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Myntra is expecting a 1.8X increase in traffic during its upcoming Big Fashion Festival sale, will focus more on regional and influencer marketing to engage with consumers
Amar Nagaram, CEO, Myntra on his expectations from the upcoming festive sale
Myntra CEO explains how fashion buying has changed in India and the e-retailer’s focus on Bharat users this festive season
Myntra, which had already held a big sale event after lockdown – End of Reason Sale in June, saw…
Disha Patani comes on board as Myntra’s first ‘beauty brand ambassador’
Beauty and wellness is a fast-growing category in e-commerce.
Myntra targets new growth areas – expands into Middle East market
Fashion e-commerce platform, Myntra is thinking bigger and global. In a move to scale up its intern…
Myntra's new leave policy includes 'care leaves' to look after ailing parents or sick children, and wedding leaves for same-sex marriages
Flipkart owned fashion retailer Myntra has announced new leave policies as part of its employee-cen…
Myntra appoints Raghu Krishnananda as chief technology officer
"Technology is the backbone of Myntra and plays a very important role in shaping our proposition. …
PTI
Wary of ordering clothes online? Fashion portal Myntra now offers alteration services too
Indians love to order clothes online – they are affordable, offer a lot more variety, and all is we…
Myntra’s End of Reason sale at its peak saw almost 19,000 orders in a minute – the most expensive item sold was a watch for ₹1,30,000
E-commerce portal Myntra just concluded its End of Reason sale – the first sale after the coronavir…
Myntra introduces 'alterations as a service', partners 200 tailors in phase I
New Delhi, Dec 3 () Flipkart-owned Myntra on Tuesday said it has launched 'alterations' as a new va…
PTI
15K kirana stores to manage 70 pc of EORS deliveries: Myntra
New Delhi, Dec 16 () Fashion e-tailer Myntra on Monday said it expects about 15,000 of its kirana s…
PTI
Myntra's biggest annual sale had 2 million shoppers and the fashion e-tailer sold over 7,100 items every minute
Indian fashion retail startup Myntra just concluded its annual End of Reason Sale and it has many r…
Myntra adopts Microsoft Azure
"It is an intelligent fan that can sense temperature and humidity in the room and offer right spee…
PTI
Myntra is luring its customers with additional discounts — but there’s a catch
Flipkart’s subsidiary Myntra is wooing its customers by offering additional discounts on its produc…
Myntra expects 2X increase in traffic over the previous festive season in its upcoming Big Fashion Festival
The shopping festival will be held between October 16 and 22
Myntra is in the middle of a management shakeup after key leaders resign in succession
Other top-notch officials including Mithun Sundar, their Chief Revenue Officer (CRO), and Ma…
5 things that went wrong with Flipkart and Snapdeal
This cash burn also held up GMV figures, which was considered the single most important metric for …