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9 mins read

Where the Indian OTT industry is headed in 2022

Industry leaders share their expectations from the year ahead

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9 mins read

Over the years, we've mastered the art of making content at one-third the price that our peers are spending: Divya Dixit, ALTBalaji

Divya Dixit, SVP - Marketing & Revenue, ALTBalaji talks to us about ALTBalaji’s journey so far

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6 mins read

ALTBalaji will break even this fiscal: Nachiket Pantvaidya, ALTBalaji

Nachiket Pantvaidya, CEO, ALTBalaji and Group COO, Balaji Telefilms shares his growth plan.

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3 mins read

SVOD and brand partnership: A successful revenue model

Brand partnerships have also helped OTT apps increase visibility to the audience

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6 mins read

AltBalaji plans to capitalise on the next billion 'electrifying' internet users from the 'Hindi heartlands'

Homegrown OTT platform ALTBalaji, known for its Hindi originals, which has sold over 16 lakh subscr…

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3 mins read

JioFiber launches six new quarterly plans, prices start at ₹2,097

Reliance Jio has launched new quarterly plans for its JioFiber broadband service. There are six new…

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3 mins read

Indian OTT platforms ALTBalaji and Zee5 team up to take on Hotstar, Netflix and Amazon Prime

ALTBalaji and Zee5 are backed by large media companies – ALTBalaji is the web initiative of soap…

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3 mins read

In conversation with ALTBalaji CEO Nachiket Pantvaidya on foraying into digital space

Catching up with the trend of going digital, Balaji has come up with a digital platform called A…

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5 mins read

Apple TV Plus launches at ₹99 per month to undercut competition in India but only has eight shows to offer

Apple TV Plus launched in 100 countries today, including India. But unlike other countries, the sub…

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2 mins read

Digital subscriptions up 60% during lockdown, content production stalled: Balaji Telefilms

"Given the national lockdown, all content production has come to a standstill, we continue to moni…

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3 mins read

Netflix cannot really chill as TV queen Ekta Kapoor now enters OTT sector with ALTBalaji

Unlike others, the platform will offer 250+ hours of original, exclusive content to its subsc…

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3 mins read

India's OTT industry to be worth $15 billion by 2030: Report

The next wave of growth for Indian OTT will come from Tier II, III and IV cities and the Indian lan…

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5 mins read

Apple TV Plus will be cheaper than Amazon Prime, Hotstar, and Netflix in India

Apple TV’s aggressive pricing is also mindful of the fact that Disney+ is slated to go live …

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3 mins read

“ALT Balaji was never formed to compete with Netflix or Amazon,” says founder Ekta Kapoor

ALT Balaji, a home grown streaming platform, says it doesn’t want to compete with the giant over-th…

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3 mins read

India produces the largest number of films in the world — But a large section of its population still doesn’t have access to cinema screens

Living in tier-I cities like Mumbai and Delhi, it might not be so noticeable but India is one …

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5 mins read

Streaming platforms who are on a new high — are hosting web premiers and might even expand to gaming

Streaming services are the only bright spot for the millions who are isolating at home during lockd…

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6 mins read

OTT: The trends to watch out for in 2021

​​With the coronavirus still around, many people will continue staying in. So what will this mean f…

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2 mins read

Walmart is ready to take on Amazon and Netflix in streaming too – via its Indian subsidiary Flipkart

Walmart-owned Flipkart is set to take the battle with Amazon to a new level, and pick up a few more…