are becoming increasingly sophisticated. As SMEs and e-merchants evolve their online sales platforms, our research uncovers opportunities for businesses to capitalize on what consumers want,” he added. Consumers in India are much more likely than those in other AMEA markets to forecast future growth in e-commerce. “SMEs are the growth engines of the Indian economy. During the pandemic the e-commerce sector provided many SMEs with an opportunity to recover and expand their business. Today, cross border trade has emerged as a key business priority for SMEs in India and a major opportunity to bolster growth,” Kami Viswanathan, senior vice president of <keyword id="15121297" type="General" weightage="50" keywordseo="fedex-express-middle-east" source="Orion">FedEx Express Middle East</keyword>, Indian Subcontinent and <keyword id="427855" type="General" weightage="50" keywordseo="africa-operations" source="Orion">Africa Operations</keyword> said. E-commerce sector matures but further growth ahead Asia Pacific, which includes the world’s biggest e-commerce markets like India, <keyword id="161318" type="General" weightage="50" keywordseo="mainland-china" source="Orion">Mainland China</keyword>, Japan, and Korea, will see revenue from e-commerce sales reach $2.09 trillion this year as 57% of the region’s population shops online. Eight in ten SMEs across Asia-Pacific believe e-commerce will become more important in their business in the next three years and nine in ten believe they are well prepared for the challenge. SMEs in India, Malaysia, Philippines, and Vietnam were among the most optimistic about their future e-commerce growth in the next three years, a sentiment shared by consumers in these same markets. In India, 80% of SMEs agree that consumer buying behavior has fundamentally changed due to COVID and most of them predict e-commerce will continue to boom, and be integral to their business growth over the next three years. However, interestingly, whilst the importance of marketplaces is clear, it’s worth noting that 58% of SMEs currently sell directly to customers through their own e-commerce platforms. Maintaining customer service quality is also proving critical. Deliveries taking too long is the key consumer pain point (53%) followed by handling returns (42%). Of all the e-tailers surveyed, 65% in AMEA also reported they were struggling to handle the growing number of orders they were receiving. In India, 80% of SMEs had experienced extremely high levels of resignations over the past 12 months. Apart from India, SMEs in Thailand, Vietnam have been most affected by the talent challenge. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/news/gurgaon-based-indifi-disbursed-2800-crore-worth-of-loans-to-small-business-owners/articleshow/94534691.cms">Gurgaon-based Indifi disbursed ₹2,800 crore worth of loans to small business owners</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/tech/news/amazons-2022-hardware-event-heres-whats-new-on-kindle-echos-fire-tv-cube-and-halo-rise/articleshow/94532586.cms">Amazon’s 2022 Hardware Event — here’s what's new on Kindle, Echos, Fire TV Cube, and Halo Rise</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/defense/news/meet-the-former-lieutenant-general-anil-chauhan-the-next-chief-of-defence-staff/slidelist/94530802.cms">Meet the former Lieutenant General Anil Chauhan — the next Chief of Defence Staff</a>

Time taken to deliver items & returns are the key pain points for e-comm consumers

<ul><li>More Indian consumers prioritised <keyword id="49089" type="General" weightage="20" keywordseo="sustainability" source="Orion">sustainability</keyword> than those in Taiwan, Hong Kong, Malaysia, who conversely were more focused on delivery lead time. </li><li>Eight out of ten consumers in India prefer to buy from companies with an effective environmental, social and governance (ESG) strategy in place. </li><li>Increase in the use of electric vehicles for transportation is one way of reducing carbon emissions and reducing traffic congestion, the report suggested.</li></ul>The awareness towards sustainability and working for net zero emission is gradually gaining momentum not only among businesses but also consumers. In fact, seven out of ten people in India want to receive their goods not only faster but also in a more sustainable manner, says a report by FedEx Express, a global transportation company for deliveries. According to the What’s Next in E-Commerce survey report, more Indian consumers prioritised sustainability than those in Taiwan, Hong Kong, Malaysia, who conversely were more focused on delivery lead time. Furthermore, eight out of ten consumers in India prefer to buy from companies with an effective environmental, social and governance (ESG) strategy – but only 38% of the surveyed SMEs actually have ESG goals. “Sustainability is no longer an optional extra for SMEs interested in expanding their e-commerce businesses. Consumers increasingly see it as an essential and non-negotiable part of their decision-making process,” said Kawal Preet, president of Asia Pacific, Middle East &amp; Africa (AMEA) at FedEx Express. The survey was conducted among SMEs and consumers in India, and 10 other markets in the Asia Pacific, Middle East and Africa region (AMEA) in July 2022. However, 74% of the surveyed companies either fear the associated costs, or are unconvinced that any investment in the area of sustainability will produce effective returns. “Over half of SMEs are, in fact, in the process of developing an ESG policy right now – they are strongly recommended to finalize this process as quickly as possible,” the report said. “Today, consumer consciousness towards the environment exerts a stronger influence on the way they perceive a brand, making it imperative for businesses to embrace an effective ESG strategy. Working with sustainability-focused partners, including collaborating with the right logistics provider, will go a long way for SMEs in India to play their part in limiting the impact of climate change,” said Kami Viswanathan, senior vice president of FedEx Express Middle East, Indian subcontinent and Africa operations. Over 90% of the consumers were even ready to pay a premium for products that have proven to be positive to the environment. Increased use of electric vehicles for transportation is one way of reducing carbon emissions and reducing traffic congestion, the report suggested. “More than 80% of the total greenhouse gas emissions made by a typical consumer-facing enterprise emanate from outside their internal operations, largely coming from manufacturing and elsewhere in their supply chains. As connectors in the chain, logistics providers have a role to play in helping to lower the possible impact on the planet to help align to consumer expectations,” the report added. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/science/health/news/cervical-cancer-4th-most-common-among-women-policymakers-should-urgently-move-to-eliminate-who/articleshow/95580233.cms">Cervical cancer 4th most common among women, policymakers should urgently move to eliminate: WHO</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/science/space/news/100-startups-registered-with-isro-to-work-in-space-tech-domains-chairman/articleshow/95578146.cms">100 startups registered with ISRO to work in space tech domains: Chairman</a>

Indians want faster yet sustainable delivery of their goods: FedEx report

<ul><li>Yashaswini Samat – current CEO of GREY India will be relocating to Singapore to take up a Senior integrated role for WPP/GREY. </li><li><keyword id="2950742" type="PERSON" weightage="20" keywordseo="Sandipan-Bhattacharyya">Sandipan Bhattacharyya</keyword>, CCO, has been promoted to Managing Director (MD) &amp; Chief Creative Officer (CCO), <keyword id="353703" type="COMPANY" weightage="20" keywordseo="Grey-Group">GREY group</keyword> India. </li></ul> GREY group today announced a new structure and go to market strategy in India. <keyword id="2657559" type="PERSON" weightage="20" keywordseo="Anusha-Shetty">Anusha Shetty</keyword>, CEO AutumnGrey, a digital-first leader &amp; trailblazer, has been appointed Chairman &amp; Group CEO, GREY Group India. Shetty is known for her relentless passion in developing and driving client business. Under her leadership, AutumnGrey has delivered several ground-breaking and award-winning online &amp; digital campaigns that has firmly established AutumnGrey as one of India’s premier digital agencies. Her leadership &amp; management skills, along with her digital knowledge is second to none. With over 20 years of marketing &amp; advertising experience, and a career spanning across India and Silicon Valley, Shetty co-founded Autumn Worldwide, a hyper-specialised Digital Marketing firm with offerings such as; Digital Creative Outreach, Big Data Listening &amp; insights, Business Intelligence, Online Reputation Management, Command Center Management, Media Planning &amp; Buying and Technology Development. Prior to this, Shetty has held progressive assignments in agencies like Lowe and Euro RSCG, working on multiple brands including; Intel, Titan, Unilever, Honeywell, to name just a few. Shetty will work closely with Nirvik Singh to ensure a seamless transition of leadership as they combine the creative strength of GREY with data-driven digital solutions from AutumnGrey, to create a future-facing agency model and framework. Anusha Shetty commented, “Convergence as a topic is not new. But to see this in action, driving value for our clients and our end consumers, is a dream for all of us. The breakdown of communication silos is the only way to create a future agency model and I am delighted to lead this journey with Sandipan.” “Anusha is one of those unique talents who possesses a rare combination of digital &amp; social media knowledge along with entrepreneurial flair &amp; business acumen. She is a natural-born leader who along with her team, will bring ideal digital, creative and business solutions to clients across various industries. I think with her wealth of experience she is the right person to take the agency to the next level. This is very much a game-changing moment for GREY India,” said Nirvik Singh, Global COO GREY group and Chairman &amp; CEO, GREY AMEA. Sandipan Bhattacharyya, CCO, has been promoted to Managing Director (MD) &amp; Chief Creative Officer (CCO), GREY group India. He has led the agency to win multiple Lions at Cannes, India’s first D&amp;AD Yellow Pencil in Design, a Grand Prix and over a dozen metals at Spikes, Adfest, One Show and several Effies. In addition, he has played a major creative role in all of the agency’s big business wins. The newly created role of Creative Leader as Managing Director signals GREY’s vision of putting creative front and centre of its growth story. As MD &amp; CCO of GREY India, Bhattacharyya will be responsible for driving GREY’s mandate of famously effective work to the next level. GREY’s creative work is rooted in pop culture and under his leadership GREY has launched some of the most iconic campaigns in the last decade. Bhattacharyya has over 20 years of experience in advertising, prior to GREY he has worked at BBDO India, Enterprise Nexus and Saatchi &amp; Saatchi. “Sandi is extremely talented and has been instrumental in taking GREY’s creativity to a global level. His creative direction &amp; storytelling expertise is a conversation starter and his campaigns are found in the middle of pop culture. With a dual approach of Creative and Digital working in unison, GREY is in the right place to create more ground-breaking, famously effective work for its clients,” remarked Nirvik Singh. Sandipan said, “It’s the perfect blend of creativity, technology and data that’s happening at GREY and I’m lucky to be leading these exciting times. Anusha and I are both intensely creative beings who think of ideas as a business multiplier, and we’re cooking up a hot new sauce. Watch this space or better still, give us a call” Yashaswini Samat – current CEO of GREY India will be relocating to Singapore to take up a Senior integrated role for WPP/GREY. She will continue to report to Singh.

Grey Group rejigs key portfolios, names Anusha Shetty Chairman & Group CEO

<div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"></div></div></div>A few weeks ago, as Donald Trump became the presumptive Republican presidential nominee, Nate Silver admitted that his data-driven site, FiveThirtyEight,&#xa0;<a href="http://www.businessinsider.com/nate-silver-trump-wrong-2016-5">"got the Republican race wrong."</a><a href="http://fivethirtyeight.com/features/why-republican-voters-decided-on-trump/">Silver's post</a>, which was discussed&#xa0;<a href="http://www.businessinsider.com/nate-silver-trump-wrong-2016-5">here</a>, was something of a&#xa0;mea culpa. But it pointed to a slew&#xa0;of external factors ostensibly out of Silver's control and which he&#xa0;rationally could not have predicted. (The short of it, according to Silver, was that <a href="https://twitter.com/NateSilver538/status/726781324254654465?ref_src=twsrc%5Etfw">three assumptions</a> had gone wrong.)But in&#xa0;a <a href="http://fivethirtyeight.com/features/how-i-acted-like-a-pundit-and-screwed-up-on-donald-trump/">new post on FiveThirtyEight on Wednesday</a>, Silver seemed to admit that - despite the fact that&#xa0;Trump's rise to the Republican nomination was a highly unprecedented event -&#xa0;something did, in fact, go wrong."We didn't just get unlucky," Silver writes. "We made a big mistake, along with a couple of marginal ones."The mistake? Here's what Silver said (emphasis added):The big mistake is a curious one for a website that focuses on statistics. Unlike virtually every other forecast we publish at FiveThirtyEight - including the primary and caucus projections I just mentioned - our early estimates of Trump's chances weren't based on a statistical model. Instead, they were what we sometimes called "subjective odds" - which is to say, educated guesses. In other words, we were basically acting like pundits, but attaching numbers to our estimates.&#xa0;And we succumbed to some of the same biases that pundits often suffer, such as not changing our minds quickly enough in the face of new evidence. Without a model as a&#xa0;<a href="https://en.wikipedia.org/wiki/Fortification">fortification</a>, we found ourselves rambling around the countryside like all the other pundit-barbarians, randomly setting fire to things.<div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"></div></div></div>Silver proceeded to break down the issue into five parts, in his words:<ol><li>Our early forecasts of Trump's nomination chances weren't based on a statistical model, which may have been most of the problem.</li><li>Trump's nomination is just one event, and that makes it hard to judge the accuracy of a probabilistic forecast.</li><li>The historical evidence clearly suggested that Trump was an underdog, but the sample size probably wasn't large enough to assign him quite so low a probability of winning.</li><li>Trump's nomination is potentially a point in favor of "polls-only" as opposed to "fundamentals" models.</li><li>There's a danger in hindsight bias, and in overcorrecting after an unexpected event such as Trump's nomination.</li></ol>The post is long (and worth reading) and goes into depth on each of the above facets of the story.In the first three points, Silver outlined&#xa0;what he suggested may&#xa0;have been his biggest&#xa0;mistake (failing to build a statistical model earlier and instead relying on what he calls "educated guesses"). He also ruminated on the difficulty of assessing the scale of the predictive failure of misreading the Trump phenomenon and reanalyzed&#xa0;Trump's electability in terms of the admittedly small historical precedent.&#xa0;In the&#xa0;second of those points, Silver remained a bit defensive of the process. He&#xa0;discussed the notion of a model's calibration - effectively, is the model correct about as often as it thinks it should be? - and the difficulty of assessing a true predictive failure for&#xa0;a single event.But he concluded on the side of self-critique: "Still, I think our early forecasts were overconfident ..."In the fourth section, Silver discussed&#xa0;how the case of Trump could be an argument for adjusting the methodology of FiveThirtyEight's analyses. And in the fifth, he cautioned&#xa0;against overcorrecting too much just because so many people got Trump wrong.&#xa0;<div class="KonaFilter image-container display-table"><div><div class="image on-image"></div></div></div>Silver wrote&#xa0;about how he <a href="http://fivethirtyeight.com/features/herman-cain-and-the-hubris-of-experts/">criticized</a> "experts" for being so sour on Herman Cain in the 2012 election.At the time, he wrote (emphasis Silver's): "Experts have a poor understanding of uncertainty. Usually, this manifests itself in the form of overconfidence: experts underestimate the likelihood that their predictions might be wrong." A month later, Cain dropped out amid accusations of sexual harassment.When&#xa0;Trump came along in 2015, Silver said he "over-learned" his lesson."I'd turn out to be the overconfident expert, making pretty much exactly the mistakes I'd accused my critics of four years earlier," he wrote.Looking forward, he said there&#xa0;is a risk that the political commentariat might make the same mistake again, thinking that the next "Trumpian" candidate has better-than-realistic chances simply&#xa0;because Trump succeeded."Still," he concluded, "it's probably helpful to have a case like Trump in our collective memories. It's a reminder that we live in an uncertain world and that both rigor and humility are needed when trying to make sense of it."<h2><a href="How%20I%20Acted%20Like%20A%20Pundit%20And%20Screwed%20Up%20On%20Donald%20Trump">Read 'How I Acted Like A Pundit And Screwed Up On Donald Trump' at FiveThirtyEight &gt;&gt;</a></h2>

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Time taken to deliver items & returns are the key pain points for e-comm consumers

Eetika Kapoor

Indians want faster yet sustainable delivery of their goods: FedEx report

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Grey Group rejigs key portfolios, names Anusha Shetty Chairman & Group CEO

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NATE SILVER: Why I 'screwed up' on Donald Trump

Dan Turkel

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