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5 mins read

From mass production to customisation, here is how brand packaging has evolved over the years

We spoke to Shashwat Das, who owns a brand building and design agency called Almond Branding -- abo…

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Here's what goes behind designing brand packaging

Packaging plays a key role in persuading a customer to buy a product. It protects, creates awarenes…

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5 mins read

How to prevent a brand from ageing?

The secret anti-ageing recipe for your brands.

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6 mins read

How can brands achieve moksha?

Shashwat Das, Founder, Almond Branding shares how preachings of the Bhagavad Gita are applicable to…

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5 mins read

Right brand architecture: A sure recipe for successful brand mergers

Most successful brand mergers were possible because an equal priority was given to combining balanc…

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5 mins read

Why do brands die?

After the pandemic, businesses of all kinds and sizes have suffered. Some perished and some thrived…

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4 mins read

Is brand loyalty dead due to Covid-19?

Will brand loyalty fade or will it take a backseat for now?

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3 mins read

Why almond milk is basically a scam

A typical serving of almonds has 160 calories per serving. By comparison, a cup of almond milk cont…

Ryan Gorman   


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1 min read

Trader Joe's has recalled 2 types of cookies after finding out they might have rocks in them

Trader Joe's removed the cookies from its shelves and urged customers who'd already bought them to …

Grace Dean   


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4 mins read

How to decide between oat milk and almond milk — and which is best for your health

Both oat milk and almond milk are nutritious dairy alternatives, but they differ in terms of calori…

Lia Tabackman,Samantha Casset…   


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2 mins read

Here's what happened when I started asking the almond industry about the ingredients in almond milk

Two major almond companies, Blue Diamond and Califia, declined to reveal the exact amount of almond…

Ryan Gorman   


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3 mins read

We compared Whole Foods' prices to its biggest competitor - and what we found was shocking

But it's not just about the quality of the food - some items, like the bananas, help fund student s…

Hayley Peterson   


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2 mins read

Potato milk is a thing now. You can't buy it in the US, but people are making the sustainable drink themselves at home.

Potato milk is sustainable, vegan, and better for the earth than almond, oat, and cow milk. But, yo…

Heather Schlitz   


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2 mins read

Vanilla Almond Breeze is being recalled because the almond milk may contain actual milk

"The Dairy Pride Act argues that labeling plant-based products as 'milk' could be misleading to con…

Kate Taylor   


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1 min read

We went to LUSH's biggest factory to see how it makes face masks using fresh ingredients like fennel, ginger, and honey

The mask is made in the Fresh department, which is responsible for collecting orders from the shops…

Claudia Romeo   


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5 mins read

Yes, almond milk is good for you - here are the health benefits

Almond milk is a nutritious drink low in calories, sugar, and carbohydrates, but high in nutrients …

Rebecca Strong,Kailey Proctor   


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3 mins read

A dietitian explains which non-dairy milks are best for you

Groetch: Most of them are fortified with vitamin D, vitamin A, vitamin B12, but you have to purchas…

Nathaniel Lee,Benji Jones   


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2 mins read

You can call almond milk 'milk,' but there's a catch, the FDA says

Almond milk and other plant-based alternatives can be called "milk," the Food and Drug Administrati…

Alex Bitter