It saw a 21% growth in MAU (Monthly Active Users).

The company sold 1.8m subscriptions during the quarter and currently has an active direct subscribe…

Industry leaders share their expectations from the year ahead

Divya Dixit, SVP - Marketing & Revenue, ALTBalaji talks to us about ALTBalaji’s journey so far

Nachiket Pantvaidya, CEO, ALTBalaji and Group COO, Balaji Telefilms shares his growth plan.

Brand partnerships have also helped OTT apps increase visibility to the audience

Homegrown OTT platform ALTBalaji, known for its Hindi originals, which has sold over 16 lakh subscr…

Digital is fast becoming the new normal.

A discussion on the state of the OTT industry in India

"Given the national lockdown, all content production has come to a standstill, we continue to moni…

The next wave of growth for Indian OTT will come from Tier II, III and IV cities and the Indian lan…

ALT Balaji, a home grown streaming platform, says it doesn’t want to compete with the giant over-th…

Streaming services are the only bright spot for the millions who are isolating at home during lockd…

​​With the coronavirus still around, many people will continue staying in. So what will this mean f…

India’s homegrown platform Zee5 however is playing the numbers game. “Zee5 has already invested …

Apple TV’s aggressive pricing is also mindful of the fact that Disney+ is slated to go live …

"There are some we've decided to put on Disney+. We already announced one, Artemis Fowl, that would…